STRUKTUR PASAR DAN PENENTUAN HARGA

Summary

This video presentation focuses on two research papers regarding the marketing and economic performance of organic rice in Indonesia. The first paper discusses the market structure and behaviors in Bondowoso, including price determination, market share, and collaboration between traders. The second paper analyzes the potential for potato cultivation in Sumberbrantas, East Java, emphasizing market structure, competition, and the efficiency of marketing channels. Both studies employ snowball and random sampling methods to explore the dynamics within the agricultural markets and offer insights into agricultural business practices and economic strategies in these regions.

Takeaways

• 😀 The presentation introduces a group project on managerial economics focused on organic rice marketing in Bondowoso, Indonesia.
• 😀 The team consists of several members: Jaman Simaremare (leader), Elsa Maria (content creator), Safitri (video editor), and Manik (video processor).
• 😀 The first journal analyzed discusses the marketing analysis of organic rice in Bondowoso, providing insight into market behaviors and pricing based on product quality.
• 😀 The research aims to understand the structure of the market, including the number of buyers and sellers, market share, market concentration, and barriers to market entry in Bondowoso.
• 😀 The journal discusses the relationship between market players, such as cooperation among organic rice traders to meet market demand effectively.
• 😀 The methodology used in the research includes snowball sampling, observation, and interviews to collect data on price determination and market behavior.
• 😀 One of the key findings of the research is that organic rice traders in Bondowoso have a clear market share and work together to maintain the supply and demand balance.
• 😀 The strengths of the journal include clear and systematic presentation, appropriate use of scientific language, and inclusion of calculations and formulas to support findings.
• 😀 The weaknesses highlighted include the lack of recommendations for future researchers and the use of English language, which may be challenging for some readers to understand.
• 😀 The second journal focuses on the analysis of potato market structure and behavior in Sumberbrantas Village, with an emphasis on its potential for agricultural development and marketing performance.
• 😀 The second journal highlights that the potato market in Sumberbrantas is characterized by an oligopoly, with varying marketing margins and inefficient distribution channels, but the third marketing channel shows the most efficient performance.

Q & A

What is the main topic discussed in the transcript?

The transcript primarily discusses research on the marketing analysis of organic rice in Bondowoso and a study on the structure and performance of the potato market in Sumberbrantas village, East Java.

Who are the team members involved in the research, and what are their roles?

The team members mentioned include Jaman Simaremare as the team leader, Elsa Maria as the material creator, Safitri as the video editor, and others who contributed to the research and video processing.

What is the first journal discussed in the transcript about?

The first journal discusses the market behavior of organic rice in Bondowoso, focusing on market structure, pricing based on quality, and market performance in the region.

What research methods were used in the study of organic rice in Bondowoso?

The research used snowball sampling and data collection through observation and interviews with respondents to gather information about pricing and market conditions.

What were the findings from the research on organic rice in Bondowoso?

The research found that the market structure for organic rice in Bondowoso is well-defined, with clear relationships between traders and cooperation among them. This allows the market to meet the demand efficiently.

What are the strengths of the journal discussed in the transcript?

The strengths include clear exposition of the research process, adherence to scientific writing standards, and the use of formulas to strengthen the analysis.

What are the weaknesses or shortcomings of the first journal?

The weaknesses identified include the lack of suggestions for future research, incomplete conclusions, overuse of English terminology, and some terminology that may be hard for readers to understand.

What is the second journal about?

The second journal analyzes the structure, behavior, and performance of the potato market in Sumberbrantas, focusing on the competitiveness and pricing of potatoes in the region.

What methodology was employed in the research on the potato market in Sumberbrantas?

The research used random sampling and snowball sampling methods, focusing on potato farmers in Sumberbrantas. The study analyzed the market structure and performance, including price margins and marketing channels.

What were the findings from the study on the potato market in Sumberbrantas?

The study concluded that the potato market in Sumberbrantas operates under an oligopoly structure, with varying marketing margins and more efficient marketing found in the third channel with the lowest margin.