Caitlin Clark Bullies GO NUTS When WNBA Rating PLUMMETS After Playoff Elimination! | THIS IS BAD!

Summary

The video discusses Caitlyn Clark's significant impact on the WNBA, both on and off the court. It highlights how her rookie season boosted viewership, attendance, and merchandise sales, with the 'Caitlyn Clark effect' transforming the Indiana Fever and the league's financial health. However, the WNBA faces a dilemma as it struggles to capitalize on her star power through effective marketing. The video argues that relying on a single player is risky and emphasizes the need for the league to promote multiple stars, build rivalries, and create compelling storylines to sustain long-term growth.

Takeaways

• 😀 Caitlyn Clark's popularity brought in 1.8 million viewers, but after her elimination, WNBA ratings plummeted to just 161,000, showing her massive impact.
• 📉 The drastic drop in viewership highlights how much the WNBA depends on individual superstars like Clark, leading to concerns about the league's overall health.
• 💪 Caitlyn Clark dominated her rookie season, leading in scoring, assists, and other major stats, quickly establishing herself as a top player in the WNBA.
• 🏀 Clark's economic impact is significant, with her presence expected to bring $2.5 million in revenue to Indianapolis and boost ticket sales by over 26,000 compared to the previous year.
• 📈 League-wide attendance and merchandise sales surged thanks to Clark, with attendance up 50% and merchandise sales increasing by 450%.
• 💸 Despite the surge, the WNBA still faces financial challenges, historically losing $10 million per year, highlighting the gap between the WNBA's $200 million revenue and the NBA's $13 billion earnings.
• 📺 Critics point out that the WNBA has underutilized Clark in its marketing efforts, missing opportunities to feature her in commercials and national campaigns.
• 🌟 Relying on a single superstar like Clark is risky; the WNBA needs to promote other players to create more excitement and avoid over-reliance on one person.
• 💥 The WNBA has talented players and needs to build rivalries and storylines, similar to how the NBA promotes stars like LeBron James, Steph Curry, and others, to maintain viewer engagement.
• 🔮 The WNBA's future success depends on better marketing strategies, creating compelling narratives around multiple players, and fostering league-wide growth rather than focusing on a single star.

Q & A

What is the main topic of discussion in the script?

The script primarily discusses Caitlyn Clark's impact on the WNBA, focusing on her influence on viewership, ticket sales, and overall league performance, while also addressing the challenges the league faces without her presence.

How did Caitlyn Clark impact WNBA viewership and ticket sales?

Caitlyn Clark's presence boosted WNBA viewership, with her games averaging 1.1 million viewers, compared to 394,000 viewers for other WNBA games. Her addition to the Indiana Fever also significantly increased ticket sales and economic impact, bringing more than $2.5 million in revenue to Indianapolis.

What challenges does the WNBA face without Caitlyn Clark?

The WNBA faces declining viewership and attendance without Caitlyn Clark, as shown by the drastic drop from 1.8 million viewers to 161,000 after her elimination. The league is also struggling with empty arenas and a lack of effective marketing around other players.

Why is Caitlyn Clark considered such an influential player in the WNBA?

Caitlyn Clark led all rookies in several categories, including scoring, assists, and steals. She broke multiple records, including the most points by a point guard in a season, and became the first rookie to achieve several milestones in WNBA history, making her a dominant force on the court.

What financial impact did Caitlyn Clark have on the WNBA?

Caitlyn Clark significantly boosted financial aspects of the WNBA, contributing to a 756% increase in merchandise sales and a 50% increase in league-wide attendance. Her impact on ticket sales, especially for the Indiana Fever, also resulted in notable economic gains.

How does the script critique the WNBA’s marketing strategy?

The script criticizes the WNBA for not fully capitalizing on Caitlyn Clark’s popularity, noting that there were no major commercials or marketing campaigns featuring her, despite her ability to draw large audiences and boost sales.

What solution does the script suggest for the WNBA’s marketing and growth challenges?

The script suggests that the WNBA should diversify its marketing efforts by promoting a wider range of players instead of relying solely on Caitlyn Clark. It recommends building rivalries, creating storylines, and showcasing other talented players to sustain long-term interest.

What comparisons are made between the WNBA and NBA in terms of revenue?

The script highlights a vast revenue gap between the WNBA and NBA, with the WNBA expected to bring in $200 million in revenue for 2024, compared to the NBA's $13 billion. It also notes the NBA earns $7 billion just from TV deals, while the WNBA struggles with a significantly smaller budget.

