5 FREE Ways To Get Cleaning Clients

Summary

In diesem Video erhalten Sie fünf kostenlose Möglichkeiten, neue Kunden für Ihr Reinigungsunternehmen zu gewinnen. Der Sprecher erklärt detailliert, wie Sie Ihre Freunde und Familie als Werbeträger nutzen, relevante Facebook-Gruppen beitreten und dort sanft Ihre Dienste bewerben, Partnerschaften mit ergänzenden Unternehmen eingehen, bestehende Kunden zur Weiterempfehlung motivieren und Ihre E-Mail-Liste für Folgeaufträge nutzen können. Mit praktischen Tipps wie Rabatten, Tracking-Codes und LinkedIn lernen Sie kosteneffiziente Strategien, um stetig neue Kunden zu gewinnen.

Takeaways

• 😀 Nutzen Sie Freunde und Familie als erste Markenbotschafter, indem Sie einen Rabattcode anbieten.
• 📘 Treten Sie lokalen Facebook-Elterngruppen bei und antworten Sie auf Postings zur Empfehlung von Reinigungsunternehmen mit einem Rabattcode.
• 👥 Gehen Sie Partnerschaften mit ergänzenden Dienstleistern ein und bieten Sie gegenseitige Rabattcodes an.
• 💁‍♀️ Motivieren Sie bestehende Kunden durch Rabattcodes, Ihre Dienstleistungen an Freunde und Familie weiterzuempfehlen.
• ✉️ Versenden Sie regelmäßig Emails an Ihre Lead-Liste mit einem Rabattcode, um alte Interessenten zurückzugewinnen.
• 📈 Tracken Sie alle Marketingkanäle über Rabattcodes, um den Erfolg zu messen.
• 💼 Nutzen Sie LinkedIn als erste Kontaktaufnahme für potenzielle Partnerschaften.
• 🗓️ Versenden Sie Sonderangebote mit Rabatt für bestimmte Termine, um Ihre Auslastung zu optimieren.
• 📧 Emails mit Rabattcodes haben eine geringere Öffnungsrate als SMS-Nachrichten.
• 🎯 Erfassen Sie stets Email-Adressen und Telefonnummern neuer Leads, um sie zukünftig gezielt ansprechen zu können.

Q & A

Welche Rolle spielen Freunde und Familie bei der Gewinnung neuer Kunden für ein Reinigungsunternehmen?

Freunde und Familie sind entscheidend für die Gewinnung neuer Kunden, da sie als Botschafter für das Unternehmen agieren und ihre Netzwerke nutzen, um das Unternehmen zu bewerben. Durch die Bereitstellung von Gutscheincodes für ihre Bekannten kann diese Gruppe effektiv mobilisiert werden, um das Unternehmen weiterzuempfehlen.

Wie kann ein Reinigungsunternehmen Facebook-Gruppen nutzen, um neue Kunden zu gewinnen?

Durch das Beitritt zu lokalen Facebook-Gruppen, insbesondere solchen für Eltern, kann ein Reinigungsunternehmen direkt auf potenzielle Kunden zugreifen. Wichtig ist, nicht aggressiv zu werben, sondern auf Anfragen nach Reinigungsdienstleistungen zu antworten und dabei Rabattcodes anzubieten, um die Dienstleistung attraktiver zu machen und neue Kunden zu verfolgen.

Wie funktionieren Partnerschaften bei der Kundengewinnung für ein Reinigungsunternehmen?

Partnerschaften mit Unternehmen, die ähnliche Zielkunden haben, können neue Kundenschichten erschließen. Durch das Angebot gegenseitiger Promotionen und eventuell die Nutzung von Gutscheincodes lässt sich der Erfolg dieser Kooperationen messen und fördern.

Warum ist es wichtig, aktuelle Kunden in die Kundengewinnungsstrategie eines Reinigungsunternehmens einzubeziehen?

