2023年クリプト・web3最大の注目プロジェクトSui!そのインフラ構築を行うMysten LabsのCEO Evan Chengインタビュー!
Summary
TLDRエヴァン氏は、AppleやMeta(旧Facebook)でのキャリアを振り返り、Suiプロジェクトのビジョンとミッションを説明します。Suiは、インターネットの所有権問題を解決し、開発者、クリエイター、消費者との新しい関係を築くことを目指しています。エヴァン氏は、Suiがどのようにブロックチェーン技術を革新的なものにし、大衆市場向けの製品を考案する際の可能性を広げるかについても話しました。また、日本の市場の独特性と、Suiがどのようにその文化と技術革新の間で架け橋となるかについても議論しました。
Takeaways
- 🌟 イェーガンは、26年間でテクノロジービジネスに携わっており、Appleで10年、Meta(旧Facebook)で6年半勤務しています。
- 🚀 Sui Labsのミッションは、インターネットの所有権問題を解決し、インターネットの基盤を形成することを目指しています。
- 🔍 イェーガンは、2016-2018年にブロックチェーンと暗号通貨に興味を持ち、Facebook内でLibra/DiemプロジェクトのR&Dに携わりました。
- 💡 Suiは、既存のブロックチェーンとは異なる所有権層を解決するための新しい方法を提供し、オープンソースのインフラストラクチャを構築することを目指しています。
- 🌐 Suiは、プログラミング言語Moveを使用しており、Sui Labsの共同創設者であるSamによって設計されています。
- 🔥 イェーガンは、中央集権化されたインターネットの問題を解決し、開発者と消費者との間に新しいタイプのプラットフォームを提供することを目指しています。
- 🎮 Suiは、ゲーム業界での初期採用者であり、ゲーム会社はSuiを顧客参加に活用しています。
- 🛍️ Suiはコマースでも注目されており、ブランドは顧客との直接的な関係を築くために暗号技術を活用しています。
- 💼 イェーガンは、Sui Labsを共同創設し、Sui Foundationを立てることで、コミュニティの成長を支援し、様々なプログラムを担当しています。
- 🗼 日本市場は独特であり、Sui Labsは日本の企業とのパートナーシップを構築し、市場を開拓しています。
- 🌐 Suiは、開発者に製品を構築するための基盤を提供し、消費者に利益をもたらすことで、成功を目指しています。
- 📢 イェーガンは、消費者と開発者に向けて、Suiの価値を深く理解することを勧め、Web3技術やブロックチェーン技術に興味がある場合は、より深く掘り下げることが重要だと述べています。
Q & A
Sui基金会的使命是什么?
-Sui基金会的使命是构建基础设施,希望这些基础设施能成为互联网的基础。他们的第一个项目是解决互联网的所有权问题,这是Sui的起源。他们的愿景是创建一个不同于现有市场上区块链的系统。
Sui与现存的区块链有何不同?
-Sui与现存的区块链不同之处在于,他们专注于为互联网解决所有权问题,并且他们的区块链是公开的、去中心化的,不受Sui实验室或任何商业实体的控制。此外,他们正在建立一个自由基金会,以促进社区的发展和管理各种项目。
Evan为什么对区块链和加密货币感兴趣?
-Evan对区块链和加密货币感兴趣,因为他看到了区块链技术在解决互联网中心化问题方面的潜力。他认为现有的大型平台和中间商控制了利润分配和内容分发,而区块链技术可以帮助建立一个更加公平和透明的系统。
Sui如何帮助开发者和消费者?
-Sui旨在通过提供基础设施和平台,使开发者能够创建更直接与消费者互动的产品。Sui的目标是减少中间商的控制,使消费者能够更好地控制自己的数据和资产,同时为开发者提供更多与用户互动的方式。
Sui的编程语言Move是如何设计的?
