start a $20,000/Month web design business in 2024

Summary

This video script introduces a web design business model that promises high earnings and location freedom. It outlines strategies for creating web design packages, setting competitive prices, and offering maintenance services. The speaker shares personal success, emphasizing the importance of targeting a niche for efficiency and trust-building. The script also covers effective outreach techniques, leveraging pre-built website templates, and the benefits of recurring services for steady income, all aimed at establishing a sustainable web design agency.

Takeaways

• 🌐 The speaker introduces a web design business model that allows for high earnings and location freedom.
• 💼 They share their personal success story, transitioning from a struggling freelancer to earning over $21,000 per month.
• 🔨 The importance of creating web design packages with clear pricing is emphasized, suggesting two main packages: a custom website and a template-based option.
• 💸 For the custom website package, a strategy of charging 50% upfront and 50% upon completion is recommended.
• 📈 The speaker suggests offering a lower-cost, template-based package to attract a wider range of clients and ensure continuous work.
• 🏆 The benefits of specializing in a niche industry for web design services are discussed, such as becoming an expert and building trust with clients.
• 📝 Offers strategies for attracting clients, including creating a first draft website for free and using it as a conversation starter.
• 📈 Discusses the use of automation tools to generate leads and reviews for clients, streamlining the process and increasing client satisfaction.
• 🔗 The script highlights the value of offering recurring services beyond web design, such as lead generation and ongoing maintenance, to build a stable revenue stream.
• 🌟 The speaker promotes their own course and software as a comprehensive solution for those looking to adopt this web design business model.

Q & A

What is the new web design structure mentioned in the video that allows for high earnings and location freedom?

The new web design structure refers to a business model where web designers offer various packages and services that can be customized to different client needs. This model includes high-ticket custom websites, template-based websites for a lower monthly fee, and a full-service web design partnership, which allows designers to work from anywhere and earn significantly.

How much should a web design agency charge for a custom website package?

A web design agency should charge anywhere from $4,000 to $6,000 for a custom website package. The payment is typically split into 50% upfront and 50% upon completion.

What is the 'Website in a Day' program and how does it work?

The 'Website in a Day' program is a package where the designer offers pre-built website templates to clients for a low monthly maintenance fee. The client can choose a template, and the designer customizes it by replacing the logo and other custom values, making it a quick and cost-effective solution.

How can a web design agency ensure they are not wasting time on outreach and attracting the right clients?

By creating multiple web design packages that cater to different budgets and needs, agencies can ensure they are attracting a wider range of clients and not wasting time on outreach. Offering both high-end custom websites and more affordable template-based options helps capture clients who might not be able to afford the high-ticket package.

What is the benefit of focusing on a single business category or niche for a web design agency?

Focusing on a single business category or niche allows the web design agency to become experts in that industry. This expertise makes it easier to understand the industry's specific needs, build trust with potential clients, and create targeted marketing messages that resonate with the target audience.

What are some strategies to get potential clients interested in a web design agency's services?

Strategies include offering a free first draft of a website using a template, fixing issues on an existing website and showing the improved version, and offering to generate additional Google reviews for the client. These strategies aim to provide value upfront and demonstrate the agency's capabilities.

How can a web design agency offer recurring services to ensure a steady monthly income?

A web design agency can offer recurring services such as website maintenance, updates, and support for a monthly fee. They can also provide lead generation services, social media management, and other digital marketing services that clients are willing to pay for on an ongoing basis.

What is the significance of offering a 'full-service web design partner' package?

The 'full-service web design partner' package is significant because it provides a comprehensive solution for clients, including not just website design but also ongoing digital marketing and business support. This package can generate a substantial monthly income and build long-term relationships with clients.

How does the speaker suggest using past customer data to generate new business?

The speaker suggests using automation tools to reach out to past customers with targeted messages, offering special deals or discounts to encourage repeat business. This method, known as 'database reactivation,' can quickly generate new leads and appointments for the client.

What is the role of the 'go high level' software mentioned in the script?

The 'go high level' software is a tool that helps automate various aspects of the web design business, including client communication, review generation, and lead generation. It allows the agency to provide branded, automated solutions to clients, enhancing the client experience and efficiency of the agency's operations.

How can a web design agency avoid the trap of constantly chasing new clients?

A web design agency can avoid constantly chasing new clients by focusing on building long-term relationships through recurring services and partnerships. By offering ongoing support, maintenance, and digital marketing services, the agency can ensure a steady stream of income and client retention.