How to Get People to Listen to You | The Harvard Business Review Guide

Harvard Business Review
25 Apr 202410:12

Summary

TLDRThe video script emphasizes the importance of being heard in the workplace, which significantly impacts one's perceived competence, credit for work, and job effectiveness. To achieve this, the speaker suggests a strategic approach over simply raising one's voice. Key strategies include active listening, laying groundwork by requesting attention and putting important points in writing, and building personal relationships for credibility. The speaker also advises on choosing words carefully, especially in emotionally charged situations, using 'I' statements to express opinions without accusations, avoiding phrases that apologize for feelings, and using 'and' instead of 'but' to foster collaboration. Repetition is highlighted as a method to capture attention, and changing the conversation's tenor is recommended when discussions become unproductive. Nonverbal communication is also crucial, with the acronym CENTER (Core posture, Eye contact, Natural gestures, Tone, Tempo, Timing, Expressions, and Regions and territory) providing a framework for confident body language. The script concludes by urging managers to be aware of communication biases and to ensure all employees have equal opportunities to be heard.

Takeaways

  • 👂 Active Listening: Demonstrating active and engaged listening is crucial before expecting others to listen to you.
  • 💡 Lay Groundwork: Increase your chances of being heard by encouraging focus and acknowledging potential distractions.
  • 📝 Put in Writing: Writing down important points helps increase retention and understanding.
  • 🤝 Build Relationships: Developing personal relationships can earn you credibility and make others more likely to listen.
  • ⏰ Be Concise: Capture attention quickly by getting to the point and providing only necessary context.
  • 🔑 Choose Words Carefully: Use simple, clear, direct, and neutral language, especially in emotionally charged situations.
  • 🙋‍♀️ Own Your Perspective: Start with 'I' to express your opinion without making the listener feel accused.
  • 🚫 Avoid Apologizing for Feelings: Focus on the issue, not on how difficult it is to express your feelings.
  • ➕ Use 'And': Instead of 'but', use 'and' to foster collaboration and keep the listener engaged.
  • 🔄 Repetition: Repeating key messages can help them sink in and capture attention.
  • 🧍‍♂️ Body Language: Pay attention to your own and others' nonverbal cues to enhance communication.
  • 🔄 Change Conversation Tenor: If discussions become unproductive, shift the approach to regain focus on the issue.

Q & A

  • What is the main issue Amy Gallo addresses in the video?

    -Amy Gallo addresses the issue of not being heard in the workplace and its impact on being seen as competent, getting credit for work, and completing tasks effectively.

  • What is the first strategy Amy suggests to improve the chances of being heard at work?

    -The first strategy is to listen well. Active, engaged listening is a prerequisite to being heard and involves understanding and demonstrating attentiveness to the speaker's points.

  • How can you lay the groundwork to be heard more effectively?

    -You can lay the groundwork by encouraging your counterparts to focus, putting important things in writing to aid retention, and building relationships with people around you to earn credibility and respect.

  • Why is it important to get to the point quickly when speaking to your boss or colleague?

    -It's important because they likely spend a significant portion of their day listening to others, so you have a limited time to capture their attention. Being concise helps ensure your message is heard.

  • What does Holly Weeks suggest regarding the language to use in emotionally charged situations?

    -Holly Weeks suggests using simple, clear, direct, and neutral language. She also advises starting sentences with 'I' instead of 'you' to avoid making the listener feel accused and to show acknowledgment of one's role in the situation.

  • How can using 'and' instead of 'but' improve communication?

    -Using 'and' instead of 'but' can engage the listener in collaborative problem-solving without making them feel defensive. 'But' is a naturally combative word that might cause the listener to stop listening.

  • What does Ben Parr suggest about the use of repetition in communication?

    -Ben Parr suggests that repetition is key to capturing people's attention and can help them embrace an idea they may have been predisposed to ignore.

  • How can changing the tenor of the conversation help when things get heated?

    -Changing the tenor of the conversation can help by shifting the focus from a power struggle to discussing the process itself, allowing for a more productive dialogue and a return to the substance of the matter.

  • What does the acronym CENTER stand for and how can it help with nonverbal communication?

    -CENTER stands for Core posture, Eye contact, Natural gestures, Tone, tempo, timing, Expressions of the face, and Regions and territory. It helps to remember key aspects of nonverbal communication that can convey confidence and keep the listener engaged.

