Os 5 passos para criar um modelo de impacto social replicável | Guilherme Oliveira | TEDxRuaHalfeld

Summary

The speaker recounts distressing experiences in a community, witnessing children exposed to violence and poverty. They emphasize the need for collaborative action involving NGOs, businesses, and governments to address socio-environmental issues effectively. The narrative pivots towards a five-step model for creating social impact, focusing on love, shared values, collaboration, and generating dignity to achieve sustainable change. The speaker calls for a shift from a scarcity-based economy to one of abundance, highlighting the role of empathy and solidarity in driving transformative social change.

Takeaways

• 😔 The speaker recounts a heartbreaking experience of witnessing the harsh realities of life in a community, including child abuse and the effects of gun violence.
• 👶 A child as young as eight years old was proudly showing off a bullet casing, highlighting the normalization of violence in their environment.
• 🌿 The speaker was inspired to create a project for educational intervention in the community, aiming to address the socio-environmental issues faced by the residents.
• 🌟 The realization that a collective effort involving businesses, NGOs, government, and community is necessary to effectively tackle social problems.
• 🔗 The importance of shared value creation is emphasized, as it can accelerate social outcomes and foster innovation in addressing societal challenges.
• 🌱 The speaker's journey of understanding the impact of their work and identifying initiatives that have the potential to transform the lives of thousands.
• 🌐 A global perspective is adopted to study successful social interventions and understand what makes them effective in bringing about change.
• 💡 The concept of working in 'new economies' is introduced, which includes focusing on intangible values and the principles of abundance rather than scarcity.
• 🤝 The five-step process involving creative, shared, collaborative, and value-based economies is outlined as a strategy for achieving social impact and transformation.
• 🌟 The final step of achieving exponential impact is discussed, which involves using data and measurement to ensure the sustainability and scalability of social interventions.

Q & A

What was the speaker's emotional response to witnessing the harsh realities in the community?

The speaker felt a deep sense of sadness and was questioning the effectiveness of their work, which led them to understand the potential of their social initiatives to create a significant impact.

What did the speaker learn from their experiences in the community?

The speaker learned that involving all socio-economic systems, including businesses, NGOs, government, and community members, is essential for addressing socio-environmental issues effectively.

What is the concept of 'shared value' mentioned by the speaker?

Shared value refers to the idea that businesses, NGOs, and communities can work together to solve social and environmental problems, accelerating social outcomes and creating a win-win situation for all parties involved.

What are the five steps the speaker outlines for creating social impact?

The five steps include: 1) Working in the creative economy, 2) Sharing values and causes, 3) Collaborative economy, 4) High-value economy, and 5) Exponential impact.

How does the speaker describe the role of love in the first step of creating social impact?

Love is described as the first intangible value that needs to be demonstrated through showing care and concern for the community, which in turn attracts interest and engagement from others.

What does the 'collaborative economy' mentioned in the script entail?

The collaborative economy refers to the stage where people and socio-economic structures unite for a common cause, leading to collective action and solutions for social issues.

How does the speaker connect the concept of 'high-value economy' to social impact?

The high-value economy is where the values of social, environmental, financial, and cultural dimensions are delivered in a networked way, benefiting everyone involved and creating a solid foundation for sustainable social impact.

What is the significance of the 'exponential impact' in the speaker's model?

Exponential impact signifies the long-term social transformation that occurs when the model accelerates social outcomes, leading to mass transformation and improving the lives of thousands or even millions of people.

How does the speaker view the role of technology in facilitating social change?

Technology is seen as a tool that can bring together those who are willing to make a change, have the time, and possess knowledge, enabling collaborative efforts to create a louder collective voice for social causes.

What is the underlying principle of the 'new economy' the speaker talks about?

The new economy is based on abundance rather than scarcity, focusing on intangible values and the idea that everyone can generate their intangible values without competition, leading to a more collaborative and inclusive approach to socio-economic development.