【小岛浪吹】黑神话：悟空崛起，中国国产游戏路在何方 | 恶评 | 台湾三立 | 腾讯 | 中国文化 | 政策扶持 | 投资

Summary

The video script discusses the phenomenal success of the Chinese game 'Black Myth: Wukong,' highlighting its record-breaking sales and high praise from players despite some criticism. It explores the game's cultural significance, the challenges of the Chinese game industry, and the potential for future growth. The speaker also reflects on the game's impact on cultural exports and its role in promoting Chinese mythology to a global audience.

Takeaways

• 😀 The speaker, Xiao Dao, humorously introduces himself and sets the stage for discussing the game 'Black Myth: Wukong', affectionately shortened as 'Black Wukong'.
• 🎮 'Black Myth: Wukong' has achieved remarkable success, quickly topping Steam's global best-seller list and achieving high sales volumes shortly after its release.
• 🌍 The game's popularity spans across various countries, including non-Chinese speaking nations, indicating its widespread appeal and success.
• 📈 'Black Myth: Wukong' sold over 4.5 million copies across platforms like Steam, WeGame, and PS, with sales exceeding 1.5 billion yuan within the first few days.
• 📊 The game received an overwhelmingly positive response from players, with a 97% positive rating on Steam, suggesting high user satisfaction.
• 🤔 The speaker critically examines the game's success, questioning whether it can be attributed to the game's quality or extensive marketing efforts.
• 👎 The script also addresses and humorously critiques some negative reviews and critiques of the game, particularly those focusing on the lack of diversity in female characters.
• 🏆 'Black Myth: Wukong' is compared to other renowned game franchises like 'Diablo IV' and 'Elden Ring', highlighting its strong performance in the gaming market.
• 🧐 The speaker reflects on the challenges faced by the game's development team, including pressures from investors and the decision to release the game before it was fully polished.
• 🌟 The game's cultural significance is discussed, emphasizing how it showcases Chinese mythology and traditional aesthetics, potentially influencing the global perception of Chinese culture.
• 💭 The script concludes with a contemplation on the future of the Chinese gaming industry, the potential for more games like 'Black Myth: Wukong', and the broader implications for cultural export and industry growth.

Q & A

Who is the speaker in the video script?

The speaker is Xiao Dao, who introduces himself as someone with a decent understanding of games, though he modestly refers to himself as 'half a bucket of water'.

What is the main topic discussed in the video script?

The main topic discussed is the game 'Black Myth: Wukong', its success, and its implications for the Chinese gaming industry.

How did the game 'Black Myth: Wukong' perform on Steam after its release?

Within an hour of its release, 'Black Myth: Wukong' topped the Steam global most popular games chart and achieved high sales volumes in various countries, including non-Chinese majority nations.

What was the sales performance of 'Black Myth: Wukong' in its first few days?

On its first day, the game sold 3 million copies on Steam, with a total exceeding 4.5 million copies across platforms like Wegame and PS, with total sales exceeding 1.5 billion yuan. By the third day, it had sold 8.4 million copies on Steam alone.

What is the estimated sales potential of 'Black Myth: Wukong' according to Goldman Sachs?

Goldman Sachs conservatively estimates that 'Black Myth: Wukong' could sell 12 million copies on Steam, with an optimistic estimate of 20 million copies, potentially earning over 5 billion yuan, not including sales on other platforms.

How does the speaker compare 'Black Myth: Wukong' with 'Diablo IV' in terms of sales performance?

The speaker notes that 'Black Myth: Wukong' sold more copies in its initial period than 'Diablo IV', which sold less than 9.5 million copies in its first five days, indicating that 'Black Myth: Wukong' is on par with established game IPs.

What is the review score and user rating for 'Black Myth: Wukong' on Steam?

As of the script's recording, 'Black Myth: Wukong' had 387,327 reviews on Steam, with 375,604 being positive, resulting in a 97% positive review rate.

What criticism did the game 'Black Myth: Wukong' receive from the gaming review site Screen Rant?

Screen Rant criticized 'Black Myth: Wukong' for a lack of diversity, particularly in terms of female characters, giving it a score of 3 out of 5.

How does the speaker address the criticism of 'Black Myth: Wukong' being culturally specific and potentially difficult for Western players to digest?

The speaker argues that the game's success and high review rate indicate that Western players are indeed interested in and capable of appreciating Chinese culture and mythology as presented in the game.

What are the challenges faced by the Chinese gaming industry according to the speaker?

The speaker mentions that the Chinese gaming industry faces challenges such as reliance on Western game engines, societal attitudes towards gaming, and government regulations that create uncertainty for investors.

What is the speaker's perspective on the future of the Chinese gaming industry?

The speaker is cautiously optimistic about the future of the Chinese gaming industry, citing the success of 'Black Myth: Wukong', potential government support, and the capabilities of Chinese game developers as positive indicators.