VidIQ Keyword Research Tool (How To Find YouTube Keywords)

Summary

In this video, the host explores the vidIQ keyword research tool, demonstrating its features for optimizing YouTube content. The tool suggests relevant keywords based on channel history and offers insights on competition and search volume. Viewers learn to refine keyword suggestions, identify low-competition terms, and create targeted content. The host encourages using vidIQ for effective keyword research and teases upcoming content on trending videos.

Takeaways

• 🔍 VidIQ is a keyword research tool for YouTube content creators.
• 🆓 Users can try VidIQ for free by following the link provided by the presenter.
• 🔑 After logging in, users can access the 'Keyword Opportunities' section to find relevant keywords.
• 💡 VidIQ suggests keywords based on the content already present on the user's YouTube channel.
• ✅ The 'Manage' button allows users to personalize the suggested keyword opportunities.
• 📈 VidIQ provides an 'Overall Score' to gauge the effectiveness of a keyword for video optimization.
• 🔑 The tool suggests related terms, matching terms, and questions that users can target in their videos.
• 📉 VidIQ indicates the search volume and competition level, helping users choose keywords with lower competition.
• 📈 Users can sort keywords by competition level to find easier opportunities.
• 📝 The script emphasizes the value of long-tail keywords for targeting specific search queries.
• 🔄 Users can input a seed keyword to generate a list of related keywords for further research.
• 📈 The presenter suggests that the tool is particularly useful for smaller channels looking to optimize their content.

Q & A

What is the main focus of the video?

The video focuses on demonstrating the vidIQ keyword research tool and how it can be used to identify keyword opportunities for YouTube video content.

How can viewers try vidIQ for free?

Viewers can try vidIQ for free by following the link provided in the video description.

What is the purpose of the 'Keyword Opportunities' section in vidIQ?

The 'Keyword Opportunities' section suggests keywords that are potential opportunities for the user's YouTube channel, based on the content they have already created.

What does the 'manage' button allow users to do in vidIQ?

The 'manage' button allows users to improve and personalize the keyword opportunities suggested by vidIQ.

Why are some keywords considered more effective for video optimization?

Keywords are considered more effective if they have a high search volume, low competition, and are relevant to the user's channel, making them more attractive for video optimization.

What is the significance of the overall score for a keyword in vidIQ?

The overall score helps gauge how effective a keyword would be for video optimization efforts, taking into account factors like search volume and competition.

Why are questions important for keyword research in vidIQ?

Questions are important because they often represent search queries that users make on platforms like Google and YouTube, and optimizing for these can lead to more targeted traffic.

What does the color coding (green, yellow, orange) represent in vidIQ's keyword research?

The color coding in vidIQ represents the competition level of keywords: green indicates low competition, yellow signifies medium competition, and orange indicates high competition.

How can users leverage the 'Related Keywords' section in vidIQ?

Users can leverage the 'Related Keywords' section to find additional keyword ideas that are closely related to their seed keyword, providing more content ideas.

What is the benefit of targeting long-tail keywords as mentioned in the video?

Targeting long-tail keywords can be beneficial as they are more specific, have lower competition, and can be easier to rank for, even with lower search volumes.

What other features of vidIQ will be covered in future videos according to the presenter?

Future videos will cover features of vidIQ related to trending views or trending videos.

Outlines

00:00

🔍 VidIQ Keyword Research Tool Overview

The video introduces the VidIQ keyword research tool, emphasizing its free trial availability. The speaker navigates to the 'Keyword Opportunities' section, which is tailored to the user's YouTube channel, suggesting video content ideas based on past activities. The tool's algorithm identifies potential keywords and allows users to manage and personalize suggestions. The speaker clicks on 'chat gbtq' as an example, explaining how the tool provides an overall score to gauge keyword effectiveness for video optimization. It also offers related terms, matching terms, and questions that users can target, which are often searched on YouTube and Google. The tool suggests low-competition keywords that could be good content opportunities for smaller channels, such as 'how to use zapier with chat GPT'. The speaker also mentions the importance of considering search volume and competition when selecting keywords.

05:00

📈 Exploring VidIQ's Keyword Research for Online Courses

In the second paragraph, the focus shifts to using VidIQ for keyword research related to online courses. The speaker demonstrates how to enter a seed keyword and receive a list of related keywords and questions. The tool sorts these by competition, allowing users to identify low-competition, high-potential keywords. The speaker highlights the value of long-tail keywords, which are specific and targeted, making them easier to rank for due to lower competition. Examples include 'how to sell my online courses on LinkedIn' and 'how to repurpose online courses'. The speaker emphasizes that these keywords, despite potentially lower search volumes, are valuable for content creation as they are less optimized by others. The video concludes with a recommendation to use VidIQ for further keyword research, particularly for trending views or videos, with a promise of another video on the subject.

