KESALAHAN Membuat Konten Shorts

Summary

The video discusses common mistakes people make when creating YouTube Shorts and provides valuable tips for success. Key points include the importance of distinguishing between long and short videos in terms of content, audience, and production strategies. It emphasizes the need for focus, clear planning, and originality in short video creation. Viewers are advised not to simply follow trends or upload recycled content, as success with Shorts requires thoughtful strategy. The video also highlights the significance of call-to-actions and cautions against excessive or irrelevant requests. In essence, consistency, originality, and understanding your target audience are essential for growing a successful Shorts channel.

Takeaways

• 😀 Focus on creating content specifically for either long-form videos or shorts to master one format before trying the other.
• 😀 Shorts require a different approach compared to long videos in terms of audience, topic selection, and storytelling.
• 😀 Always plan your short video content with a clear concept and strategy rather than just shooting and uploading impulsively.
• 😀 Originality is key: Reuploading content or remixing without adding significant value or new insights is not the same as creating original content.
• 😀 Shorts are still evolving with frequent updates, so stay updated and be strategic to take advantage of future opportunities.
• 😀 Don't approach shorts as a casual, throwaway project; treat them with the same dedication and effort as long-form content.
• 😀 If your channel primarily focuses on long videos, don't force yourself to make shorts unless it fits your strategy.
• 😀 Plan your shorts content around your specific audience: those who prefer quick, engaging, and fast-paced videos.
• 😀 Be careful not to annoy viewers with excessive calls to action, like overly pushy subscribe requests. Keep it natural and relevant.
• 😀 Stay focused and avoid jumping between different content styles; consistency helps build a stronger channel identity and audience base.

Q & A

Why did YouTube reduce the size of the Silver Play Button?

YouTube reduced the size of the Silver Play Button due to a sharp increase in subscribers, particularly after the success of Shorts content reaching 100,000 subscribers. The change was likely made to avoid unnecessary costs.

What mistake do many people make when creating Shorts content?

Many people mistakenly create Shorts as if they are long-form videos. The approach for Shorts should be different, considering that viewers of Shorts are accustomed to quick, engaging content rather than long, detailed videos.

Why is it important to distinguish between long-form videos and Shorts when creating content?

It’s essential because long-form videos and Shorts cater to different audiences with different viewing habits. Shorts demand quick, energetic content, while long-form videos can delve into more detailed storytelling and tutorials.

What is a key factor in successfully creating Shorts content?

A key factor is planning the content carefully. It’s important to have a clear concept, strategy, and plan for production, even for short videos, to avoid just uploading random content.

What should creators focus on if they are just starting out in content creation?

Creators should focus on mastering one format first, whether it's long-form or Shorts. Spreading oneself too thin by trying to do both can lead to suboptimal content in both formats.

What is the importance of choosing the right format for your channel?

Choosing the right format (long-form vs. Shorts) depends on your channel's goals and the type of content you produce. It’s important to pick the format that aligns best with your target audience and the value you want to deliver.

How does the lack of a content plan affect Shorts creation?

Without a content plan, creators may end up shooting random videos with no clear direction. This can result in low engagement or failing to reach the intended audience, as Shorts require a focused approach.

Can remixing or re-uploading other people’s content be successful on Shorts?

While remixing or re-uploading content can be done, it’s crucial to add value to the original video. Simply adding music or text does not make it original, and it may not be successful or monetizeable if there is no meaningful addition.

What is the risk of treating Shorts as a casual, 'just for fun' content format?

Treating Shorts as casual or low-effort content can lead to poor results. Shorts are continuously evolving, and creators should take them seriously with a clear direction and not just treat them as side content.

Why is having a call-to-action (CTA) important in Shorts videos?

A CTA is important because it helps guide the audience toward actions like subscribing, liking, or commenting, which can boost engagement. However, it’s important to do this in a way that doesn’t feel forced or annoying to the viewers.