How I Made $5k By EDITING!
Summary
TLDRIn this video, the creator outlines a four-step Instagram-focused strategy to acquire video editing clients, emphasizing the importance of a presentable profile and effective outreach. The process involves identifying potential clients, sending personalized direct messages, and securing phone calls to close deals. The video also promotes a one-on-one mentorship opportunity for serious viewers, highlighting the creator's success in landing high-paying clients without the need for ads.
Takeaways
- 🎥 The video outlines a four-step process for acquiring video editing clients through Instagram.
- 📱 Focusing on one social media platform, Instagram, is recommended for initial client acquisition.
- 👤 Ensuring a professional Instagram profile is crucial for presenting yourself to potential clients.
- 💬 Practicing effective outreach methods is key to engaging with potential clients and getting responses.
- 🔍 Finding potential clients involves looking for ads on Instagram and identifying individuals with a significant following.
- 🗣️ Personalizing messages by using the recipient's name can increase the likelihood of getting a response.
- 📈 The video suggests that reaching out to 25 people a day could lead to a client within 30 days.
- 📲 The importance of transitioning from DMs to phone calls is emphasized for higher conversion rates.
- 📈 The video provides a real-life example of how the presenter acquired a client through Instagram.
- 💼 The presenter offers one-on-one mentorship for those serious about acquiring high-ticket clients.
Q & A
What is the main focus of the video?
-The main focus of the video is to explain the step-by-step process that the speaker used to acquire 5K video editing clients through Instagram.
Why does the speaker recommend focusing on one social media platform initially?
-The speaker recommends focusing on one social media platform, specifically Instagram, to avoid being overwhelmed and to concentrate efforts effectively when trying to find the first few clients.
What is the first step in the speaker's process for acquiring clients?
-The first step is to ensure that the Instagram profile is presentable, with a good bio, quality content, and regular posting to attract potential clients.
How does the speaker suggest practicing outreach methods?
-The speaker suggests practicing outreach by messaging potential clients on Instagram, emphasizing the importance of personalization and persistence in getting a response.
What is the strategy for messaging potential clients on Instagram as described in the video?
-The strategy involves finding potential clients through ads or stories, copying their names correctly, and sending them a personalized message to get their attention and hopefully a response.
Why is it important to get clients on a phone call according to the video?
-Getting clients on a phone call is important because the conversion rate is significantly higher compared to direct messages, with a 50% chance of closing the deal over the phone versus less than 1% via DM.
What is the speaker's advice on how to handle the sales pitch during a phone call with a potential client?
-The speaker advises being prepared with a pitch, eager to get on the phone, and having the potential client wanting to give their credit card information by the end of the call.
How does the speaker suggest using Instagram verification to one's advantage?
-The speaker suggests that having a verified Instagram account can help in outreach efforts as it allows for sending direct messages to a larger number of people without restrictions.
What is the speaker's stance on running ads to acquire clients?
-The speaker advises against running ads initially to acquire clients, recommending instead to focus on outreach. Ads should be considered later when scaling the business and when the capacity for handling more clients is established.
What is the speaker's promise if the video gets 300 likes?
-If the video gets 300 likes, the speaker promises to drop more detailed content on how to get clients, including a step-by-step process of acquiring a new client.
Outlines
📈 Instagram Marketing Strategy for Video Editing Clients
The speaker shares their successful four-step Instagram marketing strategy for acquiring video editing clients. They emphasize focusing on Instagram as the primary social media platform for outreach, highlighting the importance of a presentable Instagram profile to attract potential clients. The speaker also stresses the significance of personal outreach methods, suggesting that messaging potential clients on Instagram can lead to job opportunities. They provide a step-by-step guide on how to identify potential clients, craft personalized messages, and the importance of securing a phone call to increase the chances of closing a deal. Additionally, they mention a link in the video description for those interested in one-on-one mentorship.
📞 Closing Clients Through Direct Communication
In this paragraph, the speaker discusses the effectiveness of direct communication, particularly phone calls, in closing deals with potential clients. They compare the conversion rates of direct messages (DMs) versus phone calls, advocating for the latter due to its higher success rate. The speaker advises on the best practices for phone calls, including preparing a compelling pitch and being proactive in scheduling calls. They also touch on the topic of not needing to run ads initially to acquire clients, suggesting that ads should be considered once a business has a stable client base and is looking to scale. The speaker shares a personal example of acquiring a client through Instagram, demonstrating the process from initial outreach to closing the deal. They conclude by encouraging viewers to engage with the video and subscribe for more content, hinting at future videos that will delve deeper into client acquisition strategies.