Bestehende Kunden kennen den Wert der angebotenen Dienstleistung und können als glaubwürdige Fürsprecher fungieren. Durch Anreize wie Rabatte für die Vermittlung neuer Kunden können sie motiviert werden, das Unternehmen in ihrem Umfeld zu empfehlen.

Wie kann eine E-Mail-Liste zur Gewinnung neuer Kunden für ein Reinigungsunternehmen verwendet werden?

Die E-Mail-Liste, bestehend aus Personen, die bereits Interesse gezeigt haben, kann genutzt werden, um gezielte Angebote und Rabatte zu versenden. Dies hilft, frühere Anfragen zu reaktivieren und potenzielle Kunden zu konvertieren.

Welche Bedeutung hat das Tracking von Marketingaktionen in der Neukundengewinnung?

Das Tracking ermöglicht es, den Erfolg verschiedener Marketingkanäle und -aktionen genau zu messen, um die effektivsten Methoden zur Kundengewinnung zu identifizieren und Ressourcen entsprechend zu allokieren.

Wie sollten Unternehmen in Facebook-Gruppen vorgehen, um nicht negativ aufzufallen?

Unternehmen sollten in Facebook-Gruppen nicht direkt werben, sondern auf Anfragen reagieren und Mehrwert bieten. Ein direktes Bewerben der eigenen Dienstleistungen sollte vermieden werden, um nicht aus der Gruppe entfernt zu werden.

Wie können Gutscheincodes die Kundengewinnung unterstützen?

Gutscheincodes bieten einen finanziellen Anreiz sowohl für den Werbenden als auch für den Neukunden. Sie fördern die Mundpropaganda und ermöglichen es, die Herkunft neuer Kunden präzise nachzuvollziehen.

Warum ist es vorteilhaft, auch nach der Gründungsphase eines Reinigungsunternehmens Freunde und Familie für die Werbung zu nutzen?

Auch nach der Gründungsphase können Freunde und Familie effektiv zur Kundenwerbung beitragen, indem sie regelmäßig an die Möglichkeit erinnert werden, das Unternehmen in ihrem Netzwerk zu empfehlen.

Wie kann LinkedIn bei der Partnersuche für ein Reinigungsunternehmen helfen?

LinkedIn ermöglicht einen sanfteren Zugang zu potenziellen Partnern durch das Engagement bei deren Inhalten, bevor eine direkte Kontaktanfrage gestellt wird. Dieser Ansatz kann die Bereitschaft zur Zusammenarbeit erhöhen.

Outlines

00:00

👥 Freunde und Familie nutzen, um neue Kunden zu gewinnen

In diesem Abschnitt wird erklärt, wie man Freunde und Familie dazu ermutigen kann, die eigene Reinigungsfirma weiterzuempfehlen. Dabei sollte man ihnen Rabattcodes geben, die sie an ihre Kontakte weitergeben können. Wenn jemand den Code nutzt und einen Auftrag erteilt, erhalten sowohl die Person, die den Code weitergegeben hat, als auch die neue Kundin einen Rabatt. Durch regelmäßige Erinnerungen an dieses Angebot können Freunde und Familie motiviert werden, öfter die Mundpropaganda zu machen.

05:02

👨‍👩‍👧‍👦 Lokale Facebook-Gruppen als Quelle für neue Kunden nutzen

Dieser Abschnitt beschreibt, wie man lokale Facebook-Gruppen von Eltern und Familien finden und beitreten kann, um dort potenzielle neue Kunden anzusprechen. Man sollte offen kommunizieren, dass man ein Reinigungsunternehmen betreibt und bei passenden Beiträgen und Empfehlungsanfragen auf die eigene Firma aufmerksam machen. Dabei ist es wichtig, nicht aufdringlich zu wirken. Mit individuellen Rabattcodes können neue Kunden gewonnen und der Erfolg gemessen werden.

