HOW MUCH YOUTUBE PAID ME IN 2023! Small channel encouragement, tips, and inspiration

Summary

In this video, the creator reflects on their 2023 YouTube revenue, which totaled $5,775.65, marking a significant increase from 2022. Despite a less consistent posting schedule, they discuss the importance of view duration and click-through rates for success on the platform. They encourage viewers to see their channel as a case study, emphasizing that it's possible to earn on YouTube even as a smaller creator. The video also highlights the creator's pivot towards personal development content and the impact of their semi-viral monetization video on revenue.

Takeaways

• 😀 The creator shared their first monetized month on YouTube and their experiences in a video uploaded in early 2022.
• 📈 In 2022, the creator's revenue was $10,996.72, and in 2023, it increased to $11,883.39, showing growth despite a less consistent posting schedule.
• 🌐 The creator's first monetization video became semi-viral in 2023, particularly in the spring and summer, impacting their revenue.
• 🔄 In 2023, the creator began to pivot towards broader niche topics, including personal development, which affected their content strategy.
• 📉 The creator did not post as regularly in 2023 compared to the first two years, which impacted their growth trajectory.
• 💡 The video serves as a case study for other YouTubers, highlighting both successful strategies and areas for improvement.
• 💰 The creator emphasizes that it's possible to make money on YouTube even as a smaller creator and encourages embracing the learning process.
• 📊 The highest earning month for the creator in 2023 was June with over $2,400, while January was the lowest with just under $500.
• 📈 The creator's average view duration in 2023 was 3 minutes and 12 seconds, indicating a need to improve viewer engagement.
• 🎯 The creator's click-through rate was 4.7%, suggesting that there's room for improvement in thumbnail and title effectiveness to increase viewer clicks.

Q & A

What was the speaker's first monetization video about?

The speaker's first monetization video was about their earnings and experiences during their first month of being monetized on YouTube.

How did the speaker's first monetization video perform in 2023?

The speaker's first monetization video went semi-viral in 2023, particularly during the spring and summer.

What significant change did the speaker make to their content in 2023?

In 2023, the speaker started to broaden their niche and talk more about topics like personal development.

How did the speaker's posting frequency change from the first two years to 2023?

The speaker did not post as regularly in 2023 as they did in the first two years on YouTube, where they initially posted once a week.

What was the total revenue the speaker made in 2023 from their YouTube channel?

The speaker made $5,775.65 in 2023 from their YouTube channel.

How much more revenue did the speaker make in 2023 compared to 2022?

The speaker made $488.39 more in 2023 compared to 2022.

What was the speaker's highest earning month in 2023?

The speaker's highest earning month in 2023 was June, where they made a little over $2,400.

What is the importance of average view duration on YouTube according to the speaker?

Average view duration is important on YouTube because it shows how long viewers are engaged with the content, which affects how often the content is recommended.

What was the speaker's average view duration for 2023?

The speaker's average view duration for 2023 was 3 minutes and 12 seconds.

What was the speaker's click-through rate and what does it indicate?

The speaker's click-through rate was 4.7%, which indicates how often people are captivated enough by the video's thumbnail and title to click on it.

What advice does the speaker give regarding focusing solely on analytics?

The speaker advises not to get too wrapped up in analytics as it can lead to burnout and creative stagnation, but to use them to learn and improve content.