Amazon CEO on Prime Video: Sports are very attractive to our customers, and you will see more

Summary

In the transcript, a discussion revolves around the economic value of sports within Amazon's business, particularly Prime Video. The speaker expresses admiration for the NBA and hints at potential collaborations. Sports content is highlighted as a significant driver for Prime subscriptions, with examples like Thursday Night Football and upcoming NASCAR races. The speaker also mentions exclusive streaming rights for the WNBA and the Women's Final Four, emphasizing the importance of sports to Amazon's customer base and suggesting more deals are on the horizon. There's no plan to spin off the sports business due to its integration with Prime, and while the possibility of acquiring Paramount is not ruled out, the focus is on producing quality content.

Takeaways

• 🏀 The NBA's value is recognized as significant, with the potential to be a standalone economic business.
• 📺 There's a possibility of NBA content being available on Amazon, but it's not confirmed yet.
• 🌟 The NBA is praised for its impressive international product and the respect it commands.
• 🤔 The idea of spinning off the sports business is not foreseen due to its tight integration with Prime offerings.
• 📈 Sports programming is crucial, occupying 90% of top ratings, indicating high customer interest.
• 🏈 'Thursday Night Football' has been a major success, driving Prime subscriptions.
• 🏎️ NASCAR and other sports like soccer through UEFA and the Champions League are part of the sports offerings.
• 🏆 The Women's Final Four and the WNBA are also included in the sports content, with exclusive streaming on Prime Video.
• 🤝 More deals in sports content are expected, enhancing the attractiveness for customers.
• 🎬 While there's been talk about Paramount, the current sports offerings are considered satisfactory without needing to acquire more.

Q & A

What is the speaker's conviction about the business segment discussed in the script?

The speaker believes that apart from the value it drives for the rest of the business, the discussed business segment would be a good economic business on its own as well.

Is the NBA considering a presence on Amazon?

The speaker assumes the question is about the NBA's upcoming presence on Amazon, but they are non-committal, stating 'we'll see' and expressing respect for the NBA's work.

How does the speaker view the importance of sports for their business?

The speaker considers sports very important, noting that sports occupy 90-plus percent of the top ratings and that they are tightly integrated into their Prime offering.

Does the speaker foresee spinning off the sports business separately?

No, the speaker does not foresee spinning off the sports business because it is so tightly integrated into their Prime offering.

What is the impact of Thursday Night Football on the business?

Thursday Night Football has been a huge success, driving many Prime subscriptions and attracting a large number of customers.

What other sports content does the company plan to offer?

The company plans to offer NASCAR races, soccer through UEFA and Champions League, and is the exclusive streaming partner for the WNBA.

What was the reaction to the Women's Final Four mentioned in the script?

The Women's Final Four was described as 'unbelievable,' indicating a very positive reception.

Is the company considering more deals in the sports content space?

The speaker does not directly answer about more deals but mentions the company's comfort with their current offering and their focus on producing quality content.

Is there an interest in acquiring Paramount by the company?

The speaker indicates that they are comfortable with their current offerings and does not express a desire to acquire Paramount.

What is the speaker's view on the company's current content offering?

The speaker seems satisfied with the current content offering, focusing on the production of quality content rather than acquiring more entities.