Wawancara Pemilik Usaha Izzi Fried Chicken

Summary

Adin, a 45-year-old entrepreneur, shares his journey of running his brand, Eji Fried Chicken, which he named after his child with hopes of bringing blessings. Having worked in various jobs, he decided to pursue entrepreneurship for independence and self-growth. Over four years, he emphasizes the importance of sincere intentions, strong mental resilience, and prayer in business. Adin highlights that success is not just about capital but also service to customers and ethical practices. Operating offline with plans for future expansion, he offers affordable, popular dishes like crispy chicken and lele, aiming to balance business growth with family welfare and spiritual devotion.

Takeaways

• 😀 Adin is a 45-year-old entrepreneur who founded the brand 'Eji Fried Chicken', inspired by his child’s name.
• 😀 His business has been running for approximately 4 years, since 2022, and he hopes it continues to grow and bring blessings to his family.
• 😀 He chose entrepreneurship to become independent and be his own boss, applying his previous work experience to build his own venture.
• 😀 Adin emphasizes that running a business requires not just capital but strong mental preparation and resilience.
• 😀 He highlights the importance of starting a business with sincere intentions (niat) and seeking blessings through prayers.
• 😀 Providing excellent service to customers is just as important as offering good menu items, according to Adin.
• 😀 He integrates religious practice into his business, making time for prayers (salat) and maintaining a balance between devotion to God (hablum minallah) and social responsibility (hablum minanas).
• 😀 Currently, his business operates offline, relying on word-of-mouth referrals, from 12 PM to 10 PM.
• 😀 The menu focuses on affordable and popular items such as crispy chicken, ayam geprek, and lele crispy, with plans to expand to dishes like nasi goreng and seblak in the future.
• 😀 Adin advises aspiring entrepreneurs to have sincere intentions, strong mental preparation, and perseverance, which he believes are essential for a successful and blessed business.

Q & A

Who is the speaker in the video?

The speaker introduces himself as Adin, a 45-year-old entrepreneur sharing his experiences in running a business.

What is the name of Adin's business, and what is its origin?

The business is called Eji Fried Chicken, and the name is adopted from the name of his child, hoping it will bring blessings.

How long has Adin been running his business?

Adin has been running his business for approximately 4 years, from 2022 to the present.

Why did Adin decide to start his own business?

Adin wanted to be independent, become his own boss, and build his mental strength and resilience by running his own business.

What does Adin emphasize as the most important factor in running a business besides capital?

Adin emphasizes that mental strength is crucial, alongside sincere intention, prayer, and dedication.

What is Adin's approach to service and customer relations?

He believes that good service is as important as the menu itself. Providing excellent customer service is key to success.

How does Adin integrate his religious practices into his business routine?

Adin prioritizes prayer (salat) and tries to maintain a balance between worshiping Allah and managing his business, seeing it as part of seeking blessings and guidance.

What kind of menu items does Eji Fried Chicken currently offer?

The menu includes crispy chicken, ayam geprek, and lele crispy, with plans to expand to nasi goreng, seblak, and other items in the future.

Is Adin currently using online channels for his business?

No, Adin's business is currently offline, relying on word-of-mouth and personal networking to reach customers.

What advice does Adin give to those who want to start a business?

He advises starting with sincere intention and prayer, building strong mental resilience, and focusing on both service quality and menu offerings.

How does Adin measure the success of his business?

Success for Adin is measured by the blessings it brings to his family, the ability to meet family needs, and the opportunity to share and help others.