How to be a YouTube Millionaire in 2024 (FULL BLUEPRINT)

Prince Ea
12 Sept 202413:02

Summary

TLDRThis video script is a motivational guide for aspiring YouTubers, urging them to choose a niche, pursue their passion, and create content with purpose. It emphasizes the importance of a strong 'why' and identifying pain points to solve for the audience. The speaker shares insights on generating revenue through ad revenue, creating and selling products, and securing brand deals. The script concludes with an invitation to a free boot camp to learn the formula for viral success on YouTube.

Takeaways

  • 🎯 Choose a niche or category to focus on, as it allows you to cut through the noise and target a specific audience.
  • 💖 Select a niche that you are passionate about to avoid burnout and ensure long-term motivation.
  • 💰 Understand that passion often involves sacrifice and suffering, but it's crucial for enduring challenges.
  • 🤔 Reflect on your 'ikigai' (Japanese concept of finding purpose) to identify the intersection of your strengths, what the world needs, what you can get paid for, and what you love.
  • 🔍 Identify a strong 'why' behind your YouTube channel, which should stem from personal values and a desire to impact others.
  • 👨‍⚕️ Think like a doctor to diagnose the pain points of your niche, as solving significant problems can lead to greater financial success.
  • 📈 Recognize that ad revenue on YouTube is not solely based on views but also on the niche's concentration and the value provided.
  • 📦 Consider creating your own products to add value to your audience, which can be a more lucrative revenue stream than ad revenue alone.
  • 🤝 Be open to brand deals and speaking engagements as your YouTube channel grows, as these can provide significant income opportunities.
  • 📢 Embrace the importance of exposure and marketing, and understand that going viral on YouTube is not just luck but a formula that can be learned.

Q & A

  • What is the first step to becoming a successful YouTuber according to the script?

    -The first step is to choose a niche or a category. It's important to laser focus on a specific niche to cut through the noise and be more impactful.

  • Why is it crucial to choose a niche that you love?

    -Choosing a niche you love is important because it helps prevent burnout and keeps you motivated. A high performer is motivated by love, not fear, and passion is a willingness to suffer or sacrifice for something important to you.

  • What does the term 'ikigai' refer to and how does it relate to finding your niche?

    -Ikigai is a Japanese term that means your sense of purpose or meaning for living. It's used to find your niche by intersecting your gift (strengths), what the world needs, what you can get paid for, and what you love.

  • What is the significance of having a strong 'why' in the context of the script?

    -A strong 'why' is essential for consistency and motivation. It's what drives you to succeed and impacts others. It should come from the heart and be something that you are passionate about and want to share with the world.

  • How does solving a pain point in your niche relate to your financial success on YouTube?

    -The size of your bank account is directly related to the size of the problem you solve. Solving a bigger problem can lead to more financial success because it provides more value to your audience.

  • What are some of the profitable niches on YouTube mentioned in the script?

    -Some of the profitable niches mentioned are finance, real estate, tech, health, business, and luxury.

  • How does the script suggest generating revenue on YouTube besides ad revenue?

    -Besides ad revenue, the script suggests creating and selling your own products, securing brand deals, and speaking engagements as ways to generate revenue.

  • What is the significance of CPM in the context of YouTube monetization?

    -CPM stands for cost per thousand views and it's a key metric for YouTube monetization. It varies based on the niche and the concentration of the audience, with more concentrated niches like finance having higher CPMs.

  • Why is exposure considered vital for a successful YouTube business according to the script?

    -Exposure is vital because without marketing or visibility, your content may not reach the intended audience. Going viral is seen as a 'cheat code' for success, and the script suggests that it's not just luck but a formula that can be learned.

  • What is the 'Viral Boot Camp' mentioned in the script and how can one join it?

    -The 'Viral Boot Camp' is a resource mentioned in the script that teaches the formula for going viral on YouTube. One can join it by clicking the link provided in the script, which is described as being free.

Outlines

00:00

🚀 Becoming a YouTube Millionaire

The speaker begins by challenging the audience to take their YouTube channel seriously. They emphasize the importance of choosing a niche to focus on, likening it to a laser beam for its power and precision. The speaker shares their personal journey from before YouTube to after, highlighting the platform's role in building their dream life. They dispel the myth that one cannot become a millionaire through YouTube and aim to prove the naysayers wrong. The audience is encouraged to find a niche they are passionate about, as passion is derived from a willingness to suffer or sacrifice for something important. The speaker introduces the concept of 'ikigai' (Japanese for 'a reason for being'), which is the intersection of one's gift, the world's need, what one can get paid for, and what one loves. This intersection is proposed as the formula for finding one's niche.

