Funções da Linguagem – Referencial, Emotiva e Conativa ou Apelativa [Prof Noslen]

Summary

In this video script, the speaker introduces the concept of language functions, particularly focusing on their role in communication. The speaker explains how language is used to express ideas depending on the receiver, the sender, or the context. The primary language functions discussed include the referential function, which emphasizes the information being conveyed; the emotive function, highlighting the sender's personal emotions and expressions; and the conative function, which focuses on influencing or persuading the receiver. The speaker also relates these functions to everyday examples like journalism, personal diaries, blogs, and advertisements. The session is aimed at preparing students for the ENEM exam and other entrance exams.

Takeaways

• 😀 The script introduces the concept of language functions, emphasizing their importance in the ENEM exam.
• 😀 Language functions are essentially about how we use language depending on the text's purpose and the intended recipient.
• 😀 Key components of communication include the sender (emissor), recipient (receptor), message, communication channel, code (e.g., Portuguese), and context.
• 😀 The first function discussed is the 'referential function,' which focuses on delivering information objectively and directly, commonly found in scientific and journalistic texts.
• 😀 The 'emotive or expressive function' focuses on the sender's feelings or personal experiences, often seen in personal writings like diaries, blogs, and vlogs.
• 😀 The 'conative or apelative function' centers on persuading or influencing the recipient, commonly seen in advertisements, which aim to convince people to take action.
• 😀 The referential function is characterized by objectivity, clarity, and the use of the third person to universalize the idea.
• 😀 The emotive function is subjective, intimate, and unilateral, with a focus on the sender’s personal experiences and emotions.
• 😀 The conative function often uses imperative verbs to directly influence or persuade the recipient, such as in advertisements or calls to action.
• 😀 The script emphasizes that understanding these language functions is essential for success in the ENEM exam and is also relevant in everyday life, as they appear frequently in various forms of communication.

Q & A

What are the main elements of communication discussed in the script?

The main elements of communication include the emitter (who produces the text), the receiver (the audience of the text), the message (the content being conveyed), the communication channel (medium used for communication), the code (the language or system used), and the context (the situation in which the communication occurs).

What is the function of the 'referential function' in language?

The referential function focuses on delivering information in a direct, objective, and clear manner. It is often used in journalistic or scientific texts, where the goal is to provide facts or explanations without personal opinion or emotional involvement.

How does the 'emotive' or 'expressive' function of language differ from the referential function?

The emotive function emphasizes the expression of the emitter's personal feelings, thoughts, or opinions. It is subjective and is often seen in personal writings like diaries, blogs, or vlogs, where the focus is on the emotions and perspectives of the person writing or speaking.

What is the purpose of the 'conative' or 'appealing' function of language?

The conative or appealing function aims to influence or persuade the receiver. It is often seen in advertisements and persuasive writing, where the goal is to convince the audience to act in a certain way, such as making a purchase or changing their behavior.

What is the significance of the use of imperatives in the conative function?

Imperatives are commonly used in the conative function to give direct commands or suggestions, urging the receiver to take action. For example, advertising often uses imperatives like 'Buy now' or 'Call today' to prompt immediate responses from the audience.

Why are texts with the emotive function often subjective?

Texts with the emotive function are subjective because they reflect the personal feelings, opinions, and experiences of the emitter. The focus is on the writer's inner world and emotional expression, rather than objective information.

How does the conative function relate to everyday communication?

The conative function is highly present in everyday communication, particularly in advertising, sales, and persuasive messaging. It seeks to influence decisions and behaviors, aiming to drive the receiver to act in a specific way.

What is the relationship between context and the use of language functions?

Context plays a crucial role in determining which function of language is used. The context provides the setting and purpose for communication, influencing whether the focus is on the message, the emitter, or the receiver, and whether the language is used for informative, emotional, or persuasive purposes.

How is the referential function applied in academic or journalistic contexts?

In academic and journalistic contexts, the referential function is applied to present information clearly, objectively, and factually. The focus is on providing accurate, unbiased information, often in a third-person perspective, to ensure the message is seen as universal and credible.

What role does the receiver play in the conative function of language?

In the conative function, the receiver plays a central role as the focus of the communication. The language is designed to influence, persuade, or convince the receiver to take a specific action, such as purchasing a product or agreeing with a viewpoint.