How I Started Reselling Sneakers! (And How You Can Too! Sneaker Reselling Tips and Tricks 2022)
Summary
TLDRIn this engaging video, the host shares his journey into sneaker reselling, offering tips and tricks he learned along the way. Starting with a modest $500, he dives into the market, follows sneaker pages, and learns from fellow resellers. He emphasizes the importance of information and adaptability, detailing his strategy of buying used sneakers, cleaning them, and reselling for profit. The video also features a sneak peek into a sponsored sneaker cleaning kit, demonstrating its effectiveness in enhancing resale value. The host encourages viewers to invest in themselves and their business, promising significant returns.
Takeaways
- 🎁 The video features a giveaway on Instagram for a chance to win a pair of Nike Dunk 'Little Pandas'.
- 🔗 The video is sponsored by 'Factory Laced', marking the first sponsorship for the creator.
- 💡 The creator emphasizes the importance of surrounding oneself with information to learn about the sneaker reselling market.
- 👟 The creator's initial capital for reselling came from selling off parts of his own sneaker collection.
- 📈 The creator lost significant money in the stock market, which motivated him to find a safer way to make money through sneaker reselling.
- 🛍️ Retail drops were initially challenging due to competition, leading the creator to explore other avenues for sourcing sneakers.
- 🧼 The creator found value in buying and cleaning used sneakers, which increased their resale value.
- 📸 Taking better pictures of sneakers was crucial for attracting more potential buyers and increasing sales.
- 🛒 The creator recommends regularly checking local marketplaces for deals on sneakers and being persistent in negotiations.
- 🚀 The use of a sneaker cleaning kit, like 'Factory Laced', helped in scaling the business by improving the presentation of used sneakers.
- 💰 Building capital through consistent sales and reinvestment in the business is key to scaling in the sneaker reselling market.
Q & A
What is the main topic of the video?
-The main topic of the video is the personal journey and tips on how the speaker started reselling sneakers, including the initial struggles and strategies for success.
What giveaway is mentioned in the video?
-A giveaway for a free pair of Nike Dunk 'Little Pandas' on the speaker's Instagram is mentioned.
Why is the speaker grateful for the sponsorship from Factory Laced?
-The speaker is grateful for the sponsorship because it helps them to give back to their audience and shows appreciation for their support.
How did the speaker's interest in reselling sneakers begin?
-The speaker's interest began during the early stages of the COVID-19 pandemic when they were looking for a safe way to make money after losing a significant amount in the stock market.
What was the speaker's initial capital for starting the reselling business?
-The speaker started with an initial capital of around $500, which was all the money left in their checking account after stock market losses.
What was the first step the speaker took in the sneaker reselling market?
-The first step was to follow various sneaker reselling pages and Instagram accounts to surround themselves with information and learn about the market.
Who are some of the influencers that inspired the speaker in the sneaker reselling business?
-Sneaker Invest and Butter Boy Nova are two content creators who inspired the speaker with their different approaches to making money in the sneaker reselling market.
What was the speaker's strategy for building capital in the beginning?
-The speaker sold off parts of their personal sneaker collection on eBay and other marketplaces to build initial capital for reselling.
Why did the speaker find it difficult to secure retail drops?
-The speaker found it difficult because retail drops are unreliable and竞争激烈, with more experienced buyers being quicker and more knowledgeable about the process.
How did the speaker manage to increase the value of used sneakers?
-The speaker cleaned the used sneakers to improve their condition and appearance, which increased their value and made them more appealing for resale.
What is the role of Factory Laced in the speaker's current reselling process?
-Factory Laced provides a sneaker cleaning kit that the speaker uses to clean and restore sneakers, which helps in increasing their resale value.
What advice does the speaker give for finding used sneakers to resell?
-The speaker advises to regularly check local marketplaces for deals on used sneakers, negotiate with sellers for lower prices, and clean the sneakers to improve their condition for resale.
How does the speaker suggest scaling the sneaker reselling business?
-The speaker suggests scaling the business by continuously flipping sneakers, learning to purchase retail pairs online and in-store, and building capital to invest in more inventory.
What is the significance of the Factory Laced discount code mentioned in the video?
-The Factory Laced discount code 'frank 15' offers a 15% discount for the first purchase of their sneaker cleaning kit, which is a tool the speaker endorses for maintaining and increasing the value of sneakers.
What is the speaker's final message to the audience?