05:00

💖 Finding Your 'Why' and Solving Pain Points

The speaker continues by stressing the importance of having a strong 'why' for creating content on YouTube. They assert that success comes from impacting something close to one's heart and that this impact will drive income. The audience is encouraged to think of themselves as doctors identifying pain points within their chosen niche. The speaker explains that solving bigger problems leads to greater financial rewards. They introduce the concept of a purpose statement, which is a declaration of using one's gifts to positively impact a specific community or group. The speaker challenges the audience to create their purpose statement and emphasizes the foundational role it plays in building a million-dollar business.

10:02

💰 Diversifying Revenue Streams on YouTube

The speaker discusses various revenue streams available to YouTube creators, starting with ad revenue. They provide an example of a short-form video with 30 million views that earned $3,000, illustrating that not all views are equal in terms of earnings. They calculate the number of views required to make a million dollars from short-form videos, highlighting the difficulty of relying solely on ad revenue. The speaker then contrasts this with long-form videos, using an example of a video that earned $30,000 from 20 million views. They mention that certain niches, such as finance, can have much higher CPMs (cost per thousand views). The speaker then introduces the idea of creating and selling products as a way to generate income, emphasizing that it's about service rather than money. They provide a simple mathematical framework for calculating how many products need to be sold at different price points to reach a million dollars in revenue. The paragraph concludes with a mention of brand deals and speaking engagements as additional revenue streams.

📢 The Power of Exposure and Going Viral

In the final paragraph, the speaker discusses the importance of exposure for success on YouTube. They mention that while going viral is often seen as luck, it can be achieved through a formula. The speaker promotes their 'One Video Away Viral Boot Camp,' a free resource for creators looking to increase their visibility and understanding of the virality formula. The paragraph emphasizes the significance of marketing and creating a strong brand on YouTube to attract brand deals and other lucrative opportunities.

Mindmap

Keywords

💡Niche

A niche refers to a specific segment or category within a larger market. In the context of the video, choosing a niche is crucial for focusing one's content creation efforts to stand out and attract a dedicated audience. The video emphasizes that a niche should be something the creator is passionate about, as this passion will drive consistency and authenticity in content. The speaker uses the analogy of a laser to illustrate the power of focus, suggesting that a concentrated niche can 'cut through the noise' more effectively than a broad, generalized approach.

💡Passion

Passion is defined as a strong and barely controllable emotion, often associated with a compelling interest or enthusiasm for something. The video discusses the importance of choosing a niche that one is passionate about, as this will lead to more authentic and engaging content. The speaker warns against chasing money alone, suggesting that true success comes from a deep connection to the work one does. The term is used to encourage creators to endure the hardships ('suffering') that come with pursuing a meaningful endeavor.

💡Influencer

An influencer is an individual who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience. The video touches on the reality behind influencers' appearances, suggesting that many may not be as happy as they seem, despite their success. This serves as a cautionary note for aspiring YouTubers to focus on genuine content creation and personal fulfillment rather than superficial success.

💡Burnout

Burnout refers to a state of physical or mental collapse caused by overwork or stress. The video mentions burnout as a common issue among workaholics in the YouTube community, emphasizing the importance of choosing a niche and a 'why' that one truly loves to avoid this pitfall. Burnout is presented as a consequence of being motivated by fear rather than love for one's work.

💡Why

The 'why' in the video refers to the underlying reason or purpose that drives an individual's actions, particularly in the context of their YouTube channel. The speaker stresses the importance of having a strong 'why' to maintain consistency and motivation. It is suggested that this 'why' should stem from personal values and a genuine desire to impact others positively, which will ultimately lead to success.

💡Pain Point

A pain point is a problem or difficulty that a customer or user experiences, which a product or service aims to solve. In the video, identifying the pain point of a niche is highlighted as a critical step in creating content that resonates with the audience. The speaker advises creators to think like doctors, diagnosing the issues their audience faces, and then providing content that addresses these issues.

💡Revenue Streams

Revenue streams are the various sources through which a business generates income. The video discusses different revenue streams available to YouTubers, including ad revenue, product sales, and brand deals. It emphasizes the importance of diversifying these streams to achieve financial success. The speaker provides examples and calculations to illustrate how different revenue streams can contribute to becoming a YouTube millionaire.

💡Ad Revenue

Ad revenue, or advertising revenue, is income generated from advertising on one's YouTube channel. The video explains that while ad revenue is often associated with the number of views, not all views are equally valuable. It discusses the concept of CPM (cost per thousand views) and how it varies across different niches, affecting the potential ad revenue. The speaker uses personal examples to illustrate the potential earnings from ad revenue on both short-form and long-form videos.

