small BUSINESS in Moscow, RUSSIA?! малый БИЗНЕС в Москве, РОССИЯ?!

EXPAT American
3 Mar 202326:37

Summary

TLDRThe video follows an American expat family in Russia, celebrating their one-year anniversary of moving to Moscow. They explore local small businesses, focusing on a Shawarma fast-food joint and a fashion boutique. The Shawarma place, popular among university students, offers a traditional Russian barbecue taste. The fashion business, recently acquired by a couple, showcases their design process, from sketch to sewing, and discusses the cost of rent and labor in Moscow. The video also touches on the topic of taxes and regulations for small businesses in Russia.

Takeaways

  • 🌨️ The video starts with a picturesque scene of snowfall, setting a serene tone for the content.
  • 🎥 The narrator shares that it's been a year since they moved from America to Russia, indicating a significant life change.
  • 🏬 The video features a regional shopping mall in Moscow, showcasing local small businesses similar to those in America.
  • 🍗 A focus on a Shawarma fast food restaurant is highlighted, emphasizing the cultural aspect of traditional Russian grilling methods.
  • 👗 The script introduces a fashion business, discussing the process from design to production, including handmade tailoring.
  • 💼 The video contrasts the business expenses in Florida and Moscow, particularly focusing on rent and payroll.
  • 👕 The fashion business segment also touches on the importance of fabric selection, with a mention of sourcing from Italy.
  • 📈 The script mentions the business's growth, having recently expanded by purchasing an existing business, indicating entrepreneurial activity.
  • 💰 There's a discussion on the tax regime in Russia, suggesting it may be more favorable for small businesses compared to the U.S.
  • 👨‍👩‍👧‍👦 The video ends with a family scene, bringing a personal touch and showing the integration of the narrator's family into Russian life.

Q & A

  • What is the occasion being celebrated in the video?

    -The occasion being celebrated is the one-year anniversary of the speaker's family moving from America to Russia.

  • What type of food does the speaker mention trying at a small business in Moscow?

    -The speaker mentions trying 'Sharma', which is traditional fast food in Russia, similar to a shawarma or kebab.

  • What is unique about the way the Sharma is prepared in the small business featured in the video?

    -The Sharma is prepared on a charcoal grill, which is said to give it a more natural and traditional Russian barbecue taste compared to electric grills.

  • What is the significance of the location where the Sharma place is situated?

    -The Sharma place is located near a big university for engineers, which was historically significant in the development of rockets during the Soviet Union era.

  • What is the speaker's background in relation to small businesses?

    -The speaker has been a small business owner in Florida for the past 20 years.

  • What is the main expense for the speaker's small business in Florida?

    -The main expense for the speaker's small business in Florida is payroll.

  • What is the rent for the fashion business featured in the video?

    -The rent for the fashion business is 163,000 rubles a month for a 160 square meters space in a central area of Moscow.

  • How does the fashion business create their clothing models?

    -The fashion business creates their clothing models by hand, using a special constructor who cuts the cloth and sews it to ensure a good fit.

  • What is the process for creating the clothing designs in the fashion business?

    -The process involves preparing sketches, creating experimental samples, fitting them on models, correcting them, and then producing different sizes as per the design.

  • What is the significance of the Hermitage mentioned in the video?

    -The Hermitage is a huge museum in St. Petersburg, often referred to as the 'Queen of Russia' in contrast to Moscow, which is seen as the 'King'.

  • What is the tax regime like for small businesses in Russia as discussed in the video?

    -The tax regime for small businesses in Russia is favorable, allowing businesses with not very big turnovers to pay only six percent of all turnover without having to declare expenses.

Outlines

00:00

🌨️ First Anniversary in Russia and Shawarma Discovery

The narrator is on their way to a meeting in Russia on the one-year anniversary of moving from America. They describe the snowfall and wish to share the beauty with the viewer. They mention a video about small businesses in Moscow, Russia, and compare their own small business experience in Florida with the local scene. They visit a Shawarma place popular among university students, discussing its traditional Russian barbecue method and the convenience it offers. The video also includes customer testimonials and the business's tradition of offering free tea.

