The Dark Side Of Ryan ToysReview

SunnyV2
11 Mar 202112:38

Summary

TLDRThis video script delves into the controversial aspects of 'Ryan's World,' a YouTube channel featuring 9-year-old Ryan, who earned $29.5 million in 2020. The channel, criticized for potentially exploiting Ryan and pushing marketing to young audiences, has faced legal issues over undisclosed sponsorships. The video also touches on Ryan's mother's criminal past and questions the ethics of child-focused channels, raising concerns about the impact of such content on children's development and the transparency of advertising.

Takeaways

  • ๐Ÿ‘ฆ The primary focus of the video script is the concern for children's well-being, emphasizing that children should be put first in all matters.
  • ๐Ÿšผ The script criticizes channels like 'Ryan's World' for being perceived as marketing tools with no educational value, potentially harmful to young and impressionable minds.
  • ๐ŸŽจ The video describes 'Ryan's World' as a giant commercial, suggesting that it manipulates children for financial gain, with a particular focus on promoting McDonald's.
  • ๐Ÿ† It highlights that Ryan, the child star of the channel, earned an approximate income of 29.5 million dollars in 2020, making him the highest-paid YouTuber that year.
  • ๐Ÿ” The script raises questions about the ethics of child involvement in YouTube channels, labor laws, and the value children bring to content versus what they receive in return.
  • ๐Ÿ‘ถ It mentions that Ryan started his YouTube channel at the age of three and a half, questioning whether his involvement was voluntary or influenced by his parents.
  • ๐Ÿค” The video ponders whether Ryan's appearances on the channel could be considered exploitation, considering the workload and the financial rewards.
  • ๐Ÿ’ฐ There is speculation about how the revenue generated by the channel is distributed, with concerns that Ryan's parents may be keeping most of the earnings.
  • ๐Ÿ“‰ The script discusses legal issues related to undisclosed paid sponsorships within 'Ryan's World' videos, which could mislead young viewers.
  • ๐Ÿ‘ฎโ€โ™€๏ธ It reveals a criminal past of Ryan's mother, Luanne Caggi, who was jailed for shoplifting and failing to comply with her community service obligations.
  • ๐Ÿค The video acknowledges the difficulty in determining the extent of the 'dark side' of 'Ryan's World', leaving it to the audience to form their own opinions on the ethics and practices of the channel.

Q & A

  • What is the main concern expressed about the 'Ryan's World' YouTube channel?

    -The main concern is that the channel may be exploiting young children for marketing purposes, with a focus on consumerism and potentially harmful content for impressionable young minds.

  • How is the content of 'Ryan's World' described in the transcript?

    -The content is described as a 'giant commercial' with a heavy emphasis on promoting products like McDonald's, and being potentially addictive for children with no educational purpose.

  • What was the approximate income of 'Ryan's World' in 2020 according to Forbes?

    -'Ryan's World' reportedly earned an approximate income of 29.5 million dollars in 2020, making it the highest-paid YouTube channel for that year.

  • How old is Ryan, the main character of 'Ryan's World'?

    -Ryan is only 9 years old, which is younger than the Angry Birds mobile game, the film Avatar, and the legal working age for a McDonald's employee.

  • What is the controversy surrounding Ryan's mother, Luanne Caggi?

    -Luanne Caggi, Ryan's mother, has a criminal past involving shoplifting and failure to comply with court-ordered community service, which led to a jail sentence.

  • What was the initial reason Ryan started appearing on YouTube according to the transcript?

    -Ryan started appearing on YouTube because he asked his mother why he wasn't on YouTube when he saw other kids there, which led his parents to create 'Ryan ToysReview' channel.

  • What ethical questions does the script raise about children's channels on YouTube?

    -The script raises questions about labor laws, the value children bring to content, whether they receive fair compensation, and the ethics of parents pushing their children into content creation for ad revenue.

  • Is there a suggestion in the transcript that Ryan might be forced to appear in videos?

    -The transcript suggests skepticism about Ryan's voluntary involvement, considering his young age when he started and the daily schedule of the channel, which might imply some level of coercion.

  • How much work does Ryan actually do on the channel according to the transcript?