-Move是由Sui的联合创始人Sam设计的,旨在成为一种跨平台的编程语言。尽管Sui使用了Move语言,但他们对Move的使用方式、编程模型和程序模型都进行了独特的设计,以适应Sui的不同需求。
Sui在游戏领域的应用是什么?
-Sui在游戏领域的应用主要集中在提高用户参与度和确保游戏玩家的努力不会白费。通过利用区块链技术,游戏开发者可以更好地保留玩家的忠诚度,并在游戏之外维持与玩家的关系。
Sui在商业领域的潜力是什么?
-在商业领域,Sui的潜力在于帮助品牌与消费者建立直接关系,绕过中间商。这可以降低客户获取成本,提高用户参与度,并为品牌和消费者提供更直接的互动方式。
Sui在金融领域的应用有哪些?
-在金融领域,Sui可以用于创建新型的资本市场和金融产品。通过消除中间商,使用代码来代替传统的中介服务,可以提高金融产品的效率和灵活性。
Evan对在日本推广Sui有何看法?
-Evan认为日本市场对于Sui的推广非常独特和重要。他提到日本公司通常以深思熟虑和对社会负责的方式进行创新。他还提到,日本的保守文化可能与Web3的开放性看似矛盾,但实际上,Sui的目的是解决实际问题,这与日本的保守做法是兼容的。
Sui在未来的发展计划是什么?
-Sui的未来计划包括建立一个充满活力的游戏生态系统,并发展去中心化金融(DeFi)和社交产品。他们正在与创业公司合作开发一个去中心化订单簿,并致力于构建基础设施,以便以正确的方式构建消费者产品。
Evan对Sui社区和开发者有什么建议?
-Evan建议社区成员和开发者深入研究Sui的技术,并为大众市场构建产品。他鼓励开发者思考如何为消费者解决实际问题,并利用Sui的独特设计来创新。他还强调了为开发者提供工具和中间件的重要性,以帮助他们更容易地构建产品。
Outlines
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Mindmap
Keywords
💡Sui
💡Evan
💡Blockchain
💡Decentralization
💡Web3
💡Libra
💡Move
💡Mainnet
💡Foundation
💡Consumer
💡Developer
Highlights
Evan discusses his 26-year career in tech and business, including his time at Apple and Meta.
Evan's interest in the intersection of developers, software, and consumer impact led to his work on the Libra/Diem project at Meta.
The founding of Sui Labs and the mission to build infrastructure for the internet's fabric, with the first project focusing on solving the internet's ownership layer problem.
Sui's mainnet is a public blockchain designed to be open and decentralized, with no control by Sui Labs or commercial entities.
The establishment of the Sui Foundation, a separate organization with no personnel overlap except for Evan, focusing on community growth and support.
Evan's interest in crypto stems from the potential he saw in empowering developers and solving the centralization problem of the internet.
The issue with centralization in the internet, where big companies control distribution and profit, leaving little for content creators.
The philosophy behind Sui is to replace middlemen with trusted code, aligning with the principles of blockchain and web3.
Evan and his co-founders' decision to leave Meta and build something different from the ground up, using the Move programming language.
Sui's vision is not limited to specific verticals but aims to impact consumers and developers across various industries.
The importance of showcasing examples that highlight the value of Sui's platform to the developer community.
Evan's experience running a web3 company, the challenges, and the excitement of building a community-driven culture.
The unique aspects of the Japanese market, culturally and in terms of established brands, and the potential for Sui in this environment.
The Japanese government's focus on web3 and the potential for Sui to contribute to a more consumer-controlled internet ecosystem.
Evan's visit to Tokyo to engage with brands and companies interested in exploring the Sui platform.
Sui's plans for a vibrant gaming ecosystem and innovative social products that leverage the unique design of the Sui platform.
The goal for Sui to abstract away complexity for product builders, allowing them to focus on creating mass-market products.
Evan's message to the audience, encouraging them to look deeper into Sui's technology and build products for the mass market.