-The speaker encourages the audience to stay focused, like, comment, and subscribe for more content, emphasizing the importance of persistence and continuous learning in the sneaker reselling business.
Outlines
🎉 Giveaway Announcement and Sponsorship
In this opening segment, the speaker announces a giveaway for a pair of Nike Dunk Little Pandas on their Instagram. They also mention that the video is sponsored by Factory Laced, highlighting their gratitude for the sponsorship, which allows them to give back to their audience. The speaker expresses excitement to share their journey of starting sneaker reselling, offering tips and insights into their process.
👟 Starting with Sneaker Reselling
The speaker discusses their journey into sneaker reselling, starting during the quarantine in early 2020 when they faced losses in the stock market. With only $500 left, they sought a safer way to make money. They highlight the importance of learning about the sneaker reselling market by following relevant pages and watching educational content on YouTube, particularly from Sneaker Invest and Butterboy Nova. The speaker emphasizes the value of gaining knowledge before making any purchases or sales.
🛒 From Selling Used Sneakers to Retail Drops
Explaining their initial steps, the speaker shares how they used their $500 to sell personal shoes and explore local marketplaces like eBay and Facebook Marketplace. They found success in buying used sneakers, cleaning them, and reselling them for a profit, as opposed to relying on retail drops, which proved unreliable. This approach helped them build capital and gain experience in the sneaker reselling market.
🧼 Cleaning and Preparing Sneakers
The speaker details how they enhanced the value of used sneakers by cleaning them effectively, using a combination of toothbrushes and borrowed sneaker cleaning kits. They also improved their product photos to make them more appealing to buyers. This strategy, combined with learning how to secure retail pairs, significantly boosted their sales and profits. They mention the current sponsor, Factory Laced, and demonstrate their sneaker cleaning kit, highlighting its features and effectiveness.
🔧 Scaling the Reselling Business
The speaker shares their strategy for scaling the business, focusing on cleaning used sneakers, buying retail pairs, and leveraging local marketplaces. They emphasize the importance of regularly checking these platforms and negotiating prices to maximize profit. By reinvesting their earnings, they expanded their inventory and improved their business operations, ultimately enabling them to start other ventures within the sneaker reselling industry.
🌟 Encouragement and Advice for New Resellers
Concluding the video, the speaker offers encouragement and practical tips for aspiring resellers, stressing the significance of starting with minimal capital and gradually building up. They encourage viewers to find their own niche in the sneaker reselling market and express admiration for new content creators and sellers entering the space. The video wraps up with a call to action to like, comment, and subscribe, wishing viewers success in their business endeavors.
Mindmap
Keywords
💡Giveaway
💡Sponsorship
💡Reselling
💡Sneakers
💡Retail Drops
💡Stock Market
💡Local Marketplaces
💡Cleaning Kit
💡Profit
💡Capital
💡Negotiation
Highlights
Giveaway for a free pair of Nike Dunk Little Pandas on Instagram.
Video sponsored by Factory Laced, appreciation for the first sponsorship.
Discussion on how to start reselling sneakers and the importance of learning from others.
Initial motivation for reselling due to financial loss in the stock market.
Started with only $500 and the need for a safe way to make money.
Emphasis on immersing oneself in the sneaker reselling market and gathering information.
Watching YouTube videos and learning from content creators like Sneaker Invest and Butterboy Nova.
Selling off personal collection to gather initial capital for reselling.
Challenges faced in securing retail drops and the decision to explore other avenues.
Shift to buying used shoes and cleaning them for resale as a profitable strategy.
Importance of cleaning and presenting shoes well to increase their resale value.
Using Factory Laced cleaning kit to enhance the cleaning process.
Advising on the regular checking of local marketplaces for potential deals.
Highlighting the need for constant inventory turnover to increase profits.
Encouragement to start with what you have and build capital through reselling.
Acknowledgment of the diverse paths in sneaker reselling and the importance of finding one's own way.
Endorsement of Factory Laced and a call to action for viewers to check out the link.
