Tyler, The Creator - Advice for Young Creative Artists

fwens
5 Jul 202209:03

Summary

TLDRThe speaker emphasizes the importance of passion and adaptability in creativity, advocating for the freedom to abandon projects that no longer inspire. They share personal anecdotes about problem-solving and the evolution from a 'figure-it-out' mindset to a more refined approach. The speaker also discusses the value of physical interaction with products, the desire for surprise in art, and the pitfalls of seeking immediate validation through online feedback. They call for a return to genuine engagement with art and a culture that values personal experience and expression.

Takeaways

  • 🔄 It's okay to stop doing something if you lose interest and move on to something else.
  • 🚫 Don't be married to your ideas; be open to putting them aside if they don't serve you anymore.
  • 👕 Encourage people to use and live with your creations rather than just owning them.
  • 🛠 Be resourceful and persistent in finding ways to achieve your goals, even if it means starting small.
  • 💡 Creativity and problem-solving are key to success, and everything is figure-out-able if you have the willpower.
  • 🚀 Embrace failure as a learning opportunity and be willing to try new things.
  • 🤔 Don't be afraid to question and challenge ideas, even if they've been rejected before.
  • 🌟 Surround yourself with people who encourage risk-taking and innovation.
  • 🎨 Your lifestyle and experiences can and should influence your art and creative work.
  • 👟 Prioritize the tangible experience of your products by encouraging customers to touch and feel them in person.

Q & A

  • What does the speaker suggest when you lose interest in a project?

    -The speaker suggests that when you lose interest in a project, it's okay to stop and focus on something else. They emphasize that you're not married to your ideas and should feel free to put them aside and explore other interests.

  • What does the speaker mean by 'figure-out-able'?

    -The speaker refers to 'figure-out-able' as the idea that everything can be figured out if you have the energy and willpower to do so. They believe that creativity and determination can lead to solutions for any problem.

  • Why does the speaker emphasize the importance of trying and failing?

    -The speaker emphasizes trying and failing because it's a natural part of the creative process. They believe that failure is an opportunity to learn and grow, leading to better ideas and outcomes in the future.

  • How does the speaker describe their approach to creativity?

    -The speaker describes their approach to creativity as being open to experimentation and not being afraid of failure. They encourage others to be 'figure-out-able' and to not be hindered by the fear of what others might think.

  • What is the significance of the speaker's kindergarten story?

    -The speaker's kindergarten story illustrates their natural curiosity and desire to take on leadership roles from a young age. It shows that their outgoing and creative personality has been a consistent part of their identity.

  • Why does the speaker prefer not to sell their clothing online?

    -The speaker prefers not to sell their clothing online because they want people to experience the clothes in person, by seeing and touching them before making a purchase. This approach emphasizes the personal value and connection they believe should be associated with their creations.

  • What does the speaker mean when they say 'wear it and dirty it up'?

    -The speaker means that people should actively use and live with their clothing, rather than just keeping it pristine in a closet. They want their creations to be a part of people's lives and to gain personal value through use.

  • How does the speaker feel about the current state of music and its reception?

    -The speaker feels that the current state of music reception is lacking in genuine engagement. They believe people are quick to judge without understanding or caring deeply, and they hope for a return to more meaningful and articulate discussions about music.

  • What does the speaker think about the element of surprise in creative work?

    -The speaker values the element of surprise in creative work, believing it adds excitement and genuine reactions. They dislike the trend of revealing too much too soon, which they feel diminishes the impact of new releases.

  • Why does the speaker dislike the practice of releasing song snippets for public opinion?

    -The speaker dislikes releasing song snippets for public opinion because they believe it shows a lack of confidence in one's own work. They argue that artists should have faith in their creations and release them without seeking external validation first.

  • How does the speaker approach their own creative releases?

    -The speaker approaches their creative releases by keeping them a surprise until they are fully ready. They avoid teasing or revealing too much in advance, preferring to release their work with full confidence and commitment.

Outlines

00:00

🚫 Embracing Change and Creativity

The speaker encourages embracing change and letting go of projects that no longer inspire passion. They emphasize the importance of not being married to ideas and being open to trying new things. The speaker shares their personal journey of figuring things out, starting from a young age with screen printing t-shirts to eventually selling them. They highlight the value of perseverance and learning from failures, as well as the importance of surrounding oneself with supportive people who encourage taking risks. The speaker also discusses the role of curiosity and how it has shaped their life and work, leading to a cohesive expression of their lifestyle in their art.

