Como EU Faço R$100K/Mês SÓ com a DM do IG (Passo a passo)

Summary

In this video, the speaker reveals a powerful strategy for generating over R$100,000 in profit every month using a highly effective sales funnel. The funnel consists of three key steps: lead capture, lead scheduling, and lead conversion through a high-ticket video call. The video also explains the difference between marketing and sales funnels, demonstrating how engaging directly with leads can increase both conversion rates and product pricing. Practical tips on content creation, active engagement, and lead qualification are provided, offering a clear roadmap for scaling operations and achieving significant revenue growth.

Takeaways

• 😀 Funil de marketing is for lead acquisition and isn't designed for profit, but it can generate some profit if scaled carefully.
• 😀 Sales funnels focus on converting leads into customers, maximizing profits by increasing proximity with the lead (e.g., video calls or in-person meetings).
• 😀 The closer you get to a lead (e.g., through video calls), the higher the product price you can charge.
• 😀 A basic funnel consists of three stages: lead acquisition, lead scheduling, and lead closing.
• 😀 By leveraging content creation and engagement, you can qualify leads actively and schedule meetings without directly selling a product initially.
• 😀 The main strategy involves offering free consultations during meetings, with the potential to offer high-ticket products at the end of the conversation.
• 😀 For scaling to significant revenue, the key is to move from a basic funnel with low-ticket items (like webinars) to a funnel with higher-ticket items through video calls.
• 😀 Active engagement involves reaching out to people who interact with your content, qualifying them based on their profile, and guiding them to schedule a meeting.
• 😀 The average conversion rate for scheduling meetings is around 20%, and the closure rate is around 25-35%.
• 😀 By scaling these processes and increasing the number of leads and meetings, you can generate substantial revenue, such as over $100,000 per month.
• 😀 By applying the principles of content creation, active engagement, and qualification, you can efficiently build and scale a high-conversion sales funnel.

Q & A

What is the main strategy used to generate over R 100,000 in profits every month?

The strategy revolves around three main steps: Lead acquisition, Lead scheduling, and Lead conversion. This involves capturing leads through content, qualifying them, scheduling meetings, and then offering a high-ticket product during those meetings.

How does the video explain the difference between marketing funnels and sales funnels?

Marketing funnels are focused on lead acquisition, whether through paid ads or not. They are not designed to be profitable on their own but can be scaled. Sales funnels, however, are focused on monetizing leads by converting them into paying customers.

What is the significance of proximity in sales, and how does it affect the pricing of products?

Proximity refers to how close you are to the lead in terms of communication. The closer the interaction, such as a face-to-face meeting or video call, the more expensive a product can be sold. The level of intimacy increases the potential for selling higher-ticket items.

Why is a video sales letter (VSL) or webinar considered less effective for high-ticket sales?

VSLs and webinars have a lower level of proximity because they are typically less personal forms of communication. This limits the ability to sell high-ticket products effectively, as they are not as interactive as personal video calls or face-to-face meetings.

What are the expected conversion rates in a sales funnel that includes lead scheduling and video calls?

The typical conversion rates are around 20% for lead scheduling, with an additional 25-35% conversion rate for sales during the actual meeting. This results in a higher conversion and greater revenue than lower-proximity methods like VSLs.

How does the funnel described in the video scale with higher lead volume?

As the volume of leads increases, so does the potential for revenue. By adding more leads, scheduling more meetings, and maintaining high conversion rates, the revenue grows significantly. For instance, 1,000 leads could result in R 50,000 in revenue, while 10,000 leads could generate R 500,000.

What is the role of content creation in this sales funnel strategy?

Content creation is essential for attracting leads. By producing engaging content, you can capture the attention of your ideal customer, leading them to interact and potentially schedule a meeting. Content acts as the top of the funnel, drawing in leads.

How does active engagement with leads contribute to the success of the funnel?

Active engagement involves reaching out to leads who interact with your content. This personalized approach helps qualify the leads, ensuring they meet your ideal customer profile (ICP) and increases the likelihood of them scheduling a meeting and eventually making a purchase.

What is the ICP (Ideal Customer Profile), and how is it used in the funnel?

The ICP is a profile of the ideal customer who can benefit from your product and can afford to pay for it. By identifying leads who fit this profile, the funnel becomes more effective, targeting those who are both capable of buying and would benefit from the offered solution.

How does the sales team track the performance of their funnel?

The performance is tracked through a detailed analysis of the number of leads contacted, the number of meetings scheduled, and the number of sales closed. This data helps optimize the funnel by adjusting strategies based on conversion rates and lead engagement.