Social Chemistry: The Patterns and Power of Human Connection

Yale Center for Business and the Environment
6 Jan 202159:55

Summary

TLDRこのビデオでは、イェールセンターのビジネスと環境のエグゼクティブディレクター、スチュアート・デクが司会を務め、著者マリサ・キングとヴィンセント・スタンリーが対談します。彼らは、社会的変革を生み出すためにどのようにネットワークが機能するかについて議論し、特に仲介者、拡張者、結束者という3つの基本的な社会構造に焦点を当てます。また、COVID-19のパンデミックが人々のネットワークに与えた影響や、心理的安全性、信頼、相互関係の重要性についても探求します。視聴者は、これらの概念を活用して個人のネットワークを強化し、社会的変革を促進する方法を学びます。

Takeaways

  • 🌟 スチュアート・デキュは、耶鲁ビジネス環境センターの執行ディレクターとして、耶鲁大学のビジネスと環境の間の共同イニシアチブを紹介しています。
  • 📚 シリーズの最初の講演では、パタゴニアの哲学ディレクターであるビンセント・スタンリーが、過去8年間で中心的な協力関係を築きながら、著書「責任ある会社」を発売しています。
  • 🤝 マーサ・キングは、社会化学に関する本をリリースし、個人がネットワークを通じて大規模な社会変革を起こす方法について研究しています。
  • 🔗 社会ネットワークは、個人が集まり、アイデアを共有し、信頼と買収を築く集会ネットワーク、ブローカーシップ、そして拡大主義の3つの基本構造に分けることができます。
  • 💡 ブローカーは異なる社会世界を架け橋にし、新しいアイデアと創造性を生み出しますが、拡大主義者は大きなネットワークを持っており、ランダム性や混沌をもたらして社会構造を変革する可能性を高めます。
  • 🤔 マーサは1999年のシアトルデモンストレーションを通じて、社会運動がどのようにしてインフォーマルなネットワークから生まれるのかに興味を持ち、その後の研究を通じてネットワークの重要性を理解しています。
  • 🌐 ビンセントは、パタゴニアの経験を通じて、ネットワークが社会と環境の両方の危機に対処する鍵となりえると語っています。
  • 👥 マーサは、組織内での心理的安全、相互性、そして批判の精神を高めるために、集会ネットワークの強みを強調しています。
  • 💭 コロナ禍においても、人々は密接な関係を維持し、孤独感に対処する必要があるとマーサは研究を通じて指摘しています。
  • 💌 最後に、マーサはネットワークを通じて社会変革を起こすためには、個人が自分自身のネットワークを理解し、役割を果たす方法を学ぶ必要があると結び付けています。

Q & A

  • スチュアート・デクはどのような立場からイベントを主催していますか?

    -スチュアート・デクは、耶鲁ビジネス環境センターの実行ディレクターとして、このイベントを主催しています。

  • ビンセント・スタンリーはどのような人物で、彼はなぜ重要な存在なのですか?

    -ビンセント・スタンリーはパタゴニアの哲学ディレクターであり、耶鲁ビジネス環境センターのレジデントフェローです。彼は過去8年間で中心的存在として、様々な形で協力してきました。

  • マリサ・キングはどのような専門家で、彼女の研究の焦点は何ですか?

    -マリサ・キングは、耶鲁大学ソムの組織行動の教授であり、社会運動やネットワークの動作を研究しています。

  • 「社会化学」という本はどのような内容ですか?

    -「社会化学」は、個人がどのように集まって大規模な社会変革を起こすかについての研究に基づいた本です。

  • なぜネットワークは社会変革において重要な役割を果たしていますか?

    -ネットワークは、個々の人々を結びつけ、アイデアや情報を共有し、社会的な問題に対処する力を持たせるための重要な構造です。

  • 「コンビニエンスネットワーク」、「ブローカー」と「エクスパンションリスト」の違いは何ですか?

    -「コンビニエンスネットワーク」は信頼と集団意識が強い集まり、「ブローカー」は異なる社会世界を架け橋として結ぶ人々、「エクスパンションリスト」は極端に大きなネットワークを持つ人々で、ランダム性や混沌をもたらします。

  • 信頼と互恵性はネットワークの活力にどのように影響を与えますか?

    -信頼と互恵性はネットワークの基本的なプロパティで、繰り返しの相互作用を通じて関係が深まり、効果的なコミュニケーションと協力を生み出します。

  • なぜ人々は自分のネットワークを分析することを避けがちなのですか?

    -人々は自分の社会関係を神聖なものと見做しており、それらを意図的に分析することは拒否感を覚える傾向があります。

  • コミュニティと接続感と金融的な報酬はなぜ対立する傾向にあるのですか?

    -心理学の研究表明、コミュニティと接続感は金融的な取引と対立する価値観です。人々はお金や取引に関するアイデアに曝露されると、人々とのつながりを減らす傾向があります。

  • 組織内で「心理的安全性」を築くことはなぜ重要なのですか?

    -心理的安全性は、人々が批判や失敗から安全であると感じることを意味しており、組織の機能性を高めるために重要な役割を果たします。

  • なぜ職場での人間関係はコミュニティや宗教組織よりも多様性が高い傾向があるのですか?

    -職場での人間関係は、人々が自ら選択するグループであり、多様性を持つことができるためです。職場では人々が異なるバックグラウンドから集まり、より多様なネットワークを形成する可能性があります。

  • COVID-19パンデミック期間中に人々が経験する孤独感とネットワークの変化について何がわかりましたか?

    -COVID-19パンデミック期間中は、acquaintancesの外側のリングが縮小し、人々はより密接な家族や友人とのつながりに焦点を当てました。強固なつながりを持つ人々は孤独感からよく耐えられましたが、それ未満の人々は孤独感をより強く経験しました。

Outlines

00:00

📚 ユール環境とビジネスセンターの紹介

スチュアート・デクは、ユールビジネスと環境センターの執行ディレクターとして、2012年にビンセント・スタンリーを招待し、その哲学と書籍「責任ある会社」を紹介した。このシリーズは、人々から学ぶための一時停止とリフレクションの必要性を強調しており、深い思考と対話を促す意義を持つ。

05:02

🌐 社会変革とネットワークの役割

マーリサ・キングは、1999年のデモを通じて社会運動がどのように自然発生するかに興味を持ち、その後の研究を通じてネットワークの重要性を学んだ。彼女は、ネットワークが個人を連結させて社会変革を生み出すプロセスに欠かせない要素であると語った。

10:04

🔗 ネットワークの3つの基本構造

マーリサは、ネットワークが3つの基本構造から成り立っていると説明し、コネバー、ブローカー、エクスパンションストを紹介した。それぞれの役割が異なる社会構造を形成し、社会変革を促進する。

15:05

🤝 コミュニティとネットワークの強さ

コミュニティとネットワークの強さは相互に関係しており、互いに信頼し合う関係が築かれる。一方で、金銭とコミュニティは対立する価値観であると説明された。

20:06

💼 ビジネスにおける人々の多様性と繋がり

ビジネス環境は、人々の多様性と繋がりに優れており、宗教組織や地域社会よりもセグレゲーションが少ない。ビジネスは人々の繋がりを促進する機能を持っていると語られた。

25:07

🤔 ネットワークの質と持続可能性

ネットワークの質は短期間と長期間にわたって決まる。短期間では人々がどれだけ互いに関心を寄せるかが重要であり、長期的には人々が忙しいことや時間を割くことの影響を受ける。

30:10

👥 組織内での人間関係の役割

組織内での人間関係は、信頼と心理的安全性を構築する上で非常に重要である。ブローカーは異なるグループ間のつながりを築き、新しいアイデアをもたらす。

35:13

🌟 エクスパンションストの影響力

エクスパンションストは非常に大きなネットワークを持つ人々で、彼らは異なる人々をつなぐ役割を果たしている。彼らのネットワークは多様性があり、新しい出会いの可能性を提供する。

40:13

📉 コビッド19期間中のネットワークの変化

コビッド19期間中に人々は自分のネットワークを縮小させ、より密接な関係に焦点を当てた。男性のネットワークは特に縮小したが、女性はほとんど変わらなかった。密接な関係が孤独感を緩和する上で非常に重要であると示された。

