Start Your Digital Coaching Journey Today - 7 Steps To Become A Digital Coach
Summary
TLDRThe video by Sandeep Bansal focuses on the rise of digital coaching and its growth as a business opportunity. Bansal shares his journey of becoming a digital coach and explains how anyone with knowledge, skills, or experience can turn it into a profitable venture. He outlines seven steps to succeed in digital coaching: finding your niche, creating a marketing funnel, building a curriculum, recording courses, packaging the content, developing an ecosystem, and activating promotions. He encourages viewers to start at their own pace or join his webinars for more detailed guidance.
Takeaways
- 📈 Digital coaching has become a rapidly growing business in today's world, offering numerous opportunities for those interested in sharing their knowledge.
- 🎯 The first step to becoming a digital coach is to identify your niche, based on your knowledge, skills, or experience.
- 💡 Everyone has knowledge or skills that can solve common problems, such as business issues, career challenges, health concerns, or learning new skills.
- 🛠️ Before creating a product or service, focus on marketing and how you'll attract an audience.
- 🎬 Develop a step-by-step curriculum that will guide your students from their current state to their desired state.
- 📹 Overcome the fear of being on camera and practice recording videos. This is essential for creating and delivering digital courses.
- 🧳 Package your content using a learning management system (LMS) to securely deliver your courses to students.
- 🌐 Build an online ecosystem with a website and connected social media platforms to market your products.
- 📢 Activate your marketing strategy by running ads, hosting webinars, or offering workshops to generate leads and convert them into customers.
- 👨🏫 While the process may seem overwhelming, it’s entirely doable step-by-step. You can either follow the steps independently or join a coaching program for guidance.
Q & A
What is the main topic of the video?
-The video discusses how to become a digital coach and build a knowledge-based business using seven simple steps.
Who is the speaker in the video, and what is his background?
-The speaker is Sandeep Bansal, a digital marketing coach who transitioned from learning digital marketing for his own business to teaching it to others.
Why does the speaker believe anyone can become a digital coach?
-The speaker believes everyone possesses some knowledge, skills, or experience that can be turned into a subject to teach others, making it possible for anyone to become a digital coach.
What is the first step to becoming a digital coach, according to the speaker?
-The first step is to finalize your niche, which is a subject based on your skills, knowledge, or experience that solves a problem people are willing to pay for.
What are some common problems that people are willing to pay to solve?
-Common problems include business issues, career struggles, health problems, learning new skills, relationship issues, and financial challenges.
What is the role of 'funnels' in the digital coaching business?
-Funnels are marketing systems that attract potential customers and guide them through the process of learning about and purchasing the coach's products or services.
How does the speaker recommend creating a curriculum for coaching?
-The speaker suggests designing a curriculum that takes students from their current state to their desired state in a step-by-step process. Researching other similar courses can also help in structuring the content.
What advice does the speaker give about recording courses?
-The speaker advises overcoming the fear of cameras by practicing, and recommends recording live sessions where the material is taught to an audience, which can later be packaged as a course.
What are some ways to package and deliver the recorded course content?
-Courses can be hosted on Learning Management Systems (LMS) to secure and deliver the content to students. The speaker suggests using services that cost around 5,000 rupees annually.
What is the final step in becoming a digital coach, according to the speaker?
-The final step is activating the ecosystem by running ads, generating leads, conducting webinars, bootcamps, workshops, or one-on-one consultations to close sales.
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