Design Matters - Hands In The Mist - Extended Cut
Summary
TLDRThe transcript highlights the struggles of marginalized communities in Latin America, particularly the lack of basic necessities like water and electricity. It emphasizes the importance of community-driven innovation and the role of designers in creating sustainable solutions to break the cycle of poverty. The speaker calls for a collective effort to address global issues, advocating for change from the grassroots level rather than relying solely on top-down approaches.
Takeaways
- 🏚 The speaker describes a region where basic amenities like water and electricity are scarce, indicating a state of neglect by the government.
- 🌐 The goal of the 'Cent innovation Tech' is to design solutions for people living in poverty across Latin America, aiming to break the cycle of poverty.
- 👧 The speaker shares a personal story about her sister carrying stones as a child, highlighting the hardships and lack of opportunities faced by the poor.
- 💡 The speaker emphasizes the importance of designing for people's needs, questioning why we design products like the iPhone 7 when a significant portion of the world lacks basic infrastructure to use them.
- 🌱 There is a call to action for designers to think more about sustainable energy solutions for the large, underserved market, recognizing the economic growth opportunities in addressing these needs.
- 🌍 The speaker points out that the reality of poverty in many Latin American families is not widely acknowledged or addressed by authorities, leading to a sense of invisibility and neglect.
- 😔 The pain of poverty is felt deeply by those who have experienced it, as they realize how invisible they are to the rest of society and how little attention their plight receives.
- 🤝 The mission of a 'texo' is to unite university students and volunteers with the most vulnerable families to find solutions to overcome poverty together.
- 🌱 The speaker dreams of a community where everyone has a home and a sense of belonging, emphasizing the importance of addressing basic needs like water to enable growth and development.
- 🌿 The environmental department's focus is on the total experience, whether designing for luxury brands or low-cost housing, aiming to deeply understand needs and innovate accordingly.
- 🌟 Designers are becoming more aware and are planting the seeds to become agents of change for the future, understanding behavior and other aspects of being a designer to make a difference.
Q & A
What is the main issue being discussed in the transcript?
-The main issue discussed is the lack of basic amenities like water and electricity in certain parts of Latin America, which contributes to the cycle of poverty.
What is the goal of the 'Cent innovation Tech' mentioned in the transcript?
-The goal of 'Cent innovation Tech' is to design solutions and innovate with people living in poverty across Latin America to break the cycle of poverty.
Why does the speaker mention the lack of aspirations as designers?
-The speaker mentions the lack of aspirations to highlight the need for designers to focus on creating sustainable solutions for large, underserved markets instead of just designing for the privileged few.
What personal anecdote does the speaker share about their sister?
-The speaker shares an anecdote about their sister carrying stones as a child and not being told anything about her situation, to illustrate the invisible struggles of those living in poverty.
What is the mission of 'un texo' as described in the transcript?
-The mission of 'un texo' is to unite university students and volunteers with the most vulnerable families in society to find solutions to overcome poverty.
Why does the speaker question the need to design the iPhone 7 when a third of the world lacks basic infrastructure?
-The speaker questions the priorities of technological advancement when basic needs are not met, suggesting that innovation should focus on sustainable solutions for the majority of the world's population.
What does the speaker mean by 'the reality is that we are invisible'?
-The speaker refers to the invisibility of the poor, who are often ignored or overlooked by authorities and the media, highlighting the lack of attention and action towards their plight.
What is the speaker's view on the role of designers in addressing poverty?
-The speaker believes that designers should be agents of change, using their skills to understand the needs of the poor and create innovative solutions to alleviate poverty.
What does the speaker suggest about the origin of real human change?
-The speaker suggests that real human change originates from the grassroots level, not from the top-down approach of politics or the economy.
What is the speaker's perspective on the responsibility to overcome poverty?
-The speaker believes that overcoming poverty is a global responsibility, not just the concern of those directly affected by it.
What is the significance of the community fridge mentioned in the transcript?
-The community fridge symbolizes a basic need for food security and the potential for community solutions to address issues like water scarcity and food production.
Outlines
🌍 Socioeconomic Challenges and the Role of Innovation
The first paragraph addresses the neglected state of certain communities, particularly in Latin America, where basic needs like water and electricity are scarce. It emphasizes the importance of designing solutions that can break the cycle of poverty and innovate with the people living in these conditions. The speaker shares personal anecdotes to highlight the invisibility and lack of attention given to poverty by authorities and the media. The goal is to unite students and volunteers with vulnerable families to find solutions to overcome poverty, stressing the need for sustainable development that benefits the entire world, not just a privileged few.
🌱 Community Empowerment and Environmental Design
The second paragraph discusses the community's struggle with access to basic resources like water, which hinders their ability to grow food. It touches on the importance of creating a sense of belonging and community, suggesting a model where everyone has a stake in the community's resources. The speaker also highlights the role of environmental design in improving living conditions, whether for luxury brands or low-cost housing. The paragraph underscores the设计师's responsibility to deeply understand the needs of the community and innovate accordingly. It concludes with a call to action for global solidarity in overcoming poverty, emphasizing that change must come from the grassroots level rather than being imposed from the top down.