10:03

🤝 Partnerschaften mit komplementären Anbietern aufbauen

In diesem Absatz wird erläutert, wie man durch Kooperationen mit anderen, nicht konkurrierenden Unternehmen neue Kunden gewinnen kann. Hierbei sollten Partner gesucht werden, die eine ähnliche Zielgruppe haben, wie zum Beispiel Fensterputzfirmen. Mit einer gegenseitigen Empfehlung und einem Rabattcode-System können beide Partner neue Kunden akquirieren. Über LinkedIn lassen sich zudem erste Kontakte zu potenziellen Partnern aufbauen.

15:04

👥 Bestehende Kunden motivieren, neue Kunden zu empfehlen

Hier wird erklärt, wie man die bestehenden Kunden dazu bringen kann, neue Kunden über ein Empfehlungssystem zu akquirieren. Ähnlich wie bei Freunden und Familie kann man den Kunden mit einem individuellen Rabattcode einen Anreiz geben, Bekannte auf das Angebot aufmerksam zu machen. Wird der Code genutzt, erhalten sowohl der empfehlende Kunde als auch die neue Kundin einen Rabatt. Durch regelmäßige Erinnerungen können die Empfehlungen weiter angeregt werden.

📧 E-Mail-Liste von Interessenten und Ehemaligen reaktivieren

Dieser Abschnitt beschreibt, wie man die E-Mail-Liste von Personen, die sich schon einmal für die Dienstleistungen interessiert oder einen Auftrag erteilt haben, nutzen kann, um neue Kunden zu generieren. Durch den Versand von E-Mails oder SMS mit individuellen Rabattcodes kann das Interesse dieser Personen neu geweckt werden. Die Liste bietet ein großes Potenzial, da die Kontakte bereits Interesse an den Angeboten gezeigt haben.

Keywords

💡Freunde und Familie

Freunde und Familie sind oft die stärksten Fürsprecher und Werber für ein neues Unternehmen. Sie werden anderen von deinem Reinigungsgeschäft erzählen und es weiterempfehlen, da es für sie etwas Neues und Interessantes ist. Du solltest diese Ressource unbedingt nutzen, indem du ihnen beispielsweise Rabattgutscheine oder Prämien anbietest, wenn sie dir neue Kunden zuführen. Dies wird sie motivieren, das Wort über dein Geschäft zu verbreiten und kann eine wertvolle Quelle für neue Kunden sein.

💡Facebook-Gruppen

Lokale Facebook-Gruppen für Eltern, Mütter und Väter sind eine ausgezeichnete Möglichkeit, neue Kunden für dein Reinigungsunternehmen zu gewinnen. Da Familien oft zusätzliche Hilfe bei Reinigungsarbeiten benötigen, werden in diesen Gruppen häufig Empfehlungen für Reinigungsunternehmen gesucht. Wenn du Mitglied in solchen Gruppen wirst und auf entsprechende Beiträge antworten kannst, ist dies eine großartige Chance, dein Geschäft zu präsentieren und potenzielle Kunden zu gewinnen. Sei dabei aber vorsichtig, übereifrig zu werben. Biete stattdessen Rabattcodes an, wenn jemand auf deinen Beitrag reagiert.

💡Partnerschaften

Kooperationen oder Partnerschaften mit Unternehmen, die ähnliche Dienstleistungen anbieten, sind sehr effektiv, um neue Kunden zu gewinnen. Versuche, Unternehmen zu finden, deren Kunden auch deine Zielgruppe sind, wie z.B. Fensterputzunternehmen. Ein gegenseitiger Austausch von Rabattcodes oder Provisionen für Kundenempfehlungen kann für beide Partner eine Win-Win-Situation schaffen und neue Kunden für beide Seiten generieren. Die Verwendung von Rabattcodes ermöglicht es dir auch, den Erfolg und Umsatz jeder Partnerschaft genau zu verfolgen.