Transcripts
before i get into the video when this
video gets posted the giveaway on my
instagram should be live for you guys to
enter to win a free pair of nike dunk
little pandas so make sure y'all go to
the instagram and check it out and
today's video is sponsored by
factory laced this is my first
sponsorship i really do appreciate them
because the more sponsorships i get you
know the more i can give back to you
guys so you know it's a win-win but yeah
let's get into the video welcome back to
another video stay focus frank here
alright so let me just say this video is
going to be about how i started
reselling and how i started reselling
sneakers kind of what i did in the
beginning to get started the tips and
tricks and the stuff that i learned in
the beginning and i just want to show
you guys and tell you guys what i did
and how i progressed into the way i sell
shoes now there's also some stuff that i
did that i would recommend you avoiding
because for me i didn't really have a
guide other than seeing other people do
it i saw people selling sneakers and i
just thought it was a safe way to make
money so that's what i did so yeah
basically this video is about how i
started reselling and how you can too
and also avoid the mistakes i made in
the beginning when i started reselling
sneakers now let me just say i started
at the beginning of roanoke season
literally like around march-ish when
corona started and everybody had a
quarantine i always had a money-making
mindset and i kept losing money in the
stock market because that was what i was
doing i was trying to do stock options
and i lost a lot of money i lost a lot
of my life savings i think i lost around
like two thousand dollars and that was
really a lot of money to me especially
when i was a freshman in college i
didn't really have much more money i
remember i don't know if i still have
the screenshot but i had only like 500
dollars in my checkings account all the
saved money i had was all gone in the
stock market i just show a screenshot of
all the money i lost in my robin hood
portfolio but it looks a little better
now because i did add a bunch more money
into it thanks to sneaker reselling but
yeah that's some backstory on why i
started because i only had 500 and i
needed a safe way to make some money
even if it wasn't a lot of money i would
rather just have made some profit some
money because my idea of sneaker
reselling was kind of like grabbing
shoes for retail and selling for like 20
30 profit and just redoing that over and
over again so the first thing i did when
i started reselling sneakers i had no
knowledge i actually had no knowledge on
where to start when you guys ask me how
did you start like what can you do to
start because like they watch my videos
but they still don't know how to start
first i want to say just dive into it
but i also want to say surround yourself
with the information one of the first
things i did was i followed a bunch of
sneaker reselling pages like drops by
leo how to cop instagram pages that
showed you resale value and that told
you when some shoes were dropping i'm
just surrounding myself with this
information just for me to like kind of
soak it in i didn't buy any shoes yet i
didn't sell anything yet but dipping my
toe in into the sneaker reseller market
trying to learn everything about it
that's how i started so get familiar
with the sneaker reselling market before
you get started that's what i did
another thing is all about information
right i watch youtube videos one of my
biggest inspirations one of my closer
friends now sneaker invest he helped me
a lot i watched a lot of his videos as
well as batter boy nova even though i
don't even use bots i don't use any bots
at all it was just great to see
different ways you can make money
because there's two content creators
sneaker invest and butterboy nova
they're making money off sneakers in two
totally different ways and that just
showed to me like how flexible you know
the sneaker reselling market really is
you can really like pick and choose your
own lane into it or create a new one
there's just different ways to go about
it so what i first started doing i used
my first 500 i sold off most of my
collection that i had prior i just had
like some basketball shoes that i don't
use anymore i sold those i sold some
random shoes in my collection a long
time ago that i never even wear i just
sold them on ebay or facebook
marketplace offer up i'm just getting
familiar with my local marketplaces now
and i'm just trying to sell off anything
i can just so i can have some capital to
play with so when i first started off i
tried going for retail drops coming to
find out it is hard you cannot bank on
having good weekly sales if you just
rely getting shoes off websites or
retail stores because it's super
unreliable there's people that have done
it for years and have so much more
knowledge and know how to be quicker how
to be faster on those sites it's really
hard to get shoes on drop date and that
got me really discouraged i looked to
another avenue of making money selling
sneakers and that was buying used shoes
and buying shoes off local marketplaces
cleaning them up and then selling them
on the same marketplaces because for me
since i did not use bots when i entered
foot locker waiting rooms or first come
first serve on some sites everything is
sold out before i could even check out
put it in my cart and that was really
discouraging to me that's why i looked
into different avenues and i found out
that with used shoes the market varies a
lot because there's no set market the
condition of a used shoe is super
flexible you can't just go on stockx and
see how much a used pair of easy zebras
are you can only know the brand new
value what you can do though is compared
to used shoes on other marketplaces like
go or ebay and that's what i did and
that's what i did to negotiate because
with you shoes or older models of