    -Ryan's role is primarily as the host and face of the channel, which is suggested to be the easiest part of the work, with the bulk of the effort being done by his parents and team behind the scenes.

  • What was the complaint filed to the Federal Trade Commission about 'Ryan's World'?

    -The complaint claimed that sponsored videos on 'Ryan's World' felt too authentic and could not be distinguished from non-sponsored content, potentially misleading young viewers.

  • What is the perspective on advertising within children's content presented in the transcript?

    -The transcript presents a dilemma on the ethics of advertising within children's content, questioning to what extent disclosures should be made and whether such advertising should be allowed at all given the target audience's age.

  • How does the transcript address the issue of financial gain from the channel?

    -The transcript discusses the potential exploitation and questions whether the financial gain is being appropriately shared with Ryan, suggesting that a significant portion should be set aside for his future.

  • What is the final judgment suggested on the 'Ryan's World' channel in the transcript?

    -The transcript does not provide a definitive judgment but instead encourages the audience to draw their own conclusions about the ethics and practices of the 'Ryan's World' channel.

Outlines

00:00

๐ŸŽ“ Ethical Concerns and the Dark Side of Ryan's World

The first paragraph discusses the ethical dilemmas surrounding children's content on YouTube, specifically focusing on 'Ryan's World.' It raises concerns about the channel's potential to exploit children for marketing purposes, the influence of commercialism on young viewers, and the channel's high earnings. The paragraph also touches on legal issues related to undisclosed sponsorships and the exploitation of Ryan by his parents. Additionally, it reveals a criminal past of Ryan's mother, Luanne Caggi, which included a prison sentence for her actions in her youth. The paragraph concludes by questioning whether the channel's success is a result of hard work or unethical practices.

05:00

๐Ÿค” The Voluntary Involvement and Financial Aspects of Ryan's Channel

The second paragraph delves into the debate over whether Ryan's involvement in his YouTube channel is voluntary or forced. It contrasts channels where children genuinely want to participate with those where they appear to be coerced by their parents. The paragraph questions the legitimacy of Ryan's desire to be on YouTube, given his young age when the channel started, and suggests that the idea for the channel might have originated from his mother. It also addresses the workload distribution, indicating that most of the work is done by Ryan's parents and their team, not Ryan himself. The discussion then shifts to the financial rewards, speculating on how much of the channel's earnings Ryan might receive and whether this could be considered exploitation or a fair compensation for his work.

10:01

๐Ÿ“‰ The Ethicality of Advertising and Ryan's World's Financial Transparency

The third paragraph examines the ethical considerations of advertising within children's content, particularly when the audience is too young to understand sponsored content. It mentions a complaint filed with the Federal Trade Commission against Ryan's World for blending sponsored content too seamlessly with non-sponsored content. The response from Ryan's parents emphasizes their adherence to legal requirements and the priority of their viewers' well-being. The paragraph ponders the necessity of advertising for the channel's sustainability and questions the extent to which sponsors should be disclosed to young audiences. It concludes by inviting the audience to form their own opinions on the ethical stance of Ryan's World and its practices.

Mindmap

Keywords

๐Ÿ’กRyan's World

Ryan's World is a YouTube channel featuring Ryan Kaji, a young child who reviews toys and engages in various entertaining activities for young audiences. The channel is central to the video's theme, as it discusses the ethics and implications of a child's involvement in such a popular and lucrative online platform. The script mentions the channel's high earnings and the controversy surrounding the exploitation of children in digital media.

๐Ÿ’กExploitation

Exploitation refers to the act of treating someone unfairly in order to use their ideas or abilities for one's own advantage. In the context of the video, it raises questions about whether Ryan's parents are exploiting him for financial gain through his YouTube channel. The script discusses the potential for ethical concerns when children are involved in commercial activities such as YouTube channels.

๐Ÿ’กSponsorship

Sponsorship in the video refers to the financial support provided by companies for the content on Ryan's World in exchange for advertising. The script highlights a complaint filed with the Federal Trade Commission about the channel not fully disclosing paid sponsorships, which raises questions about transparency and the ethics of marketing to young children.

