(Part 1) | BEGINI TAHAP MENYUSUN BALANCED SCORECARD
Summary
TLDRThis video script discusses the concept of the Balanced Scorecard in the context of strategic, performance, and animal resource management. It outlines the evolution from traditional to modern strategic management, emphasizing the importance of strategy mapping to ensure all employees understand and align with company strategy. The script also covers how to create a strategic map, set strategic targets, identify ideal KPIs, and the impact of an effective Balanced Scorecard on organizational change.
Takeaways
- 🐘 The video discusses the concept of the 'Balanced Scorecard', a tool used in performance and strategic management.
- 📈 It introduces the relationship between strategic management, performance management, and the Balanced Scorecard.
- 📚 The video will cover the general framework of the Balanced Scorecard and how it's commonly used in organizations.
- 🛠️ It will guide viewers on how to create a strategy map within the Balanced Scorecard framework.
- 🎯 The process of setting strategic objectives using the Balanced Scorecard will be explained.
- 📊 The video will teach how to identify ideal KPIs (Key Performance Indicators) and targets for the Balanced Scorecard.
- 🏗️ It will discuss the importance of building an ideal Balanced Scorecard and its impact on organizational change.
- 🚀 The video will cover how to formulate strategic initiatives within the Balanced Scorecard.
- 🔍 The Balanced Scorecard needs to be cascaded down to various organizational functions for comprehensive understanding and implementation.
- 🌐 The video will also touch on the concept of 'strategic learning and unlearning' in the context of the Balanced Scorecard.
Q & A
What is the main topic discussed in the video?
-The main topic discussed in the video is the concept of the Balanced Scorecard, its relation to strategic management, performance management, and how it is utilized in organizations.
What are the traditional four stages of strategic management mentioned in the script?
-The traditional four stages of strategic management mentioned are: 1) Analyzing the strategic environment (both external and internal), 2) Formulating strategy, 3) Executing strategy, and 4) Evaluating strategy.
Why is there a need for a fifth stage in modern strategic management?
-The fifth stage is added to modern strategic management to address the shortcomings of the traditional four stages, particularly to ensure that all employees have a clear and unified understanding of the company's strategy and to communicate each employee's role in supporting the strategy before execution.
What is the purpose of the Balanced Scorecard?
-The purpose of the Balanced Scorecard is to translate high-level strategy into more specific, actionable terms that align with the overall vision and goals of the organization.
What does the script suggest as the first step in creating a Balanced Scorecard?
-The first step in creating a Balanced Scorecard, as suggested by the script, is to understand the strategic management and performance management in relation to the Balanced Scorecard.
How does the script define the general framework of a Balanced Scorecard?
-The script defines the general framework of a Balanced Scorecard as a tool that helps in mapping out the strategy, setting strategic targets, and identifying ideal KPIs (Key Performance Indicators) and targets.
What is the significance of mapping out a strategy in a Balanced Scorecard?
-Mapping out a strategy in a Balanced Scorecard is significant because it helps to ensure that all employees have a common understanding of the company's strategy and their role in supporting it.
What is the role of KPIs in the Balanced Scorecard according to the script?
-KPIs in the Balanced Scorecard play a crucial role in identifying ideal performance indicators and setting targets that align with the strategic objectives of the organization.
Why is it important to understand the impact of an ideal Balanced Scorecard on an organization?
-Understanding the impact of an ideal Balanced Scorecard on an organization is important because it helps to recognize its influence on organizational change and its effectiveness in achieving strategic goals.
How does the script suggest translating the Balanced Scorecard to organizational functions?
-The script suggests that the Balanced Scorecard should be cascaded down to the various functions within the organization to ensure it is understood and adopted by all functions.
What is the final step discussed in the script regarding the implementation of the Balanced Scorecard?
-The final step discussed in the script regarding the implementation of the Balanced Scorecard is understanding how to conduct a 'cascade' and 'drill-down' within the Balanced Scorecard to ensure it is effectively implemented at all levels of the organization.
Outlines
📈 Introduction to Balance Scorecard
The speaker, Robby, welcomes the audience to the video and introduces the topic of the Balance Scorecard. It is mentioned that those familiar with human resources management or performance management will recognize the term. The video will discuss the Balance Scorecard in relation to strategic performance management. The speaker outlines the agenda for the video, which includes a brief discussion on strategic management, performance management, and how they relate to the Balanced Scorecard. The video will then delve into the general framework of the Balanced Scorecard, how to create a strategic map within it, how to set strategic targets, and how to identify ideal KPIs and targets. The discussion will also cover the importance of building an ideal Balanced Scorecard and its impact on organizational change.
Mindmap
Keywords
💡Balanced Scorecard
💡Strategic Management
💡Performance Management
💡Strategy Mapping
💡KPI (Key Performance Indicator)
💡Strategic Initiatives
💡Organizational Change
💡Execution
💡Evaluation
💡Internal Processes
💡Learning and Growth
Highlights
Introduction to the concept of Balance Scorecard in the context of animal resources management or performance management.
Explanation of the term 'Balance Scorecard' and its significance in modern performance management.
Discussion on the relationship between strategic management, performance management, and the Balance Scorecard.
Overview of the general framework of the Balance Scorecard.
Introduction to the process of creating a strategic map within the Balance Scorecard.
Techniques for formulating strategic targets within the Balance Scorecard.
Identification of ideal Key Performance Indicators (KPIs) and targets for the Balance Scorecard.
Importance of building an ideal Balance Scorecard from strategic mapping to determining KPIs and targets.
Impact of an ideal Balance Scorecard on organizational change.
Techniques for formulating strategic initiatives within the Balance Scorecard.
