Zappos is a weird company -- and it's happy that way

PBS NewsHour
2 Mar 201710:02

Summary

TLDRThe video explores Zappos' unique corporate culture, which prioritizes employee happiness and service excellence. Led by CEO Tony Hsieh, the company focuses on creating a fun and 'weird' work environment, from quirky dress codes to holacracy—a self-management system without traditional bosses. Zappos believes a positive culture drives exceptional customer service, as seen through their personalized interactions and long-standing customer relationships. With a focus on innovation, Zappos aims to grow like a city and maintain longevity, hoping to exist 500 years from now by avoiding the fate of most large companies.

Takeaways

  • 👟 Zappos is known for its unique company culture and dedication to customer service, which they consider key to long-term success.
  • 🎉 Zappos emphasizes hiring based on cultural fit rather than education, looking for people who align with their core values like fun, weirdness, and humility.
  • 🤣 The company promotes a quirky environment, with fun traditions like 'Tutu Tuesdays' and asking employees how 'weird' they are during interviews.
  • 💡 Zappos encourages cross-team interactions, with games on elevators and other initiatives to foster conversations between employees.
  • 🎁 Employee morale is highly valued, with initiatives like Zollars for positive contributions and bonuses for going above and beyond.
  • 📞 Zappos' focus on exceptional customer service is highlighted by examples like their 365-day return policy and a 10-hour customer service phone call.
  • 🔄 Zappos introduced a 'holacracy' system, which eliminates traditional bosses and uses self-managed teams to increase innovation and transparency.
  • 🛠 The holacracy system involves structured meetings where employees discuss tensions and action points, though it initially faced some resistance.
  • 🐕 Zappos' holacracy allowed for ideas like a canine-friendly office to be adopted, showing how the system fosters employee-driven decisions.
  • 🏆 Tony Hsieh, Zappos’ CEO, believes that self-management and a strong culture will help Zappos avoid the fate of many large companies and last for hundreds of years.

Q & A

  • What is unique about Zappos' corporate culture?

    -Zappos is known for its quirky and unconventional corporate culture, where they prioritize employee happiness, weirdness, and creativity. They have core values like 'create fun and a little weirdness' and foster a positive team and family spirit.

  • Why did Tony Hsieh sell his previous company, LinkExchange, to Microsoft?

    -Tony Hsieh sold LinkExchange to Microsoft because the company culture deteriorated, to the point where he dreaded going to work. He wanted to avoid the same fate with Zappos.

  • How does Zappos prioritize company culture in its hiring process?

    -Zappos hires based on cultural fit rather than just education. They look for people who align with their core values, such as being fun, weird, and team-oriented. For example, during interviews, candidates are asked about their 'weirdness' on a scale of 1 to 10.

  • What are Zappos' 'wallflowers' and how do they relate to the company’s culture?

    -'Wallflowers' are ties that visitors must either remove, wear as a headband, or cut up and add to the collection on the wall, emphasizing the company’s light-hearted and quirky atmosphere.

  • What role do employee rewards like 'Zollars' play at Zappos?

    -Zappos encourages employee recognition by allowing coworkers to reward each other with 'Zollars,' redeemable for company swag. Employees can also award each other $50 bonuses for going above and beyond, fostering a sense of camaraderie and appreciation.

  • Why does Zappos allow employees to wear tutus on Tuesdays?

    -Zappos embraces fun and weirdness as part of its culture, and 'Tutu Tuesdays' is one example of that. At its peak, around 50-60 employees participated by wearing tutus, reflecting their commitment to keeping the work environment lively and creative.

  • Why does Zappos emphasize long phone calls with customers, such as the 10-hour call?

    -Zappos prioritizes building strong customer relationships. Tony Hsieh saw the 10-hour call as a positive example of customer bonding, which aligns with their focus on providing excellent customer service, even if it means going to extraordinary lengths.

  • What is holacracy, and how has it affected Zappos?

    -Holacracy is a management system that does away with traditional hierarchies and bosses. Zappos adopted holacracy to create self-governing teams, known as circles. This approach emphasizes transparency and self-organization, but it has been challenging for some employees to adapt to its rigid structure.

  • How has Zappos' adoption of holacracy impacted its employee turnover?

    -The adoption of holacracy led to a higher turnover rate, as 18% of employees took a buyout offer when the new structure was introduced. This raised the company's annual turnover to around 30% in 2015.

  • Why does Tony Hsieh believe holacracy will help Zappos avoid the fate of other large companies?

    -Tony Hsieh believes holacracy promotes innovation and adaptability, similar to how cities function. By avoiding top-down management, he thinks Zappos can continue to grow, remain nimble, and avoid the stagnation and decline that often befalls large companies.

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ZapposCorporate CultureCustomer ServiceSelf-ManagementHolacracyInnovationEmployee EngagementVegasTony HsiehAmazon Acquisition
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