45:14

🌱 社会変革のためのネットワークの活用

社会変革を目指す人々は、自分のネットワークを理解し、コネバー、ブローカー、エクスパンションストの役割を果たす人々を見つけて、協力して変革を促進する必要がある。

50:16

🗣️ ネガティブなフィードバックのポジティブな活用

ネガティブなフィードバックをポジティブに活用するためには、責めることなく真摯に問題を理解し、資源やサポートが不足していた場合にフィードバックを提供する必要がある。

55:18

👂 聴く力の重要性

聴く力は人々の間の相互作用において非常に重要であり、特に子供たちは好奇心を持って真剣に聴いており、大人たちはそれを再学習する必要があると語られた。

🤝 社会変革のためのネットワークの構築

社会変革を築くためには、人々が互いに助け合い、感謝の意を示し、信頼し合うネットワークを構築し、維持する必要がある。単純なアクションが大きな影響を及ぼすことが示された。

Mindmap

Keywords

💡環境とビジネスの関係

これはビデオの主題であり、環境問題とビジネスの結びつきについて議論されています。ビデオでは、ヤール環境とビジネスセンターという共同イニシアチブが紹介されており、ビジネスと環境保護の間でバランスを保ちながら進歩を図る取り組みが強調されています。

💡社会変化

ビデオでは、個人が集まり大規模な社会的变化を起こす方法について議論されています。特に、1999年のシアトルデモンストレーションを通じて、多様なグループが集結し大きな变化をもたらす可能性について触れられています。

💡ネットワーク

ネットワークはビデオの核心コンセプトの一つであり、個人がどのように集まって行動し、社会的变化を促進するかを説明する重要な要素です。スタンリー・ミルグラムの6ステップ分離理論に基づく社会構造の基本要素として、コネバー、ブローカー、エクスパンションリストの3つのネットワークタイプが紹介されています。

💡コネバー(Convenors)

コネバーは、ネットワークの基本構造の一つで、互いに友達同士の集まりを持つ人々を指します。彼らは信頼と買収が高く、アイデアを共有しやすくなり、社会変化を促進する集団として機能します。

💡ブローカー(Brokers)

ブローカーは異なる社会世界を架け橋とする人々で、彼らは異なるグループ間のつながりを築き、新しいアイデアや創造性を持続可能にします。彼らは社会構造の橋渡し役として、社会変化を促進するのに欠かせない存在です。

💡エクスパンションリスト(Expansionists)

エクスパンションリストは非常に大きなネットワークを持つ人々で、彼らは多くの異なる人々と接触し、ネットワークにランダム性や混沌をもたらします。彼らは社会構造におけるショートカットを作成し、新しい出会いやアイデアの刺激をもたらします。

💡心理的安全性

心理的安全性は、組織内で健康で機能的な関係を築くための重要な概念です。ビデオでは、信頼と相互性に基づいたネットワークが心理的安全性を高めると述べられており、それが集団の創造性と生産性を高めると強調されています。

💡自己監視

自己監視は、人が異なる社会グループと対話する能力を指し、ブローカーとして機能する可能性を示すパーソナリティ特質です。自己監視が高い人は、異なるグループとの間の架け橋になり、新しい視点を取り入れることができます。

💡リスニング

リスニングは、コミュニケーションと人間関係を築く上で非常に重要です。ビデオでは、第一学年の生徒が最も良いリスナーであるとされる理由として、彼らは好奇心を持って開かれた心で話を聞くことができると述べられています。

💡社会心理学

社会心理学は、人間が社会構造の中でどのように行動し相互作用するかを研究する学問分野です。ビデオでは、社会心理学の概念がネットワーク理論、人間関係、集団動力学などの議論に取り入れられており、社会変化と個人の役割を理解する上で重要な役割を果たしています。

Highlights

Stuart DeCou介绍了自己作为耶鲁大学商业与环境中心的执行董事,并提到了与耶鲁管理学院和耶鲁环境学院的合作。

Vincent Stanley作为巴塔哥尼亚哲学总监和耶鲁商业与环境中心的常驻研究员,分享了他与耶鲁中心的长期合作经历。

讨论了Marissa King的书籍《Social Chemistry》及其对社交网络如何促成社会变革的见解。

Marissa King分享了她对集体动态的兴趣,以及她如何开始研究社交网络的工作。

强调了社交网络在解决大规模社会问题中的重要性,以及个体如何通过社交网络实现变革。

讨论了Stanley Milgram的六度分隔理论及其对理解社交网络结构的影响。

解释了社交网络中的三种基本结构:召集者、中介者和扩张者的作用。

Marissa King讨论了社交网络如何通过自主组织和共享原则来增强团体的凝聚力。

强调了互惠和信任在维持社交网络活力方面的重要性。

探讨了社区感和财务回报之间的张力,以及如何在工作环境中平衡这两者。

讨论了在工作场所中如何通过共享使命和目的来建立社区感。

Marissa King分享了关于社交网络如何随着时间变化,以及如何通过当下的互动质量来维持网络的洞见。

强调了在组织中创造心理安全的重要性,以及如何通过建立信任和互惠来实现这一点。

讨论了在组织中如何处理负面行为,以及如何通过建立规范和原则来促进积极的行为。

Marissa King分享了她个人从写书过程中学到的东西,以及如何通过学习社交互动规则来减少社交焦虑。

讨论了在COVID-19期间人们社交网络的变化,以及如何通过强化核心联系来应对孤独感。

强调了在困难时期重新连接旧关系的价值,以及如何通过维护现有关系来增强个人的幸福感。

Marissa King总结了社交网络如何通过召集者、中介者和扩张者共同作用来创造人类秩序。

Transcripts

play00:00

welcome i got people pouring in here so

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we'll give a couple of seconds for folks

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to join

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uh my name is stuart deku i'm the

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executive director of the yale center

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for business and the environment which

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is a joint initiative between the yale

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school of management

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and the yale school of the environment

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um thrilled to have the first

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in a series of authors talks which we're

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going to do

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in 2021 this year um

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and you know this sort of the start of

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this is in 2012.

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we had an author invited who came to

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campus vincent stanley who you see there

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who's the director of a philosophy of

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patagonia

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and a resident fellow at the yale center

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for business and environment now

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and i think in two days vincent probably

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had i actually went through the agenda

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we put him through like eight or nine

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meetings um and he came and he talked

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and he was launching this book the

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responsible company and one of the

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students guy named john lovner

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who got to sit in about three of the

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meetings um came up to me

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at the third time that he was hearing

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vincent speak and he said

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you know you really need to form a

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relationship with that guy

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every time i hear him talk i learned

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something new

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and that's certainly the way we felt uh

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throughout those two days and so after

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it we were fortunate and lucky enough to

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be able to

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create um a connection with vincent and

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the center

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and so for the past eight years now

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we've been collaborating and engaging in

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different ways

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and vincent is going to be the

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centerpiece and kind of lead

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of these authors talks um and with the

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first one today

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we're incredibly jazzed to be able to

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feature one of the folks from the

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community

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here at yale um maurice king and vincent

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will do more of the introduction

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but her book social chemistry

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launches today and you can find it in a

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number of different places heather

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fitzgerald from our team just popped

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into the chat

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where you can find a great way to to get

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the book

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um really exploring um

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some of the kind of connections like we

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just i was just describing of

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how we connected with vincent um and uh

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this series

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is put together because we really see

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the need um

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to pause reflect and learn from people

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like vincent and marissa who've taken

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such

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time effort energy to synthesize

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incredibly complex topics

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like let's stay away from hot takes and

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get down to really thinking and

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listening to people in conversation who

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thought incredibly deeply about

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something

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um and so we hope that you enjoy it this

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is the first

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of a series as i mentioned um questions

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throughout

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the first part of this will be a

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conversation between vincent and marissa

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uh after that we'll take your questions

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through the q a function so if you have

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one

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throughout the the conversation please

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put it into the q

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a which you'll find at the bottom of

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zoom i'm sure if books are well familiar

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with that now

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uh and we'll be still pushing those to

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vincent so he can ask them to marissa

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um the floor is yours vincent and thank

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you for all the time that you spend

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uh collaborating and engaging with us uh

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at the center

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yeah well thank you stuart and

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thanks to heather and amy and the sea

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based staff

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it's been a big part of my life for the

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past eight years

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i'm really happy to join marissa king

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today uh we were speaking yesterday just