What is the significance of Caitlyn Clark's rookie season?

Caitlyn Clark’s rookie season was groundbreaking. She broke numerous records, such as the most assists by a rookie in a WNBA All-Star game and being the fastest player to reach 100 three-pointers in 34 games. She also became the first player to be named both WNBA Player of the Month and Rookie of the Month in the same period.

What long-term strategy does the script suggest for the WNBA’s success?

The script advocates for a strategy focused on developing multiple stars across the league rather than depending on one player like Caitlyn Clark. It encourages the WNBA to build competitive rivalries, create engaging storylines, and ensure that every game feels like a must-watch event to attract more viewers.

Outlines

00:00

📉 The Caitlyn Clark Viewership Effect

Caitlyn Clark's presence in the WNBA has been a game-changer, drawing over 1.8 million viewers in a single game. However, her absence led to a dramatic drop in viewership from 1.8 million to 161,000, showcasing how crucial she is to the league's success. Her rookie season was exceptional, and the league is facing challenges in maintaining interest without her in the playoffs.

05:02

💰 Caitlyn Clark's Economic Impact

Caitlyn Clark's arrival in the WNBA has had a huge economic impact, particularly for the Indiana Fever. Ticket sales surged, and experts project that her presence will bring in $2.5 million in revenue to Indianapolis. Viewership and merchandise sales have also skyrocketed, with her games drawing over 1.1 million viewers compared to the league average of 394,000, leading to record-breaking merchandise sales and overall growth for the WNBA.

10:03

🏅 Clark’s Record-Breaking Rookie Season

Clark’s dominance on the court is evident as she shattered numerous WNBA records. From triple-doubles to being the first rookie to earn both player and rookie of the month titles in the same month, she redefined the standards for rookie performance. Her presence has transformed the Indiana Fever from an overlooked team into playoff contenders, setting records in assists, points, and three-pointers, proving she is a once-in-a-generation talent.

15:03

📉 Marketing Failures Despite Clark’s Stardom

Despite Caitlyn Clark’s stellar performance and her potential to transform the WNBA’s popularity, the league has failed to capitalize on her star power through marketing. The absence of commercials, ads, and promotional campaigns featuring her is a missed opportunity. Critics argue that her absence in the playoffs could lead to a decline in ratings and attendance, highlighting the WNBA's historic struggles with revenue and its dependence on the NBA for financial support.

🚨 The Risk of Relying on a Single Superstar

The WNBA’s over-reliance on Caitlyn Clark is risky. While her presence has boosted viewership and ticket sales, the league must develop other stars to avoid collapsing if she underperforms or gets injured. Building a deeper roster of notable players is essential for the league's long-term growth, similar to how the NBA markets multiple stars like LeBron James, Steph Curry, and Kevin Durant to maintain interest.

🔄 Creating Storylines Beyond Caitlyn Clark

Relying solely on Caitlyn Clark is a short-term solution for the WNBA’s success. Critics suggest focusing on building rivalries and creating engaging storylines, similar to the iconic Magic vs. Bird era in the NBA, to sustain long-term fan engagement. The WNBA needs to market its entire roster of players, transforming every game into a must-watch event, ensuring that fans stay invested even if their biggest star isn’t on the court.

🏀 The Future of the WNBA and Women's Sports

The WNBA is at a crossroads, needing to decide how to leverage its recent popularity surge driven by Caitlyn Clark. While she has brought significant attention, it’s crucial for the league to develop other talents and promote women’s sports as a whole. The challenge ahead is to sustain growth by not only focusing on Clark but building a diverse set of stars and competitive games to keep the momentum going.

Keywords

💡Caitlyn Clark

Caitlyn Clark is a WNBA player who has had an immense impact on the league's viewership and popularity. Her rookie season was exceptional, leading in multiple statistical categories, and her presence is credited with increasing ticket sales, merchandise revenue, and overall fan engagement. The script highlights her as a transformative figure for the WNBA, coining the term 'Caitlyn Clark effect' to describe her wide-ranging influence both on and off the court.

💡WNBA viewership

This refers to the number of people watching WNBA games, a central theme in the video. The script shows a significant spike in viewership when Caitlyn Clark was playing, jumping from the regular average to over a million viewers. The decline in viewership after her playoff elimination underscores her role in attracting audiences. The WNBA's ratings struggles are portrayed as dependent on Clark's popularity.

