KONSEP DASAR KOMUNIKASI DAN TEKNOLOGI KOMUNIKASI

Summary

This video script explores the fundamental concepts of communication and communication technology. It discusses the evolution of communication tools, from traditional methods like bamboo drums and smoke signals to modern technologies such as smartphones and the internet. The script also covers the processes involved in adopting communication technologies, emphasizing stages like initiation, implementation, and refinement. Additionally, it highlights the role of information, its components, and the significance of accurate, relevant, and timely communication. Finally, the script touches on the perspectives from which communication technology is viewed, including technological, social, and political angles.

Takeaways

• 😀 Communication involves a sender (communicator) and a receiver (communicatee), where messages are conveyed using symbols, signals, or codes.
• 😀 Traditional communication tools like bamboo drums, smoke signals, and carrier pigeons were used to transmit messages over distances before modern technology.
• 😀 The term 'communication' comes from the Latin word 'communis,' meaning to create shared understanding or build togetherness.
• 😀 Communication is a process of sending and receiving messages between a communicator and a communicatee, involving encoding, decoding, and feedback.
• 😀 Communication can be divided into two types: primary communication (direct, face-to-face) and secondary communication (using media or technology to extend reach).
• 😀 Technology in communication enables individuals to gather, process, and exchange information with others, and has evolved significantly over time.
• 😀 The timeline of communication technology has evolved from smoke signals to telephones, telegraphs, and smartphones, with rapid advancements in the 21st century.
• 😀 The adoption of new communication technology involves two phases: initiation (gathering information) and implementation (adapting and integrating technology).
• 😀 In the implementation phase, organizations must redefine structures, modify behaviors, and verify that the technology is well integrated into daily operations.
• 😀 The perspective on the application of communication technology varies: it can be seen from a technological, social, or political standpoint, and in some cases, a combination of all three.
• 😀 Information is distinct from data; it is the result of processed data that provides meaning, accuracy, and relevance, and must be communicated in a structured and useful form.

Q & A

What is the definition of communication according to the transcript?

Communication is defined as a process where there is a communicator (sender) and a communicant (receiver), involving the transfer and reception of symbols that carry meaning, such as language, gestures, or codes.

What are some examples of traditional communication tools mentioned in the script?

Examples of traditional communication tools include bamboo whistles, smoke signals, letters, pigeon messengers, and wooden clappers.

What is the meaning of the term 'telecommunication'?

Telecommunication refers to communication over a distance, derived from the Greek word 'tele' (meaning 'far') and 'communication' (meaning 'connection').

What are the two main types of communication processes mentioned?

The two main types of communication processes are 'primary communication,' which is direct without any media, and 'secondary communication,' which uses media to extend the reach to a larger audience.

What does the term 'communication technology' refer to?

Communication technology refers to hardware and systems in an organization that enable individuals to collect, process, and exchange information with others.

What is the concept of 'initiation' in the adoption of communication technology?

Initiation involves gathering information about a communication technology, understanding it thoroughly, and planning its adoption to solve organizational problems.

How does 'matching' relate to the adoption process of communication technology?

Matching refers to the process of ensuring the technology meets the specific needs of an organization and evaluating its compatibility before adopting it.

Can you explain the process of 'implementation' in the adoption of technology?

Implementation involves organizing, structuring, and modifying the organization and its practices to integrate the new technology effectively. This includes ensuring employees understand and adopt the technology.

What are the four perspectives on applying communication technology in an organization?

The four perspectives are: 1) Technocentric, focusing on the technology itself, 2) Sociocentric, considering the needs of users, 3) Politically, addressing conflicts within the organization, and 4) System Design, which combines technology, social needs, and politics.

What role does 'information' play in communication technology?

Information is the core component in communication technology, which is processed and transmitted through various mediums to provide meaningful content to users.