Political Consultancy Career | career setting | 2021

Summary

This video script discusses the innovative career option of political consultancy, a field that's emerged as an alternative for those interested in politics. It explains that a background in political science or social sciences, combined with marketing knowledge, can be advantageous. The script outlines the various tasks involved, such as candidate analysis, image building, and campaign strategy development. It also touches on the potential earnings, which can range from 15 to 20 lakhs for a year's work, and even up to 1 crore for MP-level candidates. The speaker encourages viewers with an interest in politics and marketing to consider this career path, highlighting the growing demand and opportunities in political consultancy.

Takeaways

• 😀 Political consultancy is an innovative career option that has emerged as a new field, offering opportunities even with minimal investment to start your own venture.
• 🏛️ There's no strict requirement for a political science background in political consultancy; a diverse educational background, including IT and digital marketing, can be advantageous.
• 🎓 A background in social sciences along with knowledge in IT and marketing can provide a strong edge in the field of political consultancy.
• 💼 The role of a political consultant is extensive, involving everything from image building and candidate analysis to survey conduction and strategy development.
• 📊 Political consultancy requires a deep understanding of the election process, including pre-election strategies, candidate interaction, and campaign management.
• 💼 The job involves working closely with candidates, implementing models, and pitching ideas to them, which requires a good understanding of their needs and political landscape.
• 💰 There's no fixed limit on earnings in political consultancy; it depends on the scale of the candidate and the scope of work, ranging from a few lakhs to crores for high-profile candidates.
• 🔍 A key part of the job is data analysis, including voter behavior, candidate strengths, and weaknesses, which informs the strategic planning for campaigns.
• 🗣️ Communication skills are crucial, as consultants need to present their strategies effectively to candidates and understand their requirements.
• 🌐 Digital marketing plays a significant role in modern political consultancy, with social media and online platforms being key tools for candidate promotion and campaign management.

Q & A

What is the main topic of the video?

The main topic of the video is about career opportunities in political consultancy, discussing how it has emerged as an innovative career option.

What does the speaker suggest about the educational background required for political consultancy?

The speaker suggests that there is no strict requirement for a specific educational background in political consultancy. However, having a background in political science along with knowledge in IT and marketing can be a strong advantage.

How does the speaker describe the process of starting a career in political consultancy?

The speaker describes the process as starting with basic knowledge and skills, and then developing expertise through experience, which could include tasks like image building, candidate analysis, and strategy development.

What are some of the skills that can be beneficial in political consultancy according to the speaker?

Some beneficial skills include knowledge in IT, marketing, social sciences, and an understanding of political dynamics. Additionally, skills in digital marketing, video production, and social media management can be advantageous.

What is the role of surveys in political consultancy as per the video?

Surveys play a crucial role in understanding public opinion, candidate analysis, and developing strategies for political campaigns. They help in shaping the political narrative and marketing strategies for candidates.

How does the speaker suggest one can start in political consultancy with no experience?

The speaker suggests starting by offering free services to gain experience, such as social media management or survey collection, and then gradually moving on to more complex tasks as experience grows.

What is the potential earning potential in political consultancy as mentioned in the video?

The earning potential in political consultancy can vary greatly depending on the scale of the project and the candidate's level. It ranges from a minimum of 15 to 20 lakhs for a year's work to potentially 1 crore or more for higher-level candidates.

How does the speaker emphasize the importance of strategy in political consultancy?

The speaker emphasizes the importance of strategy by discussing how it influences everything from image building to the final stages of a political campaign, including the use of data analysis and market strategies.

What advice does the speaker give for those interested in pursuing a career in political consultancy?

The speaker advises that one should start by gaining experience in basic tasks, continuously learn and adapt, and be prepared for the detailed and sometimes complex nature of the work in political consultancy.

How does the speaker view the future of political consultancy as a career option?

The speaker views political consultancy as a growing field with increasing demand, especially with upcoming elections, and suggests that it can be a lucrative and rewarding career for those interested in politics and strategy.

What are some of the challenges mentioned in the video regarding political consultancy?

Some challenges mentioned include the need for continuous learning, adapting to new strategies, managing the candidate's image, dealing with the detailed nature of the work, and staying updated with the guidelines from the Election Commission.