  • Why is it important for managers to be aware of their own biases?

    -It's important for managers to be aware of their biases to ensure that all employees, regardless of their communication style, are given equal opportunities to be heard and credited for their ideas.

  • What does Amy Gallo encourage viewers to do after presenting her strategies?

    -Amy Gallo encourages viewers to share any advice they might have on improving their chances of being heard or to suggest other topics they would like her to cover, by commenting below the video.

Outlines

00:00

🗣️ Effective Communication Strategies for Being Heard

The first paragraph emphasizes the importance of being heard in the workplace, which is crucial for being recognized as competent, receiving credit for work, and accomplishing tasks. Amy Gallo shares tips for improving one's chances of being heard without raising their voice. Active listening is highlighted as a prerequisite, with a suggestion to watch another video for more details. Strategies include laying groundwork by requesting attention, putting important information in writing, and building relationships for credibility. The paragraph also advises on being concise, choosing words carefully, and using 'I' statements to express opinions without accusations. It suggests avoiding apologies that might distract from the issue and using 'and' instead of 'but' to foster collaboration. The use of hypotheticals is encouraged to stimulate imaginative discussions.

05:02

🔄 The Power of Repetition and Adaptability in Conversations

The second paragraph discusses the significance of repetition in securing attention and changing the tone of the conversation when necessary. It suggests not panicking when conversations deviate from the plan and instead taking a step back to assess the situation objectively. Observing and stating what is happening can help in suggesting a different approach, which shifts the conversation towards a more productive process. The paragraph provides alternate phrasings to facilitate productive dialogue. Body language is also a key component, with the acronym CENTER introduced to remember key aspects of nonverbal communication: core posture, eye contact, natural gestures, tone/tempo/timing, facial expressions, and regions/territory. Managers are advised to be aware of their biases and ensure all employees have equal opportunities to be heard.

10:03

📢 Final Thoughts on Being Heard and Engagement

The final paragraph invites viewers to share their advice on being heard or suggest other topics they'd like covered. It serves as a call-to-action for engagement and emphasizes the importance of viewer participation in the discussion.

Mindmap

Keywords

💡Active Listening

Active listening is the process of fully concentrating, understanding, responding, and then remembering what is being said. It's a critical skill in communication that involves not just hearing the words, but also interpreting the meaning behind them. In the video, it's emphasized as a prerequisite to being heard, as it demonstrates engagement and the ability to process the speaker's points attentively.

💡Strategic Communication

Strategic communication involves the thoughtful planning and execution of messages to effectively convey information or ideas. The video suggests that getting heard in the workplace is less about raising one's voice and more about using strategic communication methods, such as laying the groundwork for conversations and choosing words carefully.

💡Competing for Attention

In the context of the video, competing for attention refers to the challenge of capturing the focus of others, especially in a busy workplace environment. The script mentions that colleagues may be distracted by emails, upcoming meetings, or the general pace of modern life. To overcome this, one can request full attention or opt to communicate important points in writing.

💡Credibility

Credibility in communication is the trustworthiness or believability of a speaker. Building relationships and earning credibility with colleagues is highlighted as a long-term strategy for being heard. When people respect you on a personal level, they are more likely to listen and take your words seriously, as indicated by the advice to 'build relationships with people around you.'

💡Emotional Intelligence

Emotional intelligence is the ability to understand and manage one's own emotions and the emotions of others. The video touches on this concept when discussing how to handle heated situations. It advises using 'I' statements to express one's perspective without making the listener feel accused, which is a technique that requires emotional intelligence to navigate conversations effectively.

💡Nonverbal Communication

Nonverbal communication encompasses body language, facial expressions, eye contact, and other visual cues that convey messages alongside or instead of verbal communication. The video emphasizes the importance of being aware of one's own nonverbal cues, such as posture and gestures, which can either support or contradict the verbal message. The acronym CENTER is introduced to help remember key aspects of nonverbal communication.

💡Repetition

Repetition is the act of repeating something to reinforce its importance or to ensure it is understood. The video suggests that repeating a message can help capture people's attention and allow the idea to sink in, especially if the message is one that the audience may initially be inclined to ignore.