Mindmap
Keywords
💡Forgotten
💡Innovation
💡Poverty
💡Aspirations
💡Sustainability
💡Market Opportunities
💡Invisibility
💡Change
💡Design
💡Community
💡Environmental
Highlights
The community feels neglected by the state with a lack of basic amenities like water and electricity.
There is a perception that the situation will not improve, causing despair among the residents.
The goal of innovation and technology goes beyond just providing water, aiming to design solutions to break the cycle of poverty.
The speaker shares personal experiences of poverty, highlighting the lack of aspirations and opportunities in their youth.
The mission of a 'texo' is to unite students and volunteers with vulnerable families to find solutions to overcome poverty.
There is a call to action for designers to create products that are more sustainable and accessible to the large market that is currently being underserved.
The speaker emphasizes the importance of designing for people, not just for the sake of innovation, but to address real-world problems like poverty.
There is a recognition that the current economic model is not working for the poor and that change needs to come from the bottom up.
The speaker discusses the invisibility of poverty and the lack of attention it receives from authorities and the media.
The speaker calls for a collective effort to address poverty, stating that it is a global issue that requires a global solution.
The transcript mentions the potential for growth and socio-economic opportunities if the needs of the poor are met.
The speaker talks about the role of designers as agents of change, planting seeds for a better future.
There is an emphasis on the importance of understanding the needs of people living in poverty to create meaningful and impactful designs.
The speaker highlights the need for designers to be aware of and address the socio-economic realities of the communities they are designing for.
The transcript discusses the idea of a community fund that could provide a sense of security and stability for those living in poverty.
The importance of clean water and sanitation for the poor is mentioned, as it is a basic need that can significantly improve their quality of life.
The speaker shares a dream of a community where everyone has a place to live and a sense of belonging, not feeling like they are living in a temporary space.
Transcripts
esta está un poquito olvidada no de
parte de parte del Estado no no tenemos
agua no hay
luz no hay ni siquiera una no hay ni
siquiera aluna Promesa de de que pueda
mejorar esto no Y eso nos da la
percepción de que estamos
the goal ofag and really the goal of the
Cent innovation Tech goes well Beyond
water It's really about designing
Solutions and innovating with people
living in the sentimentos across latin
America To Break The cycle of poverty we
don't have aspirations as designers that
we
cuando era
pequeñ mi hermana
cargaba piedra sinaro mamá no le dijo
nada mi hermana cuando era joven no me
sentía más o menos ahora pero la cosa
subida y bajada que estoy haciendo más
me día y
noche o
nu una cosa olvido
la misión de un texo es unir a todos
estos universitarios y voluntarios con
las familias más vulnerables de de la
sociedad y en conjunto encontrar
soluciones para poder superar la pobreza
para Ferrari para este para otro ahora
van a alguno de ustedes va a querer
trabajar para la
gente Por qué tenemos que diseñar el
iPhone 7 si un tercio del mundo no tiene
donde
enchufarlo o sea por no mejor
desarrollamos o ingeniamos pensamos un
poquito más en métod de energético eh
sostenible para este gran mercado que
nos está siendo atendido son
oportunidades de Mercado de crecimiento
socioeconómico que hacen bien a todo el
mundo por dejarlo fuera
esto y esta realidad paupérrima que
viven muchas familias en Latinoamérica
no está en los medios y no está porque
duele porque es una es una herida que
las autoridades no se atreven a mostrar
al mundo
y y y además no se atreven a resolverla
que es lo más delicado y duele porque
los que hemos vivido en una etapa de
pobreza eh nos hemos dado cuenta de la
de lo invisible que somos de de lo poco
atendido la pobreza no entra y Y esa
ignorancia es real y esa realidad es la
que duele la ser
invisible Eso duele
somos conscientes que vamos a avanzar
poco a poco vamos a avanzar Nosotros con
la ayuda de ustedes con la orientación
pero vamos a lograr más adelante cosas
buenas
She says She Dreams of her House meita
so She doesn't feel like This is her
home Okay What if there was a Community
FR that everyone Had a loger in So You
know key and the First One that She felt
that was a priority was Always worrying
about not having Enough water we could
grow so much here we could grow potatoes
we could grow carot
y la gente quiere la gente pobre Limpia
eso important
you know in Our department Uh
environmental we're really all about the
total experience and and That's really
whether Uh Our students are designing
for high-end Luxury brands or people in
lowcost housing It's really about making
very Deep connection understanding
What's needed and then trying to figure
out What are the opportunities for uh
innovation uh applying design for making
change designers are becoming aware
Man research understand behav all these
aspects of Being designer planting the
seeds to agents of change for the Future
todo el mundo se tenga que sacrificar
por superar la pobreza en el
mundo yo no soy qui para pedirlo Creo
que creo que el problema es de todos el
problema es de todo el mundo no es solo
las familias que vi situación de
podre ya no hay posibilidad de que el
cambio venga de arriba hacia abajo desde
la política hacia la gente la economía
hacia la
gente modelo neoliberal que está en todo
en todo el mundo los cambios humanos
reales son desde las bases hacia
arriba y las bases somos nosotros
k
H
y
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