💡Indiana Fever

The Indiana Fever is the WNBA team that drafted Caitlyn Clark and saw a massive surge in attention and revenue after her arrival. The team, previously overlooked, became the most-watched and highly attended in the league thanks to Clark’s impact. The Fever’s transformation serves as a key example of how one player can alter a franchise’s fortunes, as discussed in the script.

💡Caitlyn Clark effect

This term refers to the economic and cultural impact Caitlyn Clark had on the WNBA. The script details how her presence led to increased ticket sales, viewership, and merchandise revenue for the Indiana Fever and the league as a whole. It emphasizes that her effect isn't limited to her on-court performance but extends to broader financial and fan engagement metrics.

💡WNBA merchandise sales

Merchandise sales represent the revenue generated from selling WNBA-related products, which saw a 450% increase during Caitlyn Clark's rookie season. The video connects this growth directly to Clark’s popularity, highlighting how her influence went beyond just viewership, extending to economic gains for the league.

💡Marketing failure

This concept refers to the WNBA's missed opportunity to capitalize on Caitlyn Clark's success through better marketing. Despite her widespread popularity, the script criticizes the league for not making ads, commercials, or campaigns featuring Clark, which could have boosted her profile and the league’s overall visibility. This failure is framed as a crucial misstep in the league’s growth strategy.

💡NBA vs WNBA revenue gap

The script highlights the vast revenue gap between the NBA and WNBA, noting that while the NBA earns billions annually, the WNBA brings in only a fraction of that amount. The WNBA’s revenue issues, including their historical losses, are discussed as major challenges the league must address to become financially sustainable. Caitlyn Clark is viewed as a potential solution to narrowing this gap.

💡Rivalries in sports

Rivalries are seen as essential for drawing fan interest, and the video calls for the WNBA to develop strong player rivalries, similar to Magic Johnson vs. Larry Bird in the NBA. It argues that relying on one superstar like Clark is risky, and building compelling storylines around multiple players would create more excitement for fans and boost the league’s popularity.

💡Playoff ratings drop

This refers to the steep decline in viewership for the WNBA playoffs after Caitlyn Clark was eliminated. The script highlights how playoff ratings fell dramatically without her participation, underscoring the league's reliance on a single player to attract attention. The 'free fall' in ratings is portrayed as a major concern for the league’s overall health.

💡Sustainability of WNBA success

The concept of sustainability relates to whether the WNBA can maintain its recent growth in viewership and revenue without relying solely on Caitlyn Clark. The video argues that the league needs to develop a broader marketing strategy and promote multiple players to ensure long-term success, rather than putting all its focus on one individual.

Highlights

Caitlyn Clark's viewership impact: Her games drew over 1.8 million viewers, significantly boosting WNBA ratings.

Viewership drop after Clark's elimination: WNBA viewership plummeted from 1.8 million to just 161,000 after Caitlyn Clark was eliminated.

Clark's dominance: Clark led all rookies in scoring, assists, field goals, three-pointers, steals, and minutes played during her rookie season.

The 'Caitlyn Clark effect': Her presence brought an estimated $2.5 million in revenue to Indianapolis and boosted attendance across the league.

Indiana Fever's attendance boom: Clark's addition to the Indiana Fever raised average attendance to 177,000 per game, the highest in the WNBA.

Merchandise sales spike: WNBA online merchandise sales rose by 756% during the season, driven by Clark's popularity.

Clark's records: She set numerous WNBA records, including most points, assists, and three-pointers by a rookie, and became the first player to achieve multiple triple-doubles as a rookie.

Playoff debut excellence: Clark became the first rookie to score 25+ points, grab 5+ rebounds, and dish out 5+ assists in a playoff game.

Fan engagement: Clark received the most fan votes ever for a WNBA All-Star game (700,000 votes), underscoring her widespread popularity.

WNBA's marketing misstep: Despite her massive impact, the WNBA failed to adequately promote Caitlyn Clark, missing opportunities with commercials and other campaigns.

Revenue comparison: The WNBA's estimated 2024 revenue of $200 million is dwarfed by the NBA's $13 billion, highlighting the league's financial struggles despite Clark's popularity.

Clark's absence and WNBA's challenge: With Clark eliminated, critics predict empty arenas and plummeting playoff ratings.

League-wide attendance surge: Thanks to Clark, overall WNBA attendance rose by 50% compared to the previous year.

Marketing future: Analysts suggest the WNBA needs to build up other stars and rivalries, not rely on just one player like Clark.

Strategic shift needed: The transcript emphasizes that the WNBA should focus on showcasing a roster of stars rather than putting all its promotional efforts on one player to ensure sustainable growth.

