30 November 2021 Pengantar Manajemen 09 Alimardi

Summary

This script from 'Minggu ke 9 Mata' explores the challenges of international management in the era of globalization. It delves into the concept of global business, the impact of culture on global management, and the benefits of studying global management. It outlines strategies for entering global markets, such as global sourcing, exporting, and franchising, and discusses direct investment strategies like joint ventures and strategic alliances. The script also addresses the business environment, including legal and political systems, trade agreements, and the role of multinational companies. It touches on common complaints from host countries towards multinationals and vice versa, and raises issues like corruption, sweatshops, and child labor. Cultural aspects are highlighted, including definitions of culture, cultural intelligence, and the stages of adapting to new cultures. The summary concludes with a discussion on non-verbal communication and cultural dimensions affecting global business practices.

Takeaways

• 🌐 The script discusses the challenges of management due to globalization, including increased global competition and the need for adaptation to a global environment.
• 🏢 It defines 'global business' as the transaction of goods and services across countries for profit, with reasons for going global including greater profits, more customers, diverse suppliers, better access to capital, cheaper labor, and lower risks compared to domestic business.
• 📈 The script outlines strategies for entering global markets, such as global sourcing, exporting, importing, licensing agreements, and franchising.
• 🤝 It explains direct investment strategies like joint ventures and strategic alliances, which involve full ownership and control over foreign operations, with examples provided for each.
• 🤔 The importance of choosing the right joint venture partners is highlighted, emphasizing familiarity with the business, access to local resources, and financial stability.
• 🛃 The script covers the global business environment, influenced by legal and political systems, trade agreements, and regional economic alliances, which can affect trade tariffs and procedures.
• 🌟 It describes different types of global businesses, such as global corporations and multinational corporations, and their objectives for expansion and profit.
• 😡 Common complaints from host countries about multinational companies include excessive profit-seeking, economic domination, problematic government relations, exploitation of local talent, and disregard for local customs.
• 😠 Conversely, multinational companies may complain about host countries' limitations on profit, high local resource costs, exploitative regulations, tight international labor exchange rules, and unfaithfulness to business contracts.
• 💼 The script addresses various global business issues like corruption, sweatshops, child labor, and sustainable development concerns.
• 🗣 It delves into the impact of culture on global management, introducing terms like 'culture', 'culture shock', 'cultural intelligence', and 'ethnocentrism', and explaining the stages of adapting to a new culture.
• 🕰 The differences in communication styles between high-context and low-context cultures are discussed, as well as concepts like monochronic and polychronic time, and proxemics in relation to personal space.

Q & A

What is the main topic of the lecture in the provided script?

The main topic of the lecture is an introduction to international management, discussing the challenges faced by the field due to globalization, the meaning of global business, the impact of culture on global management, and the benefits of studying global management.

What are some of the challenges faced by management due to globalization?

Some challenges include the increase in global competition, the need to adapt to a global environment, increased interdependence among businesses worldwide, and the need for heightened awareness of international developments and their impact on society and the economy.

What is meant by 'global business' in the context of the lecture?

'Global business' refers to the transactions of goods and services across countries for the purpose of profit.

Why do businesses become global according to the lecture?

Businesses become global for reasons such as the potential for greater profit, access to a larger customer base, a more varied range of suppliers, higher access to capital, cheaper labor, and lower risks compared to operating within their own country.

What are the two general strategies for entering the global market mentioned in the script?

The two general strategies for entering the global market are market entry strategies and direct investment strategies.

Can you explain the concept of 'joint venture' as discussed in the lecture?

A 'joint venture' is a business arrangement where a company operates in a foreign country and is partially owned by foreign and local business partners, sharing resources and knowledge for mutual benefit.

What are some tips for choosing a joint venture partner according to the script?

Tips for choosing a joint venture partner include familiarity with your type of business, strong access to local labor, potential to support future expansion, valuing customers, good access to the local market, and financial reliability.

What are the three main factors influencing the global business environment as discussed in the script?

The three main factors influencing the global business environment are the legal and political system, trade agreements and restrictions, and regional economic alliances.

What complaints do host countries often have against multinational companies?

Host countries often complain about multinational companies being overly greedy for profit, having ambitions to dominate the local economy, having problematic models with the local government, exploiting local talent for company profit, not introducing new technologies, and not respecting local customs.

What are some common issues faced in global business practices mentioned in the script?

Some common issues faced in global business practices include corruption, sweatshops, child labor, and sustainability issues.

How does culture impact global management according to the lecture?

Culture impacts global management by influencing a set of beliefs, values, and behavior patterns commonly followed by a group of people. Understanding cultural differences is crucial for effective global management, including concepts like cultural intelligence, ethnocentrism, and the stages of adapting to a new culture.