💡Aktuelle Kunden

Deine bestehenden Kunden sind wertvolle Botschafter für dein Geschäft. Durch die Verwendung von Rabattcodes oder Empfehlungsprämien kannst du deine zufriedenen Kunden dazu motivieren, deine Dienste an Freunde und Bekannte weiterzuempfehlen. Auch wenn du den neuen Kunden einen Rabatt gewährst und deinen aktuellen Kunden eine Provision zahlst, wirst du in der Regel mehr Umsatz mit dem neuen Kunden generieren als du ausgibst. Halte also regelmäßig Kontakt zu deinen Stammkunden und erinnere sie an dieses Empfehlungsprogramm.

💡E-Mail-Liste

Alle Personen, die sich in der Vergangenheit für deine Dienste interessiert haben, sind potenzielle Kunden, die du nicht außer Acht lassen solltest. Sende ihnen regelmäßig, z.B. alle 3 Monate, E-Mails mit Rabattcodes oder Sonderangeboten. So erinnerst du sie an deine Dienste und motivierst sie, dich nochmal zu buchen. Sichere dir bei jeder Kontaktaufnahme immer die E-Mail-Adresse und Telefonnummer, damit du diese Liste ständig erweitern kannst. Je größer deine Kontaktdatenbank, desto mehr Chancen hast du, mehr Kunden anzusprechen und dein Geschäft auszubauen.

💡Rabatt-Codes

Die Verwendung von individualisierten Rabattcodes ist eine effektive Strategie, um neue Kunden zu gewinnen und den Erfolg deiner Marketingbemühungen genau zu verfolgen. Bei Partnerschaften, Facebook-Gruppen, E-Mail-Kampagnen oder Empfehlungen deiner aktuellen Kunden kannst du solche Codes anbieten, z.B. 'Sean20' für 20% Rabatt auf die erste Buchung. Wenn ein neuer Kunde mit diesem Code bucht, weißt du genau, aus welchem Kanal er stammt und kannst so die Effizienz der verschiedenen Marketingtaktiken messen und optimieren.

💡Reinigungsunternehmen

Ein Reinigungsunternehmen oder Reinigungsservice ist eine Firma, die professionelle Reinigungsdienstleistungen für private Haushalte, Büros oder andere Einrichtungen anbietet. Im Mittelpunkt dieses Videos stehen Strategien, wie ein solches Reinigungsunternehmen kostengünstig neue Kunden gewinnen und sein Geschäft ausbauen kann. Dazu werden verschiedene Marketingkanäle und Taktiken wie Empfehlungen, Partnerschaften und soziale Medien diskutiert.

💡Kundenzufriedenheit

Kundenzufriedenheit ist der Schlüssel zum Erfolg eines Reinigungsunternehmens. Nur zufriedene Kunden werden deine Dienste weiterempfehlen und andere begeistern. Im Video wird betont, dass deine bestehenden Kunden deine besten Werber sind, wenn du sie mit Prämien und Rabattcodes dazu motivierst, neue Kunden für dich zu gewinnen. Fokussiere dich also nicht nur auf die Neukundenakquise, sondern stelle sicher, dass du deine aktuellen Kunden mit erstklassigem Service zufriedenstellst. So entsteht eine positive Mund-zu-Mund-Propaganda und ein nachhaltiger Geschäftsaufbau.

💡LinkedIn

LinkedIn ist ein soziales Netzwerk, das im Video als nützliches Instrument zur Kontaktaufnahme mit potenziellen Geschäftspartnern erwähnt wird. Statt direkt eine E-Mail an jemanden zu senden, den du nicht kennst, bietet LinkedIn die Möglichkeit, zunächst eine weichere Annäherung herzustellen. Durch Interaktionen wie Kommentare, Likes und Kontaktanfragen kannst du eine erste Verbindung aufbauen, bevor du eine Partnerschaft vorschlägst. So wirst du eher Gehör finden und die Bereitschaft zur Zusammenarbeit erhöhen.