💡Products

In the context of the video, products refer to any goods or services that a YouTuber can create and sell to their audience, such as physical merchandise, digital courses, or memberships. The speaker argues that creating and selling products can be a significant revenue stream, as it allows creators to add value to their audience and control their income potential. The video encourages creators to think beyond ad revenue and leverage their influence to create and sell their own products.

💡Brand Deals

Brand deals, also known as sponsorships or partnerships, occur when a brand pays an influencer to promote their products or services. The video suggests that as a YouTuber's visibility grows, they become more attractive to brands for such deals. The speaker shares personal experiences of securing high-paying speaking engagements as a result of their YouTube success, highlighting the potential of brand deals as a revenue stream.

💡Exposure

Exposure in the video refers to the visibility and reach that a YouTuber has, which is crucial for attracting an audience and generating revenue. The speaker emphasizes that without exposure, a creator's content, regardless of its quality, will not be seen or valued. The video suggests that going viral is a key way to gain exposure, and it is presented not as a matter of luck but as a formula that can be learned and applied.

Highlights

The importance of taking your YouTube channel seriously to achieve success.

The necessity of choosing a niche or category for your channel to stand out.

The analogy of a laser beam to emphasize the power of focus in a niche.

The advice to choose a niche that you are passionate about to avoid burnout.

The concept of 'ikigai' as a method to find your purpose and niche.

The significance of having a strong 'why' to stay consistent in your YouTube journey.

The idea that your impact should drive your income rather than just chasing money.

The calculation of ad revenue per view and the challenge of becoming a millionaire from short-form videos.

The potential of long-form videos in generating higher ad revenue due to niche concentration.

The strategy of creating your own product to advertise on your channel instead of relying solely on ad revenue.

The importance of understanding the math behind product pricing and sales to reach a million-dollar goal.

The opportunities for brand deals and speaking engagements that come with YouTube success.

The necessity of exposure and the formula for going viral on YouTube.

An invitation to a free boot camp to learn the formula for going viral and growing your YouTube channel.

Transcripts

play00:00

hey yo I dare you to stop playing with

play00:02

your life and take this seriously if you

play00:04

just do these three things your channel

play00:06

will blow up and you will be a YouTube

play00:08

millionaire see the haters are saying

play00:10

prince prince why are you making this

play00:12

type of video you do inspiration yeah

play00:15

but 34s of people today are stressed out

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about money you can't Thrive if you're

play00:20

just trying to survive woke don't got to

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mean broke it's okay to have money as

play00:26

long as money doesn't have you see this

play00:29

was me before before YouTube this is

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after this is before YouTube this is

play00:33

after see YouTube has helped me build

play00:36

the life of my dreams and some people

play00:39

out there they don't think that you can

play00:40

actually become a YouTube millionaire

play00:43

but I'm going to prove them wrong and

play00:44

show you exactly how to do it in this

play00:48

video see the first thing that you have

play00:50

to do is choose a niche or a

play00:54

category do you know why a laser has has

play00:58

so much power it's because is a focused

play01:03

beam a spotlight yeah you you hit a lot

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of areas but a

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laser can cut through steel and likewise

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you need to laser focus your niche in

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order to cut through the noise remember

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this the broader the market the more

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diluted the response you ever heard the

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saying riches are in the niches and so

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you have to ask yourself this one

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question who do you want to impact who

play01:29

who do you want to impact and that leads

play01:31

me to The Next

play01:33

Step you have to choose a niche that you

play01:37

love this is so important and here's a

play01:40

big secret that a lot of people don't

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want you to know a lot of those

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influencers that you see happy on

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YouTube Let Me Tell You firsthand I've

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met them they aren't happy a lot of them

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are hiding behind their smiles as they

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say those who appear to have their

play01:55

together are usually the ones standing

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in it I have seen so much so much

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burnout because they are Workaholics and

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that's not a good thing see a workaholic

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is motivated by fear a high performer is

play02:08

motivated by love so you have to choose

play02:11

a niche that you love something that you

play02:13

are truly passionate about this is so

play02:16

important now just because you are

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passionate about something it don't mean