Transcripts
uh thank you so much Evan for this
opportunity I'm so happy to have you in
my channel I'm so glad thank you so much
thank you for having me thank you so um
today we want to go over just a brief
introduction about yourself Mr love sui
and what the mission of sui what are you
guys doing and roadmap ahead and
something alongside
um of those stories that I want to ask
you is that okay yeah sounds good okay
so um the first of all can you briefly
introduce about yourself Mr lab and Tsui
yeah so I'm Evans uh being the tech
business for 26 years uh always kind of
a you know interesting solving complex
technical problems and product problems
spent 10 years at Apple followed by six
and a half years in meta during my
career I've done a lot of different
things but mostly wrong program language
and some of the complex you know sort of
system software has some recognition by
you know in the space before probably
build software that runs out every
phones out there and every desktop
before so
um you know kingly interest in kind of
the the sort of the interface between
developers and software and how they
impact consumers so fast forward a few
years
um you know so
2016 17 18 there was a time so when I
discovered you know kind of blockchain
crypto and always had an interest in
building kind of building something
significant in their space decided to
stay inside Facebook to kind of
basically things on R D efforts for the
Libra slash DM kind of project that's
sort of my
professional career started my
professional career in this website in
crypto
um
fast forward to
2021 uh you know so the DM project was
running down the team were very very
interested in sort of like kind of you
know Flex what they can build and so
that's where I decided if I want
something done right I maybe I have to
do it myself so I left along with my
co-founders who started missing lab so
Mission lab is a software company our
job is to build infrastructure that you
know kind of we hope they will become
the fabric of the internet yeah um you
know so we the first project we take on
the big big thing we take on first is
solving the ownership layer problem for
the internet that that's the Genesis of
Suite right that's how we start kind of
thinking about what um kind of you know
what that should look like right that's
going to be very different to the the
blockchain that exists on the Block on
the on the market today and and so that
you know we we in the process of
building three you know getting close to
mainnet three is a
kind of public blockchain is open
network you know in the spirit of
decentralization you certainly cannot be
controlled by a mission lab or any
commercial entities so we're already
taking the efforts to help establish the
free Foundation which is now a
completely different organization
um you know with no overlap of personnel
yeah except at the board level one
person that's me
um you know so you know so that's the
sort of relationship so going forward
the three Foundation is you know we'll
be kind of focusing on growing the
community supporting the community
handling a lot of the
sort of the various programs relatives
we you know we believe over time there
will be like like an internet any kind
of open software infrastructure will be
lots and lots of different organizations
different entities would contribute to
the growth of three okay ecosystem so
that's sort of a you know a quick tier
of Dr thank you oh sweet how what made
you interested in crypto yeah it's a
good question so you know early on just
a lot of curious curiosity you know what
is this concept can do over the years
when I kind of looking at the you know
thinking about it talking to developers
understand the potential we kind of come
to a thesis right so
um
you know I'll say people probably don't
recognize you know how important Webster
is and what problem is solving right so
the centralization internet is really
real right if you look at around the big
big major platforms the big companies in
web 2 today from Google YouTube to you
know Instagram Tick Tock to the app
stores right it's basically uh big
companies the middlemen essentially uh
squeezing all the profit they're
controlling distribution and that's the
way to for them to make money right so
um user generate contents are probably
what part YouTube everybody know the
story but very very few really have made
you know kind of there's very little
transparency the very few sort of
creators have actually made a you know a
business a living out of it and the num
you know you're probably seeing a lot
hear lots of stories like that right you
know very popular video ended up making
very little money for the Creator right
tick tock or whatnot uh so that's the
example right and and today these days
is even more jarring right because all
these platform themselves or this
implications itself are sort of being
squeezed by
you know Apple which load over them
right by the app store right Apple can
basically penalize like epic game right
by removing them for right disagreement
disagreeing with sun right they tell you
what to do how much you charge right
what payment you you do they take 30
right
um so and they uh and their policy
changes have a major impact on the
business such as Facebook which in turn
have major impact on small medium
business in how they require customers
so the centralization of the internet is