๐Ÿ’กEthics

Ethics pertains to moral principles that govern a person's or group's behavior. The video explores the ethical implications of child involvement in commercial activities on YouTube, such as the balance between a child's desire to participate and the potential for exploitation by parents or advertisers. The script uses the term to discuss the controversy surrounding Ryan's World and similar channels.

๐Ÿ’กFinancial Gain

Financial gain refers to the increase in wealth or profit acquired through a particular activity. The video discusses the significant income generated by Ryan's World, which has led to debates about whether the channel's operations are primarily for the financial benefit of Ryan's parents rather than his personal enjoyment or educational value.

๐Ÿ’กChild Labor Laws

Child labor laws are regulations designed to protect minors from being overworked or exploited in the workforce. The script touches on the question of whether the work involved in creating YouTube content for children like Ryan constitutes a violation of child labor laws and what the implications might be for channels featuring children.

๐Ÿ’กImpressionable

To be impressionable means to be easily influenced, especially in the case of young children whose minds are still developing. The video script uses this term to express concern about the impact of commercial content on young viewers, who may not be able to distinguish between entertainment and advertising.

๐Ÿ’กMcDonald's

McDonald's is mentioned in the script as an example of a brand frequently associated with Ryan's World, suggesting a possible sponsorship or commercial relationship. The video uses this as an example to discuss the channel's content and the potential for advertising to young audiences.

๐Ÿ’กCriminal History

Criminal history refers to a person's record of criminal convictions or offenses. The script mentions the criminal past of Ryan's mother, Luanne Kaji, which included a period of incarceration. This information is presented to provide context about her character and to explore potential connections to the channel's operations.

๐Ÿ’กYouTube Star

A YouTube star is an individual who has gained fame and popularity through their presence on the YouTube platform. The video discusses Ryan's status as a YouTube star and the implications of his early involvement in digital media, including the potential for exploitation and the ethical considerations of child stars.

๐Ÿ’กViewer Well-being

Viewer well-being refers to the health and safety of the audience, particularly the young viewers of Ryan's World. The script mentions this in relation to the channel's response to criticism about not fully disclosing paid sponsorships, emphasizing the importance of considering the impact of their content on children.

Highlights

The importance of prioritizing children's interests over marketing strategies.

Concerns about the influence of commercial content on young and impressionable minds.

Criticism of channels that exploit children for monetary gain.

The addictive nature of certain children's content on platforms like YouTube.

Ryan's World's significant income of $29.5 million in 2020, making it the highest-earning YouTube channel.

Ethical considerations regarding the involvement of children in content creation and the potential for exploitation.

Ryan's mother, Luanne Caggi's, past criminal history and its implications for the channel.

The debate over whether Ryan's participation in the channel is voluntary or forced.

The workload distribution between Ryan and the adults involved in the channel's production.

Speculations on how the channel's earnings are distributed and whether Ryan receives a fair share.

Legal issues and FTC complaints regarding undisclosed paid sponsorships in children's content.

The ethical dilemma of advertising to an audience that may not understand the concept of sponsored content.

The role of parents in allowing and supervising their children's engagement with commercial content.

The potential long-term effects of early fame and financial success on young YouTubers like Ryan.

The necessity of transparency and responsibility in children's media and marketing.

The balance between creating entertaining content for children and respecting their rights and well-being.

Transcripts

play00:00

i think the important thing is just make

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sure to put the kids first

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the kids first get the kids first

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[Music]

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nothing more than a tool for marketing

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to bury young children zero value to

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kids it's straight up dangerous and

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should be blocked by most

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parents i hate this channel everything

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about it seriously awful

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it's a giant commercial and they are

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always talking about freaking mcdonald's

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young brains are impressionable and this

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is completely not what i want my child

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to witness as fun

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garbage pure garbage just another way to

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manipulate kids to make money from this

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type of parents it has no

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educational purpose why does a child

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need that many toys he's gonna have girl

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issues because everything is about

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me and me ryan's toy review was like a

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trash reality tv show for small children

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it seems to be addictive for kids

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[Music]

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according to forbes throughout 2020

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ryan's world took home an approximate

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income of 29.5

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million dollars making him the highest