sneakers it was so much easier to
negotiate their use the seller has a lot
more room to negotiate and go lower for
their price so that was my big break
that's where i found most of the value
starting off reselling i would find used
shoes and if they were dirty i would
clean them so that would increase the
value in this sneaker when i first
bought this pair of easy zebras the
bottoms had a lot of dirt around the
boost and it just had a lot of scuff
marks along the side of the shoe and
what i did was i cleaned it up with
sneaker cleaning materials that i
borrowed from a friend i didn't have a
brush i first used a toothbrush and some
soap but my friend actually let me
borrow his sneaker cleaning kit and
that's how i started also i started
taking better pictures because i
realized if it looks more appealing you
know more people are gonna look at it
more chances of somebody going to buy
that shoe so that's what i started doing
so that was the majority of what i did
starting off and i was able to build
capital also since i surrounded myself
with the information earlier on how to
cop retail drops on websites like foot
locker and other sites like shopify
sites i was able to also get some pairs
for retail and doing that also helped me
expand my profits as well and that
helped me grow my capital i was able to
get a lot more sales and a lot more
profit because i had more money to play
with with more capital i was able to get
more shoes and more sneakers that were
used and i could clean them up and you
know i didn't really always have like a
good cleaner it was mostly a toothbrush
of mine and some soap so that's where
the sponsor of today's video comes in
handy this factory lace is a sneaker
cleaning kit so what i'm gonna do i'm
gonna use this and i'm gonna clean one
of my personals with some nike dogs
y'all know in my tick tocks i show them
off i'm always wearing them i'm beating
them up it's gonna be perfect to see if
it actually does its job but yeah let's
check this out
[Music]
there were so many goodies in this box
you got the hard bristle brush you got
the medium bristle brush and the soft
bristle brush and it even came with this
eraser that actually scrubbed away marks
on the shoe can't forget the microfiber
towel also came with the factory lace
shampoo and the collapsible bowl to put
your water in and two shoe trees
my pandas is very poopy all right so i'm
gonna clean one shoe so look at how
dirty this shoe is okay this is how you
can restore extra profit onto your used
sneakers look how dirty those bottoms
are shoot trees in put water in the bowl
put that magic shampoo and i put the
medium bristle brush on the uppers and i
just went to town and then cleaned it
with the cloth and look at that
difference bro even some of the creases
went away okay top shoot didn't clean
and bottom shoe
now i'm gonna clean the bottoms with the
hard brush look at the difference
now y'all y'all can get your own box and
the link in my description use frank 15
for 15 off your first factory lace shoe
cleaning kit that 50 will come in handy
i'm telling y'all y'all got to invest in
yourself and your business and it's
going to pay you back tenfold shout out
to factory lace again and make sure
y'all check the link in the description
if you want to get your own shoe
cleaning kit going back to what i was
saying that's basically how i was able
to scale my business by cleaning used
shoes and reselling them for a higher
amount to collect the profit as well as
doing that i was learning how to be able
to purchase retail pairs online in
websites later into the future i learned
how to buy them more in-store and got
connected with a lot of in-store info to
better cop for retail and to better my
business and better my profit but that's
where i started off it started off with
used sneakers because it was easier to
negotiate a little bit more hand work
but it's the easiest way to start off
with the least amount of capital and you
don't have to buy any bots no purchase
necessary except the shoes itself and
you know a cleaning kit and once you do
that you can literally scale a business
just from cleaning shoes and reselling
them and that's how i started off some
tips that i could tell y'all is that i
got most of my parents from local
marketplaces and the best thing to do
always check them regularly set a time
for every day you know how when you wake
up you always go on your phone check
tick tock check instagram whatever do
that with finance for sneakers you know
whenever you wake up or when you're
eating or doing something that doesn't
require too much brain power you can
also be looking in your local
marketplaces looking at pairs online
negotiating with people seeing if you
can get a good deal for some shoes and
then once you get them clean them up and
post them up as soon as possible and
just keep reloading your inventory so
that in turn you can have a lot more
money coming in and out and just getting
a lot more profit building that capital
up to where you can start doing other
things related to sneaker reselling or
related to starting your business that
you want to start it all just starts
with having some capital to play with
the easiest way for me to build them up
was flipping you sneakers but yeah guys
i really hope that helped you guys you
know that was my path to starting you
guys could definitely choose a different
avenue or go a different way start your
own wave and that is perfectly fine
because i see that there's always new
sellers always popping up on my
instagram a lot of new content creators
it's just a lot of respect to them
because everybody's hustling everybody's
trying to get their own so i really do
appreciate that and we all did it from
just sneakers so hope y'all enjoyed the
video hope everything goes good for
y'all in the future business related and
as always stay focused make sure you
like comment and subscribe peace
[Music]
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