05:03

👕 The Value of Physical Experience and Authenticity

The speaker expresses a preference for selling clothes in physical stores to allow customers to experience the products firsthand, advocating for a deeper connection with the items they purchase. They lament the lack of personal value in possessions and the superficiality of online interactions, particularly in music where people struggle to articulate their feelings. The speaker criticizes the culture of instant gratification and the loss of surprise in art releases, urging artists to have confidence in their work and release it without seeking approval. They also discuss the impact of the internet on privacy and the desire for leaks, suggesting that this culture undermines the excitement of discovery and the value of personal expression in art.

Mindmap

Keywords

💡Creativity

Creativity is the use of imagination or original ideas to produce something new and valuable. In the video, the speaker emphasizes the importance of creativity by encouraging individuals to make things and not be afraid to abandon ideas that no longer resonate with them. The speaker's own experiences, such as screen printing t-shirts, exemplify how creativity can lead to innovation and personal growth.

💡Persistence

Persistence is the continuous effort to do something, despite difficulties or challenges. The video's theme of persistence is evident in the speaker's narrative about overcoming obstacles, such as not being able to screen print and instead finding an alternative method to achieve his goal. This concept is central to the message that with determination and willpower, one can overcome challenges and 'figure out' solutions.

💡Ideation

Ideation refers to the process of generating, developing, and communicating new ideas. The speaker discusses the freedom to let go of ideas that no longer serve one's purpose and to explore new ones. This concept is integral to the video's message about the fluidity of thought and the importance of not being wedded to a single concept or idea.

💡Experimentation

Experimentation is the act of trying out new methods, ideas, or approaches to see if they are effective or produce the desired results. The speaker talks about the value of trying different ideas, even if they don't work out, as it leads to learning and eventual success. This concept is showcased through the speaker's own experiences with various projects and his encouragement to embrace failure as a stepping stone to success.

💡Authenticity

Authenticity is the state of being genuine, original, and true to oneself. The video emphasizes the importance of authenticity in both life and art, suggesting that one's true self should be reflected in their work. The speaker's discussion about not being afraid to fail and to express oneself honestly ties into the broader theme of authenticity as a core value in personal and creative expression.

💡Curiosity

Curiosity is the desire to learn or know more about something or someone. The speaker describes himself as a naturally curious individual, which has driven him to explore and try new things. This trait is portrayed as a fundamental aspect of the speaker's personality and a key driver behind his creative endeavors and success.

💡Adaptability

Adaptability is the ability to adjust to new conditions or changes. The video touches on the need to be adaptable in the face of changing circumstances, such as the shift in consumer behavior and the importance of physical interaction with products. The speaker's own approach to his work, adjusting to different environments and feedback, exemplifies adaptability.

💡Confidence

Confidence is the feeling or belief that one can rely on someone or something; self-assurance. The speaker stresses the importance of having confidence in one's work and not seeking validation through premature exposure or crowd-sourcing opinions. This concept is central to the message of trusting one's instincts and having the conviction to stand by one's creations.

💡Instant Gratification

Instant gratification refers to the desire to receive rewards or satisfaction quickly, with little or no delay. The video critiques the culture of instant gratification, particularly in the context of the internet and social media, where the element of surprise and the value of personal experience are diminished. The speaker advocates for a slower, more thoughtful approach to both creating and consuming art and products.

💡Cheerleading

In the context of the video, 'cheerleading' refers to the supportive role one plays in encouraging and promoting the ideas and efforts of others. The speaker mentions the importance of having a supportive team or environment that encourages taking risks and trying new things without fear of failure. This concept is illustrated through the speaker's own experiences and his emphasis on the positive impact of a supportive community.

💡Cohesion

Cohesion refers to the state of forming a united or harmonious whole. The speaker talks about how his lifestyle and experiences translate into a cohesive body of work across different mediums like sound, clothing, and visual art. This concept is integral to the video's message about the interconnectedness of one's life experiences and creative output.