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briefly and there's just so much

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in this book um

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in social chemistry that uh

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so many departure points and so many

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questions i want to ask

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uh then i'm afraid an hour won't do us

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justice but

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let's go ahead and i'd like to introduce

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marissa is

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the the professor of organizational

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behavior

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at yale som holds her

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phd from columbia

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and um i'm very interested i was

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reading a little bit and i'm very

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interested in uh

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how marissa uh came to the work and

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there was a quote

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about marissa you were appearing

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i think you were student at reed at the

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uh

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the seattle demonstrations in 1999

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and observing uh this enormous protest

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that had developed quite

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spontaneously and wondering

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uh how social movements uh arise

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uh from these informal networks of

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people

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and um i think that one the the

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the quote from you that really

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resonates with me is questions about

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collective dynamics

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how do you get individuals to come

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together to create

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larger scale social change

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and that you you mentioned that from

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that

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time in 1999 that is how you became

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interested in understanding how social

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networks

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work um and this resonates with me

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because i think that the

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what i see from the patagonia

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my the perspective of my own work at

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patagonia

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is that we have reached a point of

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what pope francis calls one single

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crisis that has two faces that is both

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social and environmental that

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we've we're in a decade that we all know

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is uh existentially critical not only

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to the survival of the human race but

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also to the health of the

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other species on the planet and we also

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see that

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networks are either going to take us

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down our networks are going to save us

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because

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one of the capacities that we've gained

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over the past 50 years

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as a species is the ability to create

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large international networks

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often informal to address problems

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that reach deep bottlenecks within the

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existing structures so an example would

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be

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that people in miami now are working

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closely

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on the issue of sea level rise with

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people in rotterdam with people in dakar

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they don't really care what the state

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legislature of florida

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has to say about sea level rise they're

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more concerned with engaging with other

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people who are involved

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in the same issues so

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i guess um my first question

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to you would be working on this book um

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and from your initial concerns in 1999

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when you went to the seattle protest

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what did you learn working on the book

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about how individuals get together to

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create larger social change

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yeah it was such a powerful moment for

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me

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to see in that protest just how

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diverse groups came together so you had

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you know enormous turtle posters you had

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people from unions you had

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environmentalists you had people

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really focused on social issues and

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social equity and social justice

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and in that moment i saw the possibility

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of what can

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happen and create just large-scale

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social change

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when individuals can come together as a

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collectivity

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and throughout my work i've been

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profoundly interested in what

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happens and how do we get large-scale

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social change from individual actions

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and what i've learned is that that

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really boils down to networks

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and if you want to solve large-scale

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social problems the answer is the same

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if you're trying to

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look at how you can leverage your own

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individual network for personal gain

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right whether it's to find a job

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to get a promotion to increase work

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engagement the answer is the same

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you actually have to understand how

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networks work

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and to begin to understand that it's

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helpful to go back in time

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to the 1950s and the work of stanley

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milgram so this is

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the same guy who did the shock

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experiments but this is a much more

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benign

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experiment and what he found which has

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become really popularized is that we're

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all connected

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and that six degrees of separation can

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separate us all

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and that is profoundly important if we

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think about complex social problems

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but what's interesting is when that work

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was reinvigorated in the 2000s when i

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was doing my doctoral work at columbia

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university

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duncan watts in his lab began to redo

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these same experiments to see how much

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we're separated

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and the answer actually was the same

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despite rapid changes in technology

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an increased ability to communicate

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there were still six degrees of

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separation

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but what was profoundly uh

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to me it's amazing right like i feel

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like the you know physics has their

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higgs boson particle

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and this they boiled it down to

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essential elements of social structure

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and that we can really deduce social

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interaction to three simple structures

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and that for me has this sort of same

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flavor of like the god social particle

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because once you can start to understand

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that and

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imagine this world in this way whether

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you're trying to leverage large-scale

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social change

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bring forth change in your company or

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actually just change your personal life

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for me the ability to see the world in

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this way changed

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and so what duncan watson his

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collaborators found is that we're

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separated by six degrees of separation

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because there's a fundamental underlying

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social structure this is true in social

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life but we also

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see the same social structure when you

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look at neural networks when you look at

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ant colonies so there's this

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demarcator that makes the world small

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and why the world is small is that all

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networks can be boiled down to

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three fundamental social structures you

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have conveners

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you have brokers and you have

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expansionists

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so within convening networks friends are

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friends with one another there's a dense

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tight social structure this makes

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there's a lot of trust

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there's a lot of buy-in it's easy to

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convey ideas and get by

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and within these networks but they're

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essentially right tight clusters of

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people and they're separated from

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everyone else so in this the case that

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you're giving right you

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the environmental movement is typically

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separate from social justice movements

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but those are often brought together by

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brokers

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and brokers both by personality and

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predisposition but also

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brokers can be created they tend to

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bridge social worlds

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and in bridging those social worlds they

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create the possible

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possibility for movements but they also

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bring forth innovation and creativity

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and so fundamentally you have a

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structure

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of a lot of separate social worlds that

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are connected between brokers

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and the third piece of this are

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expansionist expansions have

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extraordinarily long

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large networks there's a property within

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social networks in general that they

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tend to have long tails so while most of

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us know around 600 people

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expansionists will know 60 000 people

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they have extraordinarily large networks

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and what they bring into that system is

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a bit of randomness or chaos

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and so if you start to think about this

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world in this way right that we have

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movements or we have organizations or we

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have communities that are

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densely connected and they are

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consistently

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brought together by brokers who bring

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social structure

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but the expansionists bring shortcuts

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that's the randomness of the beauty of

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networks

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and you need all three of those pieces

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to make the world small

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and the same is true if you're trying to

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catalyze large-scale social change you

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need to figure out who are your

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conveners who are your brokers

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who are your expansionist and they all

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need to be brought in a purposeful

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concerted way into the mix

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and the thing that i find so interesting

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is networks are made out of people right

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they don't just exist in the ether

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uh right our networks are our

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relationships

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but people are so reluctant to examine

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their own personal networks and this

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makes a lot of sense for a lot of

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different reasons our social

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relationships are in many ways our most

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sacred um our most sacred

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thing that we have right so the idea of

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being intentional or purposeful about

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them is often really off-putting

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but if you want to bring about

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large-scale social transformation

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you have to understand networks and you

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have to understand

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your own network and the role you play

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and being able to help bring about that

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change

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interesting um

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one of the things i noted early on in

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the book is you referred to

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the kind of cellular function of

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networks um

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and referred to uh examples being

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uh alcoholics anonymous or the communist

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party which were built

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on uh these these sort of semi

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uh or autonomously acting

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uh groups that then expanded can you

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talk a little bit about that

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yeah it's a pleasure i mean i think if

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you think about

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what holds those groups together like

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that there's something

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amazingly powerful about having

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independent

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autonomous organizations that are

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oftentimes guided by the underlying set

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of principles and practices

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but they're not formally organized so if

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we think about how most

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organizations are designed right they're

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kind of like there's a box at the top

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there are lines between them and there's

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a hierarchy

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and that hierarchy really it creates

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possibility for urgent action but it

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also impedes a lot of

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what needs to happen if we actually want

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to transform society

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and to transform society you need

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independent groups acting autonomously

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that are guided by underlying principles

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and vision

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that that's really where identity plays

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such an important role and it holds

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people together and it gets a

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sense of commitment and buy-in in a way

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that's next to impossible if you don't

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allow people to self-select into

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a group which is what humans just

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naturally do

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but you can't just sort of have if we

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just have a bunch of autonomous groups

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which is in some ways i think what's

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happened actually

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within societies we're seeing this

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increased level of polarization because

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you have a lot of autonomous groups that

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aren't talking together

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so while the autonomy of those

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independent groups is so important and

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that's really emblematic of what what

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convening networks are they have trust

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they have buy-in they have reciprocity

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and they have identity

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but those autonomous groups have to be

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connected to one another in some way and

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that's why having brokers are the people

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who can move between them easily is so

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important right

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you know another you just mentioned

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reciprocity and trust and one of the

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things that struck me was that the

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vitality of a network relies

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more than in a kind of hierarchical

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organizational structure the vitality of

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a network

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relies on reciprocity that's what keeps

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it going

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and reciprocity relies on trust

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i thought that was a very interesting

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continuum

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yeah i mean they you know the norm of

