AMGの恐怖を・・・

株式会社小田オート

27 Jan 202414:20

Summary

TLDRIn this informative video, Mr. Oda shares invaluable advice for new car owners and those seeking maintenance services from auto repair shops. He emphasizes the importance of making a strong first impression with your chosen auto shop, especially for imported car owners. The video highlights real-life examples of customers who have successfully navigated their initial interactions with repair shops, leading to beneficial outcomes. These examples include significant repair jobs involving insurance claims and additional services, demonstrating how establishing a good relationship from the start can lead to a satisfactory and hassle-free car maintenance experience. Mr. Oda's insights aim to help viewers ensure a positive and enduring relationship with their auto repair shop, enhancing their overall car life.

Takeaways

😊 The speaker introduces themselves and greets the audience
💡 The speaker seems to be addressing new car owners and wants to share helpful information
🤝 The speaker emphasizes the importance of building good relationships with mechanics/shops
📈 The speaker talks about increasing sales revenue from initial jobs
🚗 The speaker references several car models - Mercedes, Porsche 911
👍 The speaker praises a car owner for bringing in a profitable insurance repair job
💰 The speaker says doing a minimum 200-300k yen job initially helps build shop relationships
😎 The speaker compliments a car's license plate cover
🔧 The speaker mentions various repairs - oil change, DEF change, SSD
🚦 The speaker says a car is too indecent to comment on

Q & A

Who is the speaker in the video?
-The speaker introduces himself as Oda.
What is the main topic discussed in the video?
-The main topic is about how new customers can make a good impression on auto repair shops, specifically for imported car owners, and ensure a positive ongoing relationship.
What advice does the speaker give to new customers of auto repair shops?
-The speaker advises new customers to bring significant business on their first visit, suggesting that a substantial first job can help establish a good relationship with the repair shop.
What examples does the speaker provide to illustrate successful first interactions with new customers?
-The speaker mentions two instances: one involving a Mercedes Benz W23 E63S with various repair and maintenance requests, and another a Porsche 911991.2, both of which brought in substantial business on their first visit.
How does the speaker describe the impact of a new customer's first job on the business?
-The speaker highlights that a new customer's first job can significantly increase the shop's revenue, suggesting a job worth around 200 to 300 thousand yen can make a positive impression.
What concerns does the speaker acknowledge new customers might have when approaching a new auto repair shop?
-The speaker acknowledges that new customers might worry whether the repair shop will treat them fairly, complete the work satisfactorily, and not cause further issues or damage to their vehicle.
What specific services does the speaker mention in relation to the Mercedes Benz W23 E63S?
-For the Mercedes Benz W23 E63S, services mentioned include insurance repairs, headlight, defender and bumper replacements, AMG genuine wheel replacement, and more.
What strategy does the speaker suggest for building a strong relationship with an auto repair shop?
-The strategy involves approaching the shop with a significant repair or maintenance job right from the start, indicating readiness to pay for quality service, which sets a positive tone for future interactions.
How does the speaker feel about the potential for insurance repair jobs from new customers?
-The speaker expresses appreciation for insurance repair jobs from new customers, noting that such jobs can significantly boost shop revenue and are seen as a good foundation for a relationship.
What message does the speaker want to convey to imported car owners specifically?
-The speaker encourages imported car owners to take inspiration from the examples provided, suggesting that approaching a repair shop with a substantial job can greatly enhance their car ownership experience and ensure a good relationship with the shop.

Outlines

00:00

😀 Introducing himself and the topic

The speaker introduces himself as Oda and says he will share valuable information for new car owners on how to build a good relationship with auto shops when bringing their car in for the first time. He explains that making a good first impression is critical.

05:01

😊 An example of a great first visit

Oda shares an example of a Mercedes owner who brought his car to Oda's shop for the first time with body damage that would cost over 2 million yen to fix through insurance. Oda says this immediately built a great relationship between them, emphasizing the value of bringing significant work on the first visit.

10:03

😃 Another example of an excellent first job

Oda provides another example of a Porsche owner from far away who brought his car in for the first time with requests totaling around 1 million yen of work. Oda reiterates that bringing in large jobs on the first visit is key to building strong shop relationships.

