why you’ll never succeed as an entrepreneur (stop this)

Liam Ottley
19 Sept 202410:25

Summary

TLDRIn this 'walk and talk' session, L Watley delves into the critical concept of conviction for entrepreneurs, emphasizing its importance for achieving success. Watley, an experienced online entrepreneur, shares his journey and insights, highlighting how conviction has propelled him to surpass initial goals. He discusses the common pitfalls of doubt and the necessity of doing one's own research to find the right business model. Watley introduces the 'entrepreneur's equation,' a framework for evaluating the efficiency of converting inputs into desired outputs. He advocates for choosing a model with high potential and sticking with it, exemplified by his own commitment to the AI space. Watley concludes by urging entrepreneurs to build conviction through research and self-assessment rather than blindly following advice.

Takeaways

  • 🌟 Conviction is crucial for entrepreneurs, as it helps in achieving success beyond initial expectations.
  • 🚀 Le Motley emphasizes the importance of conviction in the success of an entrepreneur, especially in the AI space.
  • 💡 Entrepreneurs often start with a dream sold by others but lack the conviction to see it through.
  • 🔍 It's essential to do your own research and math to build conviction in your chosen business model.
  • 💼 The success in entrepreneurship is not about the business model but the belief and conviction in it.
  • 🔄 Entrepreneurs often switch between models without conviction, leading to a lack of progress.
  • 📈 Le Motley shares his personal journey and how conviction in the AI space has led to significant success.
  • 💭 The concept of 'entrepreneur's equation' is introduced, highlighting the importance of input, model, and output.
  • 🌐 The AI space is presented as an emerging opportunity with high potential for those with conviction.
  • ✅ To build conviction, entrepreneurs should research economic factors and understand the opportunity density in their chosen field.

Q & A

  • What is the main topic of the video by L Watley?

    -The main topic of the video is the importance of conviction for entrepreneurs, especially for those who are struggling or new to entrepreneurship.

  • What does L Watley suggest is the secret ingredient missing in many young entrepreneurs?

    -L Watley suggests that conviction is the secret ingredient missing in many young entrepreneurs, which is crucial for achieving success.

  • What is conviction in the context of entrepreneurship according to L Watley?

    -Conviction, in the context of entrepreneurship, is the state of having no doubt or being completely free of doubt about a chosen business model or path.

  • Why does L Watley believe that conviction is vital for entrepreneurs?

    -L Watley believes conviction is vital because it allows entrepreneurs to see levels of success they may not have originally planned for and to surpass their initial goals.

  • What is the 'entrepreneur's equation' mentioned by L Watley?

    -The 'entrepreneur's equation' refers to the relationship between the inputs (time, effort, energy, resources, money) an entrepreneur puts into a business model and the outputs (results, profits) they receive.

  • How does L Watley suggest finding the right business model with conviction?

    -L Watley suggests finding the right business model with conviction by doing the math on where to put your time, ensuring the model has the best input to output relationship, and aligning with emerging trends.

  • What is the significance of the AI space for L Watley and his team?

    -The AI space is significant for L Watley and his team because they believe it offers a world-changing trend with a lot of opportunity density and potential for growth, which they have conviction in pursuing.

  • Why does L Watley encourage entrepreneurs to do their own research and not just take advice from others?

    -L Watley encourages entrepreneurs to do their own research to build their own conviction and understanding, ensuring they are fully committed and not just following others' advice blindly.

  • What is the economic factor that L Watley believes is influencing the AI space?

    -L Watley believes that the economic factor influencing the AI space is the emerging trend and the potential for massive growth and opportunities that come with being early in an uncharted field.

  • What advice does L Watley give to entrepreneurs who are struggling or considering different business models?

    -L Watley advises entrepreneurs who are struggling or considering different business models to pick one that they believe has the greatest potential, do the necessary research, and commit to it with full conviction.