actually really really bad for consumers
that is very very far away from where
the internet start out to be
um so so that's the problem we're trying
to solve we're not the one solving
ourselves we are hoping to empower
developer to solve this okay right so
because we want to get the internet back
to more of a coordination right creators
consumers and you have a platform in
between you know you have a sort of
facilitator right the third party to
help you facilitate the transaction
between them and that is the power of
blockchain web3 is about this
intermediation right replacing the
middleman with some with code that you
trust right so that that's the theory
that's the philosophy behind it and we
believe that's really worth solving and
now a lot of people compare
because the
the language you guys both use yeah but
um I believe a lot of people kind of
misunderstand
um some concept different concept and
also can you explain
um so yes right I mean it's kind of
silly people equating the blockchains to
be the same just based on the
programming language that you use right
you know uh the the concepts are
actually quite different right so the
app testing you know some of the
colleagues we had back at meta you know
it's a you know it's a reasonable
approach to commercialize open source
software you know that's building big
tech companies there's tons of tons of
examples out there
um yeah completely cool we my co-founder
and I when we left we consider that
option for about half second and you
know it was not really ever serious
considered right because the reason we
want to leave meta to do something
yourself and want to solve problem is
also recognition that we don't believe
the blockchain the general architecture
um makes sense yeah right we think the
data model doesn't make sense right
token is a primitive makes very little
sense right the programming model where
you throw away dependency information
you're now capturing information makes
no sense
uh you know data that's in in the global
states that makes no sense right it's
going to make storage very very
expensive so all those things to us
doesn't make sense right so we want to
build something different from the
ground up yes we use move where I move
was con you know designed by my
co-founder Sam and it's meant to be
cross-platform so obviously we use move
but even the language the program model
the way you use move it's going to be
very different so
and I think I think you know for people
who haven't had the chance to re look
deeply into the technology it's probably
a reasonable assumption right both teams
come out meta and there's some
similarities in terms of language
but you know I think we're starting to
get very very clear indication from the
developer Community they recognize uh
the the power of our platform and so
we're really really happy with how
things are shaping up okay thank you
um you already briefly touched up on
this but um what's the really the big
mission what's the things that you guys
want to accomplish through this project
yeah so that's a good question right and
and to answer the question properly you
really have to
you know talk about the results while
we're envisioning
um so if you think about people ask
often us ask what vertical we're going
after right because the things we think
about it really is not per vertical it's
really vertical it's really you know
how they impact the consumer right and
what are the impact the developers so if
you look at gaming which is a big part
of the early launch of sui you know a
lot of gaming partners are you know kind
of utilizing blockchain web Suite to for
customer engagement to them is very very
important how do they ensure the gamers
their efforts are not going to waste
right how can we they retain the royalty
loyalty beyond the game right
um so that that's one right in Commerce
it's slightly different right it's it's
also engagement but in very different
way right so now brands are looking
around and say Hey you know acquiring
customers become very expensive
engagement becomes very difficult
because
the advertising model the data is a lot
worse than before because all the
privacy policy changes around that so
they're looking at this opportunity to
have a direct relationship with consumer
right you know brand and consumer
directly bypassing middlemen right and
then in the financial world it's all
about
this intermediation for efficiency right
if you create a new kind of Capital
Market new kind of financial product if
you cut up the middleman replacing with
programs you're going to have a more
efficient product uh may be more
flexible or for different kind of
service so everyone is different but
ultimately the the sheer common thing
that is new type of product that's going
to be beneficial to the consumers that's
going to allow developer
different ways to you know sort of
interact with their customer it's going
to be a very different relationship
between so again the triangle you know
consumer creator
and the platform distribution platform
so that's what it's about right that's
what we were trying to enable uh and to
do that right we need partner that sort
of build or showcase yeah right the
examples which people
sort of like
couldn't recognize the value right
because very similar to what's happening
in the generative AI space right it took
the technology has been there for a
