2024新手SEO入门教程！网站SEO优化工具Semrush怎么用?怎么样?好不好用?独立站自建站SEO关键词工具最详细的Semrush系统教学

Summary

本视频提供了一个关于如何使用Samurai这个强大的搜索引擎优化工具的详细教程。视频内容包括基础使用方法、如何寻找最佳关键词、优化网站以及如何获取高质量回链以提升网站排名。Samurai是一个专注于关键词研究、竞争对手分析和Google广告活动优化的工具，支持多语言，提供7天免费试用。通过使用Samurai，用户可以更有效地进行SEO优化，提高网站在搜索引擎中的可见度和排名。

Takeaways

• 🔍 介绍了Samuras这个SEO工具，它专注于关键词研究和竞争对手分析，以及Google广告活动优化。
• 🌐 强调了Samuras支持多语言，包括英语、西班牙语、德语、意大利语、中文和日语等。
• 📝 提供了关于如何使用Samuras进行网站优化的详细教程，包括如何找到最佳关键词和优化网站。
• 🔑 强调了关键词的重要性，特别是那些具有高交易转化率的关键词，并解释了如何使用Samuras的关键词魔法工具来搜索和分析这些关键词。
• 📈 讨论了如何分析关键词的搜索量、趋势、KD难度和CPC，以及如何根据这些参数选择适合新网站优化的关键词。
• 🏢 介绍了如何使用Samuras的关键词差异工具来比较自己网站的关键词与竞争对手的关键词，并找出优化机会。
• 🔍 展示了如何使用Samuras的关键词管理工具来分析和优化文章内容，以及如何根据竞争对手的内容来改进自己的SEO策略。
• 📊 讨论了如何使用Samuras的排名监控工具来跟踪关键词的排名情况，并根据排名情况制定优化策略。
• 🔗 强调了背链对网站排名的重要性，并介绍了如何使用Samuras的外部链接工具来分析竞争对手的背链并建立自己的背链。
• 🛠️ 提供了如何使用Samuras的网站优化工具来发现并解决网站上急需解决的SEO问题。
• 📝 鼓励用户多次观看视频并实践操作，以便更好地理解和掌握Samuras工具的使用方法。

Q & A

Samuras是一个什么样的工具？

Samuras是一个强大的搜索引擎优化(SEO)工具，专门用于关键词研究、竞争对手分析以及Google广告活动优化。

Samuras工具支持哪些语言？

Samuras工具支持多种语言，包括英语、西班牙语、德语、意大利语、中文和日语等。

如何使用Samuras进行关键词研究？

通过使用Samuras内的Kwords Magic two工具，可以搜索特定的关键词，查看相关联的关键词、搜索量、平均KD（关键词难度）等信息，帮助用户找到最佳的关键词。

Samuras中的‘意图’是什么意思？

‘意图’指的是用户搜索某个关键词时的目的，例如c代表商业意图，t代表转化意图，i代表信息寻求意图，n代表导航意图。

Samuras如何帮助用户优化网站？

Samuras提供了一系列的SEO工具，包括关键词研究、竞争对手分析、反向链接分析等，帮助用户找出潜在的问题并提供解决方案，从而优化网站。

Samuras中的CPC是什么意思？

CPC代表每次点击成本，是广告商在Google上进行广告投放时的出价，反映了关键词的竞争程度。

如何使用Samuras进行竞争对手分析？

通过使用Samuras中的关键词差异工具，用户可以比较自己网站的关键词和竞争对手的关键词，找出差距并制定优化策略。

Samuras提供的7天免费试用有哪些功能限制？

7天免费试用期间，用户可以体验大部分功能，但某些高级功能可能会受到限制，需要注册账户并填写信用卡信息才能完全访问所有功能。

Samuras如何帮助用户获取高质量的反向链接？

Samuras提供了反向链接分析工具，帮助用户发现竞争对手的反向链接情况，并提供了建立外部链接的工具，帮助用户在高质量网站上建立自己的反向链接。

Samuras如何帮助用户监测关键词排名？

Samuras提供了关键词排名监测工具，用户可以添加自己的域名和关键词，系统会自动分析并显示关键词的排名情况和变化趋势。

Samuras提供的网站优化工具能解决哪些类型的问题？

Samuras的网站优化工具能够检测并解决网站中存在的各种SEO问题，如页面无法被抓取、URL不标准化、关键词堆砌、低质量内容等问题。

Outlines

00:00

🌟 介绍Samuras搜索引擎优化工具

本段落介绍了Samuras这个强大的搜索引擎优化工具，它专门用于关键词研究和竞争对手分析，同时也是一个优化Google广告活动的工具。Samuras由两个词组成，SEM和rush，其中SEM代表搜索引擎营销，rush意味着快速。视频将分享Samuras的基本使用方法，并教授如何找到最佳关键词和优化网站，以及如何使用Samuras获取高质量的回链来提高网站排名。

05:02

🌐 网站适用性和语言支持

视频提到Samuras网站支持多种语言，包括英语、西班牙语、德语、意大利语、中文和日语等。对于首次访问者，网站可能默认为英文界面，但可以通过点击右上角轻松切换到其他语言。视频还提供了网站的链接，供用户注册并体验其7天免费试用期。

