How A 16 Year Old Student Made 7 Figures in Revenue

Summary

This video shares the story of an individual who made nearly 10 lakh rupees in 10 months without finishing school. The speaker, who started as a graphic designer for YouTube thumbnails at 13, later built a thriving business. The video covers the importance of learning skills and, more crucially, how to apply them to grow a business. Key strategies include lead generation through personal branding, sales techniques, and optimizing Instagram profiles. The speaker emphasizes actionable content, deep sales questions, and using tools like ManyChat and Calendly for client acquisition.

Takeaways

• 🎮 The speaker started gaming and streaming on YouTube at 13, which led to his interest in graphic design.
• 💼 He initially charged only ₹50 for thumbnail designs but quickly realized he could scale up his business, eventually earning 10 lakh Rupees in 10 months.
• 📈 The speaker emphasizes that learning skills is important, but knowing how to use them to build a business is what maximizes success.
• 📊 He introduces the concept of lead generation (getting people interested) and sales (converting interest into paying customers) as the foundation of his business strategy.
• 💡 Paid advertising is not recommended for beginners due to high costs and complexity, while cold outreach is time-consuming but affordable.
• 👥 Personal branding is the key strategy he used, which involved building a presence on social media, particularly Instagram, and optimizing his profile for lead generation.
• 📲 Beginners can use personal branding effectively as it requires minimal capital and focuses on creating valuable, actionable, and unique content.
• 🔄 Tools like ManyChat (for automating comments) and Calendly (for scheduling calls) are used to funnel leads into paying customers through social media content.
• 💬 The speaker suggests tracking sales metrics and using deep probing questions in sales conversations to improve conversion rates.
• 🎯 He encourages viewers to use personal branding to generate their first clients and offers his services for those wanting expert guidance in building their brand within 90 days.

Q & A

What was the main reason the speaker did not continue traditional education and seek a job after graduation?

The speaker mentioned that they were not patient enough to complete college, go through placements, and follow the traditional job path, even though they could have earned around 4 to 5 lakh Rupees annually.

How did the speaker first start making money, and what skill did they learn initially?

The speaker started making money by learning graphic design to create thumbnails for their live streams. They then offered thumbnail designing services to friends and on gaming Discord servers.

What did the speaker earn in their first year of offering thumbnail services?

In their first year, the speaker earned around 5,000 Rupees by offering thumbnail design services at 50 Rupees per thumbnail.

What are the two parts of the system the speaker explains for generating income?

The two parts of the system the speaker explains are lead generation and sales. Lead generation involves getting people interested in your product, and sales involve converting those interested people into paying customers.

What are the three main methods of lead generation discussed in the script?

The three main methods of lead generation discussed are: 1) Paid advertising (e.g., Facebook, Google, YouTube ads), 2) Cold outreach (messaging potential clients), and 3) Building a personal brand.

Why does the speaker suggest personal branding over paid advertising or cold outreach for beginners?

The speaker suggests personal branding for beginners because it doesn't require significant capital like paid advertising and is less time-consuming than cold outreach. Beginners can create content for free and focus on building their personal brand at their own pace.

How does the speaker use personal branding to generate leads?

The speaker uses personal branding on social media, specifically Instagram, to create valuable, actionable, and unique content. They generate leads by optimizing their profile and using tools like ManyChat and Calendly to convert audience interactions into sales calls.

What is the importance of optimizing your social media profile for personal branding?

Optimizing your social media profile is crucial because it helps convey what you do, why people should listen to you (e.g., your achievements or experience), and provides a clear call to action (e.g., booking a call with you) to generate leads.

What are the key elements that make content valuable for personal branding?

Content should have three elements to be valuable: 1) It should provide useful information that people would be willing to pay for, 2) It should be actionable, meaning it can be implemented within 24 hours, and 3) It should be unique, reflecting your personal style and approach.

What are deep probing questions, and how do they help in sales?

Deep probing questions are questions that uncover the client's deeper needs or pain points, such as asking how much they would lose without your solution. These questions help make the client feel understood, increasing the likelihood of closing the sale.