while and but it took chat gbt to get
everybody excited because you actually
can see the the benefit you can see the
result right so that's what we're
looking for
um so long answer to your question is
that's where we're looking for those
showcase example yeah that that sort of
give us a pass forward this whole Space
a path forward to you know create more
value for consumers okay thank you
um how do you feel how is it like
running a web through company or
blockchain company in this type of
period of time
it's exhilarating because there's a lot
of opportunity and exhilarating also
because we believe in what we're doing
we're building and it's really really
great to see it coming
together it's really great to see the
community
the excitement from the developers the
partners we work with it's also very
challenging this is very demanding you
know
with attention
you know there's a lot of Demand on time
or energy so so that's that's
challenging part fortunately we have a
great team right uh and the street
Foundation also have a great team so so
that you know sort of the sheer
responsibility Among Us
um
well before you work for the Apple meta
big companies but they also have
shareholders
um and then now you have rather a
community is it different yeah it's very
different right when you work for a big
company especially my real back then is
focused more on Building Technology you
kind of insulate the phone all that
right right who cares right you know
there are people you know deal with
investor relation you know uh it's very
very different than in webstery when
you're building first of all
completely different position than I was
before
um you know so there is that part right
there's a lot of expectation
um you know and there's we also in a way
how we behave shapes so the culture of
the community yeah right if you're
professional the community is going to
be more professional uh if we care about
developers and a lot of focus more on on
the developers so you know we're setting
examples so so that all the eyes on us
and the Empire is very very different
okay let's um go to the east Tokyo this
week
um what made you come to Dubai I mean
what made you come to Tokyo
um yeah the timing is actually you know
I came this week not because it is Tokyo
because we know a lot of the people
going to be here a lot of people want to
make meet uh you know we have a lot of
conversation with you know Brands and
big companies in all different sectors
they're interesting website right as you
know Japan is open for business right
and that's that's really exciting
um you know so I have a lot of friends
and a lot of partners that that's
excited about exploring the space three
so I'm here to share my thoughts within
answer the questions see how we can work
together
oh that's Premier units um you know I
know there's a lot of events and parties
but you know that's that's not for me
right but yeah but have you guys been
speaking to like Japanese companies or
you just started or how is the situation
um there's been some conversation for a
while now you know it's it's a you know
first you you really use
you know sort of we've been building
right it's great to you know sort of
share our progress with these potential
Partners to to ensure so they understand
what we're about can show them progress
and result uh building a relationship is
really important build trust
um and you can imagine a lot of these
companies are when when thinking about
kind of doing something very very
different
the amount of effort they have goes
through about thinking they have to to
go you know put into these products so
so we're just here to help them right
our partners are essential to the
long-term to the success of this
platform so we just want to offer them
the best support the only way we're
going to be successful is is if they are
successful right so that's priming it
right we've been having some
conversation with a number of Japanese
firms
um you know it's just it's just really
exciting to see
this relationship will come to something
some some fruition real real products
the benefit consumer will come out okay
yeah do you see any
um uniqueness in Japan market and then
something similar to other Asian region
or like something in common yeah
Japan is a very unique
um you know I think
culturally
as well as sort of you know well first
of all culturally is more
very thoughtful you know in Japanese has
always been very thoughtful they care
about their value to society to the
world
potentially even before their own
benefit profit right so that's very
unique that reflects in in the products
it's very sophisticated right as well
very detailed so those are all great and
also you know sort of more dominant by
bigger established Brands
biggest IP
kind of creation country in the world
right some of the big big IP so lots and
lots of unique elements about Japan
which is very very different from
let's say
you know a lot of the chinese-speaking
countries some of the country that have
you know sort of more of a startup you
know kind of vibe to it quite different
even in gaming I think the approach you
know is the Japanese gaming
company is taking is quite different
than say you know the Korean gaming
companies yeah very unique okay and then
do you see
um potentials because now Japanese
government try to not just open to
abroad but they're specifically
