Ide Bisnis Ibu Rumah Tangga - Cerita Mompreneur Githa Moran

Summary

In this insightful interview, a business owner shares her journey of creating Maisonnial, a brand for baby blankets, which was inspired by the struggles she faced while searching for affordable, simple baby products. She discusses the challenges of balancing entrepreneurship with motherhood, highlighting the importance of family support, time management, and intuition in both business and parenting. The speaker also emphasizes the need for mothers to trust their instincts when navigating their dual roles and the significance of being present for their children while managing a growing business.

Takeaways

• 😀 The speaker created **Maison Nesa** baby blankets to address her own need as a new mother for affordable, simple baby blankets.
• 😀 Starting the business was a personal journey, initially focusing on fulfilling her own needs before expanding to a marketable product.
• 😀 The business grew organically, with the speaker handling every aspect, from product creation to customer service, especially in the early days.
• 😀 The speaker struggled to balance business and motherhood, often working late nights and juggling responsibilities as a mother.
• 😀 A strong support system, especially from her husband, was crucial in allowing her to manage both family and business.
• 😀 Trusting instincts is key in both parenting and business, as the speaker emphasizes the unique intuition mothers have for their children's needs.
• 😀 The business evolved over time, with the speaker realizing the need for a more strategic role, focusing on growth and development rather than managing every detail.
• 😀 Balancing time between children and business is challenging, but the speaker prioritizes quality time with her children, such as school drop-offs and pickups.
• 😀 She encourages other parents to trust their instincts, find gaps in the market, and involve their children in the process to teach them about work and perseverance.
• 😀 The speaker highlights the importance of focusing when with children—being present and not distracted by work, especially in formative moments.
• 😀 Despite the challenges, the speaker believes there is always a solution when you are dedicated and trust in your own abilities to overcome obstacles.

Q & A

What motivated the speaker to start their business, Maisonial?

The speaker was motivated to start Maisonial after struggling to find affordable, simple baby blankets while pregnant with their first child. Unable to find what they needed, they decided to create their own product.

How did the speaker start their business?

The speaker began by creating baby blankets for their own child. Initially, the blankets were for personal use, but after a year of using them, they decided to start selling them. The business began organically with the speaker handling all aspects, from product creation to customer service.

What were the challenges the speaker faced while managing their business?

The speaker faced numerous challenges, including managing time between running the business and taking care of their children. They struggled with balancing work and family life, which often meant working late hours while their children slept or being unable to focus entirely on their business due to family responsibilities.

How does the speaker manage work-life balance?

The speaker manages work-life balance by ensuring that they prioritize their children, such as making time for school drop-offs and spending quality moments with them. They also rely on a supportive partner who helps take care of family responsibilities when needed.

What role does the speaker's husband play in their business?

The speaker's husband plays a crucial role by supporting the business full-time, especially when the children need extra attention or when the speaker is overwhelmed with work. He helps manage the household and the business, providing necessary backup.

What does the speaker consider the most important part of parenting while running a business?

The speaker emphasizes the importance of focusing on the children and being present with them. They believe it is crucial to teach children the value of hard work and patience by involving them in understanding the process of running a business, rather than just focusing on the end results.

How does the speaker suggest parents approach time with their children while running a business?

The speaker advises parents to be fully present with their children when spending time with them, avoiding distractions such as business-related tasks. They suggest that it’s important to focus on the children during these moments and address work later when the children are asleep or occupied.

What advice does the speaker offer to other parents interested in starting a business?

The speaker advises parents to trust their instincts both in parenting and in business. They suggest identifying gaps in the market, especially based on personal experiences or challenges, and using those insights to create solutions that resonate with other parents.

What is the significance of 'instinct' in the speaker's approach to business and motherhood?

The speaker believes that a parent's instinct is invaluable. They feel that parents, especially mothers, have a unique ability to understand their children's needs and, similarly, to make informed decisions in business based on personal experience and intuition.

What impact does the speaker believe their business has on other parents?

The speaker believes their business, which focuses on providing affordable and simple baby products, can support other parents who face similar challenges. By creating accessible products, they aim to solve common problems faced by parents, especially those related to child care and home life.