Highlights

Use friends and family as spokespersons for your cleaning business by offering them a money-off voucher code to share with their networks.

Join local Facebook groups for parents and families, and respond to posts where people ask for cleaning service recommendations, while being upfront about your business and offering a discount code.

Partner with complementary businesses like window cleaners or carpet cleaners, and offer discount codes to each other's clients as a way to track referrals and pay bonuses.

Incentivize your current clients to refer friends and family by offering them a discount on their next cleaning service for each successful referral.

Reach out to your email list of past inquiries and one-time clients, offering them a discount code to re-engage them with your services.

Track your marketing channels and new client sources by using unique voucher codes for each channel, allowing you to attribute bookings and analyze the effectiveness of your strategies.

Use LinkedIn to make a softer introduction and warm up new potential partners before sending them a cold message about a partnership.

Contact your current clients regularly, every 3 months or so, to remind them of the referral program and discount incentives for introducing new clients.

Capture the email addresses and phone numbers of all leads and inquiries, even if they don't book initially, so you can recontact them later with offers and discounts.

Offer time-sensitive discounts for booking services on specific days or weeks when you need to fill your calendar.

The closer the partnership business is to your own service, the more effective the referrals will be, so prioritize similar but non-competing cleaning-related services.

Be patient and consistent with your marketing efforts in Facebook groups, as previous responses and links will continue to receive traffic from new members over time.

Tailor your approach to each marketing channel, being softer and more receptive on Facebook groups, while more direct with current clients and your email list.

The voucher codes and discount incentives allow you to track the effectiveness of each marketing channel and attribute new bookings to their sources.

Use a consistent message template when responding to posts in Facebook groups, introducing your business, offering a discount code, and avoiding aggressive or outbound promotion.