Keywords

💡vidIQ

vidIQ is a keyword research tool for YouTube that helps content creators identify potential keywords for their videos. It is designed to suggest keywords that are relevant to a creator's existing content and channel focus. In the video, vidIQ is used to explore keyword opportunities and to demonstrate how it can assist in content creation by suggesting related terms and questions that can be turned into video topics.

💡Keyword Opportunities

Keyword Opportunities refers to the section within vidIQ that suggests keywords based on the user's YouTube channel content. These are potential topics that the channel could create videos about. In the script, the presenter navigates to this section to demonstrate how it can provide ideas for video content related to what the channel has already been covering.

💡Algorithm

The term 'algorithm' in the context of the video refers to the computational process used by vidIQ to analyze a user's YouTube channel and suggest relevant keywords. The algorithm is what drives the keyword suggestions, aiming to match the channel's content with potential viewer interests.

💡Chat GPT

Chat GPT is mentioned as a popular keyword in the video. It is an AI language model used for generating human-like text. The presenter uses it as an example of a keyword to search within vidIQ, which then provides related terms and questions that could be used to create content.

💡Competition

Competition in the video refers to the level of difficulty in ranking for a particular keyword on YouTube. Lower competition keywords are easier for smaller channels to rank for, while higher competition keywords are more challenging and typically require more resources or a larger audience to compete effectively. The script discusses how vidIQ's algorithm suggests keywords with varying levels of competition.

💡Search Volume

Search Volume indicates the number of times a keyword is searched for within a given period. In the video, search volume is one of the metrics vidIQ uses to evaluate the potential of a keyword. Higher search volume keywords are more popular and could potentially bring more traffic to a video.

💡Related Terms

Related Terms are keywords that are closely associated with the main keyword. In the context of the video, vidIQ identifies related terms to the main keyword 'Chat GPT', which can also be used to create content. These terms can help expand the range of content ideas for a channel.

💡Questions

Questions in the script refer to the common queries people search for on platforms like Google and YouTube. The presenter highlights that questions are a great aspect of keyword research because they often represent content gaps that can be filled with informative videos. VidIQ suggests questions related to a keyword, which can be turned into video topics.

💡Long Tail Keywords

Long Tail Keywords are more specific and longer phrases that users search for. They tend to have lower search volumes but are easier to rank for due to less competition. In the video, the presenter finds long tail keywords related to 'online courses' and suggests that these can be excellent targets for video content because they are highly targeted and less competitive.

💡Optimization

Optimization in the video refers to the process of improving a video's chances of being found and ranked higher in YouTube search results by using effective keywords. VidIQ's tool helps content creators optimize their videos by suggesting keywords that are likely to perform well in search.

💡Seed Keyword

A Seed Keyword is a broad or primary keyword that a content creator starts with when doing keyword research. In the video, the presenter uses 'online courses' as a seed keyword to generate a list of related keywords and ideas for video content. VidIQ uses seed keywords to provide a wide array of suggestions for content creation.

Highlights

Introduction to vidIQ keyword research tool

Free trial of vidIQ is available

Accessing the keyword opportunities section

Keyword suggestions are tailored to your YouTube channel

Algorithm identifies keywords as opportunities for your channel

Managing and personalizing keyword suggestions

Relevance of suggested keywords to previously created content

Expanding on keyword research

Exploring keyword 'chat gbtq' and its popularity

Understanding the overall score for keyword effectiveness

Focusing on mid-range search terms for smaller channels

Value of related terms and questions for keyword research

Optimizing videos for questions people search on YouTube

Identifying low competition keywords like 'how to use zapier with chat gbt'