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reciprocity is really what is the

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fundamental property that is guiding

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all social relationships you know and

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it's in

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it that's built through repeated

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interactions

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right that it's trust is i think a

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developed property in the sense that if

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i connect with you

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and then you reciprocate that

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relationship gains depth over time

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and one of the things that really drives

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and fuels that

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is the ability to engage in mutual

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self-disclosure so

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you show me a little bit about who you

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are and what you value and then i

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reciprocate

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and based on that over time we're able

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to develop trust and a beneficial

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relationship

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um but it really has to be reciprocal

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right and that i think is one of the

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things that

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too oftentimes people think of that in a

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way that is there's a ticket for tat

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so i'll do for you and then you do for

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me but in reality it needs to be turned

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on its head

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in the sense that i'll do for you

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without any expectation

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of reciprocity and then when you do

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reciprocate that is really where trust

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starts to come from

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that's a very interesting uh observation

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and

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you you had also mentioned in the book

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that there was a

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um kind of uh

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the opposite end of the spectrum the

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feeling of community and connection

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and financial reward that these things

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often

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uh are felt in opposite ways and if i

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was just reading a long article about

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john berger who

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at the end of his last 20 years of his

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life lived in this small village in

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france

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and they were all uh he was the only

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writer that the rest were

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peasants and there was this reluctance

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they never charged each other for any

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work

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there was always an expectation though

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that somewhere down the line

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there would be a kind of return and

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there was an embarrassment about money

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but in the society that we live in where

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the transaction the financial

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transactions are so significant

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how does that play out in relation to

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the sense of community

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or connection to a google

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group yeah i mean i think that that's

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one of the biggest challenges

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that we face in the work world today is

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how do you square these two competing

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really orientations and there's a great

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work in psychology that shows that they

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really

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are fundamentally orthogonal if you ask

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people what they value most and then you

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map them

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community is the polar opposite of

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instrumentality or money

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the same is true that we know that the

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people get most joy

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right out of intimate interactions but

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also in one-on-one social

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interactions and if you ask people

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simply like what do they plan to do in

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the next 24 hours

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but then you prime them with the idea

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simply of money

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um they're much less likely to

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subsequently report that they're

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actually going to spend time connecting

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with other people

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and so this idea of instrumentality and

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social connection or communality are

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really orthogonal values and one of the

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challenges i think within workplaces

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is how do you square those two so how

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does you know

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a different way of putting it that's

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much simpler how do we actually have

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friends at work

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and some of that is actually keeping

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those spheres separate

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so thinking about what needs do we

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actually need to get out of the

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workplace versus what needs should we be

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fulfilling in other domains

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but some organizations and i think

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patagonia has done an extraordinary

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job of doing this is that if everybody's

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guided by a higher principle or a higher

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moral commitment to something that

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transcends both of those

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then you can get communality you can get

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this sense of

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communality and purpose your purpose and

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shared mission

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even if there's money being made because

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that there's a higher purpose that's

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driving

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that effort yeah and i i

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think that bears out in my own

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experience that that the

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work teams become like those cells that

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we're

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talking about they become like an a.a

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meeting or like a communist party cell

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in which you are

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um you're committed to shared work

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um that is well outside

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what you think you're going to get paid

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for or promoted for

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it's a different way of living and i

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think you your work

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is so exemplary in this regard right

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that what is it

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like the idea of being a director of

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philosophy like that

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idea is so powerful and if more

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organizations

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and even more individuals getting back

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to

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thinking about aaa and other

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organizations like that if you're living

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by a different set of principles

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right then it's much easier to be guided

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in a common purpose and not having to

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rely on social structures that

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oftentimes simply don't serve us when

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they're really transactional it's a very

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it's a difficult way to live

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right and when they are transactional

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the um

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that that sense of reciprocity and trust

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does not get engaged

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so there's a level of resistance i think

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to to most organizational work that

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disappears when people feel connected to

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it

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if i want to see people at patagonia

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work very quickly to get something done

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in an impossible

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amount of time it will always be

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something that they believe in

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personally

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that's beautiful and the quality of work

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is fundamentally different

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like just to be super clear right like i

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i understand there's like a place that

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we have to have transactional

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relationships

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and right like that that's just how the

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world works and some of those

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transactional relationships i do think

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come with trust right like i'll invite

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someone into my house to repair an

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appliance and i trust that they're not

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gonna steal

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me from me and i pay them and they get

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the job done and then they leave

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and i think what's important is just

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being clear about what our motives are

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and what's happening

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and those transactional relationships is

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the same with dating right like if i say

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we're going on a date and it's clear

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that's fine it's if i'm friends with

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someone and they think we're going on a

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date that things get really really

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confusing

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and that i think is true in work

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the world right that we can have

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transactional relationships it's just

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that we need to be clear that those are

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transactional and not model them and i

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think what happens too often at work

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is that our sense of our own sense of

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identity our own sense of purpose

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and what drives us is mixed with the

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transactional and when that it's that

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lack of clarity i think that really

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results in the problems

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there was it's a kind of related

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question

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um you mentioned about that the quality

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of a network uh changes over time

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and then it's often the healthiest the

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first six months or

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in groups that have worked together for

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years

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um can you talk a little bit about what

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you think make that

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makes networks thrive or fall apart for

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a time and

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and how how they get revived oh that's

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really interesting

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um i mean i think that when we think

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about the quality of interactions it's

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helpful to short

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separate out both the short and the long

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term because the quality

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we've talked a little bit about

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structure of interactions these three

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basic

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forms and those are the enduring traces

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of our social interactions

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but what we know is the quality of our

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interactions in the sense

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to which we feel connected with one

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another is actually determined

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in the moment on a very very short

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temporal scale

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and there's lots of demarcators of this

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and it really boils down simply to how

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present we are with one another

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how well we're listening to one another

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the extent to which we're looking

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one another in the eye and engaging on a

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very very basic

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interactional level in the moment and

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that really is actually what

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determines the quality of our

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interactions in a given moment but if we

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think over the long term like what

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impedes those right what impedes that

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and there are two

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issues they think that are the biggest

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impediments one is actually simply

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distraction

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and that can rea and i think that that's

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something that so many people and

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workplaces or in particular are

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struggling with

play23:25

right now is that we're trying to stay

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connected in ways that we're not built

play23:30

to do

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and we're really simply distracted my

play23:32

favorite example of this

play23:33

is there um there's a study that

play23:35

demonstrates just how easily it is

play23:38

to be distracted and not able to connect

play23:41

by they

play23:41

um randomly assign people to either be

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using their phones or not using their

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phones and

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be walking down the street and as they

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were doing that they had

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um a clown on a unicycle ride by

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and only one in four people on their

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phone noticed

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the unicycling clown right so if you

play24:00

think about

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right like you think about what you're

play24:03

missing

play24:06

and there are other studies that

play24:08

demonstrate this also there's a

play24:09

beautiful study called the parable of

play24:11

the good samaritan

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and what this was done at princeton

play24:15

theological seminar seminary

play24:17

and what they were trying to ascertain

play24:18

is why do people some people stop for

play24:21

help and

play24:21

why do some not and they ask some people

play24:25

right to review the parable of the good

play24:26

samaritan they were seminarians and they

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were told that they were going to be

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applying for a job

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others were asked to prepare another

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sermon on a biblical passage

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and then they walked by an actor who was

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in physical need a pain

play24:38

of help actually in pain and what they

play24:41

found is that

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when they looked at who stopped it

play24:43

didn't matter whether or not they were

play24:45

asked to

play24:46

remember the parable of the good

play24:47

samaritan or think about a different

play24:48

sermon

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what mattered is if they were told to

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hurry or not

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i think that in both of these it we as

play24:56

humans we deeply want to connect with

play24:58

one another

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but we're driven to distraction and

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we're often in a hurry and that's what

play25:04

really keeps us apart even though we so

play25:06

desperately want to be together

play25:08

and over the long term those slights

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right and incidents they

play25:12

aggregate and can really turn

play25:13

relationships negative

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for no other reason that we're too busy

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or too much in a hurry to give them the

play25:20

attention that they deserved

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that's really interesting

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um hadn't i hadn't heard that

play25:30

story um

play25:33

and it's interesting that it was

play25:35

seminarians and it didn't matter

play25:38

that it was it was just this question of

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being in a hurry

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um there's another kind of interesting

play25:50

question for you that that really struck

play25:53

me

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when you talked about uh blame assigned

