A estratégia que lotou um evento presencial com 300 pagantes a R$7000 cada

Mateus Rucci
22 Aug 202427:16

Summary

TLDRIn this live session, the speaker provides practical strategies for organizing successful in-person events, emphasizing the importance of proper planning and execution. The key advice includes setting a target of 100-200 attendees, ensuring ticket prices above R$1,000-R$2,000, and allowing a minimum of 90 days for preparation. The speaker also highlights the complexity of organizing a physical event, factoring in logistics such as travel, accommodation, and family commitments. Drawing from previous experiences, the speaker shares a proven strategy that can be adapted for various types of projects, encouraging engagement through comments and questions.

Takeaways

  • 😀 Planning a successful in-person event requires a minimum of 90 days of preparation.
  • 😀 You should aim for at least 100-200 attendees when charging R$2000 or more for a ticket.
  • 😀 In-person events involve significant logistics such as transportation, accommodation, and scheduling.
  • 😀 It is essential to ensure that attendees have enough time to plan, including informing their families and arranging logistics.
  • 😀 The strategies shared are direct, practical, and designed for immediate implementation.
  • 😀 Event organizers should anticipate challenges that go beyond the event itself, such as accommodating attendees' schedules and needs.
  • 😀 The speaker encourages engagement with the content, asking viewers to comment, like, and subscribe for further updates.
  • 😀 Viewers can continue to ask questions after the live event on platforms like YouTube and Instagram.
  • 😀 The speaker draws on experience from previous events and projects, showing that these strategies have been successfully applied before.
  • 😀 The content shared is applicable to a variety of events and projects, not just the one discussed in the live session.
  • 😀 The speaker emphasizes that in-person events require careful coordination and that smaller, localized events may still be successful but require significant effort.

Q & A

  • What is the key consideration for organizing a successful in-person event?

    -The key consideration is to ensure proper planning, which includes logistics like travel, accommodation, and scheduling. You should also plan for attendee expectations and time commitments.

  • How many attendees should you aim for in an in-person event when charging R$1000 to R$2000 for tickets?

    -You should aim for at least 100 to 200 attendees to ensure a successful event with a ticket price in the R$1000 to R$2000 range.

  • What is the minimum amount of time recommended for planning an in-person event?

    -At least 90 days of planning is recommended for organizing an in-person event, considering all logistics and commitments involved.

  • Why is 90 days considered the minimum time for organizing an event?

    -This time frame allows for sufficient planning, including travel arrangements, venue booking, accommodation, and managing attendees' schedules and expectations.

  • What factors make in-person events more complex than virtual ones?

    -In-person events require additional considerations like travel logistics, accommodation, venue reservations, and personal time commitments from attendees, which can make them more complex than virtual events.

  • What should you keep in mind when deciding on the location for an in-person event?

    -You should consider the accessibility of the location, the costs associated with travel and accommodations, and the ability to attract attendees from outside your immediate area.

  • How can you ensure your event attracts a substantial number of people?

    -You should use strategic marketing, leveraging social media, email campaigns, and potentially other events to build interest. Ensuring a clear and appealing value proposition is also key.

  • What is the importance of the event’s title in attracting attention?

    -The event's title plays a significant role in capturing the audience's attention and generating interest. A compelling and intriguing title can make the difference in whether people decide to attend.

  • How can the strategies discussed be adapted for different types of events?

    -The strategies can be adapted to various event types by customizing the structure and execution, such as adjusting the scale or incorporating unique elements to appeal to different target audiences.

  • What should attendees expect in terms of value when attending an in-person event?

    -Attendees should expect a well-organized event with clear benefits, such as valuable content, networking opportunities, and the chance to gain insights or skills that justify the investment of their time and money.

Outlines

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Mindmap

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Keywords

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Highlights

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Transcripts

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Event PlanningAudience GrowthIn-person EventsMarketing StrategyEvent LogisticsAudience EngagementContent StrategyLive SessionsEvent PromotionBusiness Growth
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