Another Bad Apology to Finish 2023
Summary
TLDRIn 2023, YouTuber James Summerton faced accusations of plagiarism and other content-related misconduct. After going silent, he resurfaced with an apology video, which he later deleted due to negative feedback. The video was criticized for its emotional manipulation, with Summerton sharing personal struggles to garner sympathy rather than addressing the accusations directly. Despite promising a more detailed apology in the future, his online career seems irreparably damaged, with many questioning the sincerity of his remorse and the potential for a genuine comeback.
Takeaways
- đș The script discusses the trend of YouTubers issuing apology videos, particularly highlighting the case of James Sutton in 2023.
- đ„ James Sutton was accused of plagiarism and other content-related issues, which were brought to light by hbomberguy's video on the subject.
- đ In response to the accusations, James Sutton went offline, bought a log cabin, and grew a beard, seemingly to distance himself from the controversy.
- đ€ After going dark, James posted a surprise apology video, which he later deleted due to the negative reception it received.
- đą The apology video was criticized for using emotional manipulation, with James discussing personal struggles and hospitalization to garner sympathy.
- đ« The video was seen as deflecting from the main issue, which was the plagiarism accusations, rather than addressing them directly.
- đ James Sutton's apology was viewed as insincere, as he did not take full responsibility for his actions and instead tried to shift blame elsewhere.
- đïž After realizing the video was not well-received, James acknowledged his mistake in posting it and promised to issue a proper apology when he was mentally stable.
- đ€·ââïž The script questions the wisdom of James attempting another apology, given the severity of the plagiarism accusations and the damage to his reputation.
- đ The community post by James shows an understanding that his initial apology was not well-executed and that he needs to address the issue more appropriately.
- đĄ The overall message is that apology videos should be genuine and focused on the issue at hand, rather than using personal struggles to deflect from accountability.
Q & A
What type of video did Krampus deliver at the end of 2023?
-Krampus delivered a YouTuber apology video, which was expected to be the last of its kind for 2023.
Who was the YouTuber featured in hbomberguy's video on plagiarism?
-James Summerton was the YouTuber featured in hbomberguy's video, where he was accused of plagiarizing his entire online content.
What was James Summerton's initial response to the accusations of plagiarism?
-James Summerton initially went dark, disappeared from the online space, and bought a log cabin in the woods.
What did James Summerton do after going offline?
-After going offline, James Summerton posted a surprise apology video addressing the accusations, which he later deleted due to the negative response.
Why did James Summerton delete his initial apology video?
-James Summerton deleted his initial apology video because it did not receive the response he expected and was criticized for emotional manipulation.
What technique did James Summerton use in his apology video, according to the script?
-James Summerton used emotional manipulation in his apology video, sharing personal struggles and hospitalization to garner sympathy.
How did the audience react to James Summerton's apology video?
-The audience felt that the apology was insincere and disingenuous, as it focused more on his personal struggles rather than addressing the accusations of plagiarism.
What was the main criticism of James Summerton's apology approach in the script?
-The main criticism was that James Summerton did not take responsibility for his actions and instead tried to make the audience feel guilty and sympathetic towards him.
What did James Summerton say in his community post about the apology video?
-In his community post, James Summerton acknowledged that he was not in a healthy frame of mind to post the apology video and promised to apologize properly when he is more mentally stable.
What is the general opinion on whether James Summerton should make another apology video?
-The script suggests that making another apology video might not be a good idea, as it is unlikely to improve his online career or regain the trust of his audience.
What advice does the script give to James Summerton regarding his future?
-The script advises James Summerton to move on from being a YouTuber and find a completely different niche or career path, as it seems unlikely he can recover from the plagiarism scandal.
Outlines
đș The Rise and Fall of a YouTuber: Plagiarism and Apology
The first paragraph discusses the prevalence of apology videos by YouTubers in 2023, particularly focusing on James Summerton's recent video. Summerton was accused of plagiarism and other content-related issues, which were highlighted in hbomberguy's video on the subject. After going offline and attempting to live off-grid, Summerton returned with an apology video that he later deleted due to negative reception. The paragraph criticizes the use of personal struggles as a deflection from the main issue of plagiarism and questions the sincerity of his apology.
đ Emotional Manipulation in Apology Videos: A Critique
The second paragraph delves deeper into the tactics used by Summerton in his apology video, accusing him of emotional manipulation. It points out that he starts the video by discussing personal hardships, which is seen as an attempt to garner sympathy rather than addressing the accusations directly. The paragraph also notes that despite his apologies, Summerton does not take full responsibility for his actions, instead deflecting blame and simplifying the issue. The critique ends with the observation that Summerton's audience is unlikely to forgive him for the plagiarism, and that he should consider a different career path.