Highlights

It's okay to stop doing something if you no longer feel it and move on to something else.

You're not married to your ideas; feel free to put them aside if they no longer serve you.

Embrace the idea of using and 'dirtying up' your creations to truly experience them.

A problem-solving mindset is key to creativity and innovation.

Persistence and willpower are crucial in turning ideas into reality.

Learn from failures and be open to trying new things, even if they don't work out.

Surround yourself with people who encourage risk-taking and are not afraid of failure.

Curiosity and a willingness to try new things are essential traits for personal growth.

Nurture plays a significant role in shaping one's confidence and approach to life.

Having aspirations and goals should not be hindered by the fear of what others may think.

As you age, your approach to creativity may become more refined and focused.

Your lifestyle and experiences can directly influence and translate into your art.

The importance of the element of surprise in creativity and art.

The need for instant gratification can stem from insecurity.

Confidence in your work is essential; don't let external opinions dictate your creative output.

The shift in how people consume and value art, music, and clothing due to the internet.

The desire for privacy and surprise in an age where everything is expected to be leaked.

The importance of physical interaction with products in stores versus online shopping.

Encouraging consumers to live in and wear their clothing to give it personal value.

The changing landscape of music and how it's consumed, with a focus on instant reactions.

The artist's personal approach to releasing music without previews or teasers.

Transcripts

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when i was like i don't want to do this

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anymore we just stopped and focused on

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something else and i i think uh

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i think if anyone here is making stuff

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and

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you know

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you're starting to do it but you don't

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feel it anymore it's super fire to just

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stop

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like well i don't want to do this

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anymore and

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that's okay and just go do something

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else because you're not married to it um

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in the literal sense but also like you

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don't have to be married to ideas

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because it's there it's like put it to

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the side so okay okay okay okay okay

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okay okay i don't want it to sit in your

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closet i want you to wear it and dirty

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it up and live in it and have an orgy in

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it and write a song

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i'm

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i've always been a figured out

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type of guy even when i was a kid i

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couldn't screen print t-shirts so i went

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to officemax and bought the iron on

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stuff

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and

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saved money up to buy the good ink yep

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printed those designs

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ironed it on on a few t-shirts sold

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those

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would do that to garner up enough money

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to actually get the first one screen

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printed so like

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everything is figure-out-able it just

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depends on

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if you have the energy to do that

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that's that's will power right there

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right and creative right like you you

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figure out the reason everything is

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figure-out-able it's just like

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gotta figure that out you know i'm

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shutting things down i've worked with

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people where it's like

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yo what if we do this

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and then they already edit in their head

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and then they're like oh someone said no

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to something like that before so i don't

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know will this work and i'm like bro get

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out the gutter worse come to worse it's

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a no but let's at least try and then

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fail

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and with converse it's like

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man we have so many different ideas that

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didn't work and it's okay because

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all of that got us to this one end

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result that doesn't even have anything

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to do with it but you just learn

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along the way and

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see the

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in order to know what to do but some

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people

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try to know what to do before they see

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the [ __ ] and it just fully hinders

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everything and i'm just i'm so i don't

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get embarrassed so i'm so okay with

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failing and up and saying no well that

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didn't work what's next and surrounding

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yourself with people like that is

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the illusion where does that come from

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for you like oh i don't know

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you know what i mean

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you know like you just like you're just

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like you go like it you don't have like

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the apprehension well it's

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me my friend talk about all the time

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it's like nature versus nurture

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just that idea and i've just always been

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a super curious

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okay what's that over there

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like i hosted my kindergarten graduation

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like i was the mc it wasn't a teacher

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like i was like all right guys that was

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the dance class up next we have ron

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that's gonna show us a magic trick

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before we get to the ceremony like that

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was me so i've always been like

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yeah that guy you don't know any

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different yeah i just it's just me and

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you know some people are more quiet and

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reserved and observant and some people

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are center of attention

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and the nurturing part from that is just

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like i had a mother who was like yeah go

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on go dance

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gonna do this

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and it just says oh okay and you just

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keep growing up with that

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that energy that thought that

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um

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just like that so then when it comes to

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like uh having like aspirations or

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dreams or goals

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growing up

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not worrying about whatever people think

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or knowing you can just do it

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it goes to that so it's like i'm gonna

