Estructura de gobierno corporativo

BM Digital
2 Jun 201605:18

Summary

TLDRThis video discusses the importance of solidifying corporate governance structures for small and medium-sized enterprises (SMEs) to ensure long-term sustainability. It highlights that many SMEs have a governance system in place for years but often lack a structured approach. The speaker recommends starting with a general manager and building upwards, including a board of directors for strategy definition and oversight, and an assembly of shareholders for investment evaluation. The highest level, a family or shareholder council, focuses on managing family wealth and relationships within the organization. The video emphasizes the need for professional advice to establish a sustainable business beyond the founder's capabilities.

Takeaways

  • 🏢 The script discusses the importance of corporate governance for the sustainability of businesses, particularly small and medium-sized enterprises (SMEs).
  • 👨‍💼 The highest level of organization often found in SMEs is the general manager, frequently the founder, and their executive team.
  • 📈 To institutionalize a business, the organizational structure should grow upwards from the general manager, starting with the establishment of a board of directors.
  • 🔝 The board of directors is composed of proprietary directors, representing shareholders or investors, and external directors.
  • 🎯 The primary role of the board of directors is to define the business strategy and oversee that the executive team has the necessary talent and resources to execute it.
  • 🤝 Above the board of directors is the shareholders' assembly, where the main participants are those who have invested capital in the organization.
  • 💼 The shareholders' assembly is focused on evaluating the risk and performance of investments, distinct from the strategic focus of the board of directors.
  • 👨‍👩‍👧‍👦 At the highest level of organizational structure is the family council or the council of shareholders, which manages the family's assets and relationships within the company.
  • 👨‍🏫 For those interested in institutionalizing their business, the speaker recommends consulting with a specialist and building the organization upwards from the position of general manager.
  • 🌳 Achieving long-term business sustainability is the ultimate goal, which goes beyond the talent of the founder and requires a properly structured governance process.

Q & A

  • What is the main topic discussed in the script?

    -The main topic discussed in the script is the importance of establishing a strong corporate governance structure for small and medium-sized enterprises (SMEs) to ensure long-term sustainability.

  • What is the role of the General Manager in the corporate governance of a SME?

    -In the corporate governance of a SME, the General Manager is often the founder and is responsible for the day-to-day operations and the execution of the business strategy.

  • What is the typical organizational structure found in SMEs according to the script?

    -The typical organizational structure in SMEs includes a General Manager, executive directors, and area managers or supervisors, such as those in finance, operations, human resources, and sales.

  • Why is it important for a SME to build a governance structure upwards from the General Manager position?

    -Building a governance structure upwards from the General Manager position is important because it allows the organization to grow and institutionalize, moving away from a sole reliance on the founder's talent and ensuring long-term sustainability.

  • What is the first step in constructing a governance structure for a SME?

    -The first step in constructing a governance structure for a SME is to establish a Board of Directors, which is traditionally above the General Manager and is responsible for defining the company's strategy and supervising its execution.

  • Who are the members of the Board of Directors mentioned in the script?

    -The Board of Directors is composed of proprietary directors, representatives of partners or investors, and external directors.

  • What is the primary objective of the Board of Directors in a SME?

    -The primary objective of the Board of Directors in a SME is to define the company's strategy and supervise that the executive team has the necessary talent and resources to execute it effectively.

  • What is the role of the Shareholders' Assembly or Assembly of Partners in the governance structure?

    -The Shareholders' Assembly or Assembly of Partners is traditionally above the Board of Directors, and its members are entities or individuals who have invested capital in the organization. Its primary role is to assess the risk and performance of the investments.

  • What is the highest level of governance structure discussed in the script?

    -The highest level of governance structure discussed in the script is the Family Council or the Partners' Council, which focuses on managing the family's patrimony and relationships within the organization.

  • Why is it recommended to seek advice from a specialist when institutionalizing a SME?

    -Seeking advice from a specialist is recommended to ensure that the governance structure is built correctly and in a way that supports the long-term sustainability of the business beyond the founder's tenure.

  • What is the common mistake that many SMEs make regarding their governance structure according to the script?

    -A common mistake many SMEs make is keeping the family or the founder in the General Manager position and having investors also serve as area managers and directors, which does not lead to a proper institutionalization process.

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Related Tags
Corporate GovernanceSME GrowthStrategic PlanningBusiness StrategyManagement StructureSustainabilityFamily BusinessInvestor RelationsOrganizational DevelopmentInstitutionalization