Instagramâs Algorithm CHANGED?! đ€ The FAST Way To GET MORE FOLLOWERS on Instagram GUARANTEED
Summary
TLDRThe Instagram algorithm update requires creators to adjust posting times and frequency, with a recommendation to post only once or twice daily. Focus on engagement, particularly comments and shares, rather than likes or saves. Utilize keywords in various content areas to help Instagram classify your niche. Experiment with video lengths, aiming for 7-18 seconds, and ensure valuable content is delivered upfront to maintain viewer interest. Use tools like ManyChat to boost engagement and potentially grow followers significantly.
Takeaways
- đ **Adapt to New Algorithm**: Instagram's algorithm has changed, requiring creators to update their posting strategies to avoid a decrease in views.
- đ **Optimal Posting Times**: It's recommended to post only one to two times a day on Instagram, with a maximum of three times, to avoid overwhelming the algorithm.
- đ **Longer Post Duration**: Instagram now allows posts to last longer, up to 90 days, so it's beneficial to space out posts to maximize reach.
- đ± **Story Posting Strategy**: For Instagram Stories, post a maximum of four to five times a day and stagger them throughout the day for better visibility.
- đ **Best Time Slots for Posting**: Focus on posting during peak hours: 10:00 a.m. to noon, 2:00 to 4:00 p.m., and 7:00 to 11:00 p.m., to increase the chances of going viral.
- đ **Keyword Focus**: Ensure keywords are present in your bio, post text, description, hashtags, and voiceovers to help Instagram classify your account within a specific niche.
- đ **Engagement Over Likes**: Prioritize comments and shares over likes and saves, as these actions significantly boost the algorithm's promotion of your content.
- đŹ **Use Chatbots for Engagement**: Utilize chatbots like ManyChat to increase comments, which in turn can lead to higher engagement and potential sales.
- â±ïž **Content Length Matters**: Avoid posts shorter than 4-5 seconds and aim for 7-11 seconds or 13-18 seconds for optimal watch time and algorithm preference.
- đ„ **Value in the First Seconds**: Pack value into the first 7-11 seconds of your video to hook viewers, and consider structuring longer videos with multiple 'hooks'.
Q & A
What is the recommended frequency for posting on Instagram according to the recent algorithm changes?
-The recommended frequency for posting on Instagram has changed to only one to two times a day, with a maximum of three times if things are going well.
How often should you post on Instagram Stories to maximize engagement?
-You should post on Instagram Stories at a maximum of four to five times a day, and staggering the posts throughout the day is advised.
What is the significance of the three time slots mentioned for posting on Instagram?
-The three time slots recommended for posting on Instagram are from 10:00 a.m. to noon, 2:00 to 4:00 p.m., and 7:00 to 11:00 p.m. These time slots are considered optimal for reaching a wider audience and potentially going viral.
Why is it important to focus on keywords in different placements on Instagram?
-Focusing on keywords in different placements such as bio, post text, description, hashtags, and voiceover helps Instagram classify your account in a specific niche and show your content to the right audience.
What type of engagement should you prioritize on Instagram to increase views?
-You should prioritize comments and shares on your posts as these actions significantly increase engagement, which in turn boosts the visibility of your content according to the Instagram algorithm.
How does using ManyChat help increase engagement on Instagram?
-ManyChat helps increase engagement by prompting viewers to comment on a post, which then triggers an automatic DM with a link. This strategy encourages more comments and can lead to higher engagement and visibility.
What is the ideal content length for Instagram posts to maximize reach?
-The ideal content length for Instagram posts is between 7 to 11 seconds, with 13 to 18 seconds being the second best. However, Instagram is pushing for longer-form content, so creating longer videos with value in the first 7 to 11 seconds is also recommended.
Why is it important to deliver value in the first 7 to 11 seconds of a longer Instagram video?
-Delivering value in the first 7 to 11 seconds of a longer video is crucial because it acts as a hook to keep viewers engaged. It also allows the video to be structured as if it were two Instagram posts in one, which can increase watch time and reach.
What are some strategies to reset viewer engagement in longer Instagram videos?
-Strategies include sequencing different clips, changing the scene or background, and using captions or descriptions that encourage viewers to read while the video loops in the background.
How can sharing content on Instagram be influenced by what it does for the viewer?
-People are more likely to share content that makes them look funny, smart, educated, or like they have good taste. Creating posts that fulfill one of these criteria can increase the likelihood of your content being shared.
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