Transcripts

five free ways to get new clients for

your cleaning business so in this video

I'm going to run you through some of the

most effective ways to get new clients

for your business without spending a

single dollar these are some of the

techniques that I still use in my

cleaning business today and you'll find

that they're in a really effective way

to get new business so let's jump

straight into it so number one is

friends and family you know this is

something that should not be underes

estimated you know your friends and

family will be the biggest spokesman

biggest spokeswoman for your business

and they will tell their friends tell

their family that you know that you have

a cleaning business it's something that

is interesting for them to talk about

with their friends you know something

new something different so you should

really try to leverage this this pool

because they will be gunning for your

success so one way to do this is really

to give them like a money off voucher

code you can tell them for example that

you know firstly you could say please

contact all your you know friends or

family who you think may be interested

in a um in a in a cleaning uh company

you can even incentivize them a bit more

to to Really push them uh you know you

could say you know if if your friends

use your specific voucher code so let's

say you have a friend called John if

they use the of Alo John 10 and they'll

get you know $10 off their first

cleaning they'll get money off and you

get money that we can pay you as well

for that so using the voucher codes can

be a really effective way just to sort

of uh incentivize your friends and

family just to spread the word uh a bit

more obviously this is something that

you will probably do anyway you know

when you start off your cleaning

business but even once your business is

up and running make sure to to follow up

with your friends you know maybe you can

send them an email send them in a text

just to remind them every so often that

you have this incentivization structure

uh in place so friends and family is a

really really effective way to get new

clients and as I said use this voucher

code system to give them a further kick

number two is the Facebook groups so you

know wherever you are around the country

there will be local moms and dads and

parents Facebook groups you know you

know depending on where specifically you

are there may be lots of them there'll

May there'll probably be some groups

that are more prominent and more active

than others but what you want to do is

to try to become members of those groups

because you know being a parent myself

having a cleaning company to help with

the upkeep of your home is super

important we don't have a lot of time

and you know we are always looking for

additional help so parents you

particularly parents or younger children

are always looking for cleaning cleaning

companies cleaning services to help so

what you'll find is that if you join

some of these groups that you'll you'll

scan through some of the posts you'll

find you know people asking for

recommendations for cleaning companies

for made service and if you come across

those post and these can be a

potentially great source of business for

you there's there's a couple of things

to know you know the ways that you

should and shouldn't uh do this so first

of all when you try to join these groups

most of them will have some series of

questions they won't be public groups

there'll be private groups that will

require the admin of the group to accept

you and you know you need to be very

very upfront you know when you join

these groups you can say you know my

name's you know Sean I run a cleaning

business in your area we work with lots

of families we realize that you know

families are looking for cleaning

companies help with cleaning and we

don't want to sell but if someone if we

come across a post where someone is

asking for recommendations then we would

be happy to give them some further

information and you might say something

like you know we will give you know

members of the group a discount code or

something like that uh to really help

them and you know what you'll find is

that you know you won't be accepted to

to all the groups some of them will be

more stringent and you know require you

to be you know a parent of of the area

you know obviously if you are a parent

and you have young kids then you can

just join these groups anyway but it's

far better to be upfront with it because

if you get into these groups and you

start pitching your services you'll just

get kicked out straight away so it's

it's it's not really a long-term game so

that would be the first thing I would

suggest you know to be very upfront with

what you're doing and then secondly once

you've been accepted into these groups

it's really important that you don't

spam the group don't be posting every

day about your great cleaning services

great cleaning companies people will be

completely put off by that the way you

want to approach it is that if someone

does post asking for recommendations for

cleaning companies that's your

opportunity to potentially get someone

into interested in what you do so the

way that we do it is that we say hi I'm

Sean I run this local cleaning company

we work with lots of local families in

the area feel free to check us out at

the link below and what we also do that

is important is We'll add a voucher code

so we'll say you know if you do end up

booking use the uh use the uh voucher

code Facebook 20 and you'll get20 off

your first cleaning and that's really a

great way to do it because it gives the

Facebook member who's posted you know a

little incentive to try you out because

they're getting some sort of money off

code but importantly for you it also

allows you to track uh new clients more

effectively that's a broader point you

want to be tracking as many of your

marketing channels as possible so using

a voucher code in these Facebook groups

it will allow you to completely

attribute any new Facebook clients you

get from these groups by using um this

discount code so that's the way that you

really want to approach you know

promoting your services is it needs to

be softer it can't be aggressive it

can't be outbound it needs to be

receptive so what you want to be doing

is that you want to identify and try and

join these Facebook groups in your area

