How to include SEO to make ANY video go viral

Summary

In this video, the creator explains the importance of SEO (Search Engine Optimization) for YouTube videos, particularly for gaining views and engagement. They break down how SEO helps content get discovered by the right audience and provide actionable advice on where to include keywords for maximum visibility. The creator highlights eight key areas for including SEO, such as the title, thumbnail, description, hashtags, and even subtitles. Practical examples are provided, including a detailed walkthrough of how SEO was applied in the creator's most successful video with over 260,000 views, making it easy for anyone to follow and apply the techniques for their own content.

Takeaways

• 😀 SEO stands for Search Engine Optimization and helps your content get discovered by search engines and viewers on YouTube.
• 😀 Including SEO is crucial for increasing views, engagement, and subscribers by ensuring your videos rank higher in search results.
• 😀 Keywords are the foundation of YouTube SEO, and they should relate to your content or niche (e.g., travel, fitness, algorithm).
• 😀 You can optimize your video SEO in 8 key areas, such as title, thumbnail, file name, description, hashtags, tags, subtitles, and more.
• 😀 The video title is essential for engagement and should include keywords related to your content for better discoverability.
• 😀 Thumbnails can also include keywords, as the algorithm scans them to help categorize your video for recommendations.
• 😀 File names should match your video title, as it’s an extra metadata SEO boost for the algorithm.
• 😀 Your video description should naturally incorporate keywords multiple times, giving a clear idea of the video’s content.
• 😀 Hashtags are another key SEO tool. Limit them to 3-8 relevant hashtags that can help rank your video.
• 😀 Tags are important for SEO as well. You can use tools like RapidTags.io to easily generate optimized tags for your video.

Q & A

What does SEO stand for and why is it important for YouTube creators?

SEO stands for Search Engine Optimization. It is important for YouTube creators because it helps optimize their content, making it easier for viewers and search engines to find and recommend their videos, which results in more views and engagement.

How does SEO help increase video views on YouTube?

SEO helps increase video views by ensuring that videos rank higher in search results and appear in viewers' home feeds. By optimizing video content with the right keywords, creators can attract the right audience, which leads to more views, engagement, and subscribers.

What is the role of keywords in YouTube SEO?

Keywords are crucial for YouTube SEO as they help describe the content of the video. Using the right keywords ensures that the video appears in relevant search results and is recommended to viewers interested in similar topics.

Where should creators include SEO keywords on YouTube videos?

Creators should include SEO keywords in several places, including the title, thumbnail, file name, video description, hashtags, tags, and subtitles to ensure maximum visibility and optimization for search engines.

How does the video title affect SEO on YouTube?

The video title is one of the most important factors in YouTube SEO. It should be engaging and include relevant keywords, as it helps both the algorithm and viewers understand the content of the video, making it more likely to be discovered.

Can the thumbnail help with YouTube SEO, and if so, how?

Yes, thumbnails can help with YouTube SEO. The algorithm scans the thumbnail for keywords, so including relevant words (such as 'shorts' for short-form content) can assist in better video discovery and recommendations.

Why should the file name be optimized with keywords for YouTube videos?

Optimizing the file name with keywords acts as additional metadata that helps YouTube understand what the video is about. Although not as impactful as other SEO elements, it still contributes to better video discoverability.

What is the importance of the video description in YouTube SEO?

The video description is vital for SEO as it provides an opportunity to naturally include keywords. A well-optimized description helps YouTube understand the content and improves the chances of ranking higher in search results.

How can hashtags impact YouTube SEO?

Hashtags help categorize videos and make them easier for viewers to discover. Including relevant hashtags in the description can improve a video’s SEO and ensure it ranks for specific topics or keywords.

What is the purpose of using tags in YouTube SEO, and is there a tool that can help with them?

Tags help YouTube understand the content of the video and improve its discoverability. A tool like RapidTags.io can generate relevant tags quickly, saving creators time and ensuring the use of effective keywords.

How do subtitles contribute to YouTube SEO, and what should creators do with them?

Subtitles contribute to YouTube SEO by providing a transcript of the video, which the algorithm scans for keywords. Creators should review the subtitles to ensure keywords are properly recognized and included, which can further help with video ranking.

Why is SEO essential for YouTube creators aiming to grow their channel?

SEO is essential because it helps videos reach the right audience, which leads to increased views, engagement, and subscribers. Properly optimized content has a higher chance of ranking on YouTube’s algorithm, significantly boosting channel growth.