05:02

👗 Exploring Fashion Business in Moscow

The video introduces a couple, Elena and her husband, who have been in the fashion business for three months after buying it from a young couple. They discuss the business's location, rent, and the process of creating clothing from design to production. They showcase their handmade approach, their Constructor who does all the cutting by hand, and their collaboration with model agencies for photoshoots. They also talk about the importance of matching fabrics with threads and buttons, and the challenges of finding the right materials.

10:03

🎨 Behind the Scenes of a Fashion Design Studio

The video takes a deeper look into the fashion business, focusing on the design and production process. The studio has over 300 templates for various clothing items, all made by hand. They discuss the use of Italian wool for their current collection and the importance of creating a good fit. The studio also has a room for sewing samples and urgent orders, with a focus on the necessity of ironing in the production process. The video highlights the business's regulatory environment, which is less strict compared to the narrator's experience in Florida.

15:04

🧵 Sewing and Production in a Fashion Business

This segment continues the exploration of the fashion business, focusing on the sewing and production aspects. The business uses professional yet affordable sewing machines for making samples and urgent orders. They discuss the importance of having matching threads and accessories, which requires careful selection and sometimes buying from different suppliers. The video also touches on the business's tax regime, which is favorable for small businesses, allowing them to pay a flat rate without declaring expenses.

20:04

🛍️ Showcasing Fashion Collections and Exploring Tax Regimes

The video concludes with a look at the business's showroom, where new collections are displayed, and special client days are held. The narrator and the business owners discuss the fashion industry's tax regulations, which are more lenient in Russia, allowing small businesses to pay a simple percentage of their turnover. The video ends with a light-hearted moment where the narrator's son, Kristoff, is picked up from school, and they enjoy Shawarma takeout together.

25:06

🚂 Off to a New Adventure

The video script ends with a teaser for upcoming content, hinting at a train journey and inviting viewers to stay tuned for more. The narrator encourages viewers to engage with the channel by liking, subscribing, and sharing the video to find out what happens next.

Mindmap

Keywords

💡Snow

Snow is a form of precipitation consisting of ice crystals that fall to the ground. In the video, the speaker mentions 'the snow is floating perfectly to the ground,' which sets a serene and picturesque scene, possibly in Russia, indicating the environmental conditions and contributing to the atmosphere of the video.

💡Anniversary

An anniversary is the annual recurrence of a date marking a significant event. The speaker reflects on 'the one year anniversary of my family and I moving out of America, and to this wonderful place, called Russia,' which is a key moment in their life story and a central theme of the video, highlighting a significant life transition.

💡Small Business

A small business is a company managed on a smaller scale with limited resources. The video explores 'small businesses in Moscow,' comparing them to those in America, particularly focusing on the experiences of the speaker who has been 'a small business owner in Florida for the past 20 years.' This keyword is central to the video's exploration of entrepreneurship and economic activity.

💡Shawarma

Shawarma is a Middle Eastern meat preparation, typically consisting of lamb, chicken, turkey, or beef. In the script, 'Sharma' is mentioned as 'traditional fast food for Russia,' indicating cultural culinary practices and the local food scene, which is part of the video's exploration of Russian life and business.

💡Payroll

Payroll refers to the sum of all financial records of salary payments, tax, bonuses, and deductions. The video discusses 'payroll' as a significant expense for small businesses, with the speaker noting it as their 'biggest expense' in Florida, drawing a comparison with business costs in Russia.

💡Synthesis

In the context of the video, 'Synthesis' refers to a health product that increases the number of healthy stem cells and restores blood fluidity. It is described as a unique product available in Russia, Europe, and the USA, and is used as an example of a product that can improve health, illustrating the video's theme of health and wellness.

