Mein nächstes Business! Wie geht's weiter?

Summary

In this video, Julian shares insights into his entrepreneurial journey, personal development, and future endeavors. He discusses his strategies for business success, particularly his approach to marketing and customer acquisition. Reflecting on the past decade, he highlights his growth, from achieving his first million to expanding his family and business ventures. While continuing to explore the cryptocurrency space, Julian is now venturing into other innovative industries. His focus is on maintaining control, pursuing fitness, and fostering personal and professional growth. He also hints at upcoming content addressing Bitcoin myths and offering valuable insights on entrepreneurship and investment.

Takeaways

• 😀 The speaker emphasizes the importance of retaining control in business ventures, aiming for an 80-20 split to maintain authority and ownership over the brand.
• 😀 They highlight how their personal brand plays a central role in attracting attention and driving success, often through polarizing opinions that spark strong reactions.
• 😀 The marketing strategy at 'Bake' was highly effective, generating customer acquisition for under $10 per funded account, which they consider a major achievement.
• 😀 Reflecting on personal growth, the speaker notes significant life changes over the past decade, such as marriage, children, and building wealth through business exits.
• 😀 Their current focus is divided between family (children), fitness (including a strict workout routine), and business (with a focus on investing and entrepreneurship).
• 😀 The speaker is no longer interested in starting new startups that require extreme work hours, preferring to focus on high-level investments and innovative industries.
• 😀 They express interest in areas outside of crypto, such as non-financial blockchain technologies, while still recognizing the ongoing potential for cryptocurrency's future growth.
• 😀 The speaker sees Bitcoin maximalists as an easy target for triggering strong emotions, using this power strategically in their marketing and personal approach.
• 😀 They recognize the potential for blockchain technologies to evolve into more practical, non-financial applications, shifting away from the speculative nature of financial blockchains.
• 😀 Looking forward, the speaker plans to write additional chapters for their book, reflecting on their growth from personal milestones to significant business achievements.
• 😀 The focus on personal development, business, and investing remains central to their future endeavors, with a continued interest in understanding and influencing the crypto market.

Q & A

Why does the speaker want to maintain more control in future ventures?

The speaker wants to retain more control in future ventures because they believe they are the face of the business, and the name recognition drives attention and clicks. They also prefer to have more leverage and ensure a clean exit when the time comes.

What is the speaker's perspective on triggering Bitcoin maximalists?

The speaker acknowledges that triggering Bitcoin maximalists is an intentional tactic. They believe that by presenting rational arguments that challenge Bitcoin maximalism, they can expose the lack of rational counterpoints from those who react emotionally.

What lesson did the speaker learn from their exit at Bake?

The speaker views their exit from Bake as the most constructive because they had full control over the process, ensuring they had leverage and were able to provide a clean exit for customers, while also maintaining strategic advantage.

How does the speaker's marketing funnel strategy contribute to success?

The speaker emphasizes that their marketing funnel strategy was highly effective, particularly in customer acquisition, where they spent under $10 to acquire funded accounts worth $100 to $500 in the crypto industry, showcasing the power of a well-crafted funnel system.

What is the speaker's current work-life balance?

The speaker currently divides their time into three main areas: one-third for family and children, one-third for fitness and sports (including working out twice a day), and one-third for work, with a focus on business, investing, and personal development.

What type of investments is the speaker currently focusing on?

The speaker is focusing on innovative industries outside of crypto, with an emphasis on performance, business, and investing. They are particularly interested in areas beyond cryptocurrencies, including emerging technologies and new business models.

What are the key differences in the speaker’s life between 10 years ago and now?

Ten years ago, the speaker was just starting out, without children, a business, or a significant amount of wealth. Now, they are married, have three children, have built multiple successful businesses, and have seen their wealth grow substantially, having achieved more than they initially imagined.

What does the speaker reflect on regarding the next 10 years?

The speaker is considering how their life will evolve over the next decade, including how their children will grow into teenagers, what industries and investments will be important, and how their focus on personal and professional growth will continue.

How does the speaker view the future of blockchain and crypto?

The speaker believes that the future of blockchain, especially non-financial blockchains, could hold significant promise. They mention potential advancements in blockchain technology, such as those suggested by Elon Musk, and see ongoing relevance for certain crypto projects, but they are cautious about the speculative nature of the space.

Why does the speaker not want to start another large startup venture at the moment?

The speaker does not want to start another major startup at this time because they are content with their current work-life balance, and they lack the desire to commit to the intense 80-hour work weeks required for such a venture. They prefer a more balanced and strategic approach to their endeavors.