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paid youtuber for the year

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above the likes of mr beast and jeffrey

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starr

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the most significant part which i'm sure

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many of you are already aware

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is that ryan is only 9 years old making

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him younger than the angry birds mobile

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game the film avatar as well as the

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legal working age for a mcdonald's

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employee

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29.5 million isn't exactly a bad wicket

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for anyone who's yet to go through

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puberty

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considering in every episode it looks

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like ryan is having the time of his life

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on the surface it seems as though the

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ryan's world channel is the spitting

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image of perfection

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itself however like all things in life

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the ryan's world channel has a dark side

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that's rarely talked about in the media

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we try not to capture

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any moment orion in distress legal

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battles to do with not fully disclosing

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paid sponsorships within videos

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the exploitation of ryan for the

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financial gain of his parents

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and most surprisingly the criminal

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history associated with ryan's mother

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luanne caggi

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who in her younger years actually went

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to prison seven seven-year multi-million

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dollar youtube star ryan coggy's mother

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has a criminal past in june 2002 when

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ryan's mum was 18 years old she was

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called shoplifting at a jc penney

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located in her hometown of houston texas

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the security of the store discovered

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that she'd been trying to steal six

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items of clothing

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totaling 93 dollars which is equivalent

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to around 135

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today after being taken back to the

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police station she will be fined 150

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for the theft given 40 hours of

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community service as well as being put

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on a six-month probation

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period on top of this she had to carry

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an offender identification card while

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also attending an anti-shoplifting

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program however here's where it gets

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interesting rather than simply showing

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up and doing her 40 hours of community

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service

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she sat around and did nothing luanne

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didn't report to her community

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supervisor

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didn't pay the fees she was supposed to

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pay and didn't even show up to any of

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the community service when scheduled

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for this reason she would be arrested

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again and instead of 150

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fine and a slap on the wrist she'll be

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sentenced to two months in the houston

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harris county jail she will remain in

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jail for 30 days after which she'll be

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released and from the information

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available managed to stay out of jail

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from that point onwards

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now making a judgment about an

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individual's character based on what

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they did at the age of 18 is perhaps a

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little unfair

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people change a lot in 18 years so her

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going to jail could be totally

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discountable but at the same time i

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think it'd be unwise to pass off

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altogether as all she was just

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young and dumb it's not exactly like she

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was 13 years old stealing some food

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because she needed to eat and didn't

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have any money she was 18 years old and

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going out of her way to steal expensive

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clothing

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something that's more of a luxury than a

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necessity then as mentioned she would go

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on to double down on her mistake by

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failing to comply with the consequences

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she just ignored them giving us an

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insight into her character at a younger

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age

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perhaps this is a far-fetched assumption

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but maybe we could also say that it

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showed us she had an innate willingness

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to cut corners in order to get what she

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wants which will be an important factor

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for later parts in the video

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after this whole prison saga was over

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and done with luanne would meet her

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future husband cheyenne with whom she

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would later have her first son ryan in

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october 2011.

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in march 2015 at the age of only three

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and a half ryan asked his mum how come

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i'm not on youtube when all the other

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kids are i was watching other

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people and i was like why am i not on

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there

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following this statement ryan's parents

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would create the ryan toys review

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channel and begin making the videos with

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him shortly thereafter

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let's go get it then you want it uh-huh

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okay put in the car

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in july 2015 only four months after

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creating the channel they would see

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their first piece of viral success with

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their video

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giant lightning mcqueen egg surprise

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[Music]

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which gained 20 million views after only

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one month following this success the

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channel began posting new videos daily

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and while this was great for the growth

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of the channel it began the discussion

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about whether the channel was really in

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the best interest of ryan or was a

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borderline abuse to have the child doing

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so much work with the money ultimately

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going to the parents

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there's always been a question of ethics

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in any discussion relating to kids

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channels on youtube

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what are the labor laws about putting

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your kids in videos like

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what how do you quantify the value that

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they're bringing to the content

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are there is that value going back to

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them but is the criticism towards

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pre-teens making more than a million

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dollars a year on the youtube platform

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just pure jealousy from other people who

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might be in their 40s making 60 grand a