10:02

🔍 关键词研究和分析

本段落详细解释了如何使用Samuras进行关键词研究，包括查看关键词的搜索量、平均KD（关键词难度）、意图、趋势和CPC（每次点击成本）。视频强调了选择具有高转化率的关键词的重要性，并解释了如何识别和利用这些关键词来提高网站的SEO效果。

15:02

📈 竞争对手关键词对比

视频展示了如何使用Samuras的关键词差异工具来比较自己网站与竞争对手的关键词情况。通过添加网站链接和选择区域，用户可以清晰地看到不同关键词的竞争情况，包括哪些关键词是独特的，哪些是重复的，以及如何在关键词上超越竞争对手。

20:03

🛠️ 关键词管理和内容优化

本段落介绍了Samuras的关键词管理工具，它可以帮助用户管理和优化目标关键词。视频解释了如何使用SEO内容模板来分析和优化文章，以及如何根据竞争对手的内容和格式来改进自己的文章。此外，还提到了如何使用Samuras的写作助手来提高文章的可读性和SEO效果。

25:03

🔄 建立反向链接和网站优化

视频强调了建立高质量反向链接对提高网站排名的重要性，并介绍了Samuras的链接构建工具。通过分析竞争对手的反向链接情况，用户可以找到建立链接的机会。此外，还介绍了如何使用Samuras的网站优化工具来发现并解决网站上的SEO问题，从而提高网站的搜索排名。

Keywords

💡搜索引擎优化

搜索引擎优化（Search Engine Optimization，简称SEO）是一种通过优化网站结构和内容，提高网站在搜索引擎中的自然排名的网络营销方式。在视频中，多次提到使用Samuras这个工具来进行SEO，目的是让网站在Google的搜索结构中脱颖而出。

💡Samuras

Samuras是一个强大的搜索引擎优化工具，专门用于关键词研究、竞争对手分析以及Google广告活动优化。视频中详细介绍了Samuras的基本使用方法和如何利用其功能提升网站的搜索引擎排名。

💡关键词研究

关键词研究是SEO中的一个重要环节，指的是找出那些用户在搜索引擎中输入的、与网站内容相关的词汇，以便在内容创作和网站优化中使用。视频中讲解了如何使用Samuras工具进行关键词研究，并分析关键词的搜索量、竞争程度等。

💡竞争对手分析

竞争对手分析是指对同行业内其他竞争者的网站进行分析，了解他们在搜索引擎排名、关键词使用等方面的情况，从而为自己的网站优化提供参考。视频中通过Samuras工具展示了如何分析竞争对手的关键词，并找出自己网站的独特关键词。

💡高质量外链

高质量外链指的是那些来自权威、相关性强的网站，并指向自己网站的链接。这些链接有助于提高自己网站的信誉和搜索引擎排名。视频中提到使用Samuras工具中的stemurage功能来获取高质量的外链，以进一步提升网站排名。

💡网站排名监控

网站排名监控是指定期检查网站在搜索引擎中针对特定关键词的排名情况，以便及时了解优化效果并做出相应调整。视频中介绍了Samuras工具的关键词排名监控功能，可以帮助用户追踪和分析网站的排名动态。

💡内容模板

内容模板是指为特定的关键词或主题预先设计好的内容结构和格式，用于指导撰写符合搜索引擎优化标准的文章或页面。视频中提到使用Samuras工具的SEO内容模板功能，来帮助用户根据竞争对手的内容布局和关键词使用情况，创建优化后的文章模板。

💡可读性评分

可读性评分是一个衡量文本易读性的指标，通常基于单词难度、句子长度等因素来评估。一个高可读性评分意味着内容更容易被广泛受众理解。视频中提到使用Samuras工具分析文章的可读性评分，并建议将评分控制在一定范围内，以提高内容的受众接受度。

💡网站优化问题

网站优化问题指的是在网站设计、内容、结构等方面存在的问题，这些问题可能会影响网站的搜索引擎排名和用户体验。视频中通过Samuras工具检测并列出了一系列需要优化的网站问题，如无法抓取的页面、重复的关键词描述等。

💡链接建设工具

链接建设工具是帮助用户发现并建立外部链接的软件，这些链接对于提高网站的搜索引擎排名至关重要。视频中介绍了Samuras工具中的链接建设功能，可以分析竞争对手的外链情况，并帮助用户寻找建立外链的机会。

Highlights

介绍了Samuras这个强大的搜索引擎优化工具

Samuras不仅支持基础的使用方法，还能帮助网站找到最佳关键词和优化方法

Samuras能够通过stemurage获取高质量的回链，进一步提升网站排名

Samuras是一个集关键词研究、竞争对手分析和谷歌广告活动优化于一身的主流SEO工具

Samuras网站支持多语言，包括英语、西班牙语、德语、意大利语、中文和日语

Samuras提供7天免费试用，用户可以通过谷歌邮箱直接注册登录

Kwords Magic two工具可以帮助用户搜索和分析关键词的各种参数，如搜索量、KD难度和趋势等

介绍了如何通过Samuras工具中的关键词差异分析功能，比较自己网站与竞争对手的关键词情况

Samuras的关键词管理工具可以帮助用户优化文章，并分析竞争对手的内容格式和使用关键词的频率

通过Samuras的SEO内容模板工具，用户可以根据竞争对手的内容格式和关键词使用情况来优化自己的文章

Samuras的排名监控功能可以让用户追踪并分析自己网站的关键词排名情况

Samuras提供了单页SEO检测工具，帮助用户分析并优化特定页面的SEO问题

Samuras的反向链接分析工具可以帮助用户分析自己和竞争对手的反向链接情况

Samuras的链接建设工具提供了一种便捷的方式来联系竞争对手网站负责人，建立反向链接

Samuras的网站优化工具可以帮助用户发现并解决网站上需要紧急改进的SEO问题

Transcripts

Hello brothers

, I am Youfeng.

