Kisah Achmad Zaky Pendiri Bukalapak.com

Summary

The video highlights the inspiring journey of Ahmad Zaki, the founder of Bukalapak, a leading e-commerce platform in Indonesia. Zaki shares his experiences of developing the platform to empower small and medium businesses, especially youth entrepreneurs. He discusses how Bukalapak has helped connect people, making online business more accessible and secure. The conversation emphasizes the role of technology, the internet, and creativity in shaping opportunities for young people in Indonesia. Zaki's story of starting from humble beginnings to achieving remarkable success is an inspiring example for today's youth, encouraging innovation and perseverance in business.

Takeaways

• 😀 The importance of youth in advancing Indonesia's development is emphasized, particularly in creating opportunities through innovation and technology.
• 😀 Ahmad Zaki, founder of Bukalapak, shared his journey of building the e-commerce platform from scratch, starting with a passion for technology during his college years.
• 😀 Bukalapak has become the number one e-commerce platform in Indonesia, as per Alexa rankings, with a significant increase in local content in the top 100 websites.
• 😀 The platform enables small businesses and entrepreneurs to start selling online easily, providing an accessible space for anyone to open their own store without needing technical knowledge.
• 😀 Bukalapak helps boost local entrepreneurship, empowering sellers and providing job opportunities for young Indonesians.
• 😀 The increasing usage of the internet in Indonesia has made it a key tool for young people to innovate, learn, and build businesses online.
• 😀 Zaki discussed the importance of trust and safety in online transactions, with Bukalapak guaranteeing secure transactions to protect buyers and sellers.
• 😀 Bukalapak has introduced several innovations to increase trust in online shopping, such as holding payments until the product is delivered.
• 😀 Zaki highlighted how Indonesia's large and growing internet user base makes it an attractive market for both local and international companies.
• 😀 Looking forward, Bukalapak plans to continue supporting small businesses and entrepreneurs while considering new features like expos and further expanding its offerings.

Q & A

What inspired Ahmad Zaki to create Bukalapak?

Ahmad Zaki was inspired to create Bukalapak while he was studying at ITB, Bandung. He had a passion for experimenting with software and wanted to create something useful for many people in Indonesia. He envisioned a platform that could empower local consumers and entrepreneurs to sell and buy products easily online.

How has Bukalapak impacted Indonesia's e-commerce industry?

Bukalapak has significantly influenced Indonesia's e-commerce sector by becoming the leading online marketplace. It has simplified the process for small businesses and individual sellers to enter the online market, making it accessible to a broader population, including those who lack technical expertise.

What role do young people play in shaping Indonesia's future, according to Ahmad Zaki?

Ahmad Zaki believes that young people are essential for shaping Indonesia's future. The creative and entrepreneurial potential of the youth, especially with the rise of the internet, allows them to take opportunities, innovate, and contribute to the nation's progress.

How has the internet changed business opportunities for young people?

The internet has provided vast opportunities for young people, allowing them to access knowledge, run businesses, and innovate without needing to travel far for education or resources. It has become a crucial tool for success, particularly in launching online businesses like Bukalapak.

What makes Bukalapak unique compared to other online marketplaces?

Bukalapak's uniqueness lies in its focus on empowering small businesses and individuals. It enables users to start selling online with minimal technical knowledge, providing a platform where even individuals without their own products can sell by listing other people's items.

How does Bukalapak ensure secure transactions for its users?

Bukalapak ensures secure transactions by acting as an intermediary between buyers and sellers. Payments are processed through Bukalapak, and if a product is not delivered, the buyer's money is refunded, providing a guarantee of safety for both parties.

What is the significance of Bukalapak's current ranking in Indonesia?

Bukalapak's ranking as the number one e-commerce platform in Indonesia signifies its success in capturing the attention of the Indonesian online market. It has grown rapidly from being one of the few Indonesian websites in the top 100 to being the leading local site, surpassing international competitors.

What future plans does Bukalapak have for the development of small businesses in Indonesia?

Bukalapak plans to continue focusing on supporting small businesses, particularly those operated by individuals in their homes or as side ventures. They are looking to expand by organizing expos or creating financial services that will help further empower local entrepreneurs.

Why is Bukalapak particularly appealing to international companies?

Bukalapak is attractive to international companies because of Indonesia's large population and growing internet usage. The platform represents a gateway to the Indonesian market, where global companies can tap into a significant and unique consumer base, especially with the youth's internet activity.

What does Ahmad Zaki think is essential for young people to succeed in today's world?

Ahmad Zaki believes that young people need a combination of creativity, courage, and persistence to succeed. The internet provides ample opportunities, but it requires the right mindset and determination to pursue them and turn ideas into successful ventures.