Outlines

00:00

🚀 Importance of Conviction in Entrepreneurship

In this introductory paragraph, the speaker, L. Watley, shares insights from their journey as an entrepreneur. They discuss the significance of conviction, which is described as a state of being free from doubt. Conviction is identified as a crucial factor that has helped Watley achieve success beyond initial expectations. They reflect on how new entrepreneurs often struggle because they follow advice blindly without fully committing or doing the necessary research. Watley emphasizes that success in any business model depends more on personal conviction than the model itself.

05:01

🔧 Choosing the Right Business Model for Long-Term Success

Watley explains the concept of 'entrepreneurial vehicles'—business models that convert effort, time, and resources into output. They highlight the importance of picking the right model by carefully calculating the input-output ratio. Entrepreneurs are urged to find a model that efficiently converts effort into results, and to stick with it once they've done the necessary analysis. Watley introduces the idea of the 'entrepreneur's equation' to explain how inputs like time and money should be balanced with the right model to achieve success.

10:03

📈 The AI Space: A High-Potential Opportunity

Watley discusses their personal conviction in the AI space, explaining how they and their team decided to fully commit to AI because of its immense potential. They point out that some entrepreneurs abandon emerging fields, such as AI, due to challenges, opting instead for saturated markets like social media marketing agencies (SMMA). Watley contrasts this approach, arguing that sticking with an emerging market like AI, which has more growth potential, offers far greater opportunities. They emphasize that building conviction in the AI space, through research and understanding, is key to long-term success.

🧠 The Dangers of Model Hopping and Conviction Building

Watley addresses the issue of 'model hopping,' where entrepreneurs jump from one business model to another due to lack of conviction. They argue that this practice wastes time and energy, preventing entrepreneurs from making real progress. The key takeaway is to pick a model, commit fully to it, and avoid constantly second-guessing the decision. Watley also advises conducting thorough research and 'doing the math' to build genuine conviction in the chosen business model. They conclude by emphasizing the AI space as a prime example of a sector with strong long-term potential.

🌲 Wrapping Up: The Value of Sticking with Conviction

In the closing paragraph, Watley summarizes the core message of the video: entrepreneurs must choose a business model based on informed conviction rather than following others' advice. They assert that any business model can succeed if approached with the right mindset, effort, and belief. Watley signs off by encouraging viewers to pick their path wisely and offers another video recommendation related to AI business opportunities. They conclude their 'Forest Walk and Talk' by reinforcing the importance of conviction in achieving entrepreneurial success.

Mindmap

Keywords

💡Conviction

Conviction refers to the unwavering belief and confidence in one's actions or decisions. In the video, the speaker emphasizes how having conviction is crucial for entrepreneurs, as it enables them to push through challenges and stay committed to their business ventures. Without conviction, entrepreneurs are more likely to give up before reaching success, as they lack the belief in the viability of their chosen business model.

💡Entrepreneurial Vehicle

An entrepreneurial vehicle refers to the business model or method through which an entrepreneur converts their time, effort, and resources into profitable outcomes. The speaker discusses how selecting the right entrepreneurial vehicle is critical for success and highlights how entrepreneurs must find a model that maximizes the efficiency of their input to output. This concept is central to the speaker’s idea of the 'entrepreneur’s equation,' where one evaluates the effectiveness of their chosen business model.

💡Input to Output Ratio

The input to output ratio measures the efficiency with which an entrepreneurial vehicle converts resources (input) into results (output). The speaker emphasizes how entrepreneurs should focus on finding business models that optimize this ratio, allowing them to achieve greater success with less effort. A more efficient ratio means better outcomes (financial, personal growth, etc.) with fewer resources, making the business model more sustainable.

💡Uninformed Optimism

Uninformed optimism is a stage in the entrepreneurial journey where individuals are excited and hopeful about a new venture, despite lacking a full understanding of its challenges. The speaker describes this as a common phase for new entrepreneurs, who may initially feel enthusiastic but later realize the difficulties involved. This optimism often fades as they encounter the reality of the work required to succeed.

💡Informed Pessimism

Informed pessimism is the phase where entrepreneurs begin to understand the true challenges of their business, leading to doubt and frustration. The speaker highlights this as a critical point in the entrepreneurial journey, where many give up due to the perceived difficulty. However, those with conviction push through this stage and continue working toward success.