and what you can do when you join these

groups is you can do a keyword search uh

Within These groups so you can type in

cleaning company made service and it

will bring up all the posts of people

that have asked for recommendations or

or posted including those words and you

obviously want to prioritize those

groups where there's been more cleaning

related posts than than fewer but once

you've joined those groups then it

becomes a case of you know every day or

every couple of days either you or your

VA logging into Facebook doing a keyword

search in these groups and just seeing

if any new recommended cleaner post come

up because if they do then you want to

use the the message template that I've

talked about and the reason why this is

can be a really really effective tool

longer term is that you know as you

start this process and you reply to

people you know that person who's posted

asking for recommendation on Facebook

will obviously find Value in what you've

done they they will probably look but

there are lots and lots of Facebook

lurkers who will click on the link and

check you out anyway even though they

haven't posted even though they haven't

messaged and the other powerful thing is

that you know if someone say one of the

members of the group say today doesn't

need a cleaning company but maybe in 6

months time they do they'll go to the

Facebook group and just type exactly as

you've done cleaning companies and

they'll come up with a big list and if

they see you posting sort of regularly

and see your link then those people will

actually check you out you know and and

they and your previous responses your

previous links will still get traffic

for people in the future as well so do

not underestimate how effective this

Facebook group strategy can be you want

to bake it into your daily routine bake

it in and make sure sure that you're

updated and checking for new recommended

cleaner posts and you will get a steady

stream of new people coming to your site

some of those will then get in touch

with you to get a price and then some of

those will become booked clients as well

so number three is Partnerships I think

Partnerships is a really really

effective and free way to to get a great

source of new clients we can look at

Partnerships in a number of ways so the

first thing to think about is looking at

your area and thinking okay who are my

my target clients which are the types of

clients that I have in my cleaning

business today you know and and what

other services would my clients also use

and you know the more similar to what

you do the better so let's say you know

we run a house cleaning business uh it

may be a great idea to partner up with a

window cleaning business you know

assuming you don't offer window cleaning

you know that's very very close what you

might find is that the people who are

spending money on window cleaning will

probably be spending money on house

cleaning uh again if you don't offer

carpet cleaning or floor cleaning you

may want to uh have a partnership with a

carpet cleaning business in your area so

you want to think about which companies

in your area uh share the same types of

clients and the closer they are to what

you do the better they obviously don't

want to be direct competitors if you're

a house cleaning business you'd own want

a partner with another house cleaning

business that wouldn't work but the way

to set it up is that you want to for

example in the window cleaning example

let's say you know you have identified

10 window cleaning businesses in your

area you want to contact them and you

want to say ask them if they would be

interested in you know having some sort

of partnership you know where you could

promote their services with your

existing clients in exchange for them

promoting your services to their clients

and really if you pitch it correctly it

should be a win-win for both um Partners

you know you may well have some clients

that are already using both your

services but in reality there'll be lots

and lots of clients where you know a new

pool of clients that you can Target as

well and you could get some new business

from that um as well so if they are open

up to a partnership the next stage to to

discuss is aside from you know a softer

Arrangement about Pro promoting them you

want to try and use a um a bonus system

as well a voucher code system and

exactly the same way as we used it in

Facebook we want to use it with our

partners because it allows us to track

how many clients each partner is sending

so tell your window cleaning partner if

you use say Sean's cleaning uh 20 tell

your window cleaning partner if they

email out to their clients saying you

know are you interested in a house

cleaning service we've recently pass

partnered up with Sean's cleaning

service use the discount code Sean

Sean's cleaning 20 to get $20 off your

first cleaning that is a very simple uh

you know ask of your partner and you can

tell them every time someone books

service you know with that code you can

obviously track how many people are

using that code and you can say okay for

every uh client we get we're going to

send you say $25 and this is a very

clear way that you can see how many

clients have being referred to you by

using this uh voucher code system in

exactly the same way you can promote

Dave's window cleaning services to your

clients and you can say okay we'll use

this discount code as well and from

their side if they can track how many

bookings have come in again they could

pay you the same amount going back um

and the reason why this works is that it

will be very unusual if you sent each

other exactly the same number of clients

so you know you may find that one

partner is sending more clients than the

other and that may feel a little bit

unfair but if you have this bonus this

money uh system set up so for every

client that's sent over you send them

money then they will continue to be

happy to promote um your your services

so the Partnerships is super important

have a look at what client type you

service at the moment uh which other

companies they may use and you want to

try and find similar ones so you know

other cleaning related Service Partners

would be the obvious way to look but you

could also look at say uh car

dealerships or restaurants or you know

bars or shops or you know other

establishments like that but obviously

