If I Started Copywriting Today, I'd Do This First

Summary

In this video, Matthew, a successful online entrepreneur, shares a lucrative secret with Tony, a beginner copywriter. Matthew reveals that writing YouTube scripts is an untapped market with high demand and significant earning potential, especially for those looking to break into copywriting. He explains how YouTubers, who are making substantial incomes, are willing to pay high fees for quality scripts, creating a unique opportunity for new copywriters. Matthew emphasizes the importance of daily practice and the need for copywriters to stand out in this competitive niche.

Takeaways

• 🚀 Tony is a beginner copywriter aiming to earn a significant income by writing emails online.
• 💰 Matthew has made over a million dollars online and shares a secret about copywriting that Tony is unaware of.
• 🔑 The secret is to find an unsaturated route in copywriting, which can lead to faster success and less competition.
• 🚤 The metaphor of two boats is used to illustrate the difference between following conventional advice and taking a less crowded path.
• 🏆 The 'treasure chest' represents earning $10,000 a month as a copywriter, with the unsaturated route being a faster way to achieve this goal.
• 🌐 YouTube scripting is presented as a lucrative and currently underutilized opportunity within the copywriting field.
• 💸 Successful YouTubers are willing to pay high fees for well-written scripts, indicating a strong demand for skilled copywriters.
• 🏙️ Matthew's personal experience in Dubai led him to discover the high demand for YouTube scriptwriters among wealthy content creators.
• 🤝 By connecting beginner copywriters with these YouTubers, Matthew sees a win-win situation that can accelerate the progress of new writers.
• 🛠️ To capitalize on this opportunity, copywriters need to hone their skills, practice daily, and understand how to secure clients and stand out.

Q & A

What is the main goal of Tony, the beginner copywriter?

Tony aims to make his fortune by writing emails on the internet.

How much money has Matthew made online?

Matthew has made over a million dollars online.

What is the 'treasure chest' in the analogy used by Matthew?

The 'treasure chest' represents earning 10K a month as a copywriter.

Why is the route to the treasure chest in boat one considered less efficient?

Boat one's route is less efficient because it is a long, windy route with many other boats (beginners) competing for the same opportunity.

What is the unsaturated route that Matthew suggests for faster success?

The unsaturated route is writing YouTube scripts, which is a less crowded and more lucrative opportunity according to Matthew.

Why are YouTube scripts considered a lucrative opportunity by Matthew?

YouTube scripts are lucrative because YouTubers are making a fortune, and many are willing to pay high amounts for quality script writing to save time.

What is the monthly income of the business channel mentioned by Matthew?

The business channel mentioned by Matthew makes over $350,000 a month.

Why did Matthew move to Dubai?

Matthew moved to Dubai on a whim, believing it to be an ideal place to grow his business due to the presence of many YouTube creators and online business owners.

What was the turning point for Matthew in Dubai?

The turning point was joining a YouTube Mastermind group, where he discovered that successful YouTubers needed scriptwriters and were willing to pay well for it.

How much are successful YouTubers willing to pay for a script according to Matthew?

Successful YouTubers are willing to pay $11,000 for a script.

What additional services can a copywriter offer to YouTubers beyond scriptwriting?

A copywriter can offer services such as writing community posts, emails, Instagram content, and blogs to YouTubers.