Transcripts

that's not the story involving Caitlyn

Clark and all the drama that surrounds

her on this particular day as we get

started to talk about this Hot Topic

Katlyn Clark Drew more than 1.8 million

viewers however I hope cat Engelbert is

ready for disappointment because there's

a hell of a lot more of it on the way

game one between the Las Vegas Anonymous

faces and the Seattle shitbirds on ESPN

4 161,000 viewers now keep in mind the

anonymous faces did you see those WNBA

ratings they went from 1.8 million

viewers to just 161,000 after Caitlyn

Clark got eliminated that's not just a

drop that's a free fall now you might be

wondering how can one player have that

much impact well let's break down why

the WNBA is in big trouble without their

new

Superstar yeah let that girl cook she

cut ass help us hey she like a double

edged sword Oho she cutting ass left or

right both sides cutting

that she can shoot she can handle she

certainly can pass okay I look at it

from that standpoint I say mad mad

respect Clark's rookie season was off

the charts she led all rookies in

scoring field goals three-pointers

assists Steals and minutes played can

you believe that she wasn't just good

she was dominating in every aspect of

the game it's like she walked onto the

court and said this is my league now in

about 12 hours when Caitlyn Clark is

eliminated from the playoffs I know the

main mainstream media wants us to

believe that the WNBA is surging in

popularity I know analysts like Monica

McDougall at ESPN they want us to

recognize Elite layup misss and fail

dunkers but wait it gets even crazier

we're about to show you how one player

turned the whole league upside down you

might be thinking what made Caitlyn

Clark so special that her absence caused

such a dramatic Fallout trust me the

answer is going to blow your mind are

you ready for this the hype for this p

is giving the city a major economic

boost W TV's Rachel Wilkerson shares the

new study showing her impact it's being

called the Caitlyn Clark effect the

anticipated number one draft pick for

the Indiana Fever is already boosting

ticket sales and fans right I looked at

tickets and for the first game and was

shocked at the price and the

availability Ball State University

Professor Dr Michael Hicks expects

Clark's addition to the roster will

bring more than 26,000 extra fans to the

stands throughout the season compared to

last year that's an excitement that will

spill outside of Indianapolis it will

also affect their attendance at other

games he says the buzz around Caitlyn

Clark can bring more than $2.5 million

in Revenue to Indianapolis you've seen

her stats but have you seen her economic

impact Caitlyn Clark didn't just break

records she broke the bank and when I

say broke the bank I mean she shattered

every Financial expectation the WNBA had

how much are we talking about here let's

dive into the numbers that'll make your

jaw drop an average of viewership 1.1

million viewers each game in the regular

season other games listen to this paled

in comparison drawing just about 394,000

viewers on average per game so 1.19

million versus 394,000 for the rest of

the WNBA teams first up attendance the

Indiana Fever went from being a

forgotten team to the hottest ticket in

town they're averaging 177,000 ticket

Sal per game now and also averaging a

viewership of 1.1 million per game

that's not just a little bump it's a

fullon explosion can you imagine walking

into an arena that used to be half empty

and now it's packed to the rafters

that's the Caitlyn Clark effect in

action and averaging over 10,000 fans

per game since 2004 not a single team

has even done that once so if we take a

look at this line chart we can see the

dip in 2021 because of Co and then this

huge spike in 2024 but wait it gets even

crazier remember when you couldn't find

WNBA merch anywhere those days are gone

the League's online store set a single

season sales record with more than 4

months left in the season we're talking

a 756 per increase in sales that's not

just growth that's like going from a

lemonade stand to a Fortune 500 company

overnight attendance for the entire

league up nearly 50% this year according

to data from across the timeline at

Indiana Le's all teams with an average

of 10 tendance like I said of

17,35 and it's not just the fever

feeling the love the entire WNBA is

riding the Caitlyn Clark wave League

attendance is up 50% from last year

that's more than double it's like Clark

waved a magic wand and suddenly everyone

wanted to watch women's basketball

merchandise sales are up

450% I'm going to repeat that

merchandise sales are up

450% for the NBA according to Fanatics

now you might be thinking sure she's

popular but does that really translate

to money oh it does analysts are saying

Clark is crucial for the wnba's

financial health she's not just putting

points on the board she's putting

dollars in the bank ticket sales

merchandise you name it everything's

going up thanks to Clark kitlin Clark

was drafted first which means last year

they were the worst team in the WNBA it

did not matter because this season they

were the most watched team in the league

but here's where it gets really

interesting Clark didn't just change the

game on the court she changed the entire

perception of her team the Indiana Fever

went from being the team everyone over

look to playoff contenders that's right

one player turned the whole franchise

around most points by a point guard in a

