How to Start an Ai Automation Agency with $0 in 2023

Brett Malinowski
5 Jul 202315:57

Summary

TLDRThe video script introduces a new frontier in AI automation, presenting an opportunity for early adopters to establish themselves in a largely uncharted market. It outlines the four key components of an AI automation agency: AI services, client acquisition, sales, and service fulfillment. The speaker emphasizes the importance of understanding various AI services and tailoring solutions for unique client needs. Strategies for finding clients include partnering with other agencies, showcasing expertise on social media, and cold commenting on social platforms. Pricing services is based on the value provided to the client's business, with a focus on cost savings and efficiency gains. The video concludes with a teaser for the next episode, promising deeper insights into scaling an AI automation agency.

Takeaways

  • 🌟 AI automation is a burgeoning business model offering a blue ocean opportunity with many unknowns and potential for significant profit.
  • 🚀 Early adopters in AI automation face challenges due to the lack of established courses or blueprints, but also have the chance to innovate and lead the market.
  • 🛠️ AI automation agencies consist of four main components: AI services, client acquisition, sales, and fulfillment, similar to traditional agencies but with AI integration.
  • 🤖 Automation within AI agencies can involve using tools like make.com to connect various software and create custom automations, such as integrating chatbots with messaging services.
  • 💬 AI conversational chatbots can serve various functions, including customer support, internal training, and industry-specific assistance like car dealerships or apartment complexes.
  • 🔧 AI tool stacks involve recommending and integrating specific AI tools to optimize and improve business efficiency, tailored to the needs of the business.
  • 📈 Becoming a thought leader in AI requires studying various tools and understanding how they can enhance different businesses, establishing expertise in the field.
  • 🔗 Building relationships with other agencies can lead to symbiotic partnerships where AI services are offered to their clients, leading to a win-win scenario.
  • 🎥 Demonstrating expertise through social media, like creating YouTube content about AI automation, can attract clients who are actively seeking AI solutions for their businesses.
  • 💌 Cold commenting on social media platforms relevant to potential clients, without directly selling, can organically lead to inquiries and client acquisition.
  • 💰 Pricing AI services should be based on the value provided to the business, considering factors like the complexity of the service and the size of the deals in the industry.

Q & A

  • What is the main opportunity presented by the AI automation business model?

    -The main opportunity is the 'blue ocean' market where there is little to no competition, allowing early adopters to potentially make significant profits by finding a system that works in a specific niche and becoming innovators in integrating AI into businesses.

  • What are the four basic components of an AI automation agency?

    -The four basic components are AI Services (the actual services sold), getting clients (finding people who want these services), sales (how to sell the services), and fulfillment (how to deliver the services).

  • How can AI automation be applied in a real estate business example?

    -AI automation can be used to automate the process of sending new lead information (like name and phone number) from Facebook ads to real estate agents as text messages, streamlining the lead generation and follow-up process.

  • What is the role of make.com in AI automation?

    -Make.com serves as a no-code API connector that allows users to automate systems or processes within a business, and it has integrated with OpenAI GPT API to enable the creation of custom automations using AI.

  • What types of AI conversational chatbots can be offered by an AI automation agency?

    -Various chatbots can be offered, such as customer support chatbots trained on website information, internal team document and training chatbots, and chatbots for specific industries like car dealerships or apartment complexes.

  • How can an AI tool stack be recommended to a business?

    -An AI tool stack is recommended after analyzing the entire business to identify specific AI tools that can optimize and improve efficiency, tailored to the business's needs, such as using fireflies.ai for client meetings or tango.us for tax-related step-by-step guides.

  • What are the three recommended ways to find potential clients for an AI automation agency?

    -The three recommended methods are working with other agencies to leverage their existing client relationships, exhibiting expertise on social media and creating YouTube content about AI automation, and cold commenting on social media platforms where potential clients are active.

  • How should one price their AI automation services?

    -Pricing should be based on the value provided to the specific business, not just the time taken to fulfill the service. It can vary widely depending on the complexity of the service and the nature of the business. A rule of thumb could be charging a percentage of the savings or revenue generated by the AI implementation.

  • What is the 'rule of tin' mentioned in the script for pricing AI services?

    -The 'rule of tin' suggests that if the AI services save or generate $10,000 for a company, the agency should charge $1,000 for their services. It's a pricing strategy based on the value created for the client.

  • How can an AI automation agency establish itself as a thought leader in the AI space?

    -By dedicating time to study various AI tools and demonstrating expertise through consultations, content creation, and successful implementations, an AI automation agency can position itself as a thought leader and an expert in the field.

  • What is the potential earning for AI consulting based on the script?

    -Based on the script, AI consulting can range anywhere from $100 to $300 per hour depending on experience level. For setting up AI chatbots, the range is from $1,000 to $3,000, and for advanced AI automations, it can be between $5,000 to $15,000 or more depending on the business nature.

  • How does the speaker's agency differentiate itself with no-code solutions?

    -The speaker's agency differentiates by building custom AI software tools for clients using no-code platforms like bubble.io and make.com, which allows them to offer comprehensive AI solutions and charge higher fees for their services.

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