Today, Youfeng is going to bring you

a detailed tutorial about Samuras.

It will teach you

how to use

this powerful search engine optimization tool

to make your website stand out

in Google’s search structure.

You may have heard

a lot of introductions about Samuras

, but today I want to share with you

not only some basic usage methods, but also

how to

help your website

find the best keyword

or how to optimize it. These keywords

are not only that,

I will also teach you how to use stemurage

for your website

to get some high-quality backlinks.

to further improve the ranking of your website.

In addition,

I will also tell you how to find you.

there may be some potential problems

in summer

It is currently a very mainstream SEO tool on the website

. It specializes in keyword research

and competitors. Analysis

and a tool for Google advertising campaign optimization.

If it is similar,

it is composed of two words.

One is SEM,

SEM, and the other is rush.

SEM is an abbreviation of search engine marketing,

which is search engine and marketing

, and rush means rush. If you combine

these two words,

you can find that SIM r-systemization.

For SEM, which is search engine marketing,

the research on Google advertising

may be more in-depth

. Let’s follow Youfeng to learn about it

. This website

supports it very much. For multiple languages

, we can see it here

in the upper right corner.

It supports English,

Spanish

, German,

etc. Italian

, Chinese , and

Japanese are all available.

If you come in for the first time,

it may be an English interface.

It doesn't matter.

Just click on this and adjust the interface to English

or Chinese. If

you have a link to this website,

Youfeng has already put it in the introduction below the video.

Brothers, you can open the link

and follow Youfeng to practice. If you look at

this website,

it provides a 7-day free trial. If

you come in for the first time,

if you want to use all its functions,

you can register an account

for a 7-day trial.

The method of use is very simple.

Just click the registration button.

Then you can use your Google

email address to

log in directly

. Now I use my Jile email address

to log in directly.

At this time,

he will tell you to customize yours. The process

provides some detailed information about yourself

and lets Severage match your needs.

Then you can just make a check

here based on your actual situation. If you have

checked here

, you can choose whatever you want

and click Next.

The next step is enough.

Then teacher, if you come to this step,

you need to

choose it now.

Choose 4. Use the package

to choose Pro or Guru.

So if you choose this PRO today,

the functions will be almost enough.

Click this for free. Try it

out and fill in some of your credit card information here

. If it is within 7 days,

he will not pay.

Then on

the seventh day

and the sixth day, you can cancel

the payment information in the payment.

He won't deduct your money

because we are just trying it out in the early stage

. If you click this here

to skip the trial period,

uh, you can also use its functions

, but you can't use

many functions

. It has function restrictions, so

I have Feng recommends that you try it out for 7 days first.

If you choose this free trial, you

must choose this.

Otherwise, you

won’t be able to use many functions . Just fill in some of your credit card information here.

Cancel it

after 7 days to the 6th day.

Then there will be no problem.

After entering the background,

the interface it displays

is probably like this.

If it displays this English

, it doesn't matter. You can

click this EN

and change it to Chinese.

That's the semira system. Its

functions are very powerful.

It should be a one-stop

online marketing platform

. But what it is best at

is the Su tool,

which is the one on the left. As

you can see, in addition to Su,

it also has local advertising,

social media

content marketing, and

marketing companies to solve it. Plans, etc., etc. What

we are going to focus on today

is this SEO.

SEO contains a lot of things

, such as natural traffic research,

keyword differences,

reverse connection differences,

keyword management tools, etc.,

reverse connection analysis, and

the establishment of reverse links.

There are many tools,

etc., for batch analysis

. Today,

the first tool we will look at

is Kwords Magic two.

This tool

is the most commonly used tool for us.

We can

search for what you want to check here. Keywords

: For example, AI tools are very popular recently.

We will search for an

AI tool. Then

you can choose one of your countries. However

, it is not currently supported

in mainland China.

But I know that

there are many small real estates using this tool,

which should be for foreign trade. Yes,

we are doing some foreign websites.

If we are doing domestic websites,

then this website may not be very practical.

It is mainly engaged in foreign trade.

If we are an independent website

, we may be doing English websites.

This website should be more suitable for you.

And here, Taiwan can be

Hong Kong . Yes,

but in mainland China,

he feels that there is very little information.

So today,

let's take the US website as an example. We choose the United States

because we mainly make an English website.

Then after selecting

it here, we

can click this here. Search button

Let’s take a look at its search structure.

The search results have come out.

You see,

if this AI diagram

is also an AI tool,

it has a total of 11,757 keywords and

related total search volume.

This is its total. Search volume

, average KD,

what does KD mean?

