TECH 101 Introduction to Engineering Entrepreneurship Milestone 4 Presentation - VATOM Corp
Summary
TLDRVitam Corporation, a team of civil engineering students from the Technological Institute of the Philippines, presents CE artify, a free learning platform for civil engineering topics. The website aims to address the low pass rate in civil engineering exams and the lack of resources by offering a collaborative space for students. Revenue is generated through advertisements, with an estimated revenue of 128,000 pesos. The platform stands out for its free access and user-friendly interface, integrating all necessary resources into one platform. The business plan includes a detailed financial projection, marketing strategy, and a focus on customer satisfaction, aiming to become a reliable provider of academic materials.
Takeaways
- π Baytown Corporation is a venture by five civil engineering students from the Technological Institute of the Philippines.
- π They have created a free learning platform called CE artify, focused on civil engineering topics for students.
- πΌ The platform's revenue model is based on advertising, aiming to address social issues like low exam pass rates and limited learning resources.
- π The estimated revenue is 128,000 pesos, calculated from the number of civil engineering students and ad click-through rates.
- π CE artify differentiates itself by offering free access and integrating all civil engineering resources into one platform.
- π€ The website promotes collaboration among students and provides a user-friendly interface with an innovative web database for learning materials.
- π Vitam Corporation, after testing CE artify, found it to be profitable with a large and distinct demographic, expecting a high CPM from ads.
- πΌ The startup costs are 78,000 pesos, with a total capital of 115,000 pesos, indicating a lean and cost-effective approach.
- π The business projection shows a net profit of 795,800 pesos with a net profit margin of 28%, indicating a healthy and desirable financial outlook.
- π The brand framework includes a mission to provide broad knowledge and opportunities for collaborative interaction in civil engineering.
- πΌ The funding plan involves no external funding, relying on member contributions and expected revenue to cover costs and support business growth.
Q & A
What is the name of the practice venture presented by the Vitam Corporation?
-The practice venture presented by the Vitam Corporation is called CE artify.
Who are the founders of Baytown Corporation?
-Baytown Corporation is composed of five civil engineering students from the Technological Institute of the Philippines.
What type of platform is CE artify?
-CE artify is a web-based learning platform focused on civil engineering topics.
Who is the target audience for the CE artify website?
-The target audience for the CE artify website is civil engineering students.
How does the CE artify website plan to generate revenue?
-The CE artify website plans to generate revenue through advertisements.
What social problem does the CE artify website aim to address?
-The CE artify website aims to address the social problem of low pass rates in civil engineering board exams, limited time for discussion, and the lack of learning resources for learners.
How much revenue does the Vitam Corporation estimate for the CE artify website?
-The Vitam Corporation estimates a revenue of 128,000 pesos for the CE artify website.
What makes CE artify different from other existing websites?
-CE artify is different from other existing websites as it offers free access to potential users without requiring an account, has a user-friendly interface, and integrates references into a single platform.
What is the main competitor of CE artify mentioned in the script?
-The main competitor of CE artify mentioned in the script is described.
What is the total startup cost for the Vitam Corporation's business?
-The total startup cost for the Vitam Corporation's business is 78,000 pesos.
How does the Vitam Corporation plan to expand the CE artify website?
-The Vitam Corporation plans to expand the CE artify website by focusing on 500 students and consumers and one advertising company, leveraging social media channels, and using flyers and emails for business transactions.
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