💡Opportunity Density

Opportunity density refers to the concentration or abundance of opportunities within a particular industry or space. In the video, the speaker emphasizes how the AI space currently has high opportunity density, meaning there are numerous chances for entrepreneurs to succeed. This density is contrasted with more saturated fields like SMMA (social media marketing), which may have fewer emerging opportunities.

💡Niche Hopping

Niche hopping occurs when an entrepreneur jumps from one business model or industry to another without fully committing to any single one. The speaker warns against this behavior, explaining that it often results from a lack of conviction. Entrepreneurs who constantly switch niches fail to see long-term success because they never invest enough time and effort into mastering one area.

💡AI Space

The AI space refers to the emerging industry and opportunities related to artificial intelligence technologies. The speaker is particularly focused on the AI space, noting its immense potential and the numerous opportunities it offers for entrepreneurs. He encourages his audience to explore this field due to its growing influence and the many business possibilities it presents.

💡Economic Trends

Economic trends refer to large-scale patterns and shifts in the economy that can influence the success of certain industries or business models. The speaker points out how understanding economic trends, such as the rise of AI, is crucial for developing conviction in a chosen entrepreneurial vehicle. By recognizing these trends, entrepreneurs can position themselves in industries with high growth potential.

💡Entrepreneur’s Equation

The entrepreneur’s equation is a concept introduced by the speaker to describe the relationship between the effort (input) an entrepreneur invests and the outcomes (output) they receive based on the efficiency of their chosen business model. By carefully selecting a business model that maximizes this conversion process, entrepreneurs can achieve greater success with less effort. This equation is a guiding principle for finding the right entrepreneurial vehicle.

Highlights

Conviction is the secret ingredient missing in many early-stage entrepreneurs.

Conviction is the state of being free of doubt and is crucial for entrepreneurial success.

Many entrepreneurs take advice from others without doing their own research, which leads to a lack of conviction in their chosen business model.

Every business model can make money; it’s the lack of belief and commitment that leads to failure.

Entrepreneurs often quit before giving enough time and effort to see results, especially when they lack conviction.

It's important to choose the right business model by doing the math and ensuring it's the best use of your time.

The Entrepreneur's Equation: Inputs (time, effort, resources) are converted by the business model into outputs (results, success).

Finding a business model with an efficient input-to-output ratio is key to long-term success.

Once you find the right business model, stay committed and stick with it until it works.

AI offers massive potential for entrepreneurs, as it is an emerging space with many opportunities.

The reason for the speaker’s success in the AI space is due to unwavering conviction and commitment.

Emerging spaces like AI offer greater opportunities than more established, saturated markets.

Jumping between business models without conviction wastes energy and stalls progress.

Entrepreneurs must do their own research to build conviction, rather than relying solely on others' advice.

Success comes from sticking with a model, doing the math, and having conviction that the chosen path is right.

Transcripts

play00:00

hey everyone L Watley here and today for

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another walk and talk in the fire

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session um here in Romania it's very

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beautiful um but I want to walk through

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with you all today something that I

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think a lot of you may be struggling

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with as an entrepreneur and something

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that I wish I knew a lot sooner and that

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really in the past few years in my

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journey has made all of the difference

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and allowed me to see levels of success

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that I um never really even a plan for

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I've like surpassed the levels that I

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originally hoped to attain when I first

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started as an entrepreneur so if you're

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new to the channel and don't know me my

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name is Le Motley I've been doing online

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entrepreneurship for 6 years now since I

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left high school at 18 I've done

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e-commerce um job shipping smma um now

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building AI businesses in the AI space

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my agency morning side AI education

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business and I've got a s as well so

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I've done a lot of different things in

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the online business space and had a lot

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of success particularly in the past 2

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years mainly due to what I'm going to

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talk you through in this video which is

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the concept of conviction and how

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vitally important it is for

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entrepreneurs it's like the secret

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Source or the secret ingredient that is

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missing in a lot of young entrepreneurs

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or early early stage entrepreneurs so

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conviction is the state of um having no

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doubt or like being completely um being

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free of Doubt basically and a lot of us

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when we're starting entrepreneurial

