RAPTIVE REVIEW: Is this THE Best Ad Network? (2024)

Summary

In this Repti review, the host shares insights from his experience as a digital publisher using Repti alongside other ad platforms like Mediavine, Monumetric, and Google AdSense. He highlights Repti's 75% revenue share, net 45 payment terms, and high RPMs. The host praises Repti's support and mentions a recent $3K payment for display ads. He also covers dashboard features, video revenue potential, and monetization strategies, offering a referral link for potential publishers and inviting viewers to connect for further optimization tips.

Takeaways

• 🌐 The speaker is a digital publisher with 8 years of experience and a team, based in Chiang Mai, Thailand.
• 📈 They have used various ad platforms including Weti, Mediavine, Monumetric, and Google AdSense, and now focus on Mediavine and Repti.
• 💰 A recent payment from Repti was close to $3K for one month of display ads, despite a recent drop due to Google updates.
• 📊 Repti offers a 75% revenue share, which is lower than Mediavine's potential 90%, and has net 45 payment terms.
• 🔑 Repti is known for high RPMs (Revenue Per Mille), which is a key metric publishers care about.
• 💬 The support from Repti is considered very good, comparable to Mediavine's.
• 🚦 There's a high threshold to join Repti, requiring 100K page views mainly from desirable countries like the US, Canada, UK, Australia, and New Zealand.
• 📊 The dashboard provides an overview of earnings, traffic sources, device types, and ad formats, which can inform content creation strategies.
• 🎥 Repti offers a video feature similar to Media Vine, which can significantly boost revenue.
• 🌍 RPMs vary greatly by country, with the US leading, followed by Canada, Hong Kong, Singapore, UAE, UK, Switzerland, Australia, and New Zealand.
• 🔗 The speaker provides a referral link and encourages viewers to connect for optimization tips and monetization strategies.

Q & A

What is the main focus of the video script?

The main focus of the video script is to provide a detailed review of the Repti ad platform, comparing it with other ad platforms like Mediavine, Monumetric, and Google AdSense, and sharing the journey and experiences of the speaker as a digital publisher.

What is the speaker's background in digital publishing?

The speaker has been a digital publisher for 8 years, is German but based in Chiang Mai, Thailand, and has a team that runs websites that have generated seven figures in profit over recent years.

What is the significance of the $3K payment mentioned in the script?

The $3K payment mentioned is a recent payment received for displaying ads on the site for one month, which the speaker considers a significant amount and indicative of the potential earnings from the Repti platform.

What are the revenue share percentages offered by Repti and Mediavine?

Reptile offers a 75% revenue share, which is lower than Mediavine's potential up to 90% based on loyalty and the size of the website.

What does 'net 45 payment terms' mean as mentioned in the script?

Net 45 payment terms mean that the speaker receives payment 45 days after the end of the month in which the ads were displayed. For example, payments for April's display ads would be made around mid-June.

How does the speaker describe Repti's support compared to Mediavine?

The speaker describes Repti's support as very good and on par with Mediavine, mentioning a personal experience where Repti's support has been better than Mediavine's.

What is the threshold to join Repti as a publisher?

To join Repti, publishers need to cross 100K page views, and the traffic should mainly come from desirable countries such as the US, Canada, UK, Australia, and New Zealand.

What is the significance of RPMs in ad networks?

RPMs (Revenue Per Mille or thousand impressions) are crucial for publishers as they indicate potential earnings from ad networks. Repti is known for offering very high RPMs.

What new feature did Repti recently update in their dashboard?

Reptile recently updated their dashboard with a UX (User Experience) update, providing a new overview layout for publishers to view their statistics and earnings.

How does the video feature on Repti contribute to earnings?

The video feature on Repti allows publishers to embed or upload videos on their websites, which can generate significant revenue. The speaker mentions earning 372 USD from video ads, which is about 25% of their total earnings for the last 30 days.

What is the earning potential of different ad formats on Repti?

The earning potential varies by ad format, with desktop ads being more lucrative as they allow for more ad impressions at any given time. The script suggests that video ads can be particularly profitable.

What optimization tools does Repti offer to publishers?

Reptile offers optimization tools such as brief creation tools and a content research tool. However, the speaker mentions not using these tools as they have their own established processes.

What is the temporary commission race mentioned in the script?

The temporary commission race is an event where Repti offers increased commission rates, potentially up to 1.5x or more, for certain categories. This could significantly boost earnings for publishers.