What Words or Phrases to Avoid In Your Sales Calls or Conversations

Closers are Losers Podcast
2 May 202204:39

Summary

TLDRIn this insightful video, Jeremy Miner discusses the critical impact of language in sales conversations. He highlights common phrases that trigger resistance and pressure in prospects, urging salespeople to avoid language that positions them as pushy. By reframing statements into neutral questions, such as 'Would it be appropriate for us to talk again?' sales professionals can foster trust and rapport, transforming their image from typical salespeople to trusted advisors. Miner's key takeaway emphasizes the importance of choosing words wisely to enhance sales effectiveness and build genuine connections with prospects.

Takeaways

  • 😀 Avoid using common sales phrases that can trigger resistance from prospects.
  • 😟 Phrases like 'I'm just calling to see if you'd be interested in...' create pressure.
  • 📝 Instead of saying 'sign the contract here,' use 'please authorize the agreement here' for a more neutral tone.
  • 📞 Language matters: avoid asking to schedule another call until the prospect is ready.
  • 🤝 Use neutral questions to make prospects feel supported, not pressured.
  • 🚫 Triggering sales resistance can damage trust and close off sales opportunities.
  • 🌟 Frame your questions to demonstrate genuine interest in helping the prospect.
  • 💡 Use phrases like 'Would it make sense for us to talk again?' to reduce pressure.
  • 🙌 Transition from being seen as a stereotypical salesperson to a trusted advisor.
  • 🔑 Neutral language helps to diffuse sales pressure and fosters better relationships.

Q & A

  • What is the main topic discussed in Jeremy Miner's video?

    -The video discusses the importance of avoiding certain words and phrases in sales conversations that can trigger sales resistance and negatively affect prospects' perceptions.

  • Why should salespeople avoid common phrases like 'Just sign the contract here'?

    -This phrase can make prospects feel pressured, as it implies they are committing to something they might not want, leading to hesitation and resistance.

  • What are some examples of phrases that create sales pressure?

    -Examples include 'I'm just calling to see if you'd be interested' and 'Can I come by and show you what we can do for you?'

  • How do these phrases affect prospects during sales calls?

    -These phrases can trigger automatic sales resistance, making prospects feel defensive and likely to push back or end the conversation.

  • What is a more neutral alternative to asking for a signature?

    -Instead of saying 'Sign the contract here,' a neutral alternative would be 'Just authorize the agreement here,' which sounds less pressuring.

  • What does Jeremy Miner suggest when trying to schedule another appointment?

    -He suggests using neutral language such as, 'With your permission, can we set up another appointment to see if our solution works for your situation?'

  • How can neutral language change the perception of a salesperson?

    -Using neutral language helps to establish trust and shows that the salesperson is focused on helping the prospect, rather than just trying to make a sale.

  • What impact does sales resistance have on the selling process?

    -When sales resistance is triggered, any trust the prospect had disappears, making it significantly harder to close the sale.

  • Why is it important to differentiate oneself from other salespeople?

    -Differentiating oneself helps build rapport and trust, which can lead to more successful sales interactions and a better reputation.

  • What is the overall takeaway from this video regarding sales conversations?

    -Salespeople should be mindful of their language, avoiding triggering phrases to reduce pressure and foster a more trusting relationship with prospects.

Outlines

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