đ« The Futility of a Second Apology: A Damaged Brand
The final paragraph reflects on the likelihood of a successful comeback for Summerton, given the extent of the plagiarism and other accusations against him. It suggests that a second apology video would be futile, as his audience has lost trust in his content due to the plagiarism. The paragraph concludes by questioning the wisdom of attempting another apology and implies that Summerton should move on to a different endeavor, as his YouTube career under the current brand is irreparably damaged.
Mindmap
Keywords
đĄYouTuber apology video
đĄPlagiarism
đĄEmotional manipulation
đĄDeflection
đĄInsincerity
đĄPrivate matter
đĄGarnering sympathy
đĄTaking responsibility
đĄBelittling
đĄMentally stable
đĄCommunity post
Highlights
2023 concluded with a controversial YouTuber apology video from Krampus.
The year was marked by numerous bad YouTuber apology videos.
James Summerton was accused of plagiarism and other content-related issues.
hbomberguy's video on plagiarism featured James Summerton prominently.
James went offline and reappeared with an apology video that was later deleted.
The apology video was criticized for its emotional manipulation tactics.
James used his hospitalization to garner sympathy in the video.
Audience felt the apology was insincere and disingenuous.
The video was seen as deflecting from the main issue of plagiarism.
James did not take responsibility for the accusations against him.
The apology video was re-uploaded after being deleted due to negative response.
James acknowledged the video was not well-received and promised a better apology later.
The community post revealed James's awareness of his video's failure.
The transcript questions the wisdom of James making another apology video.
It's suggested that James should move on from being a YouTuber due to the damage to his brand.
The transcript concludes that a successful comeback for James seems unlikely.
Transcripts
it just wouldn't feel right if 2023
didn't conclude with at least one more
horrible YouTuber apology video and
luckily Krampus did not let us down
delivering a nice lump of coal under the
tree this had been a year filled to the
brim the cup runneth over on bad
YouTuber apology videos I was a naive
fool to think that we had seen the last
of apology videos for
2023 and how wrong was I in the fourth
quarter here the last week or so of 2023
we were blessed with one more from James
Summerton he was featured prominently in
hbomber guys newest video on plagiarism
I'm sure all of you have seen this video
by now if you haven't that is shocking
to hear and should probably go check it
out and I'm not going to recap the whole
video but I will give you a brief
synopsis of James Sutton's role in it
but basically James Summerton was pretty
much caught with his hand in the cookie
jar plagiarizing his entire online
content fundamentally it also goes even
deeper than the plagiarism he was
accused of multiple other bad things in
regards to his content and claims he was
making and a bunch of other variety of
things and in response to that James
went dark he he went off the grid bought
a log cabin in the middle of the woods
grew out a Lumberjack's beard he bought
a Hoover from you know Breaking Bad and
he disappeared so he went offline and
then a couple days ago posted a surprise
apology video going over all of it which
she deleted a couple hours later when it
didn't get the response he was expecting
it to but it's been re-uploaded I kind
of wanted to cover it a little bit just
because it feels right 2023 had so many
of these we we've got to usher in 2024
the right way with an apology video to
kick us off getting into the new year so
let's take a peek hi
everyone I'm sorry for uh taking so
long to make this video or to say
anything
um I'm in the hospital I've been in the
hospital um for a little over a week
um call me John Madden cuz I'm going
walk you through the play in this
Playbook here it's called emotional
manipulation it's a Timeless classic
there is no reason he should be starting
this video with this story here he uses
this technique multiple times throughout
the video and doesn't really even
address the accusations headon it's
mainly a lot of deflection but what I
want to focus on is just how hard he
leans on trying to Garner sympathy
through this now it's always sad to see
someone struggling and going through a
hard time and contemplating extremely
terrible things with their life but it's
not something that you need to be
sharing online in this capacity and it's
also not something most people would be
comfortable sharing online especially in
response to things like this because it
comes across as very insincere and
disingenuous and kind of like using it
as though it makes you immune to
criticism because now you've gone
through this if that makes sense and
that's pretty much what his whole
audience said too even the ones that
were trying to Rally behind him hoping
for a real explanation this left a very
bad taste in their mouth because it's
completely unrelated to what should be
being talked about which is his
plagiarism as well as the other things
he's been accused of he doesn't need to
be sharing this information with us this
is a very private matter that he should
have kept
private I tried
[Â __Â ] I tried to do something really
stupid
um I'm really only here now
because before I I did it I I called my
dad to talk to him one more time
and
he figured out something was wrong and
called paramedics or 911 or once again
there is no reason to be telling this
extremely personal story to your
audience when this is supposed to be a
video addressing all the accusations
against your content it's just the only
reason this is here is so that way
people can sympathize with him and feel
sorry for what he's been going through
and make no mistake from what he
described here it's an extremely