💡Fashion Business

A fashion business involves the design, manufacture, and retail of clothing and accessories. The video features a 'fashion business' in Moscow, where the owners discuss their operations, including design, production, and sales, showcasing a specific type of small business and its processes.

💡Regulation

Regulation refers to the rules and directives made and maintained by an authority. The video contrasts business regulations in Florida and Russia, with the speaker mentioning 'surprise visits' by the state in Florida to ensure compliance, while in Russia, such visits are 'not that often,' highlighting differences in business environments.

💡Tax

Tax is a financial charge levied by a government on workers and businesses to fund public expenditures. The video discusses the tax regime in Russia, where 'if you have not very big turnover, as per the year you can pay only six percent of all turnover,' contrasting it with the end-of-year taxes in America, which are described as 'very expensive.'

💡Marketplace

A marketplace is a place where goods and services are bought and sold. In the video, the fashion business owners mention working with 'marketplaces,' indicating a sales channel for their products and reflecting on the distribution methods used by small businesses.

Highlights

The narrator is on their way to a meeting in Russia, admiring the snowfall and reflecting on their one-year anniversary of moving from America.

The video features a visit to a regional shopping mall in Moscow, Russia, to explore small businesses similar to those in America.

The narrator, a former small business owner in Florida, compares the experiences of running a business in the U.S. and Russia.

A customer shares his positive experience with a traditional Russian fast-food place known for its charcoal-grilled chicken.

The video showcases the unique preparation and cooking methods of the Russian barbecue, called shashlik, which differs from gas grilling.

The narrator discusses the concept of minimum wage and payroll expenses in the context of running a small business in Russia.

A fashion business owner in Moscow explains the process of designing, cutting, and sewing clothes by hand.

The fashion business owners discuss the importance of using high-quality materials, such as Italian wool, for their clothing line.

The video highlights the role of a skilled constructor in ensuring the perfect fit of handmade clothes.

The narrator inquires about the business's collaboration with model agencies for photoshoots and marketing.

The fashion business owners demonstrate their use of traditional tools and methods, such as paper patterns and hand sewing.

The video provides insight into the costs associated with renting a business space in a central area of Moscow.

The narrator compares the regulatory environment for small businesses in Florida and Moscow, noting differences in inspections and fines.

The fashion business owners discuss the process of selecting matching threads, buttons, and zippers for their clothing designs.

The video touches on the topic of payroll expenses and the minimum wage regulations for employees in Russia.

The narrator and the fashion business owners compare the tax regulations and financial obligations for small businesses in Russia and the U.S.

The video concludes with a look at the fashion business's showroom and their approach to client interactions and special events.

The narrator shares a personal anecdote about bringing fast food from a local restaurant to enjoy with their family.

Transcripts

play00:00

I'm on my way to a meeting

play00:03

the snow is floating perfectly to the

play00:06

ground I wish you could see it I wish

play00:08

you could tell it's probably not clear

play00:10

in this video

play00:12

and today

play00:14

is the one year anniversary

play00:16

of my family and I

play00:19

moving out of America

play00:22

and to this wonderful place

play00:25

called Russia

play00:27

[Music]

play00:50

all right

play00:58

Alex Alex

play01:01

this is the order we have coming up

play01:05

which is what we're going to be trying

play01:06

here with the owner

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very fashionable my lady

play01:15

a fun day we're having

play01:19

Seattle's favorite episode

play01:22

[Music]

play01:27

videos

play01:38

hello welcome to expat American I am the

play01:41

expat American here with Mrs expat

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American and our production crew in the

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back behind us is a regional shopping

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mall in Moscow Russia where they have

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their own small businesses just like you

play01:54

might find in America I myself have been

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a small business owner in Florida for

play01:59

the past 20 years and this video we want

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to look at small businesses in Moscow

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is

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wait I'm supposed to get the door for