Mindmap
Keywords
💡Video Editing Clients
💡Outreach
💡High Ticket Clients
💡Pro Profile
💡DM (Direct Message)
💡Sales Calls
💡Verified Instagram Account
💡Client Retention
💡Calendly
Highlights
The video outlines a four-step process for acquiring video editing clients through Instagram.
Focusing on one social media platform, Instagram, is recommended for initial client acquisition.
The presenter emphasizes the importance of having a presentable Instagram profile to attract potential clients.
Practicing outreach methods and learning how to effectively communicate with potential clients is crucial.
The process may take a few weeks to yield results, and persistence is key.
Instagram is identified as the primary platform for client outreach in this strategy.
The presenter shares a personal anecdote of acquiring a gym client who then referred them to others.
The video demonstrates how to find potential clients by looking at ads and user stories on Instagram.
The strategy involves sending personalized messages to potential clients to increase the chance of a response.
Once a potential client responds, the next step is to pitch your services and suggest a phone call for further discussion.
The presenter stresses the importance of phone calls over direct messages for higher conversion rates.
The video provides a real-life example of how the presenter acquired a new client through Instagram.
Having a verified Instagram account can facilitate more effective client outreach.
The presenter offers one-on-one mentoring for those serious about acquiring high-ticket clients.
The video concludes with a call to action for viewers to like and subscribe for more content on client acquisition.
Transcripts
yo what is good everyone in today's
video I am going to be breaking down the
exact process that got me 5K and video
editing clients and not only am I going
to be just breaking it down I'm going to
be breaking down step by step now this
might be a short video because the
process is not take that long I'm going
to show you guys exactly how I'm able to
do this um I'm literally looking at the
process right now on my screen and it is
four steps now I'm going to simplify the
steps but I will let you guys know now
that is all through Instagram I've got
every single client that I've ever
gotten through IG that is where we are
going to be going we are only going to
focus on one social media you don't want
to go to all these other different
social media accounts Twitter obviously
you can post your work there but
outreaching on every single site is not
the first thing you should do that's
when you want to scale to find your
first few clients you need to focus on
one social media platform one so we're
going to go over this process here um
and is going to be strictly on Instagram
and I'm going to show you guys the
process that I use but before we get
into this video if you guys are serious
about getting high ticket clients there
is a link in the description down below
to book a call with me one on-one to see
if you're a good fit to get mentored by
me personally now to scare out all the
people that can't afford this yes it
will be paid this is for the people who
are serious so if you are serious and
you want to land High ticket paid
clients then go book a call because my
call slots are getting booked up and I'm
only taking five people so if you are
one of the people who want to get
clients and you want to get mentored by
me get as call as as soon as you can
anyways let's get straight into this
video all right guys so we are in here
this is the four-step process not
three-step four-step process on how
acquiring your clients will work and now
for best results you will need to follow
these steps now one first step you need
to make sure you're presentable so we
need to make sure your pro profile
meaning Instagram in this case is
presentable to POS potential clients
make sure your bio is good content is
fire and actually posting content if you
aren't posting content with your own
face then how do you expect to get
clients faceless faceless I'm not going
to say you can't but it's going to be
hard now practice we're going to
practice your Outreach methods making
sure you're good to reach out to clients
know how to talk to these potential
clients now the Outreach this is when
the Outreach process starts this could
take up to a few weeks to even see
results now you rinse and repeat once
you get a client it's up from there I
had a gym client come to me he liked my
content he liked how I worked and boom
he recommended me to all of his gym
Buddies now this is where everything
will happen Instagram so as you can see
here I say that I am clearly an editor
and a videographer and also an Airbnb
investor and then obviously shopping all
my packs for dent resolve I have those
packs in the link in the description now
the method is simple we're going to go
to our home and we're going to go to a
random story and we're going to wait
till we find an ad we're just going to
go and scroll until we find here we go
an ad now this guy we know this guy you
know he's got a lot of followers so this
is what we're going to do we see his
name is Daniel right so we're going to
copy his name to make sure we don't
spell it wrong he's building crayo I'm I
already know this guy but um we're just
going to check out his reels you know
he's obviously got someone editing for
him already but what does it hurt to
message people if you are messaging out
to 25 people a day I guarantee you get a
you you get a client within 30 days so
what you do is you message him and what
you do is you copy his name and you say
hey and then you capitalize his name and
then you say exclamation point
right now this guy is kind of a bad
example because he's probably not going