KD means whether it is difficult to rank for a keyword.

When

you do SEO search engine optimization, you

want to get a ranking.

Let it be 0-100,

the larger the number. It

may mean that it is more and more difficult to obtain a ranking.

First, let’s take a look at

some of its basic parameters.

For example, the first one is keywords.

We can see that there

are many, many related keywords.

The second one is intended

to explain English to everyone in English.

The words above

may have some understanding of the original English version.

If the intention is better, it is this

inter question. The inter question contains 4 parameters.

Let's take a look

. There is c and i .

You can see that there is no

c, i and n

. There is also a t and it also contains 4 information

. This i represents What does it mean?

Here it is explained.

If i is some information,

the user

may be looking for an answer to

some specific questions.

Then n

is an abbreviation for navigation

. If thunder is a navigation, it

may be, for example, that he is directly in I'm looking

for a Xiaomi phone.

I'm looking for an Apple phone.

I'm looking for a Samsung phone.

His goal is very clear.

He just wants to find a specific website.

If c is an abbreviation for business,

he may be looking for something

, such as me. I want to buy a mobile phone recently.

I have already decided that I want to buy an Apple mobile phone

. Then I will definitely check

which Apple mobile phone I want to buy.

What new features

does Apple’s mobile phone have? If it is c,

some of its purchase intentions

are already It is very strong.

If this t

is a conversion

, then this

is the best keyword

among these

. Because he is about to buy it

, he is already looking for such a one.

He is already looking for one. For example,

the place of purchase

is to purchase

this on Amazon. OK, it

is very important.

Here, let’s talk about

it in reverse

. For example, for AI detection tools

, it has i and c.

If it means c

, it is a

c. It means that it is now

looking for this relevant information,

and it will immediately make a purchase.

It is now making a comparison

, and

then we see this t

below. Just

now, someone said

this keyword with t.

He is about to prepare a transaction and conversion

, so what we need to focus on today is a t,

a c,

and an i.

Then ,

if it is an n,

we usually pay less attention to it,

because if it is an n,

he is usually looking for

a specific person. For

example, if I only look for Xiaomi mobile phones,

I may not consider other mobile phones.

Then they will be directly directed to that website. If

we want to convert them through keywords, it

will be very difficult

. If Feng has many years of experience,

If it's windy, I usually only pay attention to this c,

this i,

and this t. If I

pay the most attention to it, it's this

keyword

t. This keyword t is my favorite , which is

the word with the highest

transaction conversion rate.

If you download it

, the conversion rate of this t

will be higher than the conversion rate of this c.

In fact, you don’t understand it is so complicated

. You only need to pay attention to this TC

and focus on t.

That’s almost enough.

Because in the early stage, as a novice website

, if you want If you want to convert certain customers,

you may still focus on this

. Although they don’t have much search traffic

, their conversion rate is very high.

Of course,

we also need to consider

the size of the traffic of this keyword

. Then let’s take a look at

the next key point. The word is this, the search volume

is this, Wallem

is this

v,

it is this, it refers to the search volume here,

it refers to

the average search volume of one per month

in the past 12 months,

it is just one Average,

this one,

this one is very simple

, so let's look at the next t ah

t, it is a trend

, this keyword,

its recent search trend

, if you don't see this keyword,

this, it doesn't matter,

you click this Set the button

and then just check it out.

Because there are several keywords at the back

that are not available

when you come in for the first time.

You just click on this button

and check it out.

If there is a trend,

we need to focus on

this. The first

is some keywords that have been growing steadily and steadily.

You can see

keywords like this.

AI art.

What is not a duke

is this keyword.

It may suddenly explode

in a certain period of time

, but it fluctuates very much. It is very big.

If this is not

the word we are looking for

, then it may

have no traffic later .

This kind of continuous and stable growth has led to

AI and writing tools

. It has continued and stable growth,

which is very good. A tool.

What kind of AI tool

is there ?

When it

reaches the top,

there will be a period of fluctuations that are too big

. Later,

there is basically no traffic.

We can also directly pass keywords like this.

There

are many like this. Keywords like this

, so we need to pay attention to

this kind of long-term stable traffic.

Look at this traffic.

If this tool

suddenly disappears,

maybe we can pay attention to

it . You can see that

AI business tools

have been available in the recent period. It's starting to pop up

, so maybe this keyword

may have some opportunities.

We can focus on it

, and then let's take a look at KD.

KD

is a degree of difficulty for this keyword.

What does it mean?

The more it goes red, the more

it goes red.

As a new website, if you want

to get a ranking in Google,

it

is basically very difficult.

If you are a new website,

you can just go ahead

and don’t think about it

, because you basically can’t get a ranking.

If it is green,

then you may still have a chance.

The larger the number,

the highest is 100.

Between 0 and 100

, if it is within 50,

you may be within 50

or within 30,

just like this one, which is more than 20.

As a

You can try to get a ranking for your new website

There is still a chance,

and CPC.

CPC means that there are many advertisers.

When they advertise on Google,

they bid roughly one by one.

The higher the bid,

the bid

with c or t is usually

the highest.

The one with two kinds of them together

is higher. If you

bid, it is 9 US dollars.

The one with this kind of n

and this kind of n is the cheapest.