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Journeys we are sold a Dream by this

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person or this person or by someone like

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myself I tell you that you should start

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this or you need to do this or this is

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the business model for you and we take

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the advice of people who

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like feasibly seem to have the knowledge

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or or someone that we should trust and

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take advice from and we take their word

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for it it's like taking investing advice

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from someone like this this the shitcoin

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is going to go to the Moon you need to

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invest in it now and you just kind of

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take the word for it and not actually do

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the math yourself or do the do the uh do

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the research required yourself to

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actually come to the conclusion yourself

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that that is the right play for you and

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this is what undermines a lot of

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entrepreneurs when they start in a

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vehicle say you start in any online

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business vehicle at the moment right now

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you can make money people are actively

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making money in anything that you've

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probably heard of at this point so it's

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not necessarily the business model that

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is the reason you can't make money or

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you're stuggling to succeed with

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entrepreneurship right now it's more so

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your belief and conviction in it because

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if you can make money with anything and

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all of these businesses are businesses

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are feasible and there's money to be

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made the only thing that's stopping you

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is you not following through and going

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through the phases of like the homi

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talks about a lot of like uninformed

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optimism then informed pessimism and

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then going through those Cycles right of

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you realizing okay this is actually a

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lot harder than I thought now I need to

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do a lot more work to get to the point

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where I'm actually going to see results

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but because you don't have any

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conviction in the in the model or or the

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the vehicle that you're choosing to work

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in you end up giving up on it before

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you've given it the the work that it

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needs to get to the level of making

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money that is actually possible and

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there are people doing it so not having

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conviction has affected me earlier in my

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career as well where I would jump into

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something and do it for a bit and i' be

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like a the grass is green on the other

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side there's something else I should be

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doing there's more opportunity elsewhere

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and what I want to really explain to you

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in this video is that if you are a an

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entrepreneur starting out and you're

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really struggling then doing the maths

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on where you should put your time is by

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far one of the most important things in

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in your career right making sure that

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you are picking the right vehicle and

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model that you have done the math and

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you you said this is the best use of my

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time and this is what I call in my

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accelerator program we have it in one of

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our modules that I've made in there as I

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call it the entrepreneurs equation where

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you've got basically your input you've

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got the model and then you've got the

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output so all of us have the inputs that

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we put into our entrepreneurial vehicle

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right and say the entrepreneurial

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vehicle is what is converting our inputs

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of time effort energy resources money

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whatever so when you pick a to start a

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Drop Shipping business your putting in

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your time your effort your energy your

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your money your Capital to get it

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started and then the vehicle or the

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model is what is converting that uh

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those inputs into some kind of output

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and so the efficiency of that conversion

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from input to output and making sure

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that those that ratio and the kind of

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outputs that you see from your inputs

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and the vehicle that you've chosen is so

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vitally important to get right and when

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you feel like you have found the right

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model that gives you the kind of output

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and input to Output relationship um that

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you require to get the lifestyles that

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you want then you can have conviction in

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what you're doing so the main thing you

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should be focusing on is how can I find

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the right as an entrepreneur how can I

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find the vehicle that to me is like you

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have complete faith and and not Faith

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but belief and and we've done the maths

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basically on this thing is the best

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place for me to put my time and that is

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when you're getting the best input to

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Output relationship because we don't

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want to all of us are inherently lazy to

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some degree right we don't we want to be

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able to if I could give you the same

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thing but you have to work twice as hard

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for it which one would you rather get

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you'd rather be able to get to the same

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position or or even greater by doing

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less work right so finding the vehicle

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or the model that allows you to convert

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your input into outputs as efficiently

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as possible is the one you should find

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and then once you have that you have can

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have conviction say well like okay this

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is the this is the this is the vehicle

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this is the model this is what I'm going

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to keep my time in and just stick with

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for as long as it takes for it to work

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and the the way this ties into myself

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and my channel and everything that I'm

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doing and you guys watching this video

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too is that for me the reason you've

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seen me do so well in the AI space since

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I got in with with my team is that we

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had it with complete conviction we were

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like there is no better use of our time