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it's going to be easy the word passion

play02:23

actually comes from the Latin word Pao

play02:26

which means suffering or enduring the

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real definition of passion it literally

play02:32

means a willingness to suffer or

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sacrifice for something that is

play02:37

important to you so make sure you pick a

play02:40

niche that you are passionate about

play02:42

never chase that never chase the bag

play02:45

when you chase the

play02:46

bag you will soon end up in one both

play02:50

physically and metaphorically when you

play02:53

chase money you end up like that Meme of

play02:55

the guy who's running off the cliff

play02:58

right see money

play03:01

it has to be a byproduct of service see

play03:04

Napoleon Hill said provide more service

play03:06

than you were paid for and eventually

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you will be paid more for Less service

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one of my favorite people Zig Ziggler he

play03:13

said you can have everything in life you

play03:15

want if you just help enough other

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people get what they want and so you

play03:19

might be wondering how do you choose

play03:21

your passion how do you choose your your

play03:23

your purpose your Niche how do you find

play03:25

it well consider iy guy so iy guy is a

play03:29

Japanese word and it means your sense of

play03:31

purpose or or meaning for living and

play03:34

it's one of my favorite ways to find out

play03:38

how to choose your Niche and so on this

play03:42

side is your gift right your strength

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what are you what are you really good at

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what are you talented in right what do

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people say oh man you're one of the best

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I've ever seen doing that right so this

play03:53

is your

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gift here is what the world needs

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that's what the world needs right what

play04:02

is the what is the world calling for

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here is what you can get paid for and at

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the

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top is what you love and in the

play04:13

intersection of all of these is your

play04:16

icky guy so you want to find something

play04:18

that intersects between all of those and

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in between that is your reason for

play04:24

living and you have found your Niche I

play04:26

actually want you to stop this video

play04:28

right now and figure figure that out so

play04:31

now we've got

play04:33

our Niche we know our Niche now we have

play04:37

to

play04:37

find a why right the only way you will

play04:40

be consistent at this is if you have a

play04:43

strong enough why nii say someone with a

play04:45

strong enough why can overcome anyhow so

play04:48

what is your why right what do you value

play04:51

why do you want to be successful on

play04:53

YouTube right what message do you have

play04:55

to give to the world yo and why do you

play04:57

have that message right your why it it

play05:00

has to come from the

play05:02

heart it has to because what comes from

play05:05

the heart reaches the heart right so why

play05:09

do you get out of bed you know on the on

play05:11

those days where you don't feel like it

play05:12

right and yes it will happen even if

play05:14

you're doing something that you love I

play05:16

told you about passion and remember

play05:21

this your impact will drive your income

play05:24

you will generate the most income by

play05:27

impacting something that is close to

play05:29

your heart okay so we figured out our

play05:31

Niche boom check we've also figured out

play05:35

our

play05:35

why check now we have to figure

play05:41

out the pain point of that Niche there's

play05:45

an old saying where does it hurt you

play05:48

have to think of yourself like a doctor

play05:50

right and you have to ask your patients

play05:52

where does it hurt see the size of your

play05:55

bank account is directly related to the

play05:57

size of the problem that you solv

play06:00

you will have more money by solving a

play06:03

bigger problem you will have less money

play06:05

solving a smaller problem right this is

play06:08

a law of Nature and a million-dollar

play06:10

business starts with identifying the

play06:12

customer and his or her need so what

play06:15

pain point do they have right what's the

play06:18

problem that you can solve once you

play06:20

figure that out

play06:22

congratulations because now you have

play06:25

enough to create

play06:29

the purpose statement so the purpose

play06:32

statement goes like this

play06:34

because I value what you value I will

play06:39

use my gifts

play06:44

for whatever your gifts or your

play06:46

strengths are to positively got to be

play06:49

positively impact the lives of your

play06:53

community your group your Niche stop

play06:56

this video now and fill this section out

play07:00

I'll wait for you okay I hope you fill

play07:03

that out see filling out your purpose

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statement is such a big thing you have

play07:07

just set up the foundation for your

play07:09

million-dollar business and now we are

play07:12

going to talk about the ways that you

play07:14

are going to generate Revenue so number

play07:18

one is AD Revenue right see a lot of

play07:21

people think ad revenue is based on

play07:23

views and it is but not all views are

play07:26

created equally

play07:30

it's not all created equally I'm going

play07:32

to put up on the screen a video that I

play07:34

released this year that got 30 million

play07:36

views and here's how much money I made

play07:39

from it now keep in mind this is a short

play07:41

form video okay so let's do some math

play07:44

real quick if 30 million

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views equals 3K $3,000 on that short