You see, it is only 0.06.

Just now, a friend said that

everything with n is the cheapest. It is not the focus of our attention. What

we focus on is

a keyword with c or with this kind of t.

The keyword with t.

Then, if it has c, it is

a general keyword, ah,

the keyword with c and t.

Generally speaking, the bid will be relatively expensive

. If you find a keyword

with both c and t

but the bid is very low,

then if you place an advertisement at this time

, you can choose this keyword

because the competition is not big

. Next, let's take a look at the level of competition.

That's it.

If you can't see this, it's still the same.

You can

click here

and check it in.

This number

is between 0 and 1

. It means that the level of competition is very high.

This level of competition is very high

. When advertising,

it may be very difficult.

If it is 0.04, it

means that the level of competition is relatively low.

Then we will If you look at the next keyword SF

and SF to its numerical value,

you can see

that what follows is a number,

which may be between 0 and 10.

The larger the number,

the more extraordinary the

search results are.

There are a lot of things in the search structure

, so what does that mean?

Let me show you the search.

For example, if I talk about a hotel in New York

, we can see

that these things

are some non-traditional search results.

If this number The bigger

it is, it means that the search results contain a lot of

non-traditional

things.

If we rank as a website,

it will be very, very difficult for us to rank.

So these are some

non-traditional things.

As you can see above, this thing

occupies such a large column

. If you

still want to rank in it,

if there are a few

more non-traditional search results

, as an ordinary website

, it may be Pressed down, there

is basically no chance

. This is a meaning word of this SF

. This rewrite is a search result volume.

How many results are there after the search ? They

are all displayed at the end

. These are very simple

. And finally It’s the update time,

this keyword,

when was it updated?

These data

are basically from this week,

the previous week, etc.

After

we understand

the concepts of these books,

we will then further filter out

the ones that are more suitable for us. Some keywords

are because as a new website

or if you want to optimize your website

, you must find some

words with low competition and

some words with relatively few search results.

So how do we filter?

. First of all, we can use this KD.

Here is the first step of filtering.

As for KD, you can see here that as

you get closer to 100,

it is the most difficult.

If you are a novice and

want to find some

words with a relatively low level of competition

, you can choose this very easy one

, which is 0 to 14%.

Let’s choose a word between

them. If we look at the search results,

there are only 58

related keywords.

In an instant,

it helps us eliminate a lot of

the more difficult meanings

. KD . Here you can see the obvious words

. Basically, if it becomes this kind

of green,

it will be very easy to explain these words.

We will have the opportunity to get a ranking in it

, and then if you find it,

you can look at us

here to find some

ones that you may want to optimize and find. For words,

we need to look for words that continue to grow,

instead of looking for words with relatively large fluctuations.

For example, if we look for a word,

scroll down.

I think this word is more interesting.

It is a word that continues to grow upwards. What is

the word

? And the level of competition is relatively low.

For KD, it is only this AI.

AI is a tool for changing clothes.

In fact, AI

can directly change your clothes.

That’s probably what it means

. And if it is c

c, it is

the word business. It 's very good.

Its KD level is only two

. And if you look at the CPC,

it's basically very low.

So I may think this is

a better word to optimize.

Then I can select it.

Then I can click this plus sign

. It is added to

one of my lists that needs attention.

For example, if you

create a list with a name

and then check this box

, then this

keyword

will be added to one of our search lists

. This word can also be used.

HI AI to

is some of the AI ​​tools that HI enjoys. If

this is also growing in a search,

we can also select it

and add it

to a list that we need to optimize

. Click the plus sign and

directly click on it. It’s just added.

Which one can you add it to?

You can choose

the dialogue in order

. You can add many words

that you want to optimize to your list first.

If you

don’t find a word that is more suitable for you

here. Then you can

slightly increase the KD

, which is the level of competition.

Then you can choose the second step,

which

is easy

15% to 29%.

In terms of search volume

and traffic, it will be relatively larger,

but the competition It may be a little more difficult.

In this way,

we will find

some words with more search traffic.

In the same way,

you can choose a word that you may think is growing

in search volume

, and then click the plus sign

on it. Add it to

a keyword list you are paying attention to

. The words that may appear in it

may be less available.

If you want to find more words,

You can go to Google and search for

this keyword, for example.

Search to

find some better inspirations

, the word that is most suitable for recruitment, and

this AI tool for recruitment

may be in high demand now.

You can If you scroll down

some keywords,

it may bring you some new inspiration.

You can try

to find this keyword

and search it in Google.

Next, let’s look at the next tool.

Next The tool

can help you

compare

your own keywords with the

words of one of your competitors.

Then we see that

there is a CO word gap on the left

. This tool

is called keyword difference.

Translated in Chinese,

this helps. It helps to compare

the overall situation

of your keywords with those of your competitors

. Here,

you can search for some of your related keywords

. Let’s first change it into English.

I still

prefer to see the original English version.

This feeling is also the first step to add a domain name to your website. If you

are interested, I

will take two websites as examples today to

demonstrate to you.

If this Shopify is my website

, then I will check

some of its keywords

and Let's try

a competitor's situation.

Here,

it can check the information of any website,

so there is no problem.

Before this,

we can also go to the left

to find some of your

competitors.

