Automation and AI for Real Estate Agents

Summary

This video introduces an innovative AI automation tool designed to streamline real estate agents' workloads by automating administrative tasks. The tool features an online form that, when filled out using voice dictation, triggers the creation of ad copies, blog posts, and email drafts through an integration with make.com. It also updates a spreadsheet, eliminating manual data entry. The video promises to share the link to this tool, allowing viewers to implement or resell it, enhancing efficiency in the real estate industry.

Takeaways

• 😀 The video introduces an AI automation tool designed to assist real estate agents by automating administrative tasks and saving time.
• 📝 It demonstrates how to create an online form for real estate agents to input property details using voice-to-text on their phones.
• 🔄 The form's data is automatically sent to make.com, which generates various content such as ad copy for Facebook, blog posts, email drafts, and updates a spreadsheet.
• 🏡 The tool extracts property details like address, bedrooms, bathrooms, toilets, land size, and floor size from the transcript provided by the agent.
• 📈 The automation includes creating a database with the extracted information, which can be useful for record-keeping and data analysis.
• 📝 The video provides an example of how to use the tool, including dictating property details directly into the form while on-site.
• 📑 It explains the process of creating a JSON string with the necessary variables for the property details to update the spreadsheet.
• 📝 The tool also generates ad copy, blog posts, and email drafts based on the property details, which can be used for marketing purposes.
• 📧 The email draft created by the tool can be sent to the agent's database to schedule viewings and attract potential clients.
• 🔗 The video promises to provide a link at the end for viewers to access the form and implement the automation for their use.
• 👍 The overall message is that this AI automation can significantly streamline the workflow for real estate agents, allowing them to focus more on selling properties.

Q & A

What is the purpose of the AI automation mentioned in the video?

The AI automation is designed to assist real estate agents by automating administrative tasks and data entry, saving them time and allowing them to focus on other aspects of their job.

How does the AI automation help with the real estate agent's workflow?

The automation uses an online form to collect data, which is then processed to create ad copy for Facebook, blog posts, email copies, and update spreadsheets automatically.

What is the first step in setting up the AI automation for real estate agents?

The first step is to create a Google form that includes a section for the real estate agent to transcribe property details such as address, bedrooms, bathrooms, and other features.

How does the AI automation process the information from the Google form?

The automation extracts the data from the Google form and feeds it into different chat GPT models to create various content such as ad copies, blog posts, and email copies.

What is the role of the 'make.com' platform in the AI automation process?

The 'make.com' platform is used to generate ad copy for Facebook based on the data extracted from the Google form.

How does the AI automation update the spreadsheet for the real estate agent?

The automation creates a JSON string with the property details and uses this to update a secondary Excel sheet with the relevant information.

What type of content does the AI automation generate for the real estate agent's marketing?

The AI automation generates ad copies for Facebook, blog posts, and email copies that can be sent to the agent's database of potential clients.

How can the real estate agent access the AI automation system?

The real estate agent can access the AI automation system by downloading the provided link at the end of the video, which will give them access to the Google form and the make.com automation blueprint.

What is the benefit of using voice-to-text on a phone for the real estate agent?

Using voice-to-text on a phone allows the real estate agent to quickly and easily transcribe property details while on-site, which can then be submitted to the AI automation for processing.

How does the AI automation help with creating Facebook ad copies?

The AI automation analyzes the transcribed data and creates three different ad copies with headings, primary text, and descriptions that can be directly used for Facebook ads.

What is the final output the real estate agent receives from the AI automation?

The final output includes an updated spreadsheet, a blog post, three Facebook ad copies, and an email copy that can be forwarded to potential clients to schedule viewings.

Outlines

00:00

🚀 Real Estate Automation Introduction

The video introduces an AI automation tool designed to streamline tasks for real estate agents. It promises to automate administrative tasks and data entry, saving time by handling processes like ad copy creation for Facebook, blog posts, email campaigns, and spreadsheet updates. The tool uses an online form with voice-to-text functionality for agents to input property details, which are then transcribed and processed by an automation system. The system extracts information to create various marketing materials and updates a default real estate agent spreadsheet. Viewers are encouraged to watch the entire video for access to the tool.