season in WNBA history most double

doubles by a rookie guard in WNBA

history most points by a rookie in WNBA

history most assists by a rookie in the

history of the WNBA first WNBA rookie to

record two triple doubles first triple

double by a rookie in WNBA history first

triple double in Fever history the first

player to be named WNBA player of the

month and rookie of the month in the

same month first player in WNBA history

with 20 or more points 15 or more

assists and five or more rebounds in a

game and oh wait there's a second board

she won Rookie of the month four times

Eastern Conference player of the week

three times she set a single season

record for assists the list goes on

single season rookie record for assists

that makes sense single season rookie

record for three-pointers single game

record for assists 19 she also became oh

wait a minute there more uh franchise

record for most double doubles uh

three-pointers uh career 10 or more

assists in a game how about that

franchise record for most career 10 or

more assists in a game fastest WNBA

player to reach 100 three-pointer she

did it in 34 games most assists by a

rookie in a WNBA All-Star game for which

she received the most fan votes ever

700,000 of those fastest player to reach

350 points and 150 assists to start a

season regardless of years in the league

and let's talk about her playoff debut

Clark became the first rookie ever to

score 25 plus points grab five plus

rebounds and dish out five plus assists

in a playoff game activist audience I

guess with this sort of sharing right uh

but uh the WNBA set this uh put this out

15 hours ago she's not just playing well

she's making history every time she

steps on the court Clark's dominating

the game but where's all the hype the

WNBA had a golden opportunity with their

new Superstar but did they drop the ball

when it came to to marketing the answer

might shock you where are the Nike ads

where are the Nike commercials where are

the Indiana Fever in the Playoff

commercials where are all of these great

marketing campaigns that we saw for kin

Clark and it's got everything to do with

empty Arenas and plummeting ratings

you'd think with a player like Caitlyn

Clark the WNBA would be Plastering her

face on every billboard from coast to

coast but guess what they didn't even

make a single commercial featuring her

can you believe that it's like having a

Ferrari in your garage and never taking

it out for a spin in 2024 the wmba is

estimated to bring in $200 million in

Revenue just for comparison the NBA is

expected to earn $13 billion the WNBA

has historically lost around $10 million

per season now you might be wondering

why would they ignore their biggest star

well that's the million dooll question

or should I say the $200 million

question because that's how much the

WNBA is estimated to bring in Revenue

sounds s like a lot right well hold on

to your hats because the NBA rakes in

over $7 billion from TV deals alone

that's not just a gap that's a Grand

Canyon sized Chasm you're going to have

two or three weeks without Caitlyn Clark

you're going to have two or three weeks

without Caitlyn Clark commanding all the

attention and you're going to have two

or three weeks of absolute humiliation

cat Engelbert is about to find out why

the NBA only gave the WNBA $200 million

per season NBA they received over 7

billion every year from the networks

they gave the WNBA 200 million cat

inglebert is about to find out but

here's where it gets really crazy

without Caitlyn Clark critics are saying

the WNBA is facing empty Arenas and

disappointing playoff ratings it's like

they had a magic wand to fill seats and

boost viewership but they left it in the

locker room since the WNBA was founded

in 1996 it has averaged losing about $10

million per year the league literally

exists in the red think about it the

WNBA is already losing about $10 million

per season that's not chump change and

now without their brightest star to

light up the Billboards and TV screens

how are they going to turn things around

you guys may not have said everybody but

the prevailing sentiment for folks that

are just joining the WNBA and following

women's sports is unfair to the women of

this league to your point who have laid

the groundwork for Caitlin Clark to come

in and now take it to the next level

that's all I'm saying in these

conversations it's like the WNBA had a

Golden Goose but they forgot to feed it

they had this amazing player who could

have brought in new fans boosted ratings

and filled Arenas but instead of

shouting her name from the rooftops they

well they didn't do much of anything of

using the eyes that Kaylin car brought

to to shine light on other players so

the WNBA fumbled their chance with

Caitlyn Clark but here's the real kicker

what if relying on just one Superstar

was never going to work in the the first

place there's a hidden strategy that

could turn everything around and it's

been right under their noses this whole

time it's probably time to start pushing

the other like the guy the girl that

that have been carrying this lead for

the last four four or five years you

might be thinking what could possibly

save the WNBA now well it's not about

finding the next Caitlyn Clark it's

about creating a whole team of stars

that keep you glued to your screens

imagine tuning in and not knowing which

player is going to blow your mind that

night that's the kind of excitement the