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year or is there a legitimate case for

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concern

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it's an extremely difficult topic to

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determine for a few main reasons

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firstly there'd be channels where the

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child being the main star legitimately

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wants to be a part of the show

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which is apparently the case with ryan

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what was special is that he wanted his

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own youtube channel

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and you have a lot of parents who like

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come on pushing their kids out there

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however there are other channels on

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which you can tell the kids clearly

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don't want to be involved in the videos

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and the parents are forcing them to

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appear in order to gain ad revenue

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so in order to determine whether ryan

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being involved in the videos is a part

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of the channel's

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dark side we have to first determine a

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few different things

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is it voluntary involvement is he being

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held at gunpoint to perform does he have

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to deal with the difficult parts of the

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channel like editing criticism and

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innovation how much of the spoils and

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rewards actually go to ryan in the

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present and future

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we see comment after comment talking

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about how they are exploiting him which

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would be awful if true but simply having

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him appearing in the videos isn't really

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exploitation we need to ask more

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questions now the first thing we have to

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establish here in order to determine

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whether ryan's appearance is

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a part of the dark side of the channel

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is whether or not ryan is being forced

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to appear in the videos now ryan stated

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that the channel was birthed because he

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personally wanted to be on youtube and

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it wasn't because his parents forced him

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however it's also important to question

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this statement with a healthy level of

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skepticism ryan was only three and a

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half when he was first put on the

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platform it's hard to believe that any

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kid of that age would already be keen to

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personally appear on any kind of public

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platform but i could be completely wrong

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with that as shown in the same video the

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number one most desired job for kids

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aged 8-12 is youtube star followed by

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teacher professional athlete musician

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and astronaut however if you did a study

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on the most desired jobs for kids aged

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0-4

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they probably wouldn't have an

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understanding about the concept of

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working a job

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for this reason i'd make the assumption

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that the idea for the channel was more

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than likely from ryan's mom

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and the story of ryan just seeing other

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kids on youtube and wanting to be a part

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of it as well

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is an over-embellished statement to go

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along with the channel's lighthearted

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branding

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however while this somewhat answers

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whose idea it was for the creation of

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the channel in the first place it fails

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to answer the more important question

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is ryan being forced to appear in the

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videos in the beginning perhaps there

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was a trade-off between ryan and his mum

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where if ryan's mum got to film ryan in

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the videos ryan would be able to get as

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many toys as he wanted

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a deal that makes sense for both parties

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involved you can clearly see in the

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beginning that ryan

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isn't being forced to appear in the

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videos kids aren't very good at hiding

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their emotions especially

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three-year-olds

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if they're sad they'll show it if

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they're happy they'll show it why do you

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want this

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because i like it oh does it is it fun

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does it look fun

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ryan is clearly happy to be on camera

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here and i don't see anything sinister

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going on in the beginning except for the

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fact that maybe ryan's mum is using the

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toys in order to get a nice reaction out

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of ryan but as time has progressed and

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ryan now has a lifetime supply of toys

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using toys as a reward isn't really

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going to be all that interesting to him

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anymore

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especially considering he's getting

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older which makes me think that unless

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there's some kind of other incentive for

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him the only other way to get him to

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constantly appear on camera is with a

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bit of force if we combine this with the

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fact that their channel has somewhat of

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a schedule and uploads almost daily we

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can almost be certain that there are

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days where ryan doesn't feel like making

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the content and would have to be

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somewhat forced by his parents in order

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to appear in the videos which would be

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an element of the channel's dark side

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however i could be wrong with this once

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again and here's why firstly because

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as previously mentioned even a nine year

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old isn't very good at hiding their

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emotions if he wasn't willing to appear

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in the videos you'd be able to tell

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straight away

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secondly ryan doesn't actually have a

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very big role on the channel in terms of

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workload he's the host and the face of

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the channel but compared to the rest of

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the work required those are probably the

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easiest jobs a lot of these comments

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that state that the parents are

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exploiting the sun for views must think

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that this kid is working 15 hours every

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single day being whipped by the parents

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in order to get out tomorrow's video but

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i would totally

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disagree with that he's not going to be

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doing any editing he's not going to have