05:00

📝 Automating Property Data Entry and Marketing

This paragraph delves into the specifics of the automation process. It explains how real estate agents can use a Google form to input property details via voice dictation. The form data is then automatically extracted and fed into various AI models to generate a comprehensive database entry, ad copy, blog post, and email copy. The paragraph also details the technical process, including the use of GPT models to analyze and transcribe data into a JSON format, which is then used to update a secondary Google sheet with property details. The goal is to eliminate manual data entry and create marketing materials that can be easily shared with potential clients.

10:01

🏡 Creating Engaging Marketing Content with Automation

The final paragraph focuses on the output of the automation system, showcasing how it generates engaging marketing content. It describes the creation of blog posts, Facebook ad copies, and email campaigns with relevant and appealing content based on the property details provided. The system is designed to produce SEO-friendly blog posts, compelling ad copies with emojis for Facebook, and personalized email templates that can be directly sent to a real estate agent's database. The paragraph emphasizes the ease of use and the time-saving benefits of the automation system, allowing agents to focus on their core tasks while marketing materials are created and distributed automatically.

Keywords

💡AI automation

AI automation refers to the use of artificial intelligence to perform tasks that would typically require human intervention. In the context of the video, AI automation is being used to streamline the workflow for real estate agents by handling administrative tasks and data entry automatically. The script mentions that this automation is 'on autopilot,' illustrating its ability to function without constant human oversight.

💡Real estate agents

Real estate agents are professionals who facilitate the buying and selling of properties. The video's theme revolves around how AI can assist these agents by reducing their workload. The script emphasizes that the AI system is something that 'real estate agents love' due to the time-saving benefits it provides.

💡Online form

An online form is a digital interface used to collect information from users. In the video, the form is integral to the AI automation process, allowing real estate agents to input property details while on-the-go using their phones. The script describes how agents can 'dictate' information into the form, which is then processed by the AI.

💡Voice to Text

Voice to Text is a technology that converts spoken language into written text. The script highlights this feature as a convenient way for real estate agents to input data into the online form using their phone's voice dictation capabilities while they are at a property site.

💡Make.com

Make.com is a platform mentioned in the script for creating automated workflows. The AI automation described in the video utilizes Make.com to generate ad copy for Facebook, blog posts, email copies, and update spreadsheets based on the data extracted from the online form.

💡Ad copy

Ad copy is the text content of an advertisement, designed to persuade readers to take some action. The video discusses how the AI system can create ad copy for Facebook based on the property details provided by real estate agents, as part of the automated process to save time and effort.

💡Blog post

A blog post is an article or piece of content published on a blog. The script explains that the AI automation can generate a blog post relevant to a specific property listing, which can then be used by real estate agents for marketing purposes.

💡Email copy

Email copy refers to the text content of an email message, often used for communication or marketing. The video describes how the AI system can create an email copy that real estate agents can send to their client database to schedule viewings and attract potential buyers.

💡Spreadsheet

A spreadsheet is a digital document used for organizing, analyzing, and storing data in a tabular format. The script mentions that the AI system updates a spreadsheet with property details, which helps real estate agents keep track of their listings without manual data entry.

💡Transcript

A transcript is a written version of spoken language, used here to refer to the property details dictated by real estate agents. The script describes the process of transcribing property details into the online form, which is then used by the AI to extract information and perform various tasks.

💡Data extraction

Data extraction is the process of pulling specific pieces of information from a larger set of data. In the video, the AI system is shown to extract details such as address, bedrooms, bathrooms, and other property features from the transcript provided by real estate agents, which is crucial for creating ad copy, blog posts, and updating spreadsheets.

Highlights

AI automation for real estate agents that automates admin tasks and data entry, saving time by working on autopilot.

The system uses an online form that agents can fill out using voice to text on their phones while on the go.

Data from the form is sent to make.com to generate ad copy for Facebook, blog posts, email copy, and updates to a spreadsheet.

The automation extracts details from the agent's transcript to create the content needed.

Agents can dictate property details like address, bedrooms, bathrooms, features, etc. directly into the form using their phone.

The dictated information is transcribed and submitted to a default real estate agent Excel spreadsheet for record-keeping.

The make automation extracts data from the Google sheet and feeds it into different GPT models to generate content.

A database is created with the property details extracted from the transcript.

The system generates a JSON string with the property details to be used for updating spreadsheets.

The automation updates a secondary Excel sheet with the property details in a formatted way.

The system creates ad copy, blog posts, and email copy based on the property details provided.

The blog post generated is optimized with keywords for better search engine ranking.

Facebook ad copies are created with headings, primary text, and descriptions, even including emojis.