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you

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I have a small business in Florida my

play02:29

biggest expense is payroll

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Florida

play02:37

would that be the case here as well

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so you are one of the customers one of

play02:53

the clients of this place yeah from from

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this from the beginning when it's open

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because uh I don't know what did you

play03:00

what did you speak about uh Sharma is

play03:03

like traditional fast food for Russia uh

play03:06

and it's a big university Here For

play03:10

Engineers which was uh it was developed

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Rockets was developed here in in the

play03:16

last uh when Soviet Union was

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uh wasn't departured

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so uh it's a lot of like small places

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where you can buy Sharma uh and the big

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benefit here because uh mainly uh

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chicken and other stuff is made on like

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electric grill grill uh here like the

play03:41

big benefit it's make on like uh on

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charcoal on coal and the taste of uh

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meat it's like it's most mostly

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different

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more natural yeah more more natural more

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like traditional Russian barbecue

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Russian Grill which called shastling

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because it's not making gas it's not

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it's all mostly made on coal so it's it

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is more delicious more natural

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yeah you can mostly you can take it with

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you like to like go into the fall from

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University for work and other stuff Alex

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I understand you're a customer of this

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place because we are right down the

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street from your University where we

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filmed that video about your University

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yes uh yes I've been here a few times

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it's very convenient when I'm late to

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class or trying to get home quickly I

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just come by here get my Shawarma it's

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very tasty very good they make it pretty

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quick and uh it's convenient

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so here is the road where the clients

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the customers there will leave their

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comments and they would write something

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how they're grateful how they like the

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food how tasty it was and I've just

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heard that they have a tradition since

play04:56

this place was open they would give a

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free tea for every customer here is the

play05:02

um it's called shash League like shish

play05:04

kebab it's does it have like different

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meat types yeah like chicken and beef

play05:10

and lamb

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foreign

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[Music]

play05:21

this place and doing some prize

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inspections and is there a minimum wage

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um

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foreign

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[Music]

play06:10

[Applause]

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hello again everyone as you know we do

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not want the length of our life to be

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cut short in the previous video I told

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you about a unique product called

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synthesis which is available not only in

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Europe and the USA But in Russia too

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synthesis increases the number of

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healthy stem cells of which I discussed

play06:39

in the previous video it also restores

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blood fluidity at an amazing rate take a

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look on the left we have human blood

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before taking synthesis as you can see

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erythrositis red blood cells which

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transport oxygen are all stuck together

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so it'll make it hard to transport

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oxygen to the organs and tissues on the

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right side we can see synthesis changes

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the red blood cells the blood can freely

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penetrate into the capillaries and these

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changes happen just in an hour there is

play07:10

no product in the world that can

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possibly enhance the blood thick blood

play07:15

causes many diseases from a high blood

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pressure to strokes and heart attacks

play07:20

you can take a blood test and the

play07:22

probability of you having thick blood is

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90 percent this will lead to a lack of

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energy and low immunity but if you take

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synthesis your blood will be in perfect

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condition you will get a lot of energy

play07:34

and your health will greatly improve day

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after day say goodbye to energy drinks

play07:40

and of course synthesis saves you a

play07:43

great deal since you won't have to pay

play07:45

thousands of dollars or Euros on medical

play07:48

expenses synthes it makes you healthier

play07:50

every day you can find all the links in

play07:53

the description of this video make sure

play07:55

to check out the official synthesis

play07:58

website in Europe Switzerland and the

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USA to make your first order the product

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will be delivered right to your doorstep

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take this unique product and stay

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healthy

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okay

play08:14

guys tell us your names and tell us what

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your business is and how old is it my

play08:20

name is Elena here is my husband

play08:26

it's okay

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and we are in a fashion business for

play08:30

about three months now wow and how old

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is this business is it three months old

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no this business has been

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um existing for about three years oh wow

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okay we have bought it from a young

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couple okay good well you want to show