😀 Summary and parting thoughts

In closing, Oda summarizes that for new car owners building shop relationships, bringing in jobs worth at least a few hundred thousand yen on the first visit is critical. He encourages owners to follow these examples for a smooth car life going forward.

Mindmap

Keywords

💡New Customer

The term 'new customer' refers to individuals who are engaging with a particular auto service provider for the first time. In the context of this video, it emphasizes the importance of making a positive first impression when a car owner initially contacts a repair shop. The script suggests that new customers may have reservations about the quality of service and trustworthiness of an unfamiliar mechanic. Therefore, it's crucial for the shop to alleviate these concerns and build a strong rapport from the outset.

💡First Impression

The phrase 'first impression' refers to the initial perception or opinion formed about a person, place, or situation upon first encounter. The video script stresses the significance of making an excellent first impression when a new customer interacts with an auto repair shop for the first time. The first job or interaction sets the tone for the ongoing relationship between the customer and the mechanic. The speaker advises that the shop should aim to impress the new customer and capture their confidence from the very beginning.

💡Insurance Claim

An 'insurance claim' is a formal request made by a policyholder to an insurance company to receive compensation or coverage for a covered loss, damage, or injury. In the context of the video, the speaker mentions a customer bringing in their car for repair work under an insurance claim after a collision. This type of repair is typically covered by the customer's vehicle insurance policy, and the shop works with the insurance company to determine the scope of work and negotiate the repair costs.

💡Service Revenue

Service revenue refers to the income generated by a business from providing services to customers. In the context of the auto repair shop, service revenue includes the charges for labor, parts, and any additional maintenance or repair work performed on a customer's vehicle. The script emphasizes the importance of new customers bringing in substantial service revenue, such as a ¥2 million insurance repair job, to establish a strong business relationship with the shop from the outset.

💡Trusted Relationship

A trusted relationship is a bond of confidence, reliability, and dependability between two parties. In the context of the video, the speaker advises that new customers should aim to establish a trusted relationship with the auto repair shop by bringing in significant service revenue for the first job. This level of commitment from the customer signals trust in the shop's capabilities and a willingness to invest in a long-term partnership. In turn, the shop can reciprocate by providing excellent service and building a lasting, mutually beneficial connection.

💡Maintenance Services

Maintenance services refer to routine tasks and procedures performed on a vehicle to maintain its optimal performance, safety, and longevity. The video mentions that in addition to the insurance repair work, customers can also request maintenance services such as oil changes, differential fluid replacements, and solid-state drive (SSD) installations. These additional services generate extra revenue for the shop and demonstrate the customer's commitment to keeping their vehicle in top condition.

💡Customization

Customization, in the context of auto repair, refers to the process of modifying or personalizing a vehicle to suit an individual owner's preferences or requirements. The video mentions customers requesting customization services such as changing headlights, bumpers, and installing branded wheels. These modifications allow owners to tailor their vehicles to their specific tastes and enhance the overall aesthetic appeal of their cars.

💡Body Repair

Body repair, or bodywork, refers to the process of repairing or restoring the exterior components of a vehicle that have been damaged, such as fenders, doors, or bumpers. The video mentions customers bringing in cars with body damage, including dents and scratches, for insurance-covered repairs. Body repair services typically involve straightening bent panels, replacing damaged parts, and refinishing the affected areas to restore the vehicle's original appearance.

💡Original Equipment Manufacturer (OEM) Parts

Original equipment manufacturer (OEM) parts are components produced by the same company that manufactured the original vehicle or its subsystems. The video emphasizes the importance of using OEM parts during insurance-covered repairs to ensure quality and compatibility with the vehicle. These parts are designed specifically for the make and model of the car, ensuring a perfect fit and maintaining the vehicle's original performance and safety standards.

💡Long-Term Relationship

A long-term relationship is an ongoing connection between two parties that extends over an extended period. In the context of the video, the speaker advises that new customers should aim to establish a long-term relationship with the auto repair shop by bringing substantial service revenue for the first job. By demonstrating commitment and trust from the initial encounter, both parties can develop a mutually beneficial partnership that lasts for years, fostering customer loyalty and repeat business for the shop.

Highlights

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