💡Hypotheticals

Hypotheticals are statements or questions that present a hypothetical situation to stimulate discussion or thought. In the video, the use of hypotheticals is recommended as a way to start an imaginative discussion that is more engaging than one where everyone is simply defending their points. An example from the script is, 'I wonder, if we could do that by starting with B. What would that look like?'

💡Assertiveness

Assertiveness is the ability to express one's thoughts, feelings, and needs in an open, honest, and direct way while respecting the rights of others. The video provides tips on how to assert oneself to increase the chances of being heard, such as owning one's perspective and using 'I' statements to express feelings without making others feel defensive.

💡Bias Awareness

Bias awareness refers to the recognition and understanding of one's own biases, which can influence communication and decision-making. The video calls on managers to be hyper-aware of their biases, such as cultural or gender-based ones, that may favor certain communication styles over others. It's important to ensure that everyone in an organization has an equal opportunity to be heard.

💡Inclusivity

Inclusivity is the practice of including people who might otherwise be excluded from a particular group or activity. It's related to the video's theme of being heard, as it addresses the need for managers to create an environment where both introverts and extroverts have equal opportunities to contribute their ideas and be recognized.

Highlights

Being heard in the workplace is crucial for being seen as competent, getting credit for your work, and completing your job effectively.

Listening well to others is a prerequisite for being heard yourself; it involves active and engaged listening.

To capture attention, request full attention respectfully and acknowledge potential distractions.

Putting important information in writing can improve the chances of being remembered, as people often forget most of what they hear.

Building relationships and credibility with colleagues can increase the likelihood of being heard and taken seriously.

Concisely get to the point and provide only necessary context to capture the attention of busy colleagues.

Using 'I' statements can help convey your perspective without making the listener feel accused.

Avoiding phrases that apologize for your feelings keeps the focus on the issue rather than on emotions.

Using 'and' instead of 'but' can promote a collaborative discussion rather than a confrontational one.

Presenting hypothetical situations can stimulate imaginative and engaging discussions.

Repetition can be a powerful tool to capture attention and help ideas sink in.

If conversations become heated, take a step back, observe objectively, and then suggest a different approach.

Pay attention to both your own and the listener's body language, as nonverbal cues can significantly impact communication.

Confidence in body language, such as posture and eye contact, can draw people in and encourage them to listen.

Use the CENTER acronym to remember key aspects of nonverbal communication: Core posture, Eye contact, Natural gestures, Tone, Tempo, Timing, Expressions, and Regions/Territory.

Managers should be aware of their biases and ensure all employees, regardless of communication style, have equal opportunities to be heard.

Assertiveness and the application of these communication strategies can improve the chances of being heard and respected.

Transcripts

play00:00

AMY GALLO: (WHISPERING) I have a lot of important things to say,

play00:03

and no one ever seems to hear me. (NORMAL VOICE) What?

play00:05

(LOUD VOICE) I have a lot of important things to say,

play00:09

and no one ever seems to hear me.

play00:11

(NORMAL VOICE) Ow, OK, I hear you now.

play00:14

But getting people to listen has less

play00:16

to do with volume than strategy.

play00:20

And in the workplace, being heard

play00:22

has a huge impact on whether you're seen as competent,

play00:26

get credit for the work you do, and are

play00:28

able to get your job done.

play00:30

In this video, I'm going to share

play00:32

tips to improve your chances of being heard at work

play00:36

without having to scream.

play00:37

[MUSIC PLAYING]

play00:43

First things first, listen well.

play00:46

Before you can expect others to listen to you,

play00:50

you need to understand and demonstrate

play00:52

active, engaged listening.

play00:54

Sure, a good listener will be quiet,

play00:57

but they will also show that they

play01:00

are processing the speaker's points attentively.

play01:03

We have a whole other video on active listening,

play01:05

with more tips, that we'll link to in the description.

play01:08

The point here is that listening is

play01:10

a prerequisite to being heard.

play01:12

Now, let's talk about what you can do when it's your turn.

play01:16

Lay the groundwork.

play01:18

There are a few things you can do to increase

play01:20

your chances of being heard.

play01:22

In the short term, you can encourage your counterparts

play01:25

to focus.

play01:26

Keep in mind that you are most likely competing for attention.

play01:30

Your colleague may be checking their email,

play01:33

thinking about their next meeting,

play01:35

or feeling distracted by modern life.

play01:37

To get their attention, you can simply request it

play01:41

by saying something like, "I'd love your full attention,

play01:44

if possible.