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do that in 10 years and then when it

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happens people are like how did that

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happen and it's like

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i don't know it's just doing that's just

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how i think i just make stuff

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i just make stuff i like at the time and

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you know i think as you get older things

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get more refined and yeah you become

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more of a sniper with your things if you

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want but i think i've just become more

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of a sniper of what i'm

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trying to do and i think i live life

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yeah like i go and do stuff

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and it's shown in my work yeah so

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whether it's shown in my work through

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sound or through cloth

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or through visual stuff

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it feels cohesive because of that

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because i'm just

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that's what it is so right right it's

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basically like

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your lifestyle translated into your art

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pretty much

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at least that shows i'm not a liar

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or your whole life is alive or my whole

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life is alive it's [ __ ] really good

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yeah dude like and we could put this on

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the shirt and then no when i go on stage

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because we're performing at a church i'm

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gonna pull my pants down and hump the

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air

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and that man is right there like all

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right i'm right there with you

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and what that is is everyone wants a

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cheerleader which just goes back to if i

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walk in converse and i'm like yo

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i know no one's gonna buy this but let's

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do an all silver shoe that looks like 3m

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that on the jackets construction workers

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wear and they're like

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all right let's do it and you need that

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you need cheerleading everyone wants a

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cheerleader absolutely all the all the

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floor stuff that i've been making the

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clothes i don't want to sell online

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because i want people to go to the

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stores and actually see it in person and

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touch it and then make the decision that

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they want it and when i did the store in

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malibu on the mountain every time a kid

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bought something i pulled them to the

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side and i said wear this

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don't keep it in the closet hung up

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don't keep it folded up

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wear it live in it have an orgy in it

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get beat up in it like

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wear it because we're at a time where

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like

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things don't hold personal value anymore

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it's now

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for other people even even um

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even a conversation of music now has

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changed

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people just say something's made

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but they can't articulate why they don't

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like it

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they don't have the vocabulary or the

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energy or the actual care

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people don't even like

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mostly talk about why they love that

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they actually like either and i'm hoping

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we get back to a point where like when

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you do open your mouth

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it is because you truly give a [ __ ]

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about it whether you dislike it or you

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truly love it and i see the i see the

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mix with music and clothing in that same

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realm so just i think i really think the

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internet ramped up in 2016. like

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something happened in just few

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and because of that like it's no more

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privacy everyone wants to know something

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everyone wants a leak everyone wants to

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just know things nothing could be a

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surprise

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and

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if i sit here and tell you what we have

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planned or what da da da then it's no

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point in really working on how to even

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show you

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like the element of surprise is fun the

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the initial

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oh

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i hate this or i like this it will get

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lost if i'm like yo in three months i'm

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putting out an orange shirt and then

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when i put it out

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when i put it out you knew it was gonna

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come through it's

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that excitement it's gone so

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i can't even answer that question that's

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fair

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instant gratification is not always the

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homie forms of

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like insecurity to me

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when artists

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put a snippet up of a song

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on the internet

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and wait to see how people react to it

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and let the let the crowd sourcing of

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opinion dictate if they're gonna put

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that out

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how do you not like your own song enough

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to put it out

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how do you wait to oh they're not with

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it we'll scratch it

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with it all right let's rush in and keep

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and keep doing that and then shoot a

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video for it it's like no just put it

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out like

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what

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no

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like when they be like yo sneak peek

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and it's a sample it's a sample that's

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not gonna come out for nine months i

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know my shoes were yeah you know how it

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works and then like if people were like

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ooh this ain't it

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and then they go away comes out right

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then we work but it's like bro have

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confidence in your like i hate i hate

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the leak snippet oh that's what i'm

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working on sneak peeks like bro just put

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it out when it's been done and go 100

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have confidence what you're going to put

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out that's how i deal with music you

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don't see me like yo new album coming in

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eight months i'll shut up till it's done

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and then one day i pop the [ __ ] out you

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either like it or not but i'm going full

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force with that [ __ ] and bam

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a version of this stuff for a while

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people were like oh he rode the bike so

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sweet

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i do that all the time

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but like it's more nuanced it was a ill

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moment but like

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yeah i pretty i just do what i like and

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i've always done things i like yeah

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