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to worry about scripting he's not going

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to be dealing with sponsors he's not

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going to be constantly innovating with

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new ideas he's not going to be dealing

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with sets all of the hard work is being

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done by ryan's parents and their team

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behind the scene it's a lot more work

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than somebody might think

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it is very time consuming i would do all

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the editing after ryan goes to bed so i

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would stay up several hours

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assuming all of the back work is done by

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the parents each of these videos could

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probably be filmed within the space of

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an

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hour on top of this there are videos

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where ryan literally has three lines

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with the rest of the video being taken

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over by an adult talking in a kid's

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voice

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ryan's total quote-unquote work week is

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probably like

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10 hours max which isn't exactly all

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that bad especially when considering how

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much the channel is earning which brings

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us to the question of finances

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revenue is being generated because these

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children are creating content where does

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that money go

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is it parents that are keeping that or

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is it one of the often perceived dark

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sides of the ryan's world channel is

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that the parents are pocketing all the

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money i hope when ryan's 21 he gets to

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sue his parents for not sharing any

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money with him

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now the level of idiocracy within this

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comment is immeasurable firstly because

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i've had a good look and there's

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absolutely no sources pointing to how

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much ryan receives for his contribution

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so first things first we don't even know

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how much of the revenue ryan is

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receiving for his portion of the work

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however let's make some assumptions

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let's assume that maybe

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five percent of all profits go back to

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ryan for him to use at an older age

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and that's probably an extremely

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conservative estimate assuming the

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channel

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made 29 million in 2020 that's still 1.5

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million dollars for approximately 10

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hours of work per week

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available for ryan to use at a later

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date and if that's the case i can't

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really see how that's such a negative

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he'll never have to work a crappy first

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job that he hates he'll never have to

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take out a loan just to go to college

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even if only

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one percent of the profit goes to ryan

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that's still three hundred thousand

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dollars a year in his name

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at the age of nine and while as long as

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ryan is being paid enough to set him up

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for life

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it's hard to see any problems there

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however a problem might raise when you

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examine how the money is being earned

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another element that's been associated

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with the dark side of the channel

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in september 2019 a complaint was filed

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to the federal trade commission

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claiming that the sponsor videos feel

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too authentic and cannot be

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distinguished from unsponsored content

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at the time it was revealed that around

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90 of ryan's world's videos contained

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sponsored content all of which being

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targeted to pre-schools who were too

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young to distinguish between a sponsored

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video and a review

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ryan's parents responded by saying that

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the well-being of our viewers is always

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a top priority for us we strictly follow

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all platforms terms of service and all

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existing laws and regulations

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including advertising disclosure

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statements and i guess this one as a

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whole is just

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another question of ethics to what

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extent should they reveal to their

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audience that what they're watching is

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sponsored will it even make a difference

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considering it's stated that kids

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younger than the age of 8 or 9 cannot

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recognize advertising within media many

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reviews of the ryan's world channel

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state that the content

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targets your toddlers like cigarette

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companies should advertising be

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disallowed within the videos altogether

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what incentive would ryan's world have

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to continue making content if they

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completely removed sponsors

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a natural element of the channel's dark

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side is that in order for the creation

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of the content to be worth it they kind

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of have to advertise to kids and if

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parents want to distract their kids with

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youtube content they have to bear the

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brunt of having their kids advertised to

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all in all i think this might be one

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where you guys have to draw your own

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conclusion as to the shade of black that

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permeates the dark side of the ryan's

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world channel

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is ryan being exploited for the

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financial gain of his parents or is it

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reasonable as long as he's receiving a

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cut of the pie

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is it ethical to continue sponsorships

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to an audience too young to understand

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that they're being advertised to

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does the criminal history of luanne

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kadgy make an impact on how the channel

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is run today it'd be safe

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to say that their practices aren't

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perfect but hey for the many parents out

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there that appreciate his ability to

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stop their child from crying

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ryan's world has its place on the

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platform perfect practices or not

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Related Tags
YouTube StarChild ExploitationEthical ConcernsRyan's WorldMarketing TacticsParental InfluenceContent ControversySponsorshipsChild InfluencersMedia Ethics