play01:45

I also understand you may have other things on your mind

play01:48

at the moment, and I'm happy to return to this whenever is good

play01:51

for you."

play01:52

Another short-term idea is to put important things in writing.

play01:56

Research has shown that people only

play01:59

remember a small fraction of the things they listen to.

play02:02

If you're in a setting where your audience can

play02:05

read along and hear you speak at the same time,

play02:08

there's a better chance they'll absorb and retain

play02:11

what you have to say.

play02:13

Lastly, and this one takes more time,

play02:16

build relationships with people around you.

play02:19

Take the time to get to know them and earn some credibility.

play02:23

The more they respect you on a personal level, the more likely

play02:27

they will take the time to listen to what you have to say.

play02:31

Pay attention to your words.

play02:34

Your boss or colleague likely spends a huge portion

play02:38

of their day listening to others,

play02:41

so you have a limited amount of time to capture their attention

play02:45

and be heard.

play02:46

Get to the point, and only provide the necessary context

play02:51

for your message to be heard.

play02:53

Author Ben Parr reminds us that "Attention is the most important

play02:57

currency anyone can give you."

play03:00

So spend it wisely.

play03:02

Next, choose your words carefully, especially

play03:05

in situations where strong emotions can prevent people

play03:09

from being attentive listeners.

play03:11

Author and Communication Expert Holly Weeks

play03:14

suggests keeping your language simple, clear, direct,

play03:19

and neutral.

play03:20

Here are some good rules of thumb

play03:22

to being heard in a heated situation.

play03:26

Own your perspective as your opinion.

play03:28

Start sentences with I, rather than

play03:31

you, so your listener doesn't feel accused and shut down.

play03:35

Starting with I can also show that you acknowledge

play03:38

your role in a situation and help you identify what you hope

play03:43

will happen.

play03:44

For example, "I was late in getting

play03:46

you the numbers for your report because I felt like you

play03:49

might question my methods.

play03:50

I'd like to clear the air so that our next report will be

play03:54

on time and more successful."

play03:56

Don't apologize for your feelings with phrases like,

play03:59

"I feel so bad about saying this,"

play04:02

or "This is really hard for me to do."

play04:05

This takes the focus away from the issue at hand,

play04:09

and makes the person feel obligated to take care

play04:12

of your feelings before moving on instead of listening

play04:16

attentively.

play04:17

Use and instead of but.

play04:20

It's not necessary for someone else

play04:22

to be wrong for you to be right.

play04:24

But is a naturally combative word,

play04:27

and could make your counterpart stop listening.

play04:30

By contrast, using and can engage in collaborative problem

play04:34

solving, like "You mentioned that we need X.

play04:37

And I'm concerned that will draw resources away from Y.

play04:41

What are our options here?"

play04:43

This word choice can perk up your listener

play04:46

and draw them into truly hearing what you have to say.

play04:49

Similarly, use hypotheticals to jump

play04:52

start an imaginative discussion, which

play04:54

is more engaging than one where everyone

play04:57

is defending their points.

play04:59

You could say, "I hear you're concerned about A. I wonder

play05:02

if we could do that by starting with B.

play05:04

What would that look like?"

play05:06

Author Ben Parr reminds us that repetition is also

play05:09

key to capturing people's attention.

play05:12

It can help them embrace an idea they may have

play05:16

been predisposed to ignore.

play05:17

Bottom line, don't be afraid to repeat a message

play05:21

if you want it to sink in.

play05:23

Don't be afraid to repeat a message

play05:25

if you want it to sink in.

play05:28

If needed, change the tenor of the conversation.

play05:32

Despite our best intentions, conversations

play05:36

don't always go as planned.

play05:37

Things can get heated or go off the rails in some other way.

play05:41

And when this happens, people certainly won't hear you.

play05:45

My advice?

play05:46

Don't panic.

play05:48

Pause and take a mental step back

play05:50

to see the situation objectively,

play05:53

as if you were a curious fly on the wall.

play05:56

How would you describe what's happening?

play05:58

"Hmm.

play05:59

How interesting.

play06:00

Every time I bring up the sales numbers,

play06:03

she stops listening and raises her voice."

play06:05

Then state what you are observing

play06:08

and suggest a different approach.

play06:10

You could say, "I notice when the sales numbers come up,

play06:13

you seem frustrated.