An email copy is generated that agents can send to their database to schedule viewings and attract clients.

The automation system saves real estate agents time by handling data entry, ad copy creation, blog posts, and emails automatically.

Agents can easily implement this system themselves or sell it to other agents as a service.

The video provides a link to download the form and set up the automation for immediate use.

The system is a blueprint that agents can customize according to their specific needs and client requirements.

Transcripts

hey everyone an exciting AI automation

for real estate agents they absolutely

love this I'm going to show you how I

made this and I'm going to give it to

you at the end of the video watch the

whole thing you'll get the link and you

can take it and sell it on to them as

well this is going to be fun and

exciting let's get into

it real estate agents love this it takes

away a bunch of admin task and data

entry and saves them a bunch of time cuz

it does it on autopilot how does it work

it's got an online form and once the

real estate agent is out and about they

can simply dictate it by using their

phones Voice to Text option this

automation will send it to make.com and

make is going to create an ad copy for

Facebook it's going to create a blog

post it's going to create an email copy

to send out to their database and it's

going to update a spreadsheet for them

so they don't have to do it manually and

it does it all by extracting the details

from your transcript let's have a look

how it works and I'll give you an

example it does all of that and it

emails it through to you and once you

get to the end of the video I'll send

you the link in the screen below and you

can get this and set it on to other real

estate agents or if you're a real estate

agent implement it yourself let's get

started so the first step to do is

creating a a Google form and the Google

form is just for private use so it

doesn't really matter what you have in

the top but all that is important is

having one piece of information or one

piece of the form that you can add your

transcript in so if you're out on the

road as a real estate agent you can

bring up the form on your phone save it

as a desktop setting and once you come

in here you click on it and you just

transcribe the address you transcript

the address where the location is and

the bedrooms bathrooms toilets house

square meters and just add it in here

and type it in it doesn't have to be

perfect because it's all going to get

extracted soon so what I'll do is I'll

give you an example so as a r St agent

come in here click on the button here go

to your phone settings dictate over and

you just say the address say the

bedrooms say the bathrooms talk about

the features and you can even do it

while you're at the property and just

walking through the house you just paste

it in here and when it dictates over

this is something will come up once you

hit the submit button it will add it

into a default real estate agent um

Excel spreadsheet that you can get out

anytime so it saves a copy in there for

you if you need to refer back to it so

this is where the automation is going to

come in let me show you the make

automation so this is what the make

automation looks like you're going to go

from the form that's going to get

submitted it's going to come into a

Google sheet it's going to run every

couple of minutes and what it does is it

just extracts that data from the Google

sheet so it's going to create all that

transcript it's going to take it and

it's going to start feeding it to

different chat GPT models so the first

step it's going to do it's going to

create a database for us to set out with

the address and the room numbers and the

bathroom numbers so this is the prompt

and you'll get it when you download it

all in but it's just a full transcribing

and adding it into the different

sections

so what you need to do once you have a

full thing in here with GPT it just

needs to analyze and extract the data as

it come in so what I've just given it is

a little example of how I want it to

look like and what we need to do is once

the GPT extracts the data as needs to

put it in adjacent string so we can use

the strings and the variable for the

strings to update the spreadsheet so

you'll get all this in here but all it

does is once the GPT runs this is going

to create a Json string with the address

the bedrooms the bathrooms the toilet

the landslides and the floor size that's

just what I want in here you can chop

and change this as much as you want so

just to summarize you're going to add a

form it's going to have a transcript the

form is going to get to GPT on the

transcript is going to get R by GPT it's

going to create adjacent format an

adjacent string so we can get the

variables out of it for the address the

bathroom the toilet the land and the

floor size and you can change all that

depending on what you want to do as a

real estate agent what your client wants

to do and all it's going to do is once

it has those variables it's going to

come to a

secondary um exal sheet to update all

those details in the sheet so you have a

nice format fill out and I'll show you

what I mean by that so just as an

example I wanted to come back to a

general record where it's going to have

the date and all the details

so I can just copy and paste this into

my other database so once it's done with

that the Second Step it's going to do

it's going to create an add copy it's

going to create a blog post and it's

going to create an email copy and it's

just going to email it to yourself so

just going to go through these little

modules you get the prompts when you

download these but all it say you're a

real estate

agent and you want to start creating

different copies so just in

here you're going to create a block post

the block post needs to be so many

