The Conceptual Framework
Summary
TLDRThis video delves into the conceptual framework of visual arts, highlighting the interplay among four agencies: the artwork, the artist, the audience, and the world. It uses Leonardo da Vinci's 'Mona Lisa' as a case study to illustrate how these elements shape our understanding and perception of art. From its Renaissance origins to its current status as a global icon in the Louvre, the video explores how the artwork's meaning evolves with its audience and context.
Takeaways
- 🎨 The visual arts syllabus is divided into three content areas: practice, conceptual framework, and frames.
- 🧠 The conceptual framework consists of four agencies: the artwork, the artist, the world, and the audience.
- 🖼️ Artwork is central as it interrelates with the other three agencies, which include the artist's background, the context of the world, and the audience's perspective.
- 👨🎨 The artist's identity, including their time and place, influences the creation and interpretation of the artwork.
- 🌍 The world's context, such as historical period and societal structures, plays a role in shaping both the artwork and its reception.
- 👥 The audience's understanding and relationship with the artwork are influenced by their own time and place.
- 🌐 The Mona Lisa by Leonardo da Vinci is used as an example to illustrate how these agencies interact.
- 🖋️ Details about the artist, such as birth and origin, help in understanding the artwork's creation.
- 🏰 The original audience for the Mona Lisa was her husband, a cloth merchant, indicating a private context for the artwork.
- 🇫🇷 The artwork later became part of a French King's collection, shifting its audience to the French court and influencing French art.
- 🏛️ Today, the Mona Lisa is in the Louvre, accessible to a global audience, reflecting a significant change in context and audience engagement.
Q & A
What are the three content areas in visual arts practice mentioned in the script?
-The three content areas in visual arts practice mentioned are the artwork, the artist, and the audience.
What is the conceptual framework in visual arts?
-The conceptual framework in visual arts is made up of four different agencies: the artwork, the artist, the world, and the audience.
How do the four agencies in the conceptual framework interrelate?
-The four agencies interrelate and link with one another, and their interaction depends on the context and the specific focus of the analysis or discussion.
Why is the artwork considered an essential aspect in the conceptual framework?
-The artwork is considered an essential aspect because it is the central element around which the other three agencies (artist, world, audience) interrelate.
What impact does the artist's time and place have on the artwork?
-The artist's time and place influence the artwork by providing context and shaping the artist's perspective, which in turn affects how the artwork is created and understood.
How does the audience's time and place affect their understanding of an artwork?
-The audience's time and place affect their understanding of an artwork because it influences their cultural background, experiences, and perspectives, which in turn shape how they interpret the artwork.
What is the significance of the Mona Lisa in the context of the script?
-The Mona Lisa is used as an example to illustrate how different agencies in the conceptual framework interact and how the artwork's meaning and reception can change over time and with different audiences.
Who was the original audience for the Mona Lisa according to the script?
-The original audience for the Mona Lisa was the lady's husband, who was a cloth merchant from Florence.
How did the Mona Lisa's audience change over time as described in the script?
-The Mona Lisa's audience changed from the lady's husband to a French King, Francois the first, and eventually to the public at the Louvre museum in Paris.
What is the significance of the artwork's citation list in the script?
-The artwork's citation list provides essential information such as the title, date, materials, and location, which helps in understanding the artwork within its historical and cultural context.
How does the script suggest that the Mona Lisa's status as a tourist destination has changed the audience's experience of the artwork?
-The script suggests that the Mona Lisa's status as a tourist destination has transformed the audience's experience, making it more of a public spectacle with people using selfie sticks and mobile phones to capture the artwork.
Outlines
🎨 Understanding Visual Arts: The Conceptual Framework
This paragraph introduces the conceptual framework of visual arts practice, emphasizing the interrelation of four agencies: the artwork, the artist, the world, and the audience. The speaker explains that these agencies influence how an artwork is understood and appreciated. Using Leonardo da Vinci's Mona Lisa as an example, the speaker illustrates how the artwork's meaning and reception change over time and across different audiences, from its original viewers in the 16th century to modern tourists in the Louvre. The importance of considering the context of the artist and the audience is highlighted, as well as the artwork's journey from a private collection to a public museum, altering its audience and interpretation.