play06:14

If we put our heads together, I think

play06:16

we could come up with a way to move past this.

play06:19

Do you have any ideas?"

play06:20

This shifts the conversation to talk about the process

play06:23

itself so that you can get back to the substance at hand,

play06:27

rather than a power struggle over who's right

play06:30

and who's wrong.

play06:31

Here are some alternate phrasings

play06:33

you can use to make the conversation more productive.

play06:36

"I have a different perspective, but clearly you

play06:39

think this is unfair.

play06:40

How can we fix this?"

play06:42

"Can you help me make the connection between this

play06:44

and the other issues that we're talking about?"

play06:46

"Is there anything I can say or do that might convince you

play06:50

to consider other options here?"

play06:52

Next, pay attention to your body language

play06:55

and that of your counterpart.

play06:57

The words coming out of your mouth are only half the story.

play07:01

Your nonverbal communication can either undermine or elevate

play07:06

what you have to say.

play07:07

Wordless actions, like aggressive finger pointing

play07:10

or slouching, can convey that you're

play07:13

overbearing or not interested.

play07:16

Confidence is key here.

play07:18

It draws people in and motivates them to listen.

play07:21

So how do you communicate confidently?

play07:23

Authors Amy Jen Su and Muriel Maignan Wilkins

play07:27

use the acronym CENTER to help people remember six key sources

play07:32

of nonverbal communication.

play07:34

C stands for core posture.

play07:37

How is your posture?

play07:38

Are you standing tall or slouching?

play07:42

E is eye contact.

play07:43

Do you make eye contact or avoid it?

play07:47

N, natural gestures.

play07:50

What are you doing with your hands, shoulders, and feet?

play07:53

Are you fidgeting, clenching your fists,

play07:55

or gesturing naturally?

play07:57

T stands for tone, tempo, timing.

play08:01

Are you speaking clearly, calmly, and audibly?

play08:05

E, expressions of the face.

play08:08

What expressions are you making?

play08:10

And how might those be interpreted?

play08:12

And lastly, R stands for regions and territory.

play08:16

How do you take up space in the room?

play08:19

This, of course, is a lot to think about in the moment.

play08:23

So don't get too hung up on asking yourself these questions

play08:27

as you're talking.

play08:28

The key is to simply be aware of what messages

play08:31

you're sending beyond the words coming out of your mouth.

play08:34

You also want to pay attention to the other person's body

play08:38

language for any clues about how receptive

play08:41

they are to what you're saying.

play08:43

If you notice something, consider an observation

play08:46

like, "I hear you saying that you're fine with this approach,

play08:49

but it looks as if you still might have some concerns.

play08:52

Am I reading that right?

play08:54

Should we talk those through?"

play08:56

A side note to managers here--

play08:58

all of your employees have valuable things to say.

play09:02

But they all very likely learn different ways to communicate.

play09:06

I urge you to be hyper aware of your own biases,

play09:10

cultural, gender-based, or otherwise that favor

play09:13

some styles over others.

play09:16

For instance, are meetings set up in such a way

play09:18

that introverts and extroverts have equal opportunities

play09:22

to be heard and get credit for their ideas?

play09:25

Do some people in your organization

play09:27

tend to be valued and advantaged over others

play09:30

because of their perceived confidence,

play09:33

rather than actual talent?

play09:35

It's critical that you hear everyone and model

play09:39

that behavior for others.

play09:42

You deserve to be heard, but that doesn't always

play09:45

mean you will be.

play09:47

There are some simple rules of thumb

play09:49

to help you assert yourself and increase the chances that people

play09:52

will listen to your ideas and respect your opinions.

play09:56

Thanks for watching.

play09:58

All of these strategies are based on HBR articles linked

play10:01

in the description.

play10:02

Do you have any advice on how to improve your chances of being

play10:05

heard, or do you have other big topics you'd like me to cover?

play10:09

Comment below.

play10:10

Bye for now.

Rate This

5.0 / 5 (0 votes)

Related Tags
Workplace CommunicationActive ListeningProfessional PresenceEffective SpeakingCommunication SkillsStrategic SpeakingEmotional ToneNonverbal CuesLeadership AdviceTeamworkConflict ResolutionPersonal DevelopmentHBR InsightsWorkplace DynamicsCommunication StrategiesAssertiveness