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and groups

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and blameworthiness and i think there

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was uh

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you mentioned some ceos were asked uh

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how many uh the problems that were

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caused how many

play26:12

could be assigned specific you know were

play26:15

due to

play26:16

the blame on particularly individuals or

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groups and

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it was like the ceos would say two to

play26:20

five percent

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but when you talked about um with

play26:26

how people regarded um

play26:29

what actually happened in terms of

play26:32

people

play26:33

being held to account it was like 70

play26:37

of the problems were assigned blame how

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does this relate to

play26:42

the function of networks and how they

play26:45

can function what

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what what kind of atmosphere does this

play26:48

create or is there

play26:49

and is there a way to work around this

play26:53

yeah i mean what we know within

play26:55

organizations

play26:56

is one of the most powerful ways of

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creating a high functioning organization

play27:01

is to create something called

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psychological safety

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and the idea of psychological safety is

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this sense of

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blameworthiness um and we know from a

play27:10

structural perspective that

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psychological

play27:12

safety is most likely to happen in these

play27:14

dense convening groups right where

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friends are friends with and or

play27:18

one another our colleagues work together

play27:19

quite closely the downside of this is

play27:21

it's also that they tend to be people

play27:23

who are homogenous

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with respect to background so within

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those structures

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naturally there tends to be higher lit

play27:30

levels of psychological safety and this

play27:32

was developed the idea was initially

play27:34

developed by amy edmondson and like she

play27:37

says i wish i wouldn't have called it

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psychological safety in retrospect i

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wish i would have called it radical

play27:41

candor

play27:43

and that type of network or relationship

play27:46

right where people are working together

play27:48

repeatedly and quite closely

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there tends to be a high level of trust

play27:52

in that

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so even if you bring someone new in that

play27:56

networks actually naturally close on

play27:58

themselves so

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because of one principle of this is just

play28:01

psychological balance right so the adage

play28:03

that of a friend of a friend tends to

play28:05

become a friend

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so we actually tend to evolve in this

play28:08

structure

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but what's really powerful is that it's

play28:13

difficult to create

play28:15

but it's really quick to dissolve and

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what we know is that

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within organizations we've been talking

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a lot about positive relationships

play28:22

but negative relationships have an

play28:24

outsize effect on

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our networks in particular if you look

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at studies of networks and

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this is we often refer to this as

play28:31

negative ties that it's

play28:33

literally close to two to five percent

play28:35

of tithes are negative ties but they

play28:37

capture a disproportionate

play28:39

part of our attention and some of this

play28:41

is evolutionary right that we're taught

play28:43

to pay attention to things that can harm

play28:45

us or are

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likely to be a threat um just to survive

play28:49

so we actually devote much more of our

play28:51

attentional focus on things that are

play28:52

negative but it's also just human nature

play28:55

right if someone could

play28:56

you can give me a hundred compliments

play28:58

and one critique and i'm gonna focus on

play29:00

the critique

play29:01

but what that means is when we're

play29:02

thinking about designing systems

play29:04

we need they naturally actually evolve

play29:06

in this way that has a lot of pr

play29:09

the potential for radical candor and a

play29:10

lot of psychological safety

play29:12

but one drop of negativity can

play29:16

dissipate that amazingly quickly and

play29:19

it's

play29:19

extremely difficult to repair it

play29:22

and so the idea if you're thinking about

play29:25

creating a thriving organization

play29:27

is to focus first and foremost on

play29:30

creating an environment that really has

play29:33

a lot of trust

play29:34

a lot of reciprocity and the potential

play29:36

for radical candor

play29:38

but you have to go to great lengths to

play29:40

protect it

play29:41

because it's the adage like one bad

play29:44

apple can spoil the brunch

play29:45

is absolutely true some of that is

play29:48

thinking about very very carefully about

play29:50

hiring

play29:51

but also thinking about how do we

play29:53

establish norms and principles that we

play29:55

all buy into as a group

play29:57

and then you can create a culture where

play29:59

there's a self-reinforcing property

play30:01

um and hold each other mutually

play30:03

accountable

play30:05

yeah that's interest i mean it

play30:09

i think that we need to expand this idea

play30:13

of radical candor to

play30:15

include the ways in which we

play30:19

deal with uh i think you referred to

play30:23

jerks and pessimists uh uh who

play30:26

in in one meeting can change the tenor

play30:30

of the group

play30:31

uh uh from from the beginning to the end

play30:33

of the meeting and then

play30:34

change the tenor of the group going

play30:36

forward so so

play30:38

it becomes important to create norms and

play30:40

principles that we can call people to

play30:42

account

play30:43

for in in ways in which people are shy

play30:46

people don't call each other out for

play30:49

being negative or

play30:50

for uh

play30:54

not acting in the interests of of of

play30:57

of the group dynamic yeah and i think a

play31:01

lot of it is also

play31:02

trying to approach that with empathy

play31:04

because a lot of times people are acting

play31:06

in that way

play31:07

for reasons because they themselves

play31:09

actually are hurt there may be something

play31:11

going on in their lives and

play31:12

in being able to engage in perspective

play31:14

taking and reaching out but

play31:15

again getting back to not assigning

play31:17

blame right but getting back to a

play31:19

question of

play31:20

asking with like true curiosity like

play31:23

is everything all right is there

play31:25

anything we can do right it's very easy

play31:27

to want to exclude and like

play31:29

you know working with mba students like

play31:32

they they are so quick to be like oh

play31:34

let's fire them and it's like no

play31:36

let's ask them how they're doing and

play31:38

what they need

play31:39

um and that reorient or reorientation

play31:43

is so incredibly helpful because when

play31:45

you ostracize someone from a group

play31:47

it not only hurts that person but it has

play31:49

long enduring consequences for the group

play31:51

but inviting them back in it has a power

play31:54

it sends a very powerful signal about

play31:57

what you care about and sometimes that's

play31:58

not possible

play31:59

but most of the time people aren't

play32:01

acting like jerks because they're really

play32:02

jerks it's because they have something

play32:04

else going on

play32:05

that need and they need help right or

play32:08

they need to have something modeled for

play32:10

them

play32:11

that illustrates a more productive way

play32:13

to

play32:14

to behave with the others yeah and i

play32:17

think for me that that was actually one

play32:19

of the most powerful parts of writing

play32:21

this book actually

play32:22

i'm not trained as a social psychologist

play32:24

by training right like i study social

play32:26

systems but

play32:28

i and i myself have struggled i

play32:30

hopefully wasn't a jerk but i've

play32:32

definitely struggled with a lot of

play32:33

social anxiety

play32:34

and what i realized right is a lot of

play32:37

the way

play32:38

like it can all be learned right social

play32:40

intelligence is very much a learned

play32:42

skill

play32:42

and by learning some basic like

play32:45

fundamental rules of social human action

play32:47

interaction that i wasn't given the

play32:48

playbook to someone

play32:49

somewhere along the way it's been

play32:52

extraordinarily helpful for me both in

play32:54

reducing that

play32:55

anxiety which is really critical to

play32:57

allowing me to engage with other people

play32:59

and i think that that's often the case

play33:01

is that

play33:02

oftentimes people can seem disengaged or

play33:05

like they're

play33:05

acting out and it's actually simply that

play33:07

they don't know how they should be

play33:09

acting yeah and there was

play33:13

this is not a a major part of the book

play33:15

but very early on you meant

play33:17

you mentioned it the classic problem for

play33:19

people who go to parties and don't know

play33:21

what to do with themselves is

play33:23

you that people are drawn to bias so you

play33:26

look for the odd number

play33:27

crowd the three and the five or the one

play33:31

and then you

play33:32

and then you you complete the circle

play33:34

those kinds of uh

play33:36

tips about social anxiety i certainly

play33:38

wish i had had

play33:40

um at any time in my life

play33:44

i'm sure you're always the life of the

play33:45

party vincent i doubt that you needed

play33:47

them

play33:47

but so much of it actually does boil

play33:49

down to confidence so the odd number

play33:51

group it can be i i found enormously

play33:53

helpful because it mainly more than

play33:55

anything it makes me feel more confident

play33:56

i'm like all right i know where i'm

play33:57

going i don't need to run away

play34:00

[Music]