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right now as a team than going all in on

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this and just having complete conviction

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like where else we are catching

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this world changing Trend right at the

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start we have an opportunity to build a

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YouTube channel and and build a massive

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following and this all we're catching

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the the like economic traun or what I

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call it am my accelerator there's so

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much wind at our back if we can position

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ourselves right in this so for us

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there's not there wasn't even a a

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thought of we're going to back out of

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this it's like if we are catching a

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gigantic Trend like this early then what

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where else this I've heard of people

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coming into the AI space and then

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finding it hard and then ditching it and

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going into to start like an smma or

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something

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why what you'd rather get like the the

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8-year-old vehicle that's been like

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absolutely put through the ringer and

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milk drive for every single penny and

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it's completely saturated and

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commoditized then maybe stick it out for

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another year in this emerging space that

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is so much more upside potential because

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there's the opportunity density in the

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AI space is so much greater than and

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something say in in the SM space this is

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again what talk about I accelerator in

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order to build that conviction and say

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the AI space you can just look at it and

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do the maths and say well the it's an

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emerging space there's so much more

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opportunity so many more like small

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large and even gigantic opportunities

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that are scattered throughout this and

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by me just going into it and committing

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to it and basically refusing to give up

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the chance of me bumping into a a large

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or even gigantic opportunity is so much

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greater than any other vehicle

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imaginable because the space is so

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Uncharted and by you starting a business

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here like myself you can spot education

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opportunities you can spot sass opportun

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ities and just wait until you see some

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of the stuff that we're working on

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towards the end of this year and next

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year um it is just like endless we have

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a an issue right now we have too many

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opportunities and the hardest thing

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about writing out business at the moment

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is saying no to them and that is an

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unbelievable kind of place to be in as

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an entrepreneur and so to tie everything

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together what I'm trying to say here

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is if you've been struggling as an

play07:55

entrepreneur it's likely because you've

play07:59

been entering these different business

play08:00

models with a lack of conviction you've

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been taking other people's words for it

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you've been listening to maybe me on why

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you should start an a business or you've

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been listening to another person on why

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like affiliate marketing is the way to

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do it or this this this or giving you

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all these ideas on different ways that

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you should be and you you're jumping

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from one to the the other and because

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you're not doing the math yourself

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and figuring out why this why you should

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put your time into it and heading it

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with complete conviction you are ending

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up going going through maybe putting in

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five or six months of effort but not

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being entirely sure and like the whole

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time being kind of wasting your energy

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on thinking about oh like should I be

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looking at this you're wasting energy by

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not being all in and ultimate you end up

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jumping out of it and going into

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something different and like Niche

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hopping or model hopping and never

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making any progress whereas if you just

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stuck with something and said look I

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know I can make money with any of these

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let me just pick the one that I know has

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the greatest amount of potential and for

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me and I I hope for you as well you can

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see that that's the AI space right now

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and in order to build your conviction as

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well go out and do the research on it in

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terms of the economic factors that are

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at play as well if you look in I will

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leave a a link in the description about

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a a really valuable report that I've

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read that helped me to be uh have much

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more conviction about the AI space as a

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whole just the the huge waves that are

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are going to affect our um global

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economy over the next decade and the

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fact that you can position yourself to

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benefit from them and really catch the

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rising tide as it lifts all boats

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um is the reason I have so much

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conviction in this space

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so it can come in multiple different

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forms where you are understanding the

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economic situation you are understanding

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that the AAA model for example is the

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best way for you to like get deeper into

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the AI space and explore it further but

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what I'm trying to say here is that you

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need to do the math yourself you need to

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come to the conclusion and not just take

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other people's advice for it so I'm

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instructing you I'm telling you if

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you're going to do something you need to

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go in 100% and make sure that you're not

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just you're not just doing what other

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people tell you to do because if you

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stick with it you will make money in

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anything you do just make sure you're

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picking the right one right it's been

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all for me I'll put another video up

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here if you want to watch something else

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for me about put up some different AI

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Solutions you can sell and start an AI

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business run aside from that that's been

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another Forest walk and talk for me I'll

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see you in the next one

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