Mercado de produtos físicos, isso parou de funcionar e ninguém te conta

Summary

The video explores the changing landscape of affiliate marketing, particularly in the physical products sector. The speaker shares insights from years of experience, noting how traditional methods like Facebook ads and WhatsApp X1 have become ineffective due to market saturation and high competition. Success now hinges on offering unique, high-quality products and creating authentic content, often via TikTok and Instagram Reels, which have a high organic reach. For new affiliates, the key is to build trust, avoid scams, and stay adaptable as the market evolves rapidly. The speaker emphasizes focusing on organic strategies over paid ads for long-term success.

Takeaways

• 😀 Traditional direct sales methods (like Facebook Ads driving to funnels) no longer work due to market saturation and rising competition.
• 😀 WhatsApp-based sales (X1 model) were effective in the past but are also becoming saturated and less effective.
• 😀 The affiliate market is very volatile; strategies that work today may not work in just six months.
• 😀 Only a small percentage of affiliate marketers (1-2 out of 100) are seeing significant results, mainly due to a proactive and skilled approach.
• 😀 Selling generic products, especially health supplements or miracle products, is no longer effective in today's market.
• 😀 Affiliates who showcase the products they sell, by putting their face on it and demonstrating genuine use, are seeing higher success.
• 😀 Organic social media platforms like TikTok and Instagram Reels offer massive reach and are key to success for affiliates today.
• 😀 Successful affiliates are focusing on creating viral, unique products that customers actually want, rather than pushing generic or 'same old' items.
• 😀 To succeed today, affiliates need to adapt quickly and stay ahead of market trends, which change frequently and rapidly.
• 😀 Affiliates do not need a large following to succeed on organic platforms; new accounts can generate sales as long as the content is engaging and viral.
• 😀 A key to building trust and credibility in affiliate marketing is being transparent, avoiding misleading marketing tactics, and delivering high-quality, desirable products.

Q & A

What are the primary challenges in the affiliate marketing industry today?

The main challenges in affiliate marketing today include market saturation, high competition, increased ad costs, and ineffective outdated sales methods like direct sales funnels and WhatsApp marketing for beginners.

Why do direct sales funnels and WhatsApp marketing no longer work for beginners in affiliate marketing?

These methods have become saturated and ineffective due to high competition and rising ad costs. The market has evolved, and new affiliates struggle to stand out using these outdated strategies.

What is the key to success in affiliate marketing now?

The key to success in affiliate marketing now is offering unique, high-quality products that genuinely solve problems for customers, rather than pushing oversaturated or low-quality items.

How can affiliate marketers build trust with their audience in today's market?

Affiliate marketers can build trust by showing products in use, sharing authentic content, and demonstrating personal engagement rather than relying on aggressive marketing tactics or unproven claims.

What role do social media platforms like TikTok and Instagram play in current affiliate marketing strategies?

Social media platforms like TikTok and Instagram Reels provide organic reach, allowing affiliates to create viral content that can drive sales without relying on paid ads. These platforms offer high engagement potential even without a large follower base.

What has changed about the types of products that work well in affiliate marketing?

Products that work well now are unique and offer real value to the customer. Affiliates should focus on viral products and avoid oversaturated categories like health supplements. Cosmetic and skincare products have become more popular.

Why is it important for affiliates to offer 'good' products in today's market?

Offering good products is crucial because customers are more discerning than before. Poor products with a bad reputation will lead to high returns, dissatisfaction, and ultimately, failure in the affiliate marketing business.

How do successful affiliates create engaging content on social media?

Successful affiliates create engaging content by showing themselves using the product, providing real-life demonstrations, and producing relatable, authentic videos. This builds trust and helps their content go viral.

How can affiliates succeed without a large following on platforms like TikTok and Instagram?

Affiliates can succeed without a large following by creating organic, engaging content that resonates with viewers. TikTok and Instagram Reels offer wide organic reach, meaning that even new accounts can gain visibility quickly.

What should new affiliates avoid when starting out in affiliate marketing?

New affiliates should avoid relying on outdated strategies, such as promoting low-quality products or using aggressive sales tactics. They should focus on finding niche, high-quality products that customers genuinely want.