play34:02

um one of the questions there was

play34:04

another um

play34:05

one of the things i thought was actually

play34:09

um appropriate for

play34:12

particularly appropriate for a business

play34:13

school and and also

play34:16

for the role of business in society for

play34:19

what

play34:19

for what business can provide um that

play34:23

and ngos and and governments

play34:26

might not necessarily provide as you

play34:29

mentioned that offices are less racially

play34:31

segregated than

play34:32

churches and schools that there is there

play34:35

is a kind of function

play34:36

to the transactional quality of

play34:40

businesses and the way people are

play34:41

arranged together since they're not

play34:43

making choices about who they're going

play34:45

to be with

play34:46

that provides some um

play34:51

provides some hope for us schools

play34:53

churches and voluntary organizations are

play34:55

more segregated than

play34:56

offices are and it may also explain they

play34:59

were

play35:00

some of the response of the business

play35:02

community to black lives matter and to

play35:04

the events

play35:05

over the summer i was just wondering if

play35:07

you had any further thoughts on that

play35:09

yeah this is one of the pieces that i

play35:12

find

play35:13

so powerful and because it one it

play35:16

reveals so much of

play35:17

just how human interaction work the

play35:19

reason

play35:21

why religious organizations voluntary

play35:23

groups and neighborhoods are so racially

play35:25

segregated is because we

play35:26

select into them and when we form groups

play35:30

naturally on our own that we tend to be

play35:32

guided by the principle

play35:34

which is known formerly as homophily but

play35:36

the tendency of like to affiliate would

play35:38

like

play35:38

so we choose to interact with people who

play35:40

look like us and already think like us

play35:43

in part because it feels safe and it

play35:45

feels secure there's like less

play35:47

worry um and so when we're left to our

play35:50

own devices we

play35:51

form self-segregating groups that are

play35:53

pretty homogeneous

play35:55

and what's so powerful about

play35:57

organizations in the workplace in

play35:59

particular

play36:00

is it tends to be far more diverse than

play36:02

any other

play36:03

type of organization that we interact

play36:05

with on a daily basis

play36:07

but what's even more powerful than that

play36:10

is that in the workplace we can actually

play36:12

create networks we can devise and tinker

play36:14

with social structure

play36:16

in a way that we can't right like i

play36:17

can't choose

play36:19

move my neighbor from next door which i

play36:21

would if i could hopefully they're not

play36:22

on

play36:22

right but i can't tinker with what

play36:25

interactions happen in my neighborhood

play36:27

but at work we can actually design

play36:30

organizations we can design interaction

play36:32

that one first allows the possibility

play36:35

for more diverse workplaces because

play36:37

we're not self-selecting into them

play36:39

but it also creates the possibility for

play36:41

a greater level of inclusion if we think

play36:43

about how do we take that diversity and

play36:45

create interactions that

play36:46

allow for not just diversity but also

play36:48

inclusion and there's a lot of potential

play36:51

within organizations to start to solve

play36:54

societal problems if we think about

play36:56

loneliness if we think about mental

play36:57

health

play36:58

organizations and workplaces in

play37:00

particular when i say organizations i'm

play37:02

referring to workplaces

play37:03

have the potential to change our

play37:05

interactions

play37:06

in a way that can help solve those

play37:08

problems in a way that other domains of

play37:10

social life can't

play37:11

interesting to

play37:14

um

play37:18

you mentioned earlier the kind of the

play37:19

breakdown between conveners and brokers

play37:21

and expansionists

play37:23

would it be the role of a broker

play37:27

in the network to kind of reach outside

play37:31

the

play37:32

the homophilic associations

play37:36

and put different people together yeah

play37:39

so if

play37:39

we think about right that these

play37:42

self-selecting structures and networks

play37:44

left unmanaged

play37:45

tend to create these convening like

play37:47

structures that friends are friends with

play37:48

one another

play37:49

and they tend to be pretty homogeneous

play37:51

and it's the brokers that connect

play37:53

between them

play37:54

and someone ends up can end up as a

play37:57

broker for lots of different reasons

play37:58

some of it is personality and

play38:00

predisposition

play38:01

people often think your network type is

play38:02

most likely to be determined by how

play38:04

extroverted or introverted you are

play38:06

we actually know that our the

play38:08

personality plays a

play38:09

tiny role so extroversion or

play38:11

introversion only explain

play38:13

around 10 of variance in network type

play38:16

but of all personality characteristics

play38:17

the one that is the biggest predictor of

play38:20

what type of network you have is

play38:21

actually called something

play38:22

called high self or low self monitoring

play38:25

which is really the extent to which

play38:27

you're a chameleon so high self monitors

play38:30

um

play38:30

tend to be good at doing things like

play38:32

giving impromptu speeches

play38:34

at parties on topics they know a little

play38:35

about right that they are chameleons

play38:38

and they can in many ways speak to

play38:40

different groups

play38:41

and interact with different groups in a

play38:44

way that they're able to frame issues

play38:46

and problems in a way that speaks to

play38:49

both

play38:50

which so it's really brokers that are

play38:51

connecting these groups

play38:53

but what's really also important to

play38:56

realize is

play38:57

that organizations can create brokers

play39:00

much of our network type and much of our

play39:01

network signature is actually

play39:03

determined by where we spend our time

play39:05

and how we live our lives so brokers

play39:07

tend to have very unusual career paths

play39:10

and if organizations want to create

play39:12

brokers right if they're trying to

play39:14

create more

play39:15

inclusion if they're trying to create

play39:17

innovation or creativity comes through

play39:18

brokers

play39:20

then you can take steps to start to

play39:21

devise career paths or rotation programs

play39:24

that allow people to develop this type

play39:26

of network and that benefits the

play39:28

organization but it also benefits

play39:30

the broker themselves

play39:33

and then can you can you what is the

play39:36

difference between the role of the

play39:38

of the broker to make the connections

play39:41

between these

play39:42

disparate groups of people and the role

play39:45

of the expansionist

play39:47

in creating the random or the

play39:50

introducing the random or the chaotic

play39:52

element that

play39:54

serves the vitality can you talk a

play39:56

little bit about that

play39:57

yeah so brokers tend to connect social

play40:00

worlds that are

play40:01

pretty socially proximate right so you

play40:03

could think about a broker would be

play40:04

within an organization they would be the

play40:06

one who would connect

play40:07

engineering and um

play40:10

let's say the sales department right so

play40:13

they're bridging paths

play40:14

between groups that are pretty socially

play40:16

proximate and what's

play40:17

so powerful about expansion is they have

play40:20

extraordinarily large networks right my

play40:22

favorite example of this is david

play40:24

rockefeller who at the time of his death

play40:26

he collected he

play40:27

every person he met he put on a

play40:30

nine-volt an

play40:30

index card and those index cards

play40:33

end-to-end by the time of his death

play40:35

would have stretched more

play40:37

miles and miles and miles

play40:38

[Music]

play40:40

and what's interesting there is there

play40:43

creates the possibility

play40:45

for random social interaction so if you

play40:47

map

play40:48

networks and you look at expansionists

play40:50

they'll have just this outer layer of

play40:51

people who would never talk to each

play40:52

other

play40:53

right that they may you know they are

play40:55

the person who would know someone and

play40:58

uh i don't know darus salaam and they

play41:00

would know someone

play41:02

you know in idaho city right and

play41:05

it's that right so it's not that they're

play41:06

brokering groups

play41:08

but they have connections to a large

play41:10

large number of individuals

play41:13

and that's where this possibility of

play41:15

people who would never

play41:16

normally bump into each other because

play41:17

they're not necessarily in groups

play41:19

that they're just extraordinarily large

play41:21

and disconnected

play41:22

that that's where this these shortcuts

play41:25

and networks are the magic really of

play41:26

bringing the world

play41:28

making the world small comes from in

play41:30

expansionist networks

play41:34

and i think one one question i want to

play41:37

ask you before we

play41:38

we go and take questions from uh

play41:41

the audience by the way i i have to say

play41:45

if you have a clock my computer has this

play41:49

new capacity

play41:51

to not tell me the time unless i make

play41:54

my window disappear which is

play41:57

440. all right okay

play42:01

so the last question i would like to ask

play42:04

is um

play42:06

what i'm wondering what you learn from

play42:09

writing the book

play42:10

that has been useful to you or

play42:14

seemed especially resonant to you in the

play42:16

time of covet

play42:17

during this last year which has been one

play42:19

of

play42:21

of probably an intensification of both

play42:24

loneliness for most people

play42:27

[Music]

play42:29

and also an intensification of networks

play42:33

uh because we're all doing a lot of work

play42:35

by

play42:36

by zoom and we're all uh connecting to

play42:40

uh people that we would ordinarily

play42:42

travel to see

play42:44

so anything that's come up that

play42:47

that that you'd think oh my gosh that

play42:49

was

play42:52

especially a positive to what's happened

play42:54

this year

play42:55

yeah i mean i along with my college

play42:58

colleague

play42:59

ballis kozak and nicholas kaplan we've

play43:02

actually studied what's happened to

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people's networks during coba