We can click on them. This natural search.

For

example, shop Shopify is my website

. Then I search for it and

look for competitors.

Next, he will tell you

because before optimizing,

you first need your competing websites.

Which websites are

good ? After searching,

we click on the competition

and

scroll down, and

we can see some of our

competitors' websites.

For example, shorty

Shopify

is a website manufacturer, and

its competitors

may also be other websites. Some platforms of the website

, for example, Wix,

Wix is ​​also a website

maker, Hoster is also a website maker,

etc. There are many Go Daddy is also a website maker,

score score space,

it is also a website maker,

you can find it

below. Some of your competitors

, then we can do further analysis

. So let's go back to this one.

Right

-click on it

and then open it in a new window.

Right-click

and open it in a new window.

Let

's select this keyword. Select the tool

that was not opened just now

, and then

add our link to our website,

such as Shopify, and then add the URL of

one of our competitors'

websites to let

us take a look at our competition. What are the opponents

? For example, Wix.

Wix also makes websites.

I can directly click this button

to jump to one of its official websites.

Wix also makes websites.

Paste his URL in.

You can add more here

. Next,

he will also give you some

competitors

, and he will automatically add them to you.

If we don't have them here,

you can still

go back to this page

and add some competitors

. For example, this hosting

go is also his. One opponent

is hosting.

We also add hosting.

This is also its opponent.

Then we can add two

more. For example, go Daddy

is also a website maker

and may also be one of his opponents.

We want one of his anchors. It's good to directly copy

the Jade Corn one.

We can also add one

. For example, this blue house

is also included. We also add it in.

These platforms

are all websites.

They should be one of his competitors.

If you have time, here is just an example. For example,

if you are applying it in practice,

just add your own URLs

and the URLs of your opponents

. After adding them all,

here

you can choose the region.

In which region do you want to analyze

the degree of competition

? Here we have After selecting

the United States,

we directly click this button

to conduct a comparative analysis

. After arriving at this website,

we can scroll down

to find

some competitive conditions for some keywords.

After the search structure is released,

we can see

There is some overlap of one of its keywords.

If you look at it on the left,

here you see it is blue.

For example, Shopify.

For example, Shopify is our website.

The blue one represents Shopify.

The green one represents Wix

. The purple one represents go. Daddy, we can see that

the number of repetitions of

one of our keywords is not

many, but there are many unique keywords of our own

, and there are relatively few repetitions.

Next,

we can further analyze the following,

for example, the generation of this keyword name. Tool

domain name generation tool

, we can see that one of its intents

also means n.

Then if it is on go day, then if it is go day,

this is blue.

You can see that this is blue.

Blue represents go day.

Then, if it is green, it represents

The orange color of wax represents hosting

, and the purple color represents one.

The purple color represents go day

. The yellow color represents blue host.

Well, let’s analyze it.

For example, if go Daddy

is our website,

we rank seventh in

Google. Ah, if

this wax

is green,

it ranks 34th.

For third hostinger,

it ranks 78th. For

QD, it ranks 14th.

The keywords on the left and

the numbers

on the right represent our relevance. Some websites

have a ranking position

and total search volume.

The KD is the key.

One of the difficulties of ranking

is the overall search results.

For

example, if we search for domain names

, these are all websites,

such as hostingle.

They all

sell websites and domain names

. For example, the keyword domain name

Then our Shopify

is ranked 35th.

The second one

is WAX, which is ranked 47th.

The third one is 10th.

The fifth one is 18th.

There are many related keywords below

. We can directly query

our corresponding keywords,

our rankings

, and the rankings of our competitors. It is

very clear and clear

at a glance

. Then

we can also insert a mission.

What does

mission mean?

It is the opponent's keyword

in Google. The search structure has rankings

but we don’t have some words

that we can look for.

For example, the first one is

free to operate

. Then we don’t have

it. You see,

for example, SOPS

. We search for free operations online.

We don’t have rankings in Google

, but we Our competitors

have rankings.

This is an opportunity for us.

We have to find a way to optimize this keyword,

such as

the keyword "free domain name",

to optimize it to the top of Google.

In this way,

our traffic will increase. It will be a big increase

. There are more than 3,000 keywords.

Our competitors are ranking,

but we are not ranking.

You can focus on some words in it

and then carry out the next step of optimization

. Next, let’s look at the next tool,

this one. As for the tool, there are many

ways to use it. It is

very practical

and can find a

lot of keywords that you may have missed.

The next tool

here

is roughly like this. It is called the keyword management tool.

It is here

, uh, coward

, uh manager.

The key is the management tool.

After entering,

this is the interface

. We can see here that

there is an AI tool.

We just added

the keywords we want to analyze to

it.

Let's click on it

. What we are saying here is that we just

added an AI tool for changing clothes

and an AI recruitment tool

that Youfeng added. These

two words

have an intention of c.

Youfeng told

us We need to find

a word with c, t, or i.

The key point is that we focus on words with c and t

because these two are

the words closest to transaction conversion.

Then,

for example, we want to focus on this word today.

AI changes clothes.

If you click on a tool

, it will jump to this page

for a

further analysis.

Then, for

example, if we want to optimize this word

, it is some AI tools for AI to change clothes.

Then we can search it in Google.