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us around yes

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in Florida my small business is second

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biggest expense is the mortgage I.E the

play08:58

rent

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um we're in our first room here they

play09:01

want to show us and for you guys is that

play09:04

the case in Russia or in Moscow what is

play09:07

your rent like what is your mortgage

play09:08

like we are renting this place uh it is

play09:12

a 160 square meters and we pay for that

play09:15

163

play09:18

000 rubles a month

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interesting yeah it's it's not expensive

play09:23

as per the area because this is very

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Central Area it's not far from the metro

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station and it's downtown okay very good

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so what do you want to show us in this

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room what do we do here here as soon as

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the sketch uh the design is ready we do

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a

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preparation for them

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and then we do the experimental sample

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this is really interesting so it's

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you're literally like a tailor cutting

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the cloth and sewing it and actually we

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have a very special

play10:01

um Constructor

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who does all the cuts because she does

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everything in hands she does not do in

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computer that's why our models fit very

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well it's a handmade clothes yes and uh

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we do a sample and then we try it and we

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correct it and after the model is set up

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we do uh different sizes as per the the

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design which should be and then we give

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the order to the

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sewing Factory do you work like with

play10:35

model agency like where do you get the

play10:37

models for the clothes uh you mean for

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the for the photo sessions what a

play10:44

session yes we do this is a staff can

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explain about that

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after we make our models

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we take pictures from catalogs

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just on Monday we have this

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um

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video backstage backstage

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here is our intellectual property here

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we have more than 300 templates it was

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made right here by our specialists and

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here we have templates for dresses for

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beautiful jackets for long sleeve

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T-shirts trousers coats and everything

play12:01

wow

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by hand and from paper

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very interesting so these are like like

play12:11

blueprints for a building but but paper

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cuts of how the clothes will be so what

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are these uh these giant Fabrics here

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for

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uh actually those Fabrics are for the

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current collection we bought those from

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Italy uh this is a Italian wool for

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colds very soft very nice and keeping

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form very well we already have a two

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coats made from this fabric

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wow nice different colors yeah yeah and

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what's with the cute picture

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um

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there was nothing here

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this is

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[Music]

play13:00

what who do you think is in this picture

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um

play13:10

another girl is actually a very famous

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painting

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wow

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[Music]

play13:25

who made these pictures in

play13:28

um with the order from the famous French

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tomato he uh

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there were two pictures if I remember

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that correct it was four different

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children

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[Music]

play13:53

[Music]

play13:59

read this picture

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uh images

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[Music]

play14:27

foreign

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[Music]

play14:37

if you don't know the Hermitage is a

play14:40

huge Museum in St Petersburg uh which is

play14:43

like the if Moscow is the king of Russia

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St Petersburg is their Queen

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to come to our second room here in this

play14:53

small business now again my small

play14:55

business that I've had in Florida is

play14:58

very State regulated we get surprise

play15:00

visits all the time uh by the state

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making sure everything is to code and

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just right we get fined if it's not

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right is that a thing in Russia does

play15:09

that happen here

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uh no it's not that often uh I think

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most of all they go to the cafes

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restaurants to check them out not to

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other fields of small businesses because

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it's public places

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okay cool well that's nice to know if

play15:31

you want to be a small business owner

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yeah

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so what's in this room uh in this room

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uh you can see sewing machines that are

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professional ones but not very expensive

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simple type of sewing machines and we do

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here we do samples and sometimes also if

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we have urgent order we also can stitch

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it here not outside on the other factors

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look at this is like an old-fashioned

play16:01

iron

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[Music]

play16:06

yes this this is iron and this is the

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most important thing in a searing

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production because without iron you

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cannot do any sample you cannot feel

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anything when you see you you have to

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use a lot of iron that's why we have

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another extra iron in the in the other

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room in case this will not work

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so ironing holds the stitching better

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yeah exactly wow your mom used to be