targeting on what three and then the
culture wise web3 and Japanese a little
bit conservative culture kind of sees
contradiction maybe potentially but what
do you think
any of the
yes or no right and I think I think you
know I think again right Webster really
is not about
speculations you know airdrops party
Vibes
um it's actually about solving a real
problem right so so if you think from
that angle the conservative approach the
Japanese company are taking is actually
quite compatible right how do you offer
you know some you know to let consumer
control their own asset but in a way
provide them with scar rails safety net
that's actually really really important
and I think Japan has Market has an
opportunity to set example how it's been
how can it be done right so again I'm
using this example I've I shared a
number of times is well you think what
happened with aft market right the
concept is great give Creator another
way to reach the consumer
but what we see is
the centralized Marketplace are
controlling whether they pay royalty
right that if you can't even protect the
Creator in that way how you're going to
protect the consumer so uh these
products really require different design
different thinking uh you know this is
one example right roti's for example
what about kyc ml for payments for other
kind of use cases for security for
financial products what about copyright
infringement problem how do you ensure
people creating the asset on chain asset
actually have the rights to create them
how do you verify how do you where do
you store the test station what's the
equivalent of a baseball card and the
baseball card which is authenticated
signature what's equivalent in that how
do you attach more information to the
asset so you know this is actually very
compatible with the Way Suite think
about you know sort of the the building
block
so so yeah we're actually extremely
excited about that opportunity okay
um going back to the silly ecosystem
what's the
um something that we can expect from you
know you guys for this maybe summer or
something this year and a little bit
like maybe too early to talk but like
early next year or something like that
well
um
we're going to have a very vibrant
gaming kind of ecosystem even from the
beginning
we are seeing a lot of the sort of the
D5 on-chem you know Finance how we want
to call it starting to develop uh for
example we're we're partnering with with
a startup building a debug which is an
Unchained order book the difference here
is it's public utility it's probably
good and then we want
you know it's about laying the
groundwork laying out all the
infrastructure for consumer product to
be built in the right way so it's pretty
exciting
um
you know gaming is exciting some
Commerce products we're going to see is
on the social product that they're
clearly are coming are very exciting and
very Innovative they use a lot of the
unique design of our suite so
again I think at this point a lot of
most of everybody's experimenting yeah
right in Webster you can point into this
example that example uh just do what
that product done you have a chance
you're going to be successful it's about
discovering that right so
um we're going to see a lot of also
unique product and that's that's a great
starting point a lot more product with
at least consumers in mind solving real
problems a lot of products that with
developers in mind solving their pain
point over time you know we want three
to be almost abstract away from the
product Builder right they always have
to think about only thing that I should
think about is like well do I want to
give control the asset in their product
to to be controlled by the consumer then
they build use three they may not need
to think too much about the complexity
of smart contract development there will
be different tools and integration kind
of middleware that help then solve those
kind of problems so right now we're
basically starting from the ground right
ground layer and and we'll see expect to
see that build up so
you know you know the time is running
out so lastly can you please give some
message to the audience maybe Japanese
audience or audience just in general
who's looking forward to your product
um so I would say
you know really look a little bit deeper
uh for for you know the consumers right
and I think I think
um if you are
excited about web's really excited about
the different blockchain technology look
deeper uh what we see is really really
very different uh
um like pretty much every aspect so you
know how the pipeline Works through the
programming model everything is very
different if you are a developer totally
do that but also think about building
product for Mass market and I think
that's a message I want to convey too
often we see developer in the space uh
only thinking about sort of building
products for the DJs for people already
in the space that that ultimately limits
not just your audience but also your
creativity
so so think beyond that
um yeah those are will be the message I
have to convey thank you so much thank
you so much so much for your time
despite your busy schedule and hopefully
um I can see some somewhere else and
also
we wish you for the big success thank
you launch and ecosystem thank you thank
you thank you so much for having me yeah
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