Necessity of translating the Balance Scorecard into organizational functions for comprehensive understanding.
Discussion on the concept of cascading the Balance Scorecard to align with organizational goals.
Techniques for conducting cascading and linking within the Balance Scorecard.
Introduction to strategic management, emphasizing the importance of analyzing strategic environments.
Explanation of the process of formulating strategies to address future challenges.
Challenges in executing strategies due to general and multi-interpretive nature of strategies.
Modern strategic management updates the traditional four stages to five, including strategy mapping.
Purpose of strategy mapping in modern strategic management.
The five stages of modern strategic management: analysis, formulation, mapping, execution, and evaluation.
Transcripts
hai hai saya Robby Selamat datang di
video ini dan kali ini kita bakal
ngebahas tentang yang namanya Balance
scorecard Nah bagi Anda yang sudah
terbiasa berhubungan dengan hewan
resources management atau performance
management pasti tidak asing dengan yang
namanya Balance korban nah dalam
kesempatan kali ini ada beberapa hal
yang akan kita bahas tentang masker Cup
yang pertama kita akan membahas sekilas
tentang manajemen strategis performance
management dan hubungannya dengan
balanced scorecard setelah kita tahu apa
hubungannya balanced scorecard dengan
performance management dan manajemen
strategis baru kemudian kita akan
membahas tentang kerangka umum Balance
scorecard setelah kita mengenal Apa itu
Balance scorecard secara umum baru
kemudian kita akan memulai Bagaimana
caranya menyusun sebuah peta strategi
dalam balanced scorcard setelah anda
memahami Bagaimana teknik menyusun
sebuah peta strategi maka langkah
berikutnya adalah kita akan mengenal
bagaimana teknik menyusun sebuah sasaran
strategis setelah kita berhasil
Bagaimana caranya menyusun sel
strategis langkah berikutnya adalah kita
akan membahas Bagaimana mengidentifikasi
sebuah KPI atau peformance indikator
yang ideal dan target yang ideal untuk
Balance scorecard nah begitu anda sudah
mengenal bagaimana caranya membangun
sebuah Balance scorecard yang ideal
mulai dari peta strategi sasaran
strategis sampai menentukan sebuah KPI
dan target yang ideal maka kita akan
membahas Kenapa sih kita butuh membangun
sebuah Kevia yang ideal Apa pengaruhnya
terhadap sebuah perubahan didalam
organisasi setelah kita memahami apa
pengaruh sebuah Kevia yang ideal
terhadap organisasi dan perubahannya
maka langkah berikutnya adalah kita akan
memahami Bagaimana teknik menyusun
sebuah inisiatif strategis dalam
balanced scorecard nah sampai sini anda
sudah memahami Bagaimana caranya
membangun Balance scorecard untuk sebuah
organisasi berikutnya Balance scorecard
ini perlu diturunkan ke fungsi-fungsi di
organisasi agar bisa dipahami dan dia
kasihkan oleh seluruh fungsi yang ada di
organisasi pembahasan ini akan kita
bahas dalam konsep lain mendekat Keding
dalam baskom setelah kita memahami
bagaimana konsep lain mendarat Keding
makankah berikutnya adalah kita akan
mengenal teknik Bagaimana caranya
melakukan keskeding dan lemon dalam
balanced scorecard nah Mari kita masuk
ke dalam pembahasan yang pertama yaitu
sekilas tentang manajemen strategis
performance management dan balas berkat
[Musik]
ketika ngobrolin tentang Balance
scorecard Tentu saja tidak bisa lepas
dari yang namanya manajemen strategis
dan manajemen kinerja dalam manajemen
strategis konvensional biasanya terdiri
dari empat tahap pertama adalah
menganalisis lingkungan strategis baik
eksternal maupun internal untuk
mendapatkan big picture dari lingkungan
strategis yang ada dan yang akan
dihadapi yang kedua memformulasikan
strategi inilah tahapan dimana strategi
tersebut dibuat dan lihat
Khan untuk menghadapi berbagai tantangan
perusahaan kedepannya yang ketiga
eksekusi strategi yang sudah dihasilkan
pada tahap kedua tadi yang keempat kita
evaluasi strateginya nah masalah mulai
muncul ketika strategi mulai dieksekusi
pada tahap ketiga Kenapa karena ternyata
strategi yang dihasilkan pada tahap
kedua masih bersifat sangat general dan
multitafsir sehingga antara karyawan
yang satu dengan yang lainnya bisa
memiliki penafsiran yang berbeda
terutama terhadap satu atau lebih
strategi belum lagi ada para karyawan
yang merasa perannya sangat kecil bahkan
tidak ada dalam mendukung kesuksesan
strategi tersebut maka dari itu pada
manajemen strategis modern tahapan
tersebut diperbarui menjadi lima tahapan
Bukan Empat lagi dimana menambahkan satu
tahapan setelah tahapan yang kedua yaitu
tahapan pemetaan strategi tujuannya
untuk menutup segala kekurangan Teddy
menerjemahkan strategi perusahaan yang
sudah diformat
Kikan menjadi lebih definitif agar para
karyawan yang satu dengan yang lainnya
memiliki satu definisi atau pemahaman
yang sama mengenai strategi perusahaan
serta juga sebagai sarana untuk
mengkomunikasikan peran Setiap karyawan
dalam mendukung strategi perusahaan
sebelum strategi tersebut dieksekusi
atau diimplementasikan jadi dalam
manajemen strategis modern Terdapat lima
tahap pertama menganalisis lingkungan
strategis yang kedua memformulasikan
strategi yang ketiga nih baru pemetaan
strategi keempat eksekusi strategi dan
yang kelima baru evaluasi strategi
[Musik]
hai hai
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