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Italian

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yeah

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there's so many different colors

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oh beautiful there are different colors

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but every time we buy a new fabric we

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have to buy a new exact color of the

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threads because only black and white are

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always patching other shades are not

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matching

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so you you buy threads and everything

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and buttons and zippers every time

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expert design and as per the model they

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have to have the exact Shadow yes yes so

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I assume the companies that you buy the

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fabric from also sell the matching

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thread

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no it's

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[Music]

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it's one company itself brick and

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others threads and other ones sells

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buttons and zippers and and it still

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matches

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you take a piece of the fabric and with

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this piece of the fabric you go and the

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match the buttons or this is the process

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you know it's not that easy yeah if you

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buy it on internet it will not be as

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good as you can see it with your eyes

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payroll is my largest expense in Florida

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paying my employees more than anything I

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notice you have a few employees

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wandering around here so is that the

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case for you guys is that your biggest

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expense or no

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yes expense uh too much yeah

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this room is one of those

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[Music]

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mostly they um this type of clothes like

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jiggers and coats you can see

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he uh

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[Music]

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[Music]

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um

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with the delivery around Russia and

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this is

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production

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is a Marketplace I mean also we work

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with marketplaces and

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okay

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uh Wilderness well

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Marketplace yeah we had a big experience

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[Music]

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that's why we decided to use

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want to spread our production

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is there a minimum wage for the

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employees do you have to pay the

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employees a certain amount of money is

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that regulated by the state like it is

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in America uh yes there is a certain

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amount but I cannot tell you the exact

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amount I think it's about 20 000 rubles

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around this amount but for our

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employees we pay more so not the minimum

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so and what room is this this is also a

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warehouse room this is here we keep

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blouses G beans and some jackets and

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also we do ironing before sending it to

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the clients

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special iron is here

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Alex is a model you said no I said is he

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fashionable enough like does he follow

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the fish

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[Music]

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does he

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[Music]

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he dressed as a basic classic base yes

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so it will benefit always what about

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suetlana

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what about me

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you can be honest

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Americans wear jackets with jeans I'm

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still wearing the clothes

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you know

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these clothes were in my luggage on the

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plane over here

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last year

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in America we have end-of-year taxes

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which are very expensive is that a thing

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here too where you have to file your

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taxes and pay a large sum

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oh I can explain actually I think tax

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regimes are very favorable in Russia

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because if you have not very big to Nova

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as per the year you can pay only six

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percent of all better now and that's it

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and you don't have to declare your

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expenses only you pay six percent from

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all the to Nova

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playing

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[Music]

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[Music]

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nice nice

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Alex you know what kind of guitar that

play22:39

is

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Alex has a couple of guitars

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Alex what guitar do you have

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I have a

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was a Defender Stratocaster Fender

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Stratocaster

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[Music]

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cool

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yeah what's this rule for guys assistant

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um here we display uh our new

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collections

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and also we have we have prepared this

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room for inviting our clients for

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special clients days

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so it's a showroom yes

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yes oh nice

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this mirror makes you look good

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oh my hair is a mess

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nice

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yeah look you look good

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[Music]

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that's it's for uh spring collection so

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it's not golden one

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so we've brought the food home from the

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Shawarma fast food restaurant because

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they also have a takeout option and we

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wanted to see what that's like it is not

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because we had to hurry back and pick

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Kristoff up from school

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I think it's chicken one

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this is the Americans would know is it

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squash

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what do you think Kristoff

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you want to eat yes

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let's do it

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all right what did you think of small

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business in Russia leave a comment let

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us know has a compare to small business

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in your city and also why are we

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suddenly on a train

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keep watching this Channel and find out

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why and where we're headed click like

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subscribe ring the bell notification

play25:40

click the box to see what happens next

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and click the share button to send this

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to your friends yes

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[Music]

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especially at a boom

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pause

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pallets boom

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boom

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just like that

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is

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