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and we met hundreds of individuals

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networks a year in june prior to covid

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and then looked at them in june this

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year after we were really in the midst

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of social lockdown

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and what we found are a couple of

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different things one of the biggest

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changes that we've seen in people's

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networks is that the outer ring of

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acquaintances has shrunk pretty

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profoundly so the outer ring of

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acquaintances has shrunk by close to 17

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percent

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which is equivalent to around 250 people

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but almost

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all of that shrinkage was due to the

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reduction in the size of men's networks

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so men's networks shrunk by more than 30

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but women's networks have hardly shrank

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at all during covid

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and i think that that's a powerful

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illustration of one of the

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misconceptions

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about how networks work and we think

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about them um

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it's not right women aren't spending

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more time maintaining their social

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networks

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like women are incredibly strapped for

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time between having to manage their home

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life

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and their work life right and you've

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seen the downside consequences of this

play44:05

across the board

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and what i think this finding really

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highlights is it's not that investing

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more time makes you have a more

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resilient network

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it's thinking about how you connect and

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the difference really boils down to how

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men and women maintain their social

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relationships so women tend to maintain

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their social relationships through

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conversation

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versus men tend to do activities

play44:25

together right so they

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go bowling together they go fishing to

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go they're gonna go skiing together they

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do whatever they do together

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but they don't really talk that much and

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if we want to think about what that

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means right it's not that we necessarily

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need to spend more time developing our

play44:40

network is we need to think more

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carefully about how we do that

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and the second piece of this of what

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we've seen

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during covet i think is illustrative in

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that regard so during covert the other

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piece of this is our

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networks have naturally turned inward

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that's part of the reason that we're

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seeing a shrinkage

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is that we're focusing more of our time

play44:58

and attention on

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our core connections our closest family

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our closest friends

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and what we found in our work is the

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people who have their best during covet

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in terms of loneliness in particular

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have five or more strong connections

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people who have

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less than that have really really

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suffered and have increased loneliness

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even if you control for how much

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how lonely they were before so it really

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is this fundamental core

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that provides emotional and social

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support and i think for me this has been

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an

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important reflection on thinking about

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who do i really need

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and making sure that i maintain and

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strengthen those connections and give

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them

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the attention that they deserve and it's

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hard right because

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for like i live in a i have kids i have

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a husband right like

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there are a lot of people in my house

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but on a

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minute to minute basis in particular

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during this time

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i may not have actually been connecting

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with them at the depth that i

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need and i think that they need in order

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to get through this difficult time

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and for people who don't all right have

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a lot of people in their house the other

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piece of this that i think is really

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important to realize is there is

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extraordinary value

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in your existing relationships the idea

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should now especially shouldn't be like

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think trying to meet new people but that

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trust

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stays in our relationships for a very

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long time

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so you can get a lot of profound

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impact and well-being both for yourself

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and the other person

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by reaching out to someone you may have

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not spoken to or two to three years

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and that reconnection i think is the

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gift really

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in the silver lining of this really

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really difficult time

play46:40

that's really interesting yeah and i i

play46:42

read a little bit about reconnection in

play46:44

the book and its possibilities because

play46:46

especially when people are having hard

play46:48

times when they've been fired etc

play46:51

so um that's a really interesting

play46:55

that's a really interesting insight it

play46:57

also connects back i think that

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when we want to make things real we tend

play47:02

to make them

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smaller i mean you refer to that and

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we tend to break them down so that we

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actually feel or

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experience rather than just think about

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them and

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and that may also be related to why

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fiber more close connections would be

play47:20

important to us in this time and before

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opening up to questions i just want to

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read this

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the last the last paragraph of the book

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which i think kind of sums up what

play47:30

we've been talking about um

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in combination brokers expansionists and

play47:37

conveners make the world small

play47:40

they strike a beautiful balance between

play47:42

order and randomness

play47:44

this is how brains and ecosystems and

play47:47

ant colonies work

play47:49

and despite the differences in

play47:51

personality and preferences of conveners

play47:54

expansionists and

play47:58

brokers they all contribute to creating

play48:01

a brilliant

play48:02

vibrant human order so i want to thank

play48:05

you for writing

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this book and for doing

play48:09

the 20 years of work i'm sure that led

play48:11

to it

play48:12

but let's uh let's open it up now i'm

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gonna

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i'm gonna open up the chat box um

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one first question is very where does

play48:27

the person who wants to bring about

play48:29

social change

play48:32

fit into the three kinds conveners

play48:34

brokers are expansionists

play48:39

i think this line that you just read

play48:42

sums it up perfectly that you need all

play48:44

three

play48:45

and that oftentimes i think the person

play48:48

who wants to bring about social change

play48:50

oftentimes will

play48:51

default to a convening network

play48:54

people with very strong ideologies um

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and strong values actually

play48:59

tend to do really well and thrive with

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like-minded people who get them

play49:04

they have a lot of trust a lot of buy-in

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and a lot of commitment

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but the truth is that you need all three

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right you need

play49:12

that strong convening network where

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there's shared values and shared goals

play49:16

but if you want to address a complex

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social problem

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like climate change or inequality you

play49:22

have to really address them all

play49:23

and so you need the brokers that can cr

play49:27

broker between those groups and help

play49:29

them speak to one another and i think

play49:30

that that was one of the profound things

play49:32

that happened during black lives matter

play49:34

as you started to hear

play49:35

people who are focused on environmental

play49:37

justice to start to talk to people in

play49:39

black lives matter right it's the same

play49:40

thing that happened in 1999 in seattle

play49:43

that was so

play49:44

powerful but you also need expansionists

play49:46

like you need people with a platform

play49:49

you need people with influence but

play49:51

expansionists can't do it alone

play49:53

um and i think that that's one of the

play49:55

misconceptions

play49:56

is that it's a an extraordinarily large

play49:58

network that will help

play49:59

but in reality you need all three right

play50:03

that's interesting i think it's one of

play50:05

the uh

play50:06

the one percent movement or the 99

play50:09

movement rather that

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if you talk to veterans of zocara park

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they'll tell you that they felt the need