Importance of long-tail keywords for targeting specific searches

Using the tool to generate keyword ideas for video content

Sorting keywords by competition to find easier opportunities

Entering a seed keyword to get more keyword examples

Practical application of vidIQ for website optimization

Upcoming video on trending views and videos

Encouragement to try vidIQ and leave comments for questions

Transcripts

hello and welcome to this video where

I'm going to be taking a look at the vid

IQ keyword research tool if you would

like to follow along vid IQ does come

with the ability to try them for free I

will leave a link Down Below in my

description so once you are logged in

you can go simply go to keywords right

here I'm just going to be in the top

keyword opportunities right off the bat

this is going to be a great section and

given the fact it's linked to your

YouTube channel it's going to go in and

say like hmm what can you possibly

create some videos for that are actually

related to what you've already done this

is what it's all about I'm sure I'll get

a better definition if I do this but

let's read it our algorithm identify

keywords that are opportunities for your

channel use these keywords as ideas for

your video content you can always click

the manage button on the right to

improve and personalize the

opportunities we suggest to you so

that's always a good thing in case you

want to change that around but let's go

through and just as you can see there

are a lot of these that are very

relevant you know some of these are very

similar that chat GPT stuff affiliate

marketing making money AI Jasper can

teachable more Jasper stuff Surfer

chat Sonic online courses a lot of these

things I have created videos for that

are very similar to it so that is always

a good thing and what I want to do is

just kind of expand upon even more how

you can dive deeper into the keyword

research aspect something I like doing

is just simply going on a keyword you

can type it in or if there's one here

just simply click on it so I'm going to

click on chat gbtq because that is super

popular

and as you can see we're gonna have I'll

just hover over this so the overall

score is determined to help gauge how

effective this keyword would be in your

video optimization efforts if you have a

1 million plus subscriber Channel I

don't you might be able to break in the

highly competitive Search terms but if

you are a smaller channel it's better to

stay focused on the mid-range Search

terms with low competition so I agree

with that like if chat gbt is the main

keyword you're going after probably not

going to do it with a much smaller

Channel but the great thing about this

is that we have related terms we have

matching terms and we have questions I

think questions is a great aspect here

because a lot of people will search

those not only into Google but YouTube I

feel like there's not a lot of videos

optimized for them because either

they're too short or maybe you know

someone wants to create something that's

much longer I will click on this and we

can see what we have for these

suggestions for questions

so anything related to it so in case I

didn't show you this before we have our

search volume our competition so the

lower is going to be better overall is

going to be the how attractive it is

it's kind of like the competitive score

right and of course number of words so

not really not like that matters too

much but it is what it is so scrolling

down here something that might be uh low

competition let's do that

we can go this way

so we have no competition there we go

very low how to use zapier with chat GPT

that's a really good one I like that

because zapier is very common and

popular amongst business owners and

there's probably not a lot of content

about that but if you look at it the

search volume is still pretty good so

right off the bat that was a really good

one how to make a resume on chat gbt how

to write a blog post

more blogs how to get chappy chat GPT

plus we have some Spanish stuff going on

here how to make up I guess PPT

PowerPoint with chat GPT how to use

plugins with it

how to log in without a phone number

more plugins how to upload files and

you'll notice as we go down you're going

to start seeing some of the like uh

orangey yellow which means it's more of

like a medium competition right how to

write a video script but look at all

these great questions that you could

literally just create a video about by

itself I'm going to scroll up and go

back one

all right so we also had related

keywords these might be questions but

overall these are going to mostly be the

questions but let's click on the related

right here

okay you'll notice like the overall

these are going to be much higher so a

little bit more difficult let's go to

competition again so very high so the

lower it is excuse me the lower it is

the harder it's going to be the higher

we want green is going to be better so

something like this so writing

assistance

Let's see we got some stock stuff we're

gonna get a little bit more broad here

but that's fine

what I want to do is go back I'm just

going to actually type in a keyword so

let's just do like online courses enter

okay related keywords so this is what I

like about this it's so much keyword

research for you and it's all just here

what you pretty much need to do as long

as you can enter in a seed keyword and

that's kind of like chat gbt or online

courses or teachable or whatever it's

going to be it's going to give you a lot

more keyword examples that you can use

from it so let's look at all of our

questions and let's sort by the lower

competition again these really don't

have a whole lot going on there but how

to sell my online courses on LinkedIn

how to repurpose online courses that's a

great one the search value might be a

little bit low and keep in mind these

are always ballpark numbers they're

never going to be like 100 exact but it

gives you a good idea how they compare

to some of the other ones how to use

paid ads for online courses how to sell

my online courses on udemy and so on and

so forth a lot of these are long tail

keywords and I love that because they

are very targeted well they might not

get as much volume as just say like

selling online courses if you do how

much can you make from selling online

courses you're getting a a keyword that

is very specific and I like those

specifically especially when I do a lot

of website stuff because a lot of people

don't optimize for them so if you create

an article or in this scenario a video

just on it it's much easier to rank

especially with the low competition

aspect and these go on for a very long

time as we go on they get more

challenging and more challenging really

depends on where your channel is how

many subscribers you have how many views

you can get and so on and so forth but

that's a very quick overview of the vid

IQ keyword research tool I love it it's

easy to use there's not a whole lot

going on here but you don't really need

a whole lot it's more of typing in your

seed keyword getting some great

information from it and saying like I

want to make a video about this this

that of course you can copy them put

them in a notepad and then you know just

do your thing but if you have any

questions feel free to leave a comment

down below I think you're really going

to like this feature as much as I do and

it gets even better when it comes to the

keyword research I will do another video

about that when it comes to trending

views or trending videos so you'll have

to wait around to see that nevertheless

my name is James thank you so much for

watching and if you want to check out

vid IQ I will leave my link Down Below

in the description enjoy