Take a look at

what kind of websites are searched,

and what kind of content format they have

.

Then you can click on these three points.

Youfeng is using a Google browser

, and we can open it in a new incognito window

. Do a search

and enter Google here

and put the word we just wanted to search for

. For example, for

this word, we want to optimize it.

Let’s open the Google door

and search it

. Click the scroll key in the middle of the mouse

to open it in a new window

. Let’s see. Let’s take a look at

some of the top-ranked websites here.

What kind of formats are they in

? You can see,

for example, the AI ​​​​clothing changing tool

, they are basically based on this top

, which is a ranking list,

the top 5. The best clothing changing tool,

the top 6 best clothing changing tools,

etc., are all of this type.

Then we can pass

this Wikipedia .

Here you can see the

12. The best clothes-changing tool is

basically

one of the 4 in this ranking list.

The title of the article

. When we write

the article later

, we can also

write the article in the form of this ranking list.

So click on it to take a look.

For example,

the 15 most useful tools for changing clothes

, and then

he wrote an article and

ranked them

, and then this one is also

the 6 most useful

AI,

clothes changing tools, etc.

This is also in it.

The 12 best

tools for changing

are all

presented here in

the form of an article list.

Now

that we have seen so many,

wait a minute. We

already have a rough idea

when writing the article. One direction

we have found is the form of this content

. Then

we can use

the one provided in simulas

called SEO content template

. We can use its tool

to help us optimize

and analyze the articles we write

. Let's You can try it

by clicking on this one on the left

or in this

Su, pull down a little

Su in the Su , click on it

in the content template

, and then we also enter it here

. We just want to analyze the word.

For example, if I search for AI,

phantom tool

, then we click on this. Ah,

to create a content template,

you still have to select a region here

. Let's take the United States as an example.

Let's click on it.

Then we click on this to continue

. We already have this word here.

Our most recent one,

then let's click here. Take a look

at one of his SE templates

and click on it

. It will be better when you come in.

This is a rough page of his.

What is inside is that the servers gave us

some suggestions on how to write this article

. Then we can use Chinese to show it to everyone

. According to this key

He will give us a recommendation for SEO content .

For example, he has found

one of our competitors in the top ten of Google.

We can directly click on

a form of one of their websites

to see what we just found. Ah, almost

For example, there are 15 free

AI clothes-changing tools.

The ones here

are basically the same as what we just looked at.

Then click on one to have a look.

Change the tool.

This is also

the case. Then here is a recommendation of keywords

based on Your competitor in the top 10 of Google

suggested that

we add these keywords

to our article.

These keywords

may help our rankings and

backlinks. If

you think back,

he also Given this,

we can try to build a

backlink to our website

from these websites

to further increase the weight of our website

. We can refer to these websites later

because after you write the article,

you must build it for it. If there is a backlink,

the more backlinks there

are, the higher the quality of the backlinks

, and the higher your website

will be ranked in Google

. So backlinks are very, very important

when we are building a website

. We can go

there. Here is him. Give our competitors

the backlinks that may be established on these websites.

So Samurai

also suggested that we go to these websites

to create a backlink

. There is a readability below. That

is, he wrote these articles.

One of his How about

readability ?

He has one here. It

has a score.

The score here is 50 points.

There is a wind here. Find

a ranking of its readability score

. You can see it.

3-50 points. It

may

require a certain level of knowledge to read

. The lower the score,

the harder

it will be. There may be some scientific research,

what is science,

and related things

. For ordinary people,

There may be more professional terms

if they have a score, they

can read it . When it comes to sex, it becomes more and more difficult.

30-50. Here, 50-60 is

the oral readability of

the word we just mentioned.

Five words,

five words,

may require a college-level

readability

. 90-100

may be a fifth grade student

who may be able to read. Wait,

wait, etc.

As long as everyone understands this meaning,

what we are looking for is one of our peers.

Their score has a readability of 50.

Then we will also ask this The goal is to get closer.

If we write an article,

we also hope that the score will be around 50 points in the end

, which means a professional score of 50 points.

The length of the text

will be a length of each article.

If it is about 1,000 words , that is what we will do

for this article.

We need to

write according to

the length of some of the top-ranking articles

. We also have a chance to rank at the top.

So what we need to do

is to write articles based on some of his suggestions

. Below, you can see

how

our competitors

use these target keywords. Among

the 250 displayed in his title,

how many

such keywords

are included in his article?

What about

his layout ? Does it appear in the title?

How many times does the article appear

? Wait, etc. in different In a

different analysis of a web page

, there are some basic ones below.

At least add one of your target keywords. If

it is used more than once, it should not be used more than once.

Just add it once. It

only needs to appear once in the title.

He has clearly told you.

There are also some elements below.

H1 is the title and at least one target keyword is added. It

must appear at least once in the text.

The title must not be more than once

and the text must be added at least once.

Everyone needs to understand this concept.

I have roughly analyzed it.

. Next

We may need to write an article

to try it out.

Then we can use it. There is

an AI writing assistant in Severage.

Let’s scroll

down. Let’s first take a look at the original version in English.

Then on the left ,

let’s go down

here. There is a content market

, that is this one.

Let's click on it.

Here we can see that there is a Su.