WNBA needs to build like just I get it

like she's coming in and from a

marketing standpoint yes have eyes on

her but don't put all your eggs in one

basket because at the end of the day we

don't we can't predict your future water

we just can't critics are saying the

league can't Thrive without a single

Superstar like Clark but let's be real

putting all your eggs in one basket is

never a good idea what happens when that

player has an off night or Worse gets

injured the WNBA needs to spread the

love and showcasing all their talent

about the Rivalry and they both have

very um differ of opinions of it art art

no no no not differing sh sh they were

they both agreed that it's great for the

sport think about it the NBA doesn't

just Market LeBron James right they've

got Steph Curry Kevin Durant Giannis

anomo the list goes on that's what the

WNBA needs to do they've got to start

building up rivalries creating

storylines and making every game feel

like a must-watch event that we're going

to truly invest in making this the next

big thing but they can absolutely push

the button and allow for the floodgates

to open in terms of marketing in terms

of commercials in terms of however you

see fit like you can make whoever you

want to make the like the it the IT

person I think this is the right time to

do it when you already have one that's

already gaining that attention

organically in kayin Clark you know

what's crazy the WNBA has tons of

amazing players but if you're not a dieh

hard fan you might not even know their

names that's where the League's

marketing needs a complete overhaul they

need to start promoting these players

like the superstars they are I don't

believe that WNBA and women's basketball

in general is doing a good job of using

the eyes that Kaylin car brought to to

shine light on other players imagine if

every WNBA team had their own Caitlyn

Clark a player that makes you say I've

got to see what she does next that's the

kind of depth the league needs to

develop it's not just about one player

carrying the whole league on her

shoulders it's about creating a

competitive environment where any game

could be the game of the season what you

need to do is to appear at more

basketball games okay to be on TV maybe

start a WNBA reality show women love

reality shows okay again that's one of

the two things keeping cable television

afloat right now reality TV and sports

if you could somehow meld the two

together and let us get to know you a

little bit more I'm sure lots of women

would be like holy and get behind

you okay like it would be amazing but

here's where it gets really interesting

the wnba's future isn't just about

finding new Talent it's about creating

compelling storylines that keep fans

coming back for more you know how people

get hooked on TV shows that's what the

WNBA needs to do with their season make

every game feel like the next episode of

your favorite series what are your

thoughts on the little rivalry between

those two

good for the women's game

um it's bringing more eyes to the game

you know I'm a little bit you know older

so I remember you know the the the

Cheryl swoops of the day and you

bringing in and let's talk about those

rivalries remember the Magic versus bird

era in the NBA that's the kind of

excitement the WNBA needs to Foster when

you've got two amazing players going

head-to-head suddenly it's not just a

game it's an event that's how you keep

fans engaged even when your biggest star

isn't playing that K I mean Caitlyn I

just say put more marketing dollars in

push behind some of the great players in

the WNBA so that you can sustain this

and all of the focus if you're saying

Caitlyn Caitlyn Caitlyn and as Caitlyn

game is not where you thought it was

going to be you still have all these

great players that you can push Mar

that's what I say now you might be

wondering can the WNBA really pull this

off it's not going to be easy that's for

sure but here's the thing they don't

have a choice if they want to grow the

league and keep those ratings up they've

got to start thinking bigger than just

one player the NBA the WBA and women's

basketball in general they're gonna have

to make a decision about how they're

going to move their brand going forward

because I do think we're getting to the

point where all right the popularity

like the OD are here how do we start to

tailor the game all right let's wrap

this up Caitlyn Clark's impact on the

WNBA was huge but the league dropped the

ball on marketing now they're facing a

crisis without their Superstar but

here's the thing relying on just one

player was never going to work long term

I I get it like she's coming in and from

a marke stand but yes have eyes on her

but don't put all your eggs in one

basket because at the end of the day we

don't we can't predict the future wi we

just can't the WNBA needs to spread the

love and start promoting all their

talent they've got to create rivalries

build storylines and make every game

feel like a must-watch event it's not

just about finding the next k Clark it's

about creating a whole team of stars

that keep you glued to your screens 10e

vet of the WNBA I mean we've been

waiting for this moment of exponential

growth and it is finally here this isn't

just about the WNBA it's about the

future of women's sports so here's the

big question are you going to keep

watching and supporting women's

basketball as it evolves because trust

me you won't want to miss what happens

next