they're going to be less close so you

may find that you don't get the best

results compared to say using other you

know non-competing cleaning

services so Partnerships are really

important as a side note you know what

we find is a really powerful tool for

getting in touch with business owners

who we haven't got in touch with before

is is is LinkedIn you could obviously

just call these business owners up or

send them an email but people gen

generally tend to be very very uh

apprehensive about you know getting a

cold message from someone they don't

know uh and that's perfectly reasonable

I get loads of cold messages every day I

have exactly the same uh response but

it's worth looking at LinkedIn LinkedIn

is obviously a social network I've

talked about LinkedIn on a few of my

other videos on my channel and it's

really a softer way to get that intro

you know rather than sending a cold

email a cold message straight away to

someone that you haven't met you can use

LinkedIn as a way to engage with you

know new potential Partners maybe start

liking some of their posts maybe comment

on some of their posts maybe send a

connection request and then if all that

happens then you can send a message

introducing what you do it's a it's a

much more softer introduction people are

going to be much more uh happy to to

engage with you if there's some sort of

Engagement before rather than just

sending out a completely cold message so

that's just a little side note it's

worth when you're contacting these new

potential partners that you've never

spoken to before it's worth looking at

LinkedIn as a way to to uh to sort of

warm these new contacts up before you

start contacting them so number four is

your current clients and people really

underestimate the value of what they

already have in their business um

because if you have a number of

recurring clients in your business it

means that they are H what you're uh

providing so these will be natural

spokesmen uh to your business a really

effective way to try and get new clients

is really to um again use the same

voucher code tell your existing clients

that if they you know introduce a friend

or family member uh and they become a

client of ours we will give them money

off their next uh cleaning in exactly

the same way you can use a specific

referral code you know if it's someone

who's called David Smith you can say

David Smith 20 uh when they contact

their friends tell them to use this code

and again we can track any new bookings

that have come up our way and then we

can give David Smith our current client

that money off and the reason this works

so well is even though you're giving

money off to the new client and you're

giving money back to the current client

you know usually you're going to be

getting far more from that new client

than you're having to pay pay out in

these referral fees so this is a really

great thing to do make sure your contact

to your current clients fairly regularly

about this it doesn't it shouldn't be

every week it shouldn't be every month

but maybe every 3 months you know just

remind your clients you know you can

send an email to them or send them a

text message just to remind them that

this is set up because you know you will

get some clients that if they realize

they're getting $20 off each cleaning

they just tell everyone they want to get

as much money off as possible you get

other clients that won't do it but you

know again this is a great way of

getting new clients and because you be

going to be getting more money in than

you're you're paying out again it's

extremely cost effective Fifth and

finally is your email list so we talked

about the current clients in the last

point but this this point point five

talks about your email list so when I

talk about your email list this should

be all the people that have ever

inquired about your services obviously

if you've got your current clients

you're contacting your current clients

in point 4 in 0 five this is talking

about people that have maybe inquired

about your services but not booked or

maybe they've booked a one-off job a few

weeks ago but they're not in your

calendar at the moment so these people

are really really valuable because they

have shown that they are interested in

what you're you're offering because

they've either you know they've sent a a

quote request or they've actually used

your services previously so they are

really in the market for what um you do

so again what you can do is use a

voucher code here to to try to

reinitiate them you know you you've got

contact details of all these people

you've got an email address you've got a

text message so so you can you can send

an email out to your list every so often

maybe every 3 months or you know maybe

when you need a burst of clients and you

can in exactly the same way put a

voucher code email 20 to get $20 off

your next cleaning you can send a mass

email to your people to your previous

leads or you can send a a a mass text uh

message a mass SMS to all your leads

you'll find that the open rate and the

response rate of using SMS is much

higher than email you can Al use it in a

way where you know if you have specific

slots available in the calendar you

could say okay if you book service for

you know Wednesday Thursday Friday next

week will give you so much money off you

know it's a great way to fill a calendar

when you need you know you know a

particular cleaner's calendar to get

filled out as well so 0 five is the

email list don't underestimate that

you've got lots of great information

here and what's really important to say

is that every lead that comes in you you

need to be picking up the email address

and the phone number of the person

inquiring uh because if you're not doing

that you're leaving lots of money on the

table you will not be able to Recon uh

them in the future so with all those

five points in place if you use these

strategies you're going to be getting

more clients you know uh effectively

free or extremely low cost and as I said

we still use these strategies in our

business today in this next video what

I'm going to take you through is the

quickest way to get 100 clients it's

going to be an in-depth video about

exactly what I would do if I went from

zero clients to 100 clients and I wanted

to get there as quickly as possible so I

hope you found today's video helpful and

I'll see you on the next one