The writing assistant is him.

He is what we are looking for.

Let's click on him

. Then we can add and

analyze this keyword

. Let's first put Copy

this keyword.

Copy it.

Let’s click here

to analyze a new keyword.

What should we do next?

Next,

we will find the keyword just now.

Any article.

For example, I want to analyze it. Let me copy

this keyword

, copy it, Ctrl plus c

, and then paste it in here

, then paste it in here,

and then add our keyword in

, and then copy our keyword

to OK here,

and then we click on this analysis suggestion

. As you can see,

the score on the right is already there.

Our keyword,

the keyword we want to optimize, is AI.

If we

change the tool , he gives it in this article.

One of our suggestions

is that for example, this article is written by us.

After writing it

, you can’t paste the article directly into it.

How is its readability? How about

SEO? How about

this

? What about some of the others below

? Let's analyze it.

Let's change it to Chinese

. Readability Su original type.

Let's first look at this.

Readability. Click it

. After you click readability,

you can pull it down.

The scroll bar here is this. On this side,

everyone must pull this.

If you can see the readability of

this article,

the readability of this article is 50 points.

This 50 is a relatively standard

target. It is 5

points and 50 points. It

means that this article

is readable. The sex has reached the standard.

Then let's look at

the words. The goal

is to optimize.

The goal is 1,300 words.

We are 1,500

, so the problem is not big

. The gap is not big

. As for the title

, he can say our title.

There is no problem.

Then it is ok.

Then the problem found below is

, our title may be a bit long

that the search structure may

be truncated. There is no problem

. The title may be truncated.

That is not a big problem.

The title

he gives you here

has too many words

. Research shows that

5-12 words are used. If the composed title

is more attractive to users

, then he will give us suggestions

and we can modify our content

based on one of his suggestions. If there

is a problem with the content,

uh, he will also ask us to split it up,

maybe it is too long. He also

asked us to break down

some words that were difficult to read

and he also helped me mark them out

and consider using some

words that were too complex

to

be replaced here.

Maybe some words that were not commonly used

asked us to replace them.

In short, this function is very useful. Strong,

he will give you some of our professional suggestions

. You can also click on Su.

Below,

he can also

give you some recommended keywords

and target keywords

. There are also these keywords below that

he recommends to you.

You can also These keywords are

used in your title or

the ALT attribute of the image

in your article.

There is no problem.

The ALT attribute of the image

is just

to add a corresponding keyword to the image.

This tool

is also very easy to use.

After your article is written,

check it here and

ask him to give you

some suggestions for optimization.

Next, let’s look at the next tool,

which is a monitoring of keyword rankings.

Let’s first switch to English

and then click on the left For this Susu,

we can scroll down

. There is a

location tracking here

. Let's click on

it. First of all, fill in one of your

domain names.

Let's take this Shopify as an example

. For example, Shopify is my website.

Then click to set up tracking

. Here, fill in one of your own domain names

and then fill in a keyword you want to track.

Then click here to continue. Continue.

Select the United States here.

Then select the United States first.

Click here to continue.

Let’s

. If we add one of our keywords,

add it here

. For example,

if Shopify is an e-commerce website,

it may have some keywords for e-commerce.

In addition,

it is also a website building website.

It may have some

keywords such as website building tools.

For example,

another one of this authentication tools is e Commerce

. Wait, let's add the word first.

If you put some keywords in your website,

you can monitor them.

Then let's click one here

to start tracking

that here. He may need some time

to analyze this data

. Please wait a moment

. Depending on the number of keywords you have,

I have two here.

it may take three to five days. Minutes

The more keywords you have, the more

time he may spend

. Now

, the search structure has come out

, so this is a rough

overview. What we need

to do now is click on this

. Let's first change it to English.

Then what we need to see now is this overview.

We click on it

and we can see some. In a general situation

, if these two keywords

were checked just now,

e-commerce or website,

I just checked

the two keywords of this

e-commerce and this website construction period,

Shopify’s ranking

and its visibility are 52.75%

So what does this mean?

For example,

when we search for a keyword on Google,

have we seen its

, that is, one of his exposures,

exposure ratio? If

we pull it down,

if it is higher up,

it means its exposure. The higher

the number, the higher the ranking is.

This value is between 0 and 100.

The higher the number,

the higher the ranking is.

The greater the chance that everyone can see him. So

what can we do next?

If you see this,

website builder,

one of its rankings is, ah, it

was ranked 11th on

December 22nd. If

this keyword

is ranked first

, it means

that this keyword is still doing relatively well.

That may be it. As a space for optimization

, I can also see here

one competitor,

and find that you can see below that there are Scorpice Wix

, amazing

, and Web flow.

Some other keywords are also competing for this word.

One of theirs , in

terms of visibility,

for example, Shopify is 52%

, then if

Max is 18%

the square configuration is 50%,

it means that

their rankings

are relatively close to each other.

You can find that

some of your competitors use this keyword,

and

you can search it yourself

. You can just say that if you use this tool,

everything will be listed for you

at a glance

, and the relevant data will

also be available. When searching for keywords,

in fact, the traffic gap between the one ranked first

and the one ranked tenth

is very big. For example

, if we find out that

AI Change Tool

is one of the keywords

we want to optimize,