Marketing Professional Banne Ka Practical Roadmap | #learndigitalmarketinginhindi

Summary

The video features a discussion between Sangeeta and a mentor on digital marketing. Sangeeta expresses interest in marketing without developing her own product. The mentor explains that mastering marketing requires working with different products, learning various techniques, and building marketing ecosystems for them. The conversation shifts to affiliate marketing and SEO, emphasizing the importance of creating personal websites rather than relying on third-party platforms. Deepika asks about generating traffic for her career counseling website, leading to further advice on SEO and distinguishing between personal projects and affiliate marketing ventures.

Takeaways

• 😀 The speaker wants to focus solely on marketing rather than creating their own product.
• 🤔 The mentor emphasizes the importance of knowing marketing tools and techniques to handle any product.
• 💡 To master marketing, the speaker suggests choosing any product and creating a complete marketing ecosystem around it.
• 🌐 Building websites, writing content, and using social media platforms are key for learning and practicing marketing.
• 📈 Consistent practice with different products helps develop into a professional marketer who can work for others.
• 📊 Marketing techniques remain the same across products, only the product itself changes.
• 📱 The mentor explains the necessity of separating personal marketing efforts from affiliate marketing.
• 📝 It's important to have access to the backend of a website to perform SEO and other marketing activities effectively.
• 🚨 The mentor warns about relying on third-party platforms, suggesting building your own website for long-term benefits.
• 🎯 Clarity is key: personal services (e.g., career counseling) and affiliate marketing should be handled separately for focus and growth.

Q & A

What is the concern raised by Sangeeta in the beginning of the conversation?

Sangeeta expresses that she is not interested in developing her own product or skill but wants to focus solely on marketing, particularly marketing for others.

What does the speaker suggest Sangeeta should do to excel in marketing?

The speaker suggests that Sangeeta should first choose any product and create a marketing ecosystem around it, including a website, social media, and content, to practice marketing skills before offering her services to others.

Why does the speaker emphasize mastering marketing techniques for any product?

The speaker emphasizes that once someone masters the tools and techniques of marketing, it doesn't matter what the product is because the techniques remain the same across industries.

How does the speaker explain the importance of creating a marketing system for one’s own product?

The speaker explains that working on one’s own product is easier since there’s familiarity with it, but to market other people’s products, one needs mastery, which can be achieved by practicing with any product and building a full marketing ecosystem around it.

What does Deepika ask about generating traffic for her new website?

Deepika asks whether she should create accounts on platforms like Pinterest and others to generate traffic for her career counseling website.

What advice does the speaker give regarding generating traffic through multiple platforms?

The speaker advises that creating accounts on various platforms is beneficial but emphasizes that traffic comes from consistently sharing good content, like blogs and posts, rather than just making accounts.

What is Deepika’s business, and how does she monetize her services?

Deepika is in career counseling, where she provides personality tests and short reports for free. She charges for one-on-one sessions, with prices ranging from ₹1500 to ₹3000.

What confusion does the speaker address about affiliate marketing and career counseling?

The speaker clarifies that Deepika's affiliate marketing and career counseling are two separate verticals. She needs different websites for both to avoid confusion and manage both businesses effectively.

What issue does the speaker raise about using third-party platforms like Just Dial for business?

The speaker warns that websites created by third-party platforms like Just Dial are not fully owned by the business. If the platform shuts down or changes, businesses could lose their traffic and data, so it’s better to create and control one’s own website.

What final piece of advice does the speaker give to Deepika?

The speaker advises Deepika to build her own website and ecosystem for both her affiliate marketing and career counseling businesses, ensuring future growth and independence from third-party platforms.