to answer he doesn't have anything to
sell me right let's just go find someone
that actually is will answer your DMs
that's all you're trying to get them to
is answer just your DMs this guy
does you got to check his page see he
only has 11k followers let's look at his
content yeah this this guy he need he
needs an upgrade so he will answer his
DMS his name is Jack Jackson actually so
we're going to hit message we're going
to hit message and we're going to say
hey Jackson exclanation point we're
going to send that now here's the thing
once you get one of these people to
answer and let's just say you get a
client so here we have an example as a
gym guy he is following a thousand
people so now if you go to his following
you have all these people that follow
him that he follows back like that are
in this Fitness industry I'll help you
get your dream body and keep it look at
this guy now this guy literally is the
perfect client look and these guys are
making
six figures a year they can afford an
editor so what you're going to do is
you're going to bat send out messages to
these people and now the reason you're
just going to say hey and then their
name is to get them to respond and the
very next process that you're going to
do is very strategical with how you text
them next you have to give them a pitch
but make it short don't give them a
pitch that everyone's hurt be like
listen man here I I'm straight up I'm an
editor I will bring your content to life
and guarantee you guarantee them
something and then say I would love to
hop on a quick phone call to chat more
and you need to be eager to get on the
phone because once you get on the phone
with them is when you close them the
conversion rate over DM is a lot smaller
than the conversion rate on the phone so
if you can get them on the phone there
is a 50% chance that you can close them
over the DM there's less than a 1%
chance that you can close them so if you
try to text them and try to show them
your work your portfolio all this stuff
over DM it's not going to really work
out cuz he's got so many DMS flooding
him you know and if you just ask him to
call it's very unique method he's just
going to say yeah let's schedule up a
zoom here here's here's my calendly and
he'll send you a link to book a call
book that call and show up 10 minutes
early I'm not even joking have your
pitch ready have him wanting to give you
his credit card by the end of the call
and if you don't know how to do sales
calls then go watch YouTube videos go do
your research go practice sales calls
with your friends or or maybe your
practice can be just getting on the
client calls and maybe even failing the
biggest thing is is you don't need to
run ads to to get into the business the
only time you will need to run ads is
when it doesn't make sense for you to
reach out anymore once you have 5 10
clients your Outsourcing work is then
when you run ads that's the biggest
problem I see people will run ads off
the rip off the Jump and getting their
first clients with these ads when they
don't even know how to handle these
clients right so I can't stress this
enough Outreach is how you start and
this is ex this is the exact process
that I did to get five clients paying me
1K that's $5,000 and retain your clients
so if I can do it then you can too now
nine times out of 10 the people aren't
going to message you back so you have to
put more DMS than you would normally do
now I know there's a capacity so you're
going to have to work with that getting
a verified Instagram account helps your
case you can DM as many people as you
want as long as you're not copy and
pasting the same thing so this is a
prime example of my newly income client
on how I acquired him just through my
Instagram he asked me to show him work
of things that I filmed and edited so
double that's what's being a pro to
being a videographer as well so look at
this I sent him my account my videos you
can clearly see that this video is mine
this video is mine he says I am needed
content filmed for me this is my brother
I filmed and edited that content all on
IG I'm able to send him that work and
he's able to see the results of that
video my brother my brother look me I
even showed in my YouTube Analytics just
to prove him that I know what I'm doing
now this is this is where it comes I
tried to get on a call with him for
nearly a week continuing to text him
every single day what time works best
for you July 21st works for me it would
be a video call or a regular phone call
up to you zoom how's 10 a.m. EST that
works for me send me an invite boom got
on the call closed him this is the
untapped method it's called the
Instagram method I'm going to label it
as my method I learned this method I
came up with this method go give this
you're a method to try out and if you
are serious about Landing High ticket
clients I guarantee you I can get you
clients click a link down in the below
and book a call with me personally you
will see me on the call personally so
anyways guys I hope you have a good day
I hope you guys learned something and if
you guys get this video to 300 likes I
will be dropping more sauce on how to
get clients I'm going to be going more
in detail on how to the de on how the
DMS work I'm going to go through a
step-by-step process of me getting a
client I will show you guys the next
client that I get stepbystep step on how
I acquired that client so if you guys
are interested in seeing these types of
videos then just smash that like button
and make sure you are subscribed because
I looked at the the subscribe to not
subscribe ratio just hit the Subscribe
button you know you want to so do it
thank you guys for watching and uh I
hope you have a good day peace out
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