Mindmap
Keywords
💡Visual Arts
💡Conceptual Framework
💡Content Areas
💡Artwork
💡Artist
💡Audience
💡Time and Place
💡Citation List
💡Renaissance
💡Cultural Context
💡Public Museum
Highlights
Introduction to the three content areas in visual arts practice
Conceptual framework is made up of four different agencies
The artwork is an essential aspect of the conceptual framework
Artists create artworks from their particular time and place
Audience's perspective is influenced by their own time and place
Understanding that the four agencies interrelate and link with one another
Importance of considering what's been asked when dealing with the agencies
Example of Mona Lisa by Leonardo da Vinci to illustrate the concept
Artwork is accompanied by a citation list including title, date, material, and location
Details about the artist help understand the artwork
Leonardo da Vinci was a Renaissance man working in the 15th century
The original audience for Mona Lisa was her husband, a cloth merchant
The artwork's ownership changed to French King Francois the first
The artwork's influence on French art and artists
Today, Mona Lisa is in the Louvre and the audience is global tourists
The artwork is now a tourist destination and on many people's bucket lists
Different variables or relationships influence how we understand and respond to artworks
The lesson is introductory and more details can be explored
Thank you for listening to the second video on the Visual Arts syllabus
Transcripts
welcome to the second video looking at
Visual Arts syllabus the content areas
this particular video looks at the
conceptual framework let's get started
as we already spoke about in the
introduction there are three different
content areas in visual arts practice
conceptual framework and the frames
essentially the conceptual framework is
made up of four different agencies the
artwork is an essential aspect because
from the artwork all the other three
interrelate and link with one another we
have an artist who has made the artworks
the offers to come from a particular
time and place in the world and we have
an audience who looks at the artwork and
they also come from their own particular
time or place in the world depending on
this will actually impact on how they
understand and relate to the artwork
essentially what you need to remember
that before there are four agencies and
these will actually interrelate and
connect with one another depending on
what you're being asked to do sometimes
you're asked to deal with all four
sometimes you're only asked to deal with
two and in that case you need to always
consider what's been asked of you so
let's actually look at this in terms of
an actual example of an artwork most
people are familiar with Leonardo da
Vinci's Mona Lisa which is what we can
see here on screen when we look at
artworks they always are accompanied by
a citation list which is the title of
the artwork the day that was made the
material that's being made with with
signs of the work and often the location
is kept in this particular work has been
placed in the center of the conceptual
framework because if we artwork we're
talking about as we know it's been made
by Leonardo da Vinci and he is our
artist which is located on the bottom
right hand side of the diagram details
about the artist when they were born
where they were from particular aspects
that would help us understand the
artwork are often recorded under this
agency we know that Leonardo da Vinci
with a Renaissance man which meant he
was working in the 15
and his particular world was structured
quite differently to ours
we had the Catholic Church which is very
very powerful who ruled pretty much most
of Italy at the time plus we had very
wealthy merchants and princes who also
controlled the city-states in in Italy
or what we now know as Italy Italy was
not a country at that particular time
the audience for this particular artwork
was originally the lady's husband
we know Mona Lisa was a particular lady
and her husband was a cloth merchant
from Florence this is actually not her
husband's but it's a closest I could
find to an example of a merchant from
the time so that he was the original
audience and anybody else who would have
come to their house because this artwork
would have been traditionally kept in
the house where they could look at the
work now the interesting thing about
this particular artwork was that somehow
it doesn't remain or never did become
the property of Mona Lisa's husband and
we next find the works actually
belonging to a French King called
Francois the first this artwork being a
part of his collection influences French
art and the way that french artists
actually create work the Italians were
leading the world in terms of art making
at that particular time
so Francois first was the new audience
member for this particular artwork and
also anybody else in the French Court
that he chose to actually share this
work with today this artwork is actually
kept in the Louvre a public museum in
Paris and as you can see from all the
people lined up here in the gallery the
audience is quite a different context to
what it was traditionally here we see
the artwork behind bulletproof glass and
we have selfie sticks and people with
their mobile phones all very carefully
experiencing the artwork seen the
artwork now the tourist destination and
on the bucket list of many people so
what you can see here from looking at
this particular artwork is that
with an artwork there are all these
different variables or relationships
that are actually taking place that
influence how we understand and respond
to this artwork this is extremely brief
there are a lot more details that we can
actually explore so that but for the
sake of an introductory lesson this is
all I'm going to impact you with today
thank you very much for listening
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