horrible experience that I wouldn't wish
upon my worst enemy but it has no place
in this video it just comes across as
super [Â __Â ] toned deaf here just talk
about if you want to make an apology
video or explain your side of things
then do that and don't go into the
private side of what's been happening
behind the scenes since the accusations
came out they got here and
uh I woke up in the hospital and
yeah
um anyway I'm not trying to make this a
sob story I'm just I'm just trying to
explain um why I've been so quiet you
spent the entire first minute and a half
making it a Saab story though that's not
an accident and you could have edited
that out it's here because you wanted it
to be here to start with immediately
trying to get the water Works going with
people crying over how awful this
experience is before you get into what's
supposed to be your side and your
apology over everything it it's just
textbook emotional manipulation trying
to make everyone feel bad for you even
though you were the guilty party who got
caught and this is you trying to talk
about that and you still haven't yet
even though we're already kind of deep
into the video now it is a 34-minute
video so a minute and a half isn't like
the bulk of it but he sprinkles this
throughout the entire thing so you can't
really make a good argument that it's
only here to try and explain why he took
so long to make this video a you don't
need to explain why you took so long you
really don't if you really wanted to
give an explanation you could just make
it super concise like hey had stuff
going on or this has been an extremely
stressful period of time in my life from
all of this so I've taken some time to
process everything and now I feel
comfortable going forward like you
didn't need to dive into it like this
and you didn't even need to explain why
it took you that long in the first place
and on top of that he does also still go
over these really sad things in his life
throughout the whole thing that aren't
just there to explain why it took him so
long to talk about all of this so it
really does feel like he's trying to
emotionally manipulate people with his
apology video but even when he is done
going through this story and actually
trying to talk about what's been going
on he takes really no responsibility he
does say I'm sorry a lot but it feels
kind of hollow when he starts throwing
somebody else under the bus for things
and then kind of belittling the whole
situation itself boiling it down to
something far simpler than it is like
there were a lot of accusations against
him none of which he really defends
himself on in any meaningful way
whatsoever it really feels like the main
purpose of the video is to make the
audience feel bad like make them like
blame them basically for what he's going
through as opposed to taking that
responsibility for [Â __Â ] up with
plagiarizing his whole career really
really sorry really really
sorry um for the stuff in the videos not
crediting people
and I asked my best friend because of
this Nick and I had been best friends
since I don't think I really need to
show you more of the video itself you
get the idea of exactly how this goes
for the rest of the 30 minutes of it
it's just a really baffling decision to
post this in the first place and it's
something he recognized pretty quickly
when he saw the the responses coming in
the the Yelp reviews so here's his
community post addressing it earlier
tonight I uploaded a video apologizing
for what I've done but it's become clear
after hearing from several people that
I'm not in a healthy frame of mind to be
posting anything online I only returned
home from the hospital yesterday so I
Should Have Never filmed it I've deleted
the video but I'm sure it has been
downloaded and will be shared by others
online I promise to apologize properly
and in detail when I'm more mentally
stable until then please know that I am
sorry he understands that this wasn't a
good idea but insists that he is sorry
and will return at a later date to make
a better apology video and I have to say
that doesn't seem like a good idea like
I I don't understand why he's even going
to bother trying there is really nothing
that's going to improve for his Online
Career through an apology his audience
isn't going to stick around through it
they were there for his content and his
content was stolen it was all
plagiarized like there's no reason for
them to stay and it's not something he
can just move on for and keep pumping
out bangers because no one's going to
believe that it's original work or
anything that he himself created so I
just there's nothing he can possibly
gain from even making an apology he
should just do something else that's not
being a YouTuber or find a completely
different Niche on YouTube to try and
make it begin like there's there's just
nothing he can really do for the James
Summerton brand here so I don't know why
he's going to try and make another
apology video later it just seems kind
of silly to even bother he doesn't have
anything that proves him innocent from
the claims he really was kind of you
know caught pants around the ankle here
it's it's kind of kaput like it is clear
he plagiarized a lot of things and
there's a lot of other accusations on
top of that as well from the way he
conducted himself and some of the
content like and some of the things he
said and there's really not a whole lot
he can do to come back from that and
make this big triumphant comeback with a
like an absolute [Â __Â ] Banger apology
that's just not going to happen so why
even do it just just go do something
else man just move on from it so yeah I
just wanted to cover this a little bit
just because it's one more bad apology
in 2023 I figured might as well complete
the year the only way we know how with
bad YouTuber apologies Yeehaw that's
about it see y
5.0 / 5 (0 votes)