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to

play50:21

move on to make have different kinds of

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discussions

play50:26

than the ones that were just going on

play50:28

between themselves

play50:31

in the park um thinking

play50:40

about how to make the abstract concrete

play50:42

what can people do to harness the power

play50:45

of networks

play50:46

say if one was wanted to scale

play50:48

sustainability in the world through

play50:50

their networks

play50:51

what might be some steps you'd recommend

play50:53

for engaging our audiences

play50:55

and institutions to have real impact

play50:59

i think the first piece is starting to

play51:01

understand what your own network looks

play51:03

like in your own personal strengths and

play51:05

i think that's

play51:05

where that oftentimes people hit

play51:07

resistance is that there's an idea of

play51:08

like

play51:09

thinking about right like they don't

play51:11

want to look at their own relationships

play51:12

because it can oftentimes feel morally

play51:14

off-putting

play51:15

but the reality is you have to

play51:16

understand what type of network you have

play51:18

because it's your greatest asset

play51:20

that if we want change that it's going

play51:22

to take right it takes a

play51:23

movement so if i know for instance that

play51:26

i'm a convener there's extraordinary

play51:28

strength in that network

play51:29

but i if i want to reach out and expand

play51:32

that movement right like if i want

play51:33

you know i primarily tend to think about

play51:35

social issues and social justice if i

play51:37

want to

play51:38

for that to happen right i need to be

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able to find

play51:41

a way to connect with you vincent or

play51:44

with cba right we need that those

play51:46

connections and that happens through

play51:47

broker so

play51:48

figuring out what type of network you

play51:50

have and then figuring out who can you

play51:53

put get on board for allies and being

play51:55

really clear about

play51:57

who's doing what and what those roles

play51:59

are that's how you start to create a

play52:01

movement

play52:02

and those connections don't just happen

play52:04

naturally right those alliances are

play52:06

really really difficult

play52:07

to maintain you spent a lot of time at

play52:09

yale trying to create these

play52:11

interdisciplinary cross-disciplinary

play52:12

alliances to promote social good

play52:14

and despite how many brilliant

play52:16

scientists there are at yale

play52:18

if you don't understand the human

play52:19

element and how to maintain those

play52:21

connections and build them

play52:23

like we we we

play52:26

our default is to go back into our own

play52:28

small

play52:29

little world and talk right and to talk

play52:31

to people who already think like us

play52:35

have you had any um experience when

play52:37

you've been having these discussions and

play52:39

so say for most so the terms were new to

play52:42

me

play52:43

uh convenience brokers and expansionists

play52:47

and if i were as a

play52:51

part of a network how would that

play52:52

correspond to

play52:55

say if i were in a uh

play52:59

same i'm i'm in the city of miami and

play53:01

i'm trying to

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work on i'm trying to work on sea level

play53:04

rise and i'm trying to work with others

play53:06

and

play53:07

how do i think about conveners brokers

play53:10

and expansionists in relation to

play53:12

the needs of the network that how do i

play53:15

go about finding those folks who are

play53:17

saying

play53:18

or establishing the norm within the

play53:20

group this is this is what we need and

play53:22

this is

play53:23

this is ed bed over here and jane over

play53:26

here and

play53:26

and they're doing performing that

play53:28

function

play53:29

yeah i think one of the starting points

play53:31

is to realize that your network is a

play53:33

form of capital right like

play53:35

social capital is a form of capital and

play53:37

being really thoughtful about what you

play53:39

bring to the table and oftentimes when

play53:40

we're trying to do

play53:42

some type of work or trying to do some

play53:44

type of good we're oftentimes focused on

play53:46

our human capital our expertise and what

play53:48

we can bring to the table

play53:50

but thinking about getting back to your

play53:51

example um

play53:53

if who do you know in my ama and it may

play53:56

not be actually someone in miami

play53:58

it's most likely actually someone who's

play54:00

working on a similar issue

play54:02

in a different geographic constituency

play54:05

they can create that connection for you

play54:08

and the

play54:09

power i think really realizes in how

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much people

play54:12

want to connect and want to help and

play54:14

being willing to leverage those

play54:15

connections and one of the most powerful

play54:17

ways to actually forge a connection

play54:19

is simply to ask for help it gives the

play54:21

other person a sense of mastery it gives

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them a sense of purpose

play54:25

and so realizing people want to help and

play54:27

just asking simply

play54:28

who do you know it's easy to identify

play54:31

expansionists they know tons of people

play54:32

when you think of

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someone who top of mind is most likely

play54:35

an expansionist

play54:36

conveners are deeply embedded so if you

play54:39

can find one of them

play54:41

you can find them all and so it's

play54:43

starting to think in this way

play54:46

it starts to make it much more tractable

play54:49

okay

play54:50

the very common question um is

play54:54

and is the bad apple analogy

play54:58

um about how uh

play55:04

how does it work with the idea of

play55:05

radical candor when people may need to

play55:07

express

play55:08

negative thoughts in groups and

play55:09

organizations

play55:12

how does that get reframed in some way

play55:15

to be

play55:15

productive rather than negative yeah

play55:18

that's a really important question

play55:20

and because the idea isn't that you

play55:21

never say something negative right we

play55:23

need to be able

play55:24

to ask questions and we need to be able

play55:27

to give advice

play55:29

and a lot of that is thinking about gets

play55:30

back to this issue of

play55:32

is an action blame were they are you

play55:34

blaming someone

play55:35

are you approaching a question to try to

play55:37

understand what

play55:39

what happened to make a situation

play55:40

negative so

play55:42

the first question is simply to ask with

play55:44

an open mind

play55:46

what so what happened um but be open to

play55:49

the possibility and then recognize there

play55:51

are all sorts of reasons that things go

play55:52

wrong

play55:53

most of the time it's actually that

play55:54

someone didn't have the resources they

play55:56

didn't have the support

play55:57

they didn't have the information they

play55:58

needed and so starting to address those

play56:01

questions

play56:02

through open and honest but kind right

play56:04

conversation and so it's really

play56:06

important to say that it doesn't

play56:07

there has to be accountability and there

play56:10

has to be an opportunity for advice and

play56:12

feedback

play56:13

but it can be done in ways that aren't

play56:15

inducing blame

play56:16

and that's really where things start to

play56:17

go really wrong

play56:19

right so directness but kindness

play56:22

so in curiosity and curiosity

play56:26

that's great curiosity i think is the

play56:28

key there

play56:31

um and

play56:34

how would you how would one start

play56:37

building your thinking into teaching

play56:40

your learners what can i teach my

play56:42

five-year-old

play56:44

about related to your ideas how would

play56:46

you boil it down for her

play56:48

oh that's beautiful one of my favorite

play56:52

um stories in the book and if

play56:56

i had one like human interaction

play56:58

superpower

play56:59

to give people it would actually be

play57:02

listening

play57:03

and i think it's so rare that we're

play57:05

truly listened to

play57:06

and heard it's an incredible gift and

play57:08

how this boils down back to the

play57:10

five-year-old as

play57:11

ralph nichols who is really known as the

play57:13

father of listening and did early

play57:14

studies on this

play57:15

when he looked at who is a good listener

play57:17

it depends how we define listener i'll

play57:19

give you that but who is a good listener

play57:21

it turned out that he found first

play57:22

graders so not five year olds but first

play57:24

graders

play57:24

were actually the best listeners of all

play57:26

and the reason that that was true

play57:28

gets back to this idea of curiosity is

play57:30

that they listen with an open mind

play57:32

and so i think actually in many ways

play57:34

it's that five-year-olds have so much to

play57:36

teach us

play57:37

because they're able to be present and

play57:39

they're able to be open

play57:40

in a way that as adults i think that we

play57:42

tend to close down and we have to

play57:44

relearn so i would flip the question and

play57:45

ask what can you learn from your

play57:47

five-year-old

play57:48

instead of what can you teach them

play57:51

yeah that's that's wonderful i remember

play57:55

the

play57:55

a section from the book too where you

play57:57

talked about martinez

play58:00

uh who at the met stood i saw her she

play58:04

was

play58:06

at the on a wall sort of silent but

play58:09

would engage

play58:10

people's gaze and they were so

play58:13

uh moved people were moved to tears

play58:17

by having this

play58:20

it wasn't actually there she was

play58:22

listening but not not to words

play58:26

and i know that we're approaching the

play58:28

end of our hour together and i think

play58:30

that that's such a powerful

play58:32

example because it shows they

play58:35

one of her messages was just how starved

play58:38

we are for human contact and i think

play58:40

that that is

play58:41

one of the we're at a moment where

play58:43

that's more true than ever

play58:45

um that we all deeply need social

play58:47

connection and what i

play58:48

hope that people will take away from our

play58:50

conversation today

play58:52

is whether it's an hour of conversing

play58:53

with you or just reaching out to someone

play58:56

right that you may not have seen in a

play58:58

few

play58:59

years right there's extraordinary value

play59:02

for both for you but also for the

play59:04

possibility for creating social change

play59:06

it already exists within your network

play59:08

and the key is really actually figuring

play59:10

out how to tap into that and many of the

play59:12

actions that you can do to are most

play59:15

effective are really quite simple

play59:17

you know ask for help give someone or

play59:20

simply take the time to thank

play59:22

someone for the role that they've had in

play59:24

your life and in shaping your thoughts

play59:25

so

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um i'm particularly grateful and

play59:27

thankful for the opportunity to have a

play59:29

conversation with you today vincent i've

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learned so much from speaking with you

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well i've learned so much from speaking

play59:36

thank you so much for your work

play59:37

and i think this is a

play59:40

good place to end thank you everybody

play59:42

for your

play59:44

out in the ether there for your

play59:45

engagement answer your questions

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