play07:49

form video that means the rate per view

play07:55

equals

play07:58

0.00001 per you fair enough now let's

play08:01

say our Target is a million dollar right

play08:04

we want to we want a million we want a

play08:06

million dollar to make 1 million on

play08:08

shorts in one video you would need 10

play08:12

billion views so if you made 10 short

play08:15

form videos 10 short form videos that

play08:18

means that you would literally need to

play08:20

have on each video 1 billion views if

play08:23

you made 100 videos then that means that

play08:26

you would need to have 100 million views

play08:28

on each them if you made 10,000 videos

play08:32

then that means you would need 1 million

play08:35

views on each so clearly it's very

play08:38

difficult to become a millionaire just

play08:40

on short form video alone basically you

play08:44

can't really get rich from shorts now

play08:46

how about long form long form videos

play08:49

well okay let's take one of my long form

play08:51

videos I'll show it right here so this

play08:53

was before you overthink watch this it

play08:56

got 20 million views now that video made

play08:59

made about

play09:00

$30,000 and keep in mind those numbers

play09:02

are low compared to other niches because

play09:05

what I do is inspiration and so you know

play09:07

it's a lower CPM right what did I tell

play09:09

you not all views are created equally

play09:12

right the cpms can vary the CPM is cost

play09:16

per thousand views and it's based on how

play09:19

concentrated your Niche is the most

play09:22

profitable Niche on

play09:26

YouTube as you know is finance right see

play09:29

Finance cpms can

play09:32

be

play09:34

$20 to $50 all the way up to I've seen

play09:38

it all the way up to

play09:39

$100 which is crazy so that basically

play09:42

means that a 1 million view video with a

play09:45

$100 CPM you just

play09:49

made

play09:50

$100,000 which is insane and this is for

play09:53

finance now there are some other very

play09:56

profitable niches and they include real

play09:58

estate Tech Health business luxury now

play10:01

you can make millions just from ad

play10:03

Revenue right people do it but you have

play10:05

to think right if advertisers are paying

play10:07

all of this money to put their ads on my

play10:10

videos why don't I just create my own

play10:12

product and advertise that on my videos

play10:15

the next thing we want to talk about is

play10:17

products a product is something you

play10:18

create to add value to your audience

play10:21

remember this is not about money no it's

play10:23

not about money right this is about

play10:25

service money is a byproduct of service

play10:27

and the product could be a physical

play10:29

product you know it could be a book

play10:32

right it could be merch it could be

play10:34

music right it could be an album it

play10:35

could be a digital course or it could be

play10:38

a membership products are one of the

play10:40

best ways to really make that million

play10:43

dollars because all you have to do for a

play10:45

product is some very simple math and

play10:47

you're in control right so to make $1

play10:49

million here are the ways right

play10:52

basically you sell one product to one

play10:54

person and they give you $1 million now

play10:56

I don't know if this happens too much

play10:58

now if you were to create a $10 product

play11:01

which is a lot more reasonable right you

play11:03

would need to sell a 100,000 of those to

play11:06

make 1 million if you made a $100

play11:09

product then you would need to sell only

play11:11

10,000 of them now if you have multiple

play11:13

products say four products and you're

play11:15

selling you know 25 of them a day at $30

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in one year you have reached $1 million

play11:22

see this is why math is so important

play11:25

guys now the next stream of

play11:27

income is called brand deals and I'll

play11:30

put speaking in here as well so with

play11:33

your YouTube success right your

play11:35

visibility you will get inevitable brand

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deals see I have never solicited my

play11:40

services to speak but from YouTube I

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have gotten up to six figure speaking

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engagements for just an hour on stage so

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it's possible it's amazing what you can

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do when you actually create a Big Brand

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on YouTube see Brands will reach out to

play11:54

you because they see how concentrated

play11:56

your community is and how much value

play11:59

value you're giving see they know the

play12:01

power of influence they

play12:04

know that eyes equal dollars so having

play12:08

multiple streams of Revenue is so

play12:10

important but it doesn't matter which

play12:13

stream you pick you will need one thing

play12:15

or your business will

play12:18

fail and that's exposure the great PT

play12:21

Barnum said without marketing something

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very bad

play12:27

happens nothing if you you're a Creator

play12:30

then you know that going viral is the

play12:32

fastest way for Success on YouTube it's

play12:34

a cheat code but some people for some

play12:36

reason they think going viral is luck

play12:39

it's not it's a formula and I want to

play12:41

teach you that formula at my one video

play12:43

away viral boot camp if you are finally

play12:46

ready to have millions of people knowing

play12:48

about you your business your art listen

play12:51

stop hitting your head against the wall

play12:53

to figure it out on your own this boot

play12:55

camp is for you it's totally free just

play12:57

click the link below and I will see you

play12:59

on the other side in just a second

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