characters long sometimes the spaces

don't come out so what it's doing is

going to create your get your transcript

from your form it's going to analyze it

and create a blog post relevant to that

specific listing that you've just given

and then same likewise it's going to

come in here and do the same create an

add copy oh I need to save

this so next it's going to do is going

to create an head copy as well so you

need three cap activating Facebook ads

so when you go to create Facebook ads

it's got a header it's got a description

and a primary text I wanted to analyze

it I wanted to be a proper salesperson I

wanted to create good sales copy ads for

my Facebook as well and I'll show you

how it looks when it all runs in and

then the last one is going to create an

email copy so if you were a real estate

agent and you have a a big database with

a bunch of potential clients you can

come in here it's going to create it

it's going to send it to you first first

and then you can just edit it and

forward

it so that's the prompt and you'll get

the prompt in here and it even puts a

little photo down the bottom so let's

run this and see what it comes out with

so once we hit run it goes off and

creates the sheet then it's going to go

off and create the blog post then it's

going to go off and create the Facebook

ad copies and next it's going to go off

and create the email copy to you so this

just going to go into the little modules

and have a quick little

look so this is just a bit where it

creates the string see how takes the

address out of it it takes the bedrooms

out of it bathrooms land size floor

size and we can see all the little

operations that's run successfully on

it right let's have a look at

this let's have a look at the results

and I'll show you the examples so once

we come to the main sheet the data sheet

this is what it's done for us it's

already entered it all into an address

bedroom bathroom toilet L size oh need

to change

head L

size and the floor size so you can add

as many things as you want in here but

here's the main point it's already put

it into a database format so you can see

it's VI it across to another database or

if you have something bigger it needs to

copy and paste it in you can just drag

it all over copy and paste it it's

already in a good format so you don't

have to do data entering all right so

let's have a look at the next things

which is going to be the awesome emails

that's created in the block post so the

first thing is a quick little blog post

it's created for it and this is what

it's donees it's done perfect little

headlines headers it talks about the

address and it just has a good bunch of

sale copy in here that makes it fun and

exciting for it so this is just

obviously an idea and if the real estate

agent loves it they can just copy paste

this over and add it straight into their

own block side if they have an online

block side for example and here it goes

it's got even comes out with a bunch of

keywords so keywords important if

someone searches for four bedroom houses

in New York Street um a house in New

York Street outdoor pool New York house

it's created a bunch of cool good

ranking keywords for you that you can

use as well in your blog site and it's

got a call to action really good little

blog post come back to the office as

real estate agent read over it like it

copy paste into your blog post you're

just going to be enough good enough to

go straight out of the gate so let's

have a look at the next part which is

going to be the ad copies so it emails

all this to you on autopilot it comes to

the real estate agent's main inbox and

these are three ad copies is created

that he can straight put into Facebook

ads so here you go it's got the main

headings it's got the primary textas and

it's got the descriptions so how good is

this even adds the emojis in

there right if you are into creating

Facebook ads for your real estate

listings it does it three copies here to

choose from straight out the box comes

through email like it copy paste it

straight over and it just extracts

everything from there the square meters

the land slice picture yourself an

outdoor living with a pool unwinding

barbecue area garage schools and shops

close by so it takes all that

information and makes it into an ad copy

all on autopilot so the next part the

email copy comes to you as an email you

can use and just copy and forward

straight out the box if you want to it

has a nice big headings got a Maes to it

tells you about the house the location

how to schedule a viewing if you're if

you're a real estate agent you read over

this you like it highlight it copy it

paste it send it out to your database to

schedule viewings and get more clients

now I hope that Mak sense to you and I

hope you like the idea of it it's a

really good automation system that can

save any real estate agent a bunch of

time because it creates data entry and

it creates add copies blog post and

emails all on autopilot so just imagine

this for a second your real estate agent

you're out viewing house you go to the

dictation part on your phone click on

the form walk through as you walk

through talk about the house talk about

the bedrooms the location what it offers

get back to the office once you get back

to the office you got all those things

completed for you on

autopilot if you want this form I'm

going to send the link down here in the

bottom of the screen so the link go to

my website download it straight away add

it into your Google or your make.com

automation is a

blueprint if you want the only thing you

need to do is create your own Google

form hope that makes sense and hope you

really enjoyed this just a basic walk

